{"id":1029,"date":"2017-07-12T00:00:00","date_gmt":"2017-07-12T00:00:00","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-digest\/"},"modified":"2022-03-18T12:22:30","modified_gmt":"2022-03-18T12:22:30","slug":"leaders-digest","status":"publish","type":"article","link":"https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest\/","title":{"rendered":"Leaders Digest"},"content":{"rendered":"<!-- blocks\/hero-editorial -->\n<!-- inc\/hero-editorial -->\n<div class=\"hero es-hero__editorial hero--var-1\" role=\"banner\">\n\t<div class=\"hero__image\" style=\"background-image: url(https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/Bulletin-header-Amazon.jpg);\">\n\n\t\t<div class=\"hero__overlay grad-overlay content-bottom\">\n\t\t\t<div class=\"container\">\n\n\t\t\t\t<div class=\"hero__content\">\n                    \n\t\t\t\t\t<div class=\"hero__content__inner\">\n\t\t\t\t\t\t                            <p class=\"es-label es-label--md\">\n                                Jul 12, 2017                            <\/p>\n                        \t\t\t\t\t\t<a href=\"https:\/\/leadersinsport.com\/sport-business\/articles\" class=\"theme-dark hero__back-link back-link es-label es-label--sm\">\n\t\t\t\t\t\t\t<span class=\"icon icon--md icon--arrow-left\"><\/span>Articles<\/a>\n\n\t\t\t\t\t\t<h1 class=\"hero__title\">Leaders Digest<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n        \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n    <section class=\"es-section theme-light hero__sidebar-wrapper container\">\n        <div class=\"hero__sidebar\">\n                            <div class=\"category-list\">\n                  <div class=\"es-label es-label--sm\">Category<\/div>\n                  <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/strategy-and-commercialisation\/\" rel=\"tag\">Strategy &amp; Commercialisation<\/a>                <\/div>\n                            <div class=\"share-list\">\n                  <div class=\"es-label es-label--sm\">Share<\/div>\n                  <a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest\/\">Facebook<\/a>\n                  <a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest\/&#038;text=Leaders Digest\">Twitter<\/a>\n                  <a href=\"mailto:?subject=Here's a Leaders In Sport article for you &amp;body=Check out this article: Leaders Digest. https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest\/\">Email<\/a>\n                  <a href=\"#copyLink\" id=\"copyButton\" class=\"copy-link-clipboard\">Copy Link<\/a>\n                  <div id=\"textToCopy\" class=\"font-hidden\">https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest\/<\/div>\n                <\/div>\n                    <\/div>\n    <\/section>\n<!-- blocks\/section -->\n<section\n  class=\"es-section flexible-section  text-only theme-light\"\n    >\n                <div class=\"container\">\n                                    <div class=\"bg-striped-pattern__inner section-padding-top section-padding-bottom\">\n                <div class=\"es-section__inner col-parent col-parent--stack-sm\">\n                                            <div class=\"es-section__sidebar es-section__sidebar--sticky col col--12 \">\n                                                            <p class=\"es-section__label es-label es-label--md\">Charting the money, the moves and the media across the global sports industry.<\/p>\n                            \n                            \n                            \n                                                            <div class=\"es-section__text content-area\">\n                                    <p><h4>The under-the-radar creep of Amazon Prime.<\/h4>\n<p>Welcome to another edition of the Leaders Digest, providing a week\u2019s worth of compelling sports industry links to click on or read around.<\/p>\n<p>As ever, feel free to get in touch at <a href=\"mailto:james.emmett@leadersinsport.com\">james.emmett@leadersinsport.com<\/a> or <a href=\"https:\/\/twitter.com\/JamesEmmett\">@JamesEmmett<\/a> on Twitter. Scroll down for previous editions of the Digest, and to sign up to receive the Digest in your inbox every Wednesday, <a href=\"https:\/\/leadersinsport.com\/subscribe\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">click here<\/a>.<\/p>\n<p><u>4 questions, answered<\/u><\/p>\n<ol>\n<li><strong> Amazon Prime\u2019s complete takeover of anything and everything to do with our purchasing, leisure and entertainment habits \u2013 a question of if or when?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/www.recode.net\/2017\/7\/9\/15938658\/amazon-prime-numbers-members-us-households-cable-tv\">When<\/a>.<\/p>\n<ol start=\"2\">\n<li><strong> What\u2019s the last thing you expect to read about sports industry originator Mark McCormack (1930 \u2013 2003)?