In partnership with:
The Lab: New Solutions, Brighter Future
Access the extensive online library exploring the big trends, opportunities and challenges in the industry right now. This broad and diverse digital resource will provide you with actionable takeaways and unearth fresh opportunities for your organisation in 2021.
The digital library will contain dedicated labs on Brand, Broadcast, Fan, Investment, Esports & Gaming, and Innovation, to examine the current landscape and provide you with actionable takeaways.
What can you expect?
- A 3-day live kick-off studio show exploring the highlights and trends in the library (25 – 27 May 2021)
- Full access to the library of on-demand sessions you can access 24/7
- Facilitated community calls exploring key topics in more detail (Additional sign up required)
The resource has been crafted for leaders at teams, leagues, federations, brands and broadcasters around the world.
// Previous Speakers
Check out who joined the broadcast in October
LeadersWeek.direct/ speakers
Ferran Soriano
Chief Executive Officer
Ben Simmons
Professional Basketball Player & Investor
Aoife McArdle
Global Head of Olympics
Ivan Gazidis
Chief Executive Officer
Lisa Baird
Commissioner
Mark Murphy
President & Chief Executive Officer
Mark Robinson
Chief Executive Officer
Katie Ledecky
Olympic Swimmer
Keith Chapman
Creator
Molly Solomon
Executive Producer & President
Tom Harrison
Chief Executive Officer
Amy Brooks
President, Team Marketing & Business Operations and Chief Innovation Officer
Peter Hutton
Director, Sports Partnerships
Paul Rogers
Chief Strategy Officer
Stacey Allaster
Chief Executive, Professional Tennis
Troy Vincent
Executive Vice President Football Operations
Chloe Targett-Adams
Global Director of Race Promotion
Christian Voigt
Vice President, Marketing Development
Laurie Dalrymple
Chief Executive Officer
Gotham Chopra
Co-Founder
Julie Uhrman
Founder and President
/KEY THEMES EXPLORED IN OCTOBER
Spectators > Viewers > Consumers: Fans & fandom and how they’re changing
Money: Where it is and what it’s doing. New revenue streams and business models
The nuts and bolts of hosting sport: upgrading your live event toolbox
Accelerating change: staying ahead of the curve when it’s bending fast
Challenger mentality: maximising your resources, optimising your approach
The role of the athlete: creator, ambassador, advocate, billionaire, pauper
Esports, gaming and virtual becomes reality
Who tunes in?
Director of Global Sports Marketing
Gillette
EVP, Chief Strategy and Growth Officer
NFL
Chief Marketing Officer
Spartan Race
Commercial Director
Nike
Director, Global Sponsorship
AIG
Vice President, Olympic Assets and Marketing
Coca-Cola
Chief Commercial Officer
New Zealand Rugby
Senior Vice President
DAZN
Head of News and Sport
Group Chief Executive
Eleven Sports
In partnership with:
