Speaker at

The Sport Business Summit, London 2018 Naming Rights: Maximising Your Assets

The Headline Stage

• Scotiabank secured naming rights in a 20-year, $800 million deal for the previously Air Canada Centre. Largest Arena deal in the world.
• Will be joining a sponsorship panel focusing on naming rights sponsorships.
• He is responsible for all global marketing, philanthropic donations, and corporate social responsibility across Scotiabank.

Speaker at

The Sport Business Summit, London 2018 WWE: Creating The Ultimate Live Experience

The Headline Stage

• He oversees the Company’s Talent Relations, Talent Development and Live Events departments at WWE.
• Held the WWE Heavyweight Championship title 14 times.
• Paul established the Company’s state of the art training facility, the WWE Performance Center, which paved the way for the WWE’s third global touring brand, NXT.

Speaker at

The Sport Business Summit, London 2018 Sports & Retail: Creating The Ultimate Customer Experience

The Tactics Stage

• Her remit as CMO includes a focus on customer experience – a new element to the CMO role at Virgin Atlantic.
• Big brand experience: previously worked at Virgin Holidays, Barclaycard and NetJets.

Speaker at

The Sport Business Summit, London 2018 Amazon: Coming Into Prime

The Headline Stage

• Amazon will show 20 Premier League matches a season for three years from 2019.
• The organization puts together a number of sports documentaries such as ‘All or Nothing’ and ‘Le Mans’.
• Before joining Amazon Alex held previous Director roles at Virgin Media and BT.

Speaker at

The Sport Business Summit, London 2018 OTT vs Linear: Identifying New Global Opportunities

The Strategy Stage

• Star India is the major broadcaster of cricket in India – national team games, plus the Indian Premier League. Won the global rights to the IPL in September last year, committing $2.55 billion over 5 years.
• She also oversees another Indian success story: Star’s coverage of the country’s Pro Kabaddi League – now the second most-watched sport in India.
• Will also discuss Hotstar, Star India’s subscriber streaming service – over 75 million subscribers.

Speaker at

The Sport Business Summit, London 2018 The XX Series: Championing Diversity & Inclusion

The Tactics Stage

• The man credited with transforming Miami Heat’s customer service and sales operations – in his 23^rd year with the team.
• Will focus on the Heat’s work to ensure it is a well-represented, diverse organization – will be plenty of lessons for other teams and sports.

Speaker at

The Sport Business Summit, London 2018 Lacoste: Bringing Sport & Fashion To Life

The Strategy Stage

• Been the company’s chief marketer since 2015 joining from Unilever.
• The brand has sponsorship deals with leading athletes such as Novak Djokovic and Daniel Berger.
• Lacoste boasts annual revenue of $2.5 billion.

Speaker at

The Sport Business Summit, London 2018 Sports Investment: Show Me The Money

The Headline Stage

• Andrea became sole owner of Leeds Utd in May 2017.
• His company ‘Eleven Sports Network’ secured a three-year deal to broadcast La Liga matches in the UK and Ireland.
• An experienced sports rights specialist, personally involved in MP & Silva’s rights acquisition with rights holders such as English Premier League, FIFA World Cup, UEFA, Ligue 1, Bundesliga, Formula One, Olympic Council of Asia and others.

Speaker at

The Sport Business Summit, London 2018 CBS: Engaging Fans With Epic Storytelling

The Strategy Stage

• Pete has won 37 Emmys over his career.
• Most renowned for creating epic sports teasers. Army/Navy American Football game and Jon Malkovich AFC Championship Game trailer https://www.youtube.com/watch?v=X4OCn_YWlpg
• Will be joining a session focusing on storytelling and content creation for sports fans.

Speaker at

The Sport Business Summit, London 2018 Lucky Generals: The Future Of Content Creation

The Strategy Stage

• Amazon’s ad agency of choice and worked on the company’s Super Bowl ad campaign.
• Agency was founded in 2014 – he’ll be discussing ways to achieve cut-through with great content. (Not exclusively sport: lessons from elsewhere).
• Amazon aside, has also worked on Under Armour/Anthony Joshua campaigns and with Paddy Power.

Speaker at

The Sport Business Summit, London 2018 Naming Rights: Maximising Your Assets

The Headline Stage

• Before joining Etihad he was Director of Global Marketing at Aon.
• He leads Etihad’s strategic marketing relationships with other consumer brands, sports properties, tourism bodies and governments, fashion events, arts, entertainment, exhibitions and individual talent.
• Partnerships of note include City Football Group, F1 Etihad Airways Abu Dhabi Grand Prix, 17 fashion weeks, Louvre Abu Dhabi, Major League Soccer, Mercedes-Benz, Special Olympics World Games.