<\/strong><\/li>\n<\/ol>\n<p>A good Mark McCormack story is the trusty rifle of any self-respecting sports businessman\u2019s conversational arsenal, especially if you\u2019re a sports businessman who works at IMG, the agency McCormack founded. It\u2019s safe to say there isn\u2019t a McCormack story that could surprise me anymore. But on a sun-kissed \u2013 and gratefully undertaken! \u2013 visit to IMG\u2019s Wimbledon set-up this week, one McCormack story teased my credulity. It seems the great man has penned another book &#8211; too good to be true, surely even for him?! And indeed, on closer inspection, <a href=\"https:\/\/www.amazon.co.uk\/What-Teach-Harvard-Business-School\/dp\/1781256993\"><em>Beyond Harvard<\/em><\/a>, the follow-up to <em>What They Don\u2019t Teach You at Harvard Business School<\/em>, is a posthumous collection of further street smarts from McCormack, compiled on his behalf. I\u2019ll be stocking up on my conversational arsenal. Will you?<\/p>\n<ol start=\"3\">\n<li><strong> Are you going to make a habit of exchanging hospitality invitations for book plugs?<\/strong><\/li>\n<\/ol>\n<p>I appreciate that it looks that way. Depends on the book, I guess.<\/p>\n<ol start=\"4\">\n<li><strong> What has this Olympic bidding race been good for?<\/strong><\/li>\n<\/ol>\n<p>As the IOC, LA and Paris reach fait accompli on the award of the 2024 and 2028 Games \u2013 everyone\u2019s a winner \u2013 it\u2019s time to reflect on the highlight of this Olympic bid campaign: first there was the LA team\u2019s adoption of the sun as a totem for their effort. The #FollowTheSun hashtag drew a marvellous and ongoing response from wily old sports bid campaigner Mike Lee, whose counter-adoption of the sun with his own #CelebrateTheSun hashtag has proved the inspiration for <a href=\"https:\/\/twitter.com\/mleevero\/status\/884858396071088128\">a stream of positive-energy tweets<\/a>, no doubt to the irritation of his opposite numbers in LA. If Lee is indeed hanging up his bid boots after this campaign for a new life in academia, he\u2019ll be missed.<\/p>\n<p><u>Hot Money<\/u><\/p>\n<p><strong>Social giants at the Fox\u2019s den<\/strong><\/p>\n<p><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-07-06\/facebook-twitter-snap-said-to-seek-world-cup-clips-from-fox\">Facebook, Twitter and Snapchat are sniffing around the offices of 21<sup>st<\/sup> Century Fox<\/a> having caught the scent of 2018 Fifa World Cup highlights packages. Should one or more of the social giants materialise as digital highlights partners for Fox, it would more or less cement this type of rights holder-broadcaster-social platform model as the establishment move.<\/p>\n<p><strong>Hire and hire<\/strong><\/p>\n<p>A couple of interesting market moves to report on \u2013 yes, I\u2019m going to chalk them down as interesting: firstly Ron Gourlay, erstwhile of Chelsea, has taken <a href=\"https:\/\/www.readingfc.co.uk\/news\/2017\/july\/ron-gourlay-appointed-as-royals-ceo\/\">on the role of CEO at second tier English soccer side Reading<\/a>, while John Kristick has waved goodbye to the ESP venture he\u2019s been spearheading for WPP to pick up <a href=\"http:\/\/www.ussoccer.com\/stories\/2017\/07\/06\/16\/50\/20170706-news-united-bid-committee-for-canada-mexico-united-states-official-for-2026-fifa-world-cup\">a new role tapping a ball into an unguarded net<\/a> on behalf of the joint 2026 Fifa World Cup bid by the US, Canada and Mexico.<\/p>\n<p><strong>The UFC one year on<\/strong><\/p>\n<p>All you doubters out there, watch out for your asses, Dana White has got a message for you. One year on from the UFC\u2019s sale to WME | IMG, and <a href=\"http:\/\/www.espn.co.uk\/mma\/story\/_\/id\/19955598\/a-look-ufc-one-year-historic-sale\">Darren Rovell delivers his report card on progress<\/a>, as well as White\u2019s message.<\/p>\n<p><u>Techno techno techno<\/u><\/p>\n<p><strong>Green and purple reign <\/strong><\/p>\n<p>Alex Willis and Wimbledon get a lot of plaudits for their work in digital content creation and distribution. There\u2019s a reason for that \u2013 and it\u2019s neatly encapsulated in <a href=\"https:\/\/www.sportbusiness.com\/sportbusiness-international\/case-study-wimbledons-social-media-strategy\">this illuminating SportBusiness case study<\/a>.<\/p>\n<p><strong>Google AMP it up<\/strong><\/p>\n<p>Seven League get a fair number of pats on the back too. Again, deserved, and <a href=\"https:\/\/sevenleague.co.uk\/2017\/07\/07\/the-impact-of-amp-on-nufc-co-uk-traffic\">here\u2019s a little insight from the world of mobile search and the Newcastle United website<\/a> that goes a small way to showing why.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Jumble sale<\/strong><\/p>\n<p><a href=\"https:\/\/sg.news.yahoo.com\/chinese-developer-sunac-buy-9-3-bn-wanda-044231675--finance.html\">Wanda is selling off $9.3 billion of assets in an effort to cut its debt mountain down to size<\/a>. Wang Jianlin looks set to double down on his sports and entertainment portfolio at the expense of property development.<\/p>\n<p><u>eSports corner<\/u><\/p>\n<p><strong>Watching over Overwatch<\/strong><\/p>\n<p>The conception and development of Blizzard\u2019s new Overwatch League has not been without its controversy or critics within the esports world, but the publisher is shooting squarely for the big time with reported franchise fee asks of $20 million. According to the latest reports, <a href=\"http:\/\/www.espn.co.uk\/esports\/story\/_\/id\/19872943\/new-england-patriots-robert-kraft-new-york-mets-fred-wilpon-six-owners-buy-new-esports-venture-overwatch-league\">agreements for six franchisees \u2013 in LA, San Francisco, New York, Boston, Shanghai and Seoul \u2013 have been reached<\/a>. Robert Kraft and Jeff Wilpon are among the high profile names thought to be signed up.