Governance, Governance & Commercial Growth, Growth | Jul 28, 2016 | 1 min read

What eSports Can Learn From Traditional Sports

Mike Morhaime, Blizzard Entertainment
Sam Richardson

If you are interested in attending The Leaders Sport Business Summit, please click below for more information:

Mr. Morhaime became Chief Executive Officer of Blizzard Entertainment and an executive officer of Activision Blizzard in July 2008 in connection with the combination of Activision with Vivendi Games. In February 1991, Mr. Morhaime co-founded Blizzard Entertainment, now a subsidiary of Activision Blizzard and, along with Activision Publishing, one of their two principal operating units, and transitioned to the role of the company’s President in April 1998. Mr. Morhaime served on the executive committee of Vivendi Games from January 1999, when Blizzard Entertainment became a subsidiary of Vivendi Games, until the consummation of the transaction with Vivendi Games. Mr. Morhaime holds a B.S. degree in electrical engineering from the University of California at Los Angeles.

In this interview with Leaders, Mike discusses:

  • The growth of eSports
  • What eSports and traditional sports can learn from eachother
  • Sponsorship potential
  • Challenges faced for the sport


Sign up to our newsletters

To ensure you’re keeping up to date with the latest intelligence, sign up (for free) to receive newsletters.


Become a member

Join our exclusive community of 600 leading global performance organisations and access insights, ideas and individuals that will challenge your thinking and maximise performance.

Become a member