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| Aug 3, 2016
We are delighted to announce a new edition of the world renowned gatherings, hosted in Beijing

Leaders, the global media and networking platform in sport, and organiser of the Leaders Sport Business Summits in New York and London, is delighted to announce a China edition of the world renowned gatherings, which will be hosted in Beijing in 2017.


By launching the first international Sport Business Summit in China, Leaders aims to help international organisations do business in China, promote the country as a destination for sport, connect Chinese and overseas executives as well as transfer knowledge from the mature sports markets to the rapidly changing landscape that is Chinese sport. Leaders will now begin to identify the final dates in 2017, based on feedback from the international and local market, and will announce these shortly.

The summit will play a key role in supporting the Chinese sports market which is reaching its most exciting phase of development following President Xi Jinping’s directive to create an $800bn business by 2025. Intense competition for broadcast rights in China, a wave of new investors in overseas properties, numerous Chinese based sport companies raising significant finance to expand and an ambitious grass roots programme have created an unstoppable momentum for the sports industry.


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The first Chinese company to sign a partnership agreement with Leaders is iRENA, the leading operator of football club stadiums in China and official local promoter for the NBA Global Games, Team China, the Chinese Super League and the Brazil National team amongst other properties. They have a dedicated team of experienced and committed personnel with connections across the Chinese sports industry and will bring a wealth of experience in supporting the delivery of the Leaders Sport Business Summit in China.

Announcing the launch at a press conference in Beijing on Tuesday 26 July, James Worrall, Founder and CEO, Leaders said “The market in China is exploding and there is a genuine need for people both in and outside of China to connect with each other, share knowledge and do business. We are therefore incredibly excited to launch the China edition of the Leaders Sport Business Summit with iRENA as the first official host partner in China. This a truly exciting development for the Leaders brand, cementing its reputation as the premium global sports business platform with live events in New York, London and now Beijing as well as a fast growing publishing business operating all year round”

For more information contact [email protected]


LEADERS is the leading conference and publishing network in world sport. Leaders Summits are hosted in New York, London and Beijing and thought leadership intelligence is published year-round for senior executives in the global business of sport.

The Leaders Performance Institute, hosts international Summits, commissions original research, publishes best practice and delivers leadership training to elite performance practitioners worldwide.

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