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A brisk trip across the three most read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>The <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/07\/05\/Media\/Horowitz-2.aspx?utm_campaign=SportsBusiness+Saturday7%2f8%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">dismissal of Fox Sports National Networks President Jamie Horowitz<\/a> has shaken up the network.<\/li>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/07\/05\/Olympics\/IOC.aspx?utm_campaign=SportsBusiness+Saturday7%2f8%2f2017&amp;utm_source=DailyLink4&amp;utm_medium=email\">LA 2024 has more public support than Paris 2024<\/a>.<\/li>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/30\/People-and-Pop-Culture\/Execs.aspx\">Ellie Norman has jumped onboard the new look Formula One express<\/a>, joining as Head of Marketing from Virgin Media<\/li>\n<\/ul>\n<p><u>Longer read<\/u><\/p>\n<p>&#8211; What does a brand ambassador look like in the 21<sup>st<\/sup> Century digi-world we now call home? <a href=\"http:\/\/www.sportspromedia.com\/magazine_features\/faces-of-change-how-digital-sports-and-media-disruption-could-upend-athlete\">Mike Long investigates<\/a>.<\/p>\n<hr \/>\n<p><strong>5th July, 2017<\/strong><\/p>\n<p><strong>Illegal streaming statistics; Wanda\u2019s \u2018decoy\u2019 investment; Michael Payne\u2019s skiing photographs; Ted Leonsis\u2019s ownership addiction; Chinese football shenanigans and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12423\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/06\/Ron-Dennis.jpg\" alt=\"\" width=\"700\" height=\"375\" \/><\/p>\n<p>Good morning sports industry folk, and welcome to the day-after-Independence Day edition of the Leaders Digest, slicing through the warm apple pie of the sports business, and leaving a plate by the window to attract you all in.<\/p>\n<p><u>4 questions, answered<\/u><\/p>\n<ol>\n<li><strong>What percentage of people illegally stream at least one Premier League game per month?<\/strong><\/li>\n<\/ol>\n<p>65% of people. Well, <a href=\"http:\/\/www.bbc.co.uk\/sport\/football\/40483486\">65% of people in the much sought after 18-34 demo<\/a>. Sounds like it might be time to stock up on citrus and grog and get serious on tackling the sports pirates.<\/p>\n<ol start=\"2\">\n<li><strong>Who says the Leaders Digest isn\u2019t an appropriate platform on which to land a key communications message?<\/strong><\/li>\n<\/ol>\n<p>Great to catch up with so many new\/old\/weather-beaten faces at the Leaders anniversary bash in London last night. In one of the few on-the-record conversations I remember having, Scott Bowers reminded me that <a href=\"http:\/\/www.sportspromedia.com\/movers-and-shakers\/paul-fisher-named-as-chief-executive-of-jockey-club-racecourses\">Paul Fisher had recently been made CEO of Jockey Club Racecourses<\/a>. Top promotion, duly promoted.<\/p>\n<ol start=\"3\">\n<li><strong>What links former England Rugby Head Coach Stuart Lancaster, current Chicago Mayor Rahm Emanuel, and General Lori Robinson, aka the most senior figure in the US military?<\/strong><\/li>\n<\/ol>\n<p>Ah yes, it\u2019s the Leaders Performance Institute. Have a butchers at <a href=\"https:\/\/leadersinsport.com\/performance\/wisdom-windy-city-day-one-leaders-sports-performance-summit-chicago\/\">what went down at the latest summit in Chicago<\/a> last week.<\/p>\n<ol start=\"4\">\n<li><strong>Is Ted Leonsis addicted to owning sports teams?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/leadersinsport.com\/sport-business\/5-minutes-leaders-ted-leonsis-monumental-sports-entertainment\/\">He doesn\u2019t deny it<\/a>.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>How many times does Ron Dennis want to sell McLaren?<\/strong><\/p>\n<p>As many times as possible, presumably. <a href=\"https:\/\/www.theguardian.com\/sport\/2017\/jun\/30\/ron-dennis-to-cut-ties-mclaren-board-in-275m-deal\">The latest sale is worth \u00a3275 million to the Englishman<\/a>. He\u2019s severed his ties. But will those ties remain severed?<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>I wa, wa, wa, wa, Wanda<\/strong><\/p>\n<p>Got the Chinese authorities on your back, making a nuisance of themselves, asking tedious questions about your foreign investments in film and football? Thrown them a curveball: <a href=\"https:\/\/www.ft.com\/content\/b3ad491e-5d82-11e7-9bc8-8055f264aa8b\">build the largest indoor ski resort in the world<\/a> and build it in the beleaguered Chinese city of Harbin.<\/p>\n<p><strong>I feel like a billion dollars<\/strong><\/p>\n<p>Remember when the Chinese Super League suddenly joined the billion-dollar brigade two years ago? Well, the <a href=\"https:\/\/www.yicaiglobal.com\/news\/csm-demands-new-deal-football-association-broadcast-rights-chinese-super-league\">rights aren\u2019t worth that much anymore<\/a>. With a new vice minister \u2013 the seat of pretty much all power in Chinese sport \u2013 set to join the footballing fray from track and field in September, it\u2019s interesting times ahoy in Chinese soccer.