Speaker at

The Sport Business Summit, London 2018 Sports & Retail: Creating The Ultimate Customer Experience

The Tactics Stage

• Will be joining Claire Cronin from Virgin Atlantic talking about how each industry creates an incredible fan experience.
• Oversees all key business initiatives for the team.
• Levi’s Stadium has proven itself as a 360-degree entertainment venue in its first four years under Guido’s leadership.

Speaker at

The Sport Business Summit, London DAZN & Facebook: How Direct-To-Consumer Distribution is Transforming Sports Consumption

The Sport Business Summit, London 2018 Facebook: Streaming Sports On Social

The Headline Stage

• First event that Peter is speaking at since he joined Facebook from Eurosport.
• From the 2019-2020 season, Facebook will have live broadcast rights to show league games in Thailand, Vietnam, Cambodia and Laos. Paying £200 million for the rights.
• Facebook paid $1 million a game to broadcast 20 MLB games.

Speaker at

The Sport Business Summit, London 2018 Building Your Global Footprint

The Strategy Stage

• Hua Fung oversees various aspects of the company’s operations including finance, human resources, corporate development, media rights and digital partnerships.
• He was previously a Principal at global private equity firm TPG Capital, where he was a senior member of the Southeast Asia investment team.
• Prior to TPG, Hua Fung was an aviator with the Republic of Singapore Air Force (RSAF) and held leadership positions both at the RSAF and at Singapore’s Ministry of Trade and Industry, where he was a key member of the team that brought Formula One to Singapore.

Speaker at

The Sport Business Summit, London 2018 Clippers & Bumble: It’s A Match

The Strategy Stage

• Coming on board to talk about their groundbreaking partnership with LA Clippers.
• She oversees all of Bumble’s content and managing the brand’s voice.
• This year Bumble came on board as a major sponsor with the Clippers calling the logo on their jersey an ‘empowerment badge’.

Speaker at

The Sport Business Summit, London 2018 Building Your Global Footprint

The Strategy Stage

• Joining a panel looking at growing the global brand of a rightsholder.
• Responsible for global media rights, commercial partners, digital strategy, brand management, hospitality and retail.
• 300 million people watch Wimbledon live from over 200 countries.

Speaker at

The Sport Business Summit, London 2018 Diageo, Hyundai & Knicks: How Teams & Brands Create Next-Level Partnerships

The Headline Stage

• As Head of Partnerships for Diageo Europe, Rory Sheridan leads the strategy, negotiation, and management of major sport, music and other asset-based relationships across Europe.
• Rory and his team have shaped the role of sponsorship for numerous brands over recent years, including iconic names like Guinness and Smirnoff.
• He will examine how Diageo creates a great fan experience at sport and music events as well as explaining how they create engaging digital content.

• Coming on board to join the owners panel for the main stage.
• He was elected the 37th Fenerbahçe Sports Club president on 3^rd June this year.
• Fenerbahçe are one of the most successful clubs having won 19 Turkish Super League titles, 6 Turkish Cups and 9 Turkish Super Cups.

Speaker at

The Sport Business Summit, London 2018 Love Island vs Bake Off: The Glitz, The Glamour, The Buns

The Tactics Stage

• Chris Younie is a Senior Digital Producer for Love Island, as part of ITV’s Digital Studios, responsible for online strategy and content at the UK’s biggest commercial broadcaster, ITV.
• ITV Digital Studios’ remit includes web content, social media campaigns, app development, branded content, in-show integration of social media or digital stunts, and the production of digital spin off shows, working across hit titles such as Ant and Dec’s Saturday Night Takeaway, The Voice, I’m a Celebrity, Dancing on Ice and Love Island.
• Chris spent this summer on location in Mallorca, managing all output from Love Island’s largest ever digital team. From the early morning official podcasts and the lunchtime First Look teasers, to afternoon app interactivity and reactionary social media content during TX. The series generated over 3 million app downloads, 2.1 million Instagram followers and a staggering 2.4 billion Twitter impressions.

Speaker at

The Sport Business Summit, London 2018 Clippers & Bumble: It’s A Match

The Strategy Stage

• Responsible for overseeing the day to day sales efforts and partnership marketing for the LA Clippers.
• Before joining the Clippers he was Vice President, Corporate Sales at Chicago Bulls for 14 years.
• He’ll be joining a 2 person panel with Bumble.

