Explore the online digital library today

Across 16-17 March 2021 you’ll be able to tune into live broadcasts from the LeadersWeek.direct/AbuDhabi studio, where we’ll be joined by expert guests to highlight all the key insight in the digital library for you to go and explore.

Studio show timings – 9AM-11:30AM GMT | 1-3:30PM GST

Click to find out more about any of the sessions that will feature in the on-demand bank of intelligence. We’ll be adding more confirmed sessions to the library right up until the portal opens on Monday 15 March.

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Bridgestone: How Brands are Repositioning their Sports Partnerships

Cassandra Kilareski, Bridgestone Americas

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SA Spurs: Leadership During a Crisis & Shifting an Organisation’s Mindset

RC Buford, Spurs Sports and Entertainment

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Everton Football Club: Building for a Brighter Post-Covid Future

Denise Barrett-Baxendale, Everton FC

Live Interview

F1: Understanding the Market for Finding New Brand Partners

Katerina Tornari, Formula 1

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AS Roma: The Future of European Football

Francesco Calvo, AS Roma

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Nets: Marketing the Next Super Team & Preparing Fans Return to the Barclays Center

John Abbamondi, BSE Global

Live Interview

Nielsen: Understanding Fan Confidence to Return to Live Events

Mike Wragg, Nielsen Sports

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UFC: Fight Island, Conquering Covid & Next Steps for Global Domination

Lawrence Epstein, UFC

Live Interview

LaLiga: How Rightsholders can Grow their Foothold in the MENA Region

Maite Ventura, LaLiga

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Castore: Shaking up the Sports Apparel Industry

Thomas Beahon, Castore

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Royals: Preparing for a Post-Covid Sports Industry

Manoj Badale, Rajasthan Royals

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WBC: Driving Participation in Boxing Among Young Fans

Mauricio Sulaiman, WBC
Amir Khan, Professional Boxer & Promoter

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How Tech is Shaping the Convergence of the Physical & Virtual

Cathy Hackl, Futurist & CEO, Futures Intelligence Group

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Twitch & LaLiga: New Broadcast Formats to Engage Young Audiences

Alfredo Bermejo, LaLiga
Farhan Ahmed, Twitch

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Understanding the Science: When can Venues Safely Hold Live Events?

Dr Stefan Moritz, Halle University

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India: Tapping into the World’s Fastest Growing Sports Market

Anupam Goswami, Pro Kabaddi League

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USA Cricket & 49ers: Bringing a Major League Mindset to Other Sports

Paraag Marathe, San Francisco 49ers

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NBA: Using Innovation to Deliver a Dynamic Broadcast Experience

Sara Zuckert, NBA

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Aston Martin: A New Vision for F1 Team Ownership

Jeff Slack, Aston Martin Cognizant Formula One

// Secure your digital access today

Access a broad and diverse library of content exploring all the big topics in sport right now and unearth fresh opportunity for your organisation.