<\/p>\n<p><strong>World Economic Knowledge <\/strong><\/p>\n<p>It\u2019s probably ambitious of me to consider the World Economic Forum as a competitor, but hey ho. I like these \u2018ten astounding facts to help you understand\u2026.\u2019 pieces though. <a href=\"https:\/\/www.weforum.org\/agenda\/2017\/06\/10-astounding-facts-to-help-you-understand-china-today?utm_content=buffer02782&amp;utm_medium=social&amp;utm_source=linkedin.com&amp;utm_campaign=buffer\">This, on China<\/a>, does indeed contain a few gobbets of info to make you rub your eyes in double-take.<\/p>\n<p><strong>Moulding Klay<\/strong><\/p>\n<p>A nice window, <a href=\"http:\/\/www.nicekicks.com\/inside-story-klay-thompsons-10-year-extension-anta\/\">here<\/a>, inside Klay Thompson\u2019s 10-year, $80 million extension with Chinese sportswear brand Anta \u2013 a company that appears, unlike some of its domestic competitors, to have its stuff very much together.<\/p>\n<p><strong>Northampton Town in on the action<\/strong><\/p>\n<p>It\u2019s not just the top tier \u2013 or the top two tiers \u2013 of European soccer that have had Yuan Renminbi thrown at them of late. Northampton Town \u2013 in England\u2019s third tier \u2013 appear to <a href=\"http:\/\/www.skysports.com\/football\/news\/11739\/10927740\/chinese-company-5usport-buys-northampton-town\">have slipped a Chinese acquisition in under the radar<\/a>.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>Independence Day was this week, but that should have no bearing on the hottest stories from SportsBusiness Daily last week. And so it proved:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/26\/Leagues-and-Governing-Bodies\/BIG3.aspx?utm_campaign=SportsBusiness+Saturday7%2f1%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">Ice Cube\u2019s BIG3 debut event draws a strong crowd<\/a> in Brooklyn.<\/li>\n<li>MLB Commissioner Rob Manfred is reportedly putting the <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/26\/Franchises\/Marlins.aspx\">hurry-ups underneath \u2018sluggish\u2019 Miami Marlins owner Jeffrey Loria<\/a>.<\/li>\n<li>Kevin Plank, Under Armour Founder, Chairman, CEO &amp; President, will lose one of his titles as part of a series of management changes. <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/27\/People-and-Pop-Culture\/UA.aspx\">Patrick Frisk, a former CEO of The Aldo Group, will come in as President<\/a> and COO.<\/li>\n<\/ul>\n<p><u>Longer read<\/u><\/p>\n<p>&#8211; Former IOC and F1 commercial consigliere Michael Payne was one of the first \u2018work contacts\u2019 to add me on Facebook. No offence to Michael, but it was the watershed moment when I realised that I probably wouldn\u2019t use Facebook like I used to. Even so, I enjoy his skiing photographs, as I enjoyed <a href=\"http:\/\/www.sportcal.com\/Insight\/Interviews\/111604\">this, another chapter from Callum Murray\u2019s growing book of barnstormers<\/a>.<\/p>\n<hr \/>\n<p><strong>21st June, 2017<\/strong><\/p>\n<p><strong>Breakthrough digital experiences; what George Pyne did next; Intel\u2019s major move; a tale of addiction and corruption in eSports and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12255\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/06\/Intel-logo.jpg\" alt=\"\" width=\"698\" height=\"375\" \/><\/p>\n<p>Welcome, sports industry movers, shakers, and money-makers, to another edition of the Leaders Digest, reading things about the global sports business for a full week, then reporting back.<\/p>\n<p><u>5 questions, answered<\/u><\/p>\n<ol>\n<li><strong>Are you a thrusting young digi-head with a thirst for the big time, an understanding of world class experiences, and a penchant for top-level English soccer?<\/strong><\/li>\n<\/ol>\n<p>Then try my three-point plan for success: 1. Download and read the latest <a href=\"https:\/\/leadersinsport.com\/sport-business\/leaders-special-report-fan-engagement\/\">Leaders Special Report<\/a> on digital fan engagement. 2. Apply for this <a href=\"https:\/\/www.linkedin.com\/jobs\/view\/333003946\/\">Head of Fan Experience job<\/a> with Liverpool. 3. Thank me later.<\/p>\n<ol start=\"2\">\n<li><strong>Newspapers being sold to PR firms \u2013 an alarming trend or more of the same really?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/asia.nikkei.com\/Business\/Companies\/The-Japan-Times-sold-to-Tokyo-based-PR-company\">You decide<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong>Who else is bored of this Mayweather-McGregor nonsense already?<\/strong><\/li>\n<\/ol>\n<p>Just me then. Go on then, <a href=\"https:\/\/www.nytimes.com\/2017\/06\/16\/sports\/mayweather-mcgregor-fight.html\">here\u2019s how the \u2018fight\u2019 will generate $400 million<\/a>.<\/p>\n<ol start=\"4\">\n<li><strong>Could <\/strong><a href=\"https:\/\/www.usatoday.com\/story\/sports\/olympics\/2017\/06\/09\/pyeongchang-games-lack-buzz-south-korea\/102627234\/\"><strong>PyeongChang 2018 slip by without any of us noticing<\/strong><\/a><strong>?<\/strong><\/li>\n<\/ol>\n<p>Hopefully not, but maybe yes.<\/p>\n<ol start=\"5\">\n<li><strong>If Argentina is the 22<sup>nd<\/sup> largest economy in the world, what is the 23<sup>rd<\/sup>?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/shanghaiist.com\/2017\/06\/15\/alibaba-5th-largest-economy.php\">It\u2019s Alibaba of course<\/a>.