Speaker at

The Sport Business Summit, London 2018 Diageo, Hyundai & Knicks: How Teams & Brands Create Next-Level Partnerships

The Headline Stage

• Coming on board to join the innovative partnerships panel with Knicks and Diageo.
• He is responsible for Brand Strategy Communication, Digital Experience and Brand Experience, overseeing the marketing and digital communication activities of the brand.
• Hyundai have embarked on a number of interesting partnerships recently with the likes of Chelsea FC, Atletico Madrid, AS Roma and much more.

Speaker at

The Sport Business Summit, London 2018 AR/VR Keynote: The Future Of Immersive Media

The Headline Stage

• Michael Ludden is a technologist, futurist and product leader who loves to operate on the leading edge of what’s possible.
• An expert in the fields of AI as applied to AR & VR, Michael was previously Director of Product at IBM Watson Developer Labs & AR/VR Labs, Developer Marketing Manager Lead at Google, and Head of Developer Marketing at Samsung, among other career stops.
• Will be sharing some exciting insights into the future of our increasingly augmented world.

Speaker at

The Sport Business Summit, London 2018 Blizzard: Creating Global Dominance With Overwatch

The Headline Stage

• Talking about the growth of Blizzard’s Overwatch League as they enter year two of the competition.
• Overwatch League has attracted 8 new teams to join the original 12 who began last year.
• He oversees the strategy, development, and execution of Overwatch esports for all levels of play, and is responsible for everything from partnerships to competition rules.

Speaker at

The Sport Business Summit, London Challenger Clubs: Fighting To Make an Impact

• Alejandro is the founder and chairman of Grupo Orlegi, a multi-faceted business group which owns and operates a variety of high-level entities, including three professional football teams in Mexico’s first division and Ascenso MX: Club Santos Laguna, Atlas Fútbol Club and TM Fútbol Club.
• Grupo Orlegi’s vast resume of projects also includes Teritorrio Santos Modelo, a world-class sports and entertainment complex – home to Estadio Corona and Impulso TSM. Additionally, Orlegi owns Grupo Inmobiliario Orlegi, Intersecuritas, and JALSER.
• Mr. Irarragorri’s business interests extend to international territory, where he is leading an important project that will contribute to the development and improvement of communities in Belize.

Speaker at

The Sport Business Summit, London 2018 Building Your Global Footprint

The Strategy Stage

• Coming on board to talk about their internationalisation strategy
• Nuria joined CFG after 19 years of experience in the telecommunications, Aviation and tourism & leisure industries
• Her current role encompasses Retail, Fan Relationship Management (FRM), Brand and Research

Speaker at

The Sport Business Summit, London 2018 Warner Bros/Sony Pictures: Using Sport To Spread Venom

The Strategy Stage

• Coming on board to talk about their collaboration with AS Roma to promote the movie Venom.
• Before joining Sony Pictures, Jeffrey was previously President of Fox Consumer Products.
• In his role, Jeff is charged with long-term branding initiatives for their core films like Hotel Transylvania, Jumanji, Spider-Man and Smurfs.

• CEO of United Vansen International Sport which purchased the Eredivisie club in early 2014.
• Previously held senior roles at Dragon Net Technology, Oracle Software and Hewlett-Packard.
• Felix graduated from Peking University in 1998, majoring in international economics, and received an EMBA degree from the National Development Institute of Peking University in 2009.

Speaker at

The Sport Business Summit, London 2018 OTT vs Linear: Identifying New Global Opportunities

The Strategy Stage

• Prior to joining LaLiga, Joris was VP, Head of Communications EMEA at Netflix.
• Joris will be talking about how the league is growing its presence abroad with a special focus on hosting regular season games in the US.
• LaLiga reported record revenues of €3.6 billion euros last season.

Speaker at

The Sport Business Summit, London 2018 Sports Investment: Show Me The Money

The Headline Stage

• Peter has been a Partner at the New York Yankees since 2011.
• On top of his stake at New York Yankees and Dagenham & Redbridge, Peter is also the Principal owner of Memphis Redbirds (Minor League Baseball team) and United Soccer League’s Memphis 901 FC.
• His consortium purchased Dagenham & Redbridge FC this year in September with Tim Howard being part of the group who bought the club.

