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Digital | May 12, 2014

Glenn Miller, Facebook

Missed opportunities for fan engagement

Glenn Miller is a world expert on how sports teams can engage their fans using social media and heads the Public Content Strategic Partnerships team in EMEA at Facebook. He is responsible for managing sports, entertainment and media strategic partners and recruiting new strategic partners for the platform. In this video, Glenn discusses how most organisations miss crucial opportunities to engage their fans pre and post event.

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