<\/p>\n<p><u>Hot Money <\/u><\/p>\n<p><strong>Chips on the table, burgers in the bin at the IOC<\/strong><\/p>\n<p>Just as McDonald\u2019s and the IOC announced the clown-fronted fast food giant was terminating its 40-year-plus Olympic partnership with immediate effect, leaving a 2012-signed eight-year deal early, comes news that <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2017\/06\/16\/Olympics\/IOC-Intel.aspx\">Intel has put pen to paper on a Big Mac of a deal<\/a>. An announcement is expected today, Wednesday 21<sup>st<\/sup> June, and Intel, two years into a broad sport-focused marketing strategy, will join fellow tech companies Samsung, Panasonic, and Alibaba in the IOC TOP portfolio.<\/p>\n<p><strong>What\u2019s George Pyne up to?<\/strong><\/p>\n<p>The answer to that question these days is, invariably, something interesting to do with the NFL. If it\u2019s not teaming up with Gerry Cardinale to invest in an NFL hospitality and fan experience venture, it\u2019s <a href=\"https:\/\/www.wsj.com\/articles\/the-nfls-digital-push-into-europe-1497829768\">swooping in on a global in-house content play<\/a>. While Perform already has a deal to distribute the NFL\u2019s Game Pass product outside the US and Europe, now Pyne\u2019s investment vehicle Bruin, and its own investment partner WPP, will take on a Europe-wide mandate. Bruin-owned Deltratre will manage the technological delivery from here on in, while Two Circles, also a WPP-owned agency, will provide its oh so hot right now data-driven techniques to expand the Game Pass subscriber base across Europe.<\/p>\n<p><strong>Three is the magic number<\/strong><\/p>\n<p><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-06-19\/providence-sells-share-of-soccer-marketing-business-back-to-mls\">Providence Equity Partners has sold its 25% stake in Soccer United Marketing<\/a> back to Major League Soccer, tripling, according to this report, the $150 million it paid for the shareholding in 2012. That\u2019s a hat-trick of mega-deals for Providence, after it made money on the sale of Learfield last year, and World Triathlon Corp in 2015.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Warning<\/strong><\/p>\n<p>Sure, we all go wild for the latest Chinese billionaire on the block, but there are some <a href=\"https:\/\/www.ft.com\/content\/cfcf3000-50ce-11e7-bfb8-997009366969\">salutary lessons for would-be tycoons and their business partners here<\/a>. Easy come, easy go.<\/p>\n<p><strong>Another warning<\/strong><\/p>\n<p>Strong stuff here from Chinese football expert Rowan Simons. <a href=\"https:\/\/leadersinsport.com\/sport-business\/china\/chinas-football-reforms-wasted-investment\/\">China\u2019s investment in football is going to waste<\/a>.<\/p>\n<p><u>eSports Corner<\/u><\/p>\n<p><strong>Scare bears<\/strong><\/p>\n<p>Like many of my compadres operating in that Venn diagram sweetspot between the metropolitan liberal elite and being interested in sport, I\u2019ve enjoyed the <a href=\"https:\/\/www.theguardian.com\/sport\/series\/sport-2-0\">Guardian\u2019s Sport 2.0 series<\/a> this week. I was, ultimately, a bit disappointed with the angle taken in this otherwise excellent <a href=\"https:\/\/www.theguardian.com\/sport\/2017\/jun\/16\/top-addiction-young-people-gaming-esports\">\u2018future of eSports\u2019<\/a> piece, which went from comprehensive and colourful primer, to scare story about addiction in the space of a paragraph. Reading books is sedentary and addictive too; we don\u2019t, as far as I know, get scared about that much anymore.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>Westward-ho for a glance at the hottest stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Leaders Under 40 alum Connor Schell will oversee all ESPN content creation in the latest <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Morning-Buzz\/2017\/06\/16\/ESPN.aspx?utm_campaign=SportsBusiness+Saturday6%2f17%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">shuffling of the executive pac<\/a>k at the worldwide leader in sports.<\/li>\n<li>Dawn Aponte, a firm Stephen Ross ally lately of the Drone Racing League, is set to take on <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/12\/People-and-Pop-Culture\/Dawn-Aponte.aspx\">the new Chief Football Administrative Officer position at the NFL<\/a>.<\/li>\n<li>Lonzo Ball\u2019s been clowning again. <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/14\/Marketing-and-Sponsorship\/Lonzo-Ball.aspx\">This time for money<\/a>.<\/li>\n<\/ul>\n<p><u>Longer reads<\/u><\/p>\n<p>Former UCI President and Olympic executive Hein Verbruggen passed away last week at the age of 75. No stranger to controversy across his career, Verbruggen was nevertheless an administrator of vision. Cycling blog Inrng has <a href=\"http:\/\/inrng.com\/2017\/06\/hein-verbruggen-obituary\/\">a balanced obituary that\u2019s worth a read<\/a>.<\/p>\n<hr \/>\n<p><strong>14th June, 2017<\/strong><\/p>\n<p><strong>The Football League\u2019s bold OTT move; Chinese football investors liquid again; Inside Activision Blizzard; Sir Martin Sorrell on form; and how the NBA became the world\u2019s most tech-savvy sports league.