2019 is set to be a remarkable year for women’s sport, not least to mention the FIFA Women’s World Cup. The commercial opportunity surrounding women’s sport has never been greater, and therefore never been so under-capitalised.
Leaders’ friends & partners, Nielsen, recently revealed at the latest Leaders XX Think Tank in NYC that the most marketable US athlete is Serena, 150m people watched the UEFA Women’s Euro’s & in 2017 Saudi Arabia opened sports stadia to women for the first time.
So, if now’s not the time to stand up and listen to what opportunities are ahead? Then, frankly, you’ve missed the boat.
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UEFA – the Union of European Football Associations – is the governing body of European football. It is an association of associations, a representative democracy, and is the umbrella organisation for 55 national football associations across Europe. Its objectives are, among other things, to deal with all questions relating to European football, to promote football in a spirit of unity, solidarity, peace, understanding and fair play, without any discrimination on the part of politics, race, religion, gender or any other reason, to safeguard the values of European football, promote and protect ethical standards and good governance in European football, maintain relations with all stakeholders involved in European football, and support and safeguard its member associations for the overall well-being of the European game.
A former international gymnast, Gabby began her broadcasting career in radio in 1992 and joined Sky Sports in 1996 where she quickly established herself as one of their key presenters. She joined ITV in 1998 and during her time at the channel Gabby’s repertoire expanded through presenting various fixtures including The World Cup and Champions League.
While at the BBC Gabby has presented the Final Score, Inside Sport, Invictus Games, MOTD Six Nations, The Olympic Journey, The One Show, Inspire: The Premier League Show, The World Swimming Championships and Women’s Football, making her one of the network’s most integral faces. She was also a key member of the BBC’s presenting team for the 2012 and 2016 Olympic Games, 2014 Brazil World Cup and the 2014 Glasgow Commonwealth Games.
Gabby will be hosting this years event with an array of special guests joining her on stage to explore the commercialisation of women’s sport.