Speaker at

The Sport Business Summit, London 2018 Warner Bros/Sony Pictures: Using Sport To Spread Venom

The Strategy Stage

• Leads strategic decision on the distribution of 46 feature films over 52 weeks including WB and Sony films.
• Been at WB for 17 years working his way up from Director of Sales to his current role.
• Ciampa, an American who holds a Master’s Degree from the UCLA School of Law, formerly held the title of Warner Bros. Italy Vice President Theatrical Distribution.

Speaker at

The Sport Business Summit, London 2018 Love Island vs Bake Off: The Glitz, The Glamour, The Buns

The Tactics Stage

• He oversaw Channel 4 becoming the first European broadcaster to offer programmatic buying on its TV on-demand platform, All 4.
• Jonathan is responsible for driving Channel 4’s industry leading commercial innovation agenda and digital revenue growth through data, sponsorship, branded content and integrated marketing partnerships.
• Previously Jonathan was MD at Vevo (UK) and Head of Digital Media and Commercial Development at Five and the Northern & Shell Group’s digital assets (OK!, Star, New, Express Group Newspapers).

Speaker at

The Sport Business Summit, London 2018 Sports Investment: Show Me The Money

The Headline Stage

• Now in her sixth year with the organization, she was named senior vice president, chief legal officer in 2016.
• Ms. Parekh was named in December 2012 and 2013 to Forbes Magazine’s 30 Under 30 Sports List, which honored the country’s top sports athletes and executives under the age of 30.
• Megha is responsible for oversight of all legal matters, including transactions, compliance, disputes, risk-management, government relations, and insurance.

Speaker at

The Sport Business Summit, London 2018 Inter & SL Benfica: Straight From The Boardroom

The Headline Stage

• The club has won the most titles in Primeira Liga history.
• Before joining SL Benfica in 2004, he was the CEO for Cap Gemini Spain and Portugal.
• As SL Benfica CEO, he is in charge of the Football Department, Youth Development, Marketing, Sales, Finance, Administration, IT, Infrastructure, HR, Planning and Control, Communication and Media.

Speaker at

The Sport Business Summit, London 2018 Inter & SL Benfica: Straight From The Boardroom

The Headline Stage

• Coming on board to join a Football CEO panel on day 2.
• Alessandro joined Inter in 2015 as Chief Financial Officer before working his way up to his current role.
• Before joining the club, Mr Antonello was CEO of Puma Italia Srl.

Speaker at

The Sport Business Summit, London 2018 Building Your Global Footprint

The Strategy Stage

• Following a number of successful positions in Corporate Finance and Commercial Consultancy, Enrique Bonilla joined Federación Mexicana de Futbol Asociación as Director General in 2004.
• He then joined LIGA MX/Ascenso MX in 2012 and went on to play a major role in forming the first professional division in Mexico. During his Presidency, he has been responsible for designing the Anti-Doping Program, Game Security Program and the League’s Commissioners Program.
• Enrique is also a member of the World Leagues Forum’s Steering Group, an Independent Member of the FIFA Audit and Compliance Committee and on the CONCACAF Compensation Committee.

Speaker at

The Sport Business Summit, London 2018 Sports Investment: Show Me The Money

The Headline Stage

• Sasha became the Club’s first Chief Finance and Commercial Officer in June 2018.
• In 2016, Sasha advised Mr Moshiri on the acquisition of a significant stake in Everton and the strategy of the football club going forward. He is heavily involved in the club’s new stadium project.
• Before joining Everton, Sasha worked in finance for a number of years for RBS and ABN AMRO Bank N.V.

Speaker at

The Sport Business Summit, London 2018 OTT vs Linear: Identifying New Global Opportunities

The Strategy Stage

• Richard Young is the Commercial Director for Eleven Sports UK, responsible for distribution, advertising and business development.
• Previous to this Richard advised a number of companies in the Media and OTT sectors such as Hopster and Sony Vue and worked for Magine TV, a cloud based OTT channel service, as SVP for Content and Business Development.
• Richard joined BT prior to the launch of BT’s move into television and played key roles in the development of BT Vision, formation of Youview, Launch of BT Sport and partnership deals such as Netflix and AMC.

Speaker at

The Sport Business Summit, London 2018 Blizzard: Creating Global Dominance With Overwatch

The Headline Stage

• Jerome oversees HP Omen marketing in the EU and will be joining the esports panel with Blizzard.
• Omen by HP was one of the first Overwatch League sponsors to partner with Blizzard.
• The partnership allows players to exclusively play matches on OMEN gaming computers.