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12061\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/06\/GettyImages-496804948.jpg\" alt=\"\" width=\"700\" height=\"375\" \/><\/p>\n<p>Good morning to you all, and welcome to another edition of the Leaders Digest, peeling back the onion skin of the sports industry to reveal yet another layer inside.<\/p>\n<p><u>3 questions, answered <\/u><\/p>\n<ol>\n<li><strong> What one recent sports story would prompt the two-pronged response of, Ice Cube Jr\u2019s a chip off the old block, and how is that even possible on LSD?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/deadline.com\/2017\/06\/dock-ellis-baseball-movie-oshea-jackson-cube-vision-david-permut-ice-cube-1202111609\/\">This one<\/a>.<\/p>\n<ol start=\"2\">\n<li><strong> Who doesn\u2019t love a bit of bickering between seasoned behind-the-scenes Olympic influencers?<\/strong><\/li>\n<\/ol>\n<p>Sure, <a href=\"https:\/\/twitter.com\/SujitJasani\/status\/873094255786377216\">it\u2019s niche<\/a>, but you learn to love it.<\/p>\n<ol start=\"3\">\n<li><strong> Is expansion always a dirty word in the NHL?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/www.theguardian.com\/sport\/blog\/2017\/jun\/12\/nashville-predators-stanley-cup-final-nhl-expansion-gary-bettman?CMP=twt_a-sport_b-ussports_c-us_g-1\">No<\/a>.<\/p>\n<p><u>Hot Money<\/u><\/p>\n<p><strong>The green-eyed monster<\/strong><\/p>\n<p>I remember being envious, once, of a chief executive of a prominent sports broadcaster who revealed that he had a code that got him in to Football League broadcast feeds so he could watch his beloved Championship football team in every game they played. I don\u2019t need to be envious anymore. <a href=\"http:\/\/www.thedrum.com\/news\/2017\/06\/07\/how-the-english-football-league-plans-make-its-broadcaster-ambitions-commercially\">A bold move from the Football League<\/a>, and another notch on the old OTT bedpost (or something).<\/p>\n<p><strong>Droning on<\/strong><\/p>\n<p>Is it just me, or does the Drone Racing League seem to close on a new round of funding pretty much once a month? <a href=\"http:\/\/variety.com\/2017\/digital\/news\/drone-racing-league-funding-sky-liberty-media-wwe-1202462343\/\">Some interesting names involved in here<\/a>.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Why football is courting China<\/strong><\/p>\n<p>According to the graphic in <a href=\"http:\/\/www.insideworldfootball.com\/2017\/06\/12\/china-wins-world-cup-acquisitions-e2-1bn-buying-spree\/?utm_content=buffere08bb&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">this here article<\/a>, China has spent some \u20ac2.1 billion on mergers and acquisitions in international football over the last three years. A cool \u20ac1.8 billion more than the next biggest-spending nation. And, after a slow down in the market, it looks like China\u2019s football finance wheels have been greased again, as the Southampton sale to Lander Sports edges towards completion and two prominent northern Premier League are subject to significant Chinese bids.<\/p>\n<p><strong>Why Cannes is courting China<\/strong><\/p>\n<p>It isn\u2019t just the sports industry courting Yuan Renminbi; <a href=\"http:\/\/adage.com\/article\/special-report-cannes-lions\/cannes-courting-china\/309347\/\">the global ad industry wants to feel some of the fibre of that Chinese fabric too<\/a>.<\/p>\n<p><u>eSports Corner<\/u><\/p>\n<p><strong>Bobby Lollipops<\/strong><\/p>\n<p>This, from Fortune, is <a href=\"http:\/\/fortune.com\/2017\/06\/07\/fortune-500-activision-blizzard\/\">one of the most comprehensive pieces explaining the story of Activision Blizzard<\/a> and its CEO Bobby Kotick that I\u2019ve read. And I\u2019ve read plenty (some).<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>Three of the most popular stories on SportsBusiness Daily this week, according to the eyeballs measurement:<\/p>\n<ul>\n<li>According to a crossword I COMPLETED on the weekend, Mars Bars were first created in 1932. 85 years later, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/07\/Marketing-and-Sponsorship\/Nationals.aspx?utm_campaign=SportsBusiness+Saturday6%2f10%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">Mars Inc has done a sponsorship deal with the Washington Nationals Major League Baseball franchise<\/a>.<\/li>\n<li>MLB Commissioner Rob Manfred is on the warpath. The war in question: the <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/07\/Facilities\/Chase-Field.aspx\">Arizona Diamondbacks attempts to have their Chase Field ballpark upgraded<\/a>.<\/li>\n<li>Santa Clara Mayor Lisa Gillmor is on the warpath. The war in question: <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/06\/05\/Franchises\/49ers.aspx\">the city\u2019s relationship with the San Francisco 49ers<\/a>.<\/li>\n<\/ul>\n<p><u>Longer reads<\/u><\/p>\n<ul>\n<li>Sportcal\u2019s Callum Murray has developed rather a natty little proprietary interview spot for himself. I like it. Although I would probably have called it the Callum Column. One of his latest gets is Sir Martin Sorrell, best known, of course, for his leading role <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-2017\/\">atop the list of speakers set to appear at the Leaders Sport Business Summit in London in October<\/a>. The WPP CEO is in fine fettle here, <a href=\"http:\/\/www.sportcal.com\/Insight\/Interviews\/111102\">happy to spar with Murray<\/a> on the type of federation turf the Sportcal man knows well.<\/li>\n<li>Paul Blanchard (not the Commonwealth Games one) is a Marmite interviewer, but his podcast, Media Masters, is aptly named. His latest guest is Roger Mosey, a 33-year BBC veteran, former Director of Sport, Head of Television News and Head of the public service broadcaster\u2019s coverage of London 2012, who left recently to become Master of Selwyn College Cambridge. There are some who\u2019d tar Mosey with the same Marmite spoon\/description as befalls Blanchard, but <a href=\"http:\/\/www.mediafocus.org.uk\/roger-mosey\">he\u2019s never anything other than fascinating on the inner machinations of a media institution in the BBC<\/a>.<\/li>\n<li><a href=\"https:\/\/www.fastcompany.com\/40428460\/how-the-nba-became-the-worlds-most-tech-savvy-sports-league\">How the NBA became the world\u2019s most tech-savvy sports league<\/a>. Hint: embracing VCs and start-up culture hasn\u2019t hurt.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>7th June, 2017<\/strong><\/p>\n<p><strong>The $100m scheme for eSports sensation League of Legends; the link between British horseracing and Captain Beefheart; one list, one infographic and one whitepaper; Lionel Messi\u2019s theme park; and Lego, the revitalisation of a mega brand.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11932\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/05\/Juventus-Stadium.jpg\" alt=\"\" width=\"700\" height=\"375\" \/><\/p>\n<p>Ladies and gentleman, good morning to you, and welcome to another edition of the Leaders Digest, occupying the middle ground between fact and premature fact on behalf of the global sports industry.<\/p>\n<p><u>4 questions, answered<\/u><\/p>\n<ol>\n<li><strong>Who likes lists?<\/strong><\/li>\n<\/ol>\n<p>You like lists, that\u2019s who, and Forbes, inevitably, have got the precise one that interests you right now. This time it\u2019s <a href=\"https:\/\/www.forbes.com\/sites\/avidan\/2017\/06\/03\/who-are-the-most-important-creatives-of-the-past-100-years\/#67c16e79aa8a\">the 25 most important creatives of the last 100 years<\/a>.<\/p>\n<ol start=\"2\">\n<li><strong>Who likes infographics?<\/strong><\/li>\n<\/ol>\n<p>You like infographics, that\u2019s who, and Darren Rovell, inevitably, has got the precise one that interests you right now. He\u2019s curated his way through SBJ to bring you this, on <a href=\"https:\/\/twitter.com\/darrenrovell\/status\/871745285965438976\">the average age of TV viewers for the biggest sports properties across the US<\/a>. Not pretty reading for anyone other than women\u2019s tennis.<\/p>\n<ol start=\"3\">\n<li><strong>Who has the most unexpected hinterland in the business of sport?<\/strong><\/li>\n<\/ol>\n<p>Arguably, it\u2019s Jockey Club CEO Simon Bazalgette, as adept at navigating the arcane traditions and complex stakeholder environment of the horse racing industry as he is musing on the creative wizardry of Mark E Smith and Captain Beefheart. <a href=\"https:\/\/leadersinsport.com\/sport-business\/5-minutes-leaders-simon-bazalgette-jockey-club\/\">Five minutes in Bazalgette\u2019s company<\/a> is five minutes well spent.<\/p>\n<ol start=\"4\">\n<li><strong>Do you like stats and have even a passing interest in sponsorship or vice versa?<\/strong><\/li>\n<\/ol>\n<p>If yes, <a href=\"https:\/\/leadersinsport.com\/sport-business\/unified-measurement\/\">this, the first in a new content series<\/a> developed by Leaders and our old muckers at Nielsen Sports, is for you. If no, each to their own I suppose.<\/p>\n<p><u>Hot Money<\/u><\/p>\n<p><strong>Better late than never<\/strong><\/p>\n<p>The \u2018new\u2019 Juventus stadium is, in some ways, the face that launched a thousand ships. If by \u2018face\u2019, I mean \u2018stadium naming rights project\u2019, by \u2018launched\u2019 I mean \u2018sank\u2019, and \u2018ships\u2019, I mean \u2018sponsorship agencies or consultants\u2019. In any case, almost six years after it opened, <a href=\"https:\/\/www.allianz.com\/en\/press\/news\/commitment\/sponsorship\/170601_Turin-stadium-to-be-rebranded-as-Allianz-stadium\/\">the home of the Italian champions has a new naming partner in Allianz<\/a>.<\/p>\n<p><strong>Three is the magic number<\/strong><\/p>\n<p>Serving as the gateway drug between the Hot Money section and the Leaders Eye on China is the news that Chinese mobile phone manufacturer <a href=\"http:\/\/www.ft.com\/cms\/s\/0\/b849def6-4559-11e7-8519-9f94ee97d996.html?ft_site=falcon&amp;desktop=true#axzz4ievp8mjP\">Vivo will sponsor Fifa<\/a> in a deal worth \u20ac400 million. The world\u2019s fifth biggest phone manufacturer becomes the third Chinese sponsor of the governing body \u2013 joining Hisense and Wanda \u2013 in the space of a year.<\/p>\n<p><strong>Behold, the contraflow<\/strong><\/p>\n<p>Tom Fox, former Arsenal commercial chief at Premier League side Arsenal, then CEO at Aston Villa, has been <a href=\"http:\/\/www.sportspromedia.com\/movers_and_shakers\/tom-fox-named-san-jose-earthquakes-president\">hired by the San Jose Earthquakes as its new President<\/a>. Fox is the first Premier League CEO to be appointed to an equivalent position in Major League Soccer. Kudos to our search partners at Nolan Partners who conducted a three-month global search for the position. While we\u2019re on the job watch, have a gander at these, both hot to drop: <a href=\"http:\/\/jobs.redbull.com\/it\/en-GB\/london-head-of-sport-uk-029810\">Head of Sport at Red Bull UK<\/a>, and <a href=\"https:\/\/www.linkedin.com\/jobs\/view\/350211049\/\">NBA Senior Director, eSports<\/a>.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Messi little real estate play<\/strong><\/p>\n<p>In a move one might more reasonably expect from an ego the size of Cristiano Ronaldo, <a href=\"http:\/\/variety.com\/2017\/biz\/global\/leo-messi-phoenix-mediapro-messi-experience-park-1202453792\/\">Lionel Messi is set to open a theme park based around himself in Nanjing<\/a>. In partnership with Spanish media rights specialists Mediapro and China\u2019s Phoenix Group, Messi is set to develop a 20-attraction park that is scheduled to open in early 2019.<\/p>\n<p><strong>Three stripes and you\u2019re out<\/strong><\/p>\n<p>Sponsor-driven content is, like it or not, the direction of travel for the broadcast industry across the board. You wouldn\u2019t necessarily expect it in China though. But <a href=\"http:\/\/www.thedrum.com\/news\/2017\/06\/02\/adidas-teams-with-china-s-ministry-education-launch-educational-football-films?utm_content=&amp;utm_campaign=social&amp;utm_source=twitter\">that\u2019s exactly what Adidas seem to have done<\/a> with a series designed to develop football in the country.<\/p>\n<p><u>eSports Corner<\/u><\/p>\n<p><strong>The $100m League of Legends league (of legends)<\/strong><\/p>\n<p>League of Legends has long been the hottest ticket in town across the eSports ecosystem, and game publisher <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-06-01\/to-buy-into-this-video-gaming-league-it-s-at-least-10-million\">Riot now intends to tap off some of that fiscal magma<\/a> through a new ten-team North American league. Franchise fee: a flat $10 million.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>Three of the most popular stories on SportsBusiness Daily this week, according to the eyeballs measurement:<\/p>\n<ul>\n<li>Tom Ricketts, who owns MLB team the Chicago Cubs, as well as its Wrigley Field home, <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/30\/Franchises\/Cubs-MSE.aspx\">has spun off a centralised sales and marketing agency<\/a> for his various sports and entertainment assets.<\/li>\n<li>I didn\u2019t know that the acronym QSR stood for Quick-Service Restaurant before <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/31\/Marketing-and-Sponsorship\/Arbys-PGA-Tour.aspx\">Arby\u2019s filled the sponsorship category at the PGA Tour<\/a> Surely Fast Food Shop has a catchier acronym?<\/li>\n<li>The NFL looks set to <a href=\"https:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/05\/29\/Leagues-and-Governing-Bodies\/NFL-tickets.aspx\">ditch its exclusive arrangement with Ticketmaster<\/a> next year in favour of something a little bit more free love.<\/li>\n<\/ul>\n<p><u>Longer read<\/u><\/p>\n<ul>\n<li>One for the agency heads among you this week, as Beatrice Lee, a veteran of Total Sports Asia, Infront Sports &amp; Media and MP &amp; Silva, speaks eloquently on the environmental and strategic differences between the three agencies. The conversation comes in the second half of <a href=\"https:\/\/leadersinsport.com\/sport-business\/leaders-podcast-beatrice-lee\/\">the latest edition of the Leaders Podcast<\/a>. Like, subscribe; please like and subscribe.<\/li>\n<li>Lego: a more powerful brand than Ferrari? Yes indeed, and <a href=\"https:\/\/www.theguardian.com\/lifeandstyle\/2017\/jun\/04\/how-lego-clicked-the-super-brand-that-reinvented-itself?utm_content=bufferb1298&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">the company with the greatest turnaround story in corporate history<\/a>.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>30th May, 2017<\/strong><\/p>\n<p><strong>Mark Cuban\u2019s investment tips; what Ford can teach sport; Yao Ming\u2019s private equity pitch; China\u2019s new transfer tax and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11789\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/05\/Mark-Cuban.jpg\" alt=\"\" width=\"699\" height=\"375\" \/><\/p>\n<p>Welcome one and all to another edition of the Leaders Digest, throwing sports industry content against a wall, and having absolute faith that some it will stick.<\/p>\n<p><u>5 questions, answered<\/u><\/p>\n<ol>\n<li><strong> What do Andrea Radrizzani and the number 100 have in common?<\/strong><\/li>\n<\/ol>\n<p>If you\u2019re willing to throw a percentage sign in there, then quite a lot. The former MP &amp; Silva boss took his shareholding in Leeds United to 100% this week, <a href=\"https:\/\/www.leedsunited.com\/news\/club-news\/21932\/united-appoint-new-managing-director\">appointing West Ham United MD Angus Kinnear as Managing Director<\/a> at Elland Road, a move I 100% approve of. He\u2019s also, of course, <a href=\"https:\/\/leadersinsport.com\/leaders-week\/speakers\/\">100% confirmed for Leaders Week<\/a> this October.<\/p>\n<ol start=\"2\">\n<li><strong> Ford\u2019s CEO stepped down last week \u2013 so what?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/driven-you-michael-broughton\">Well, a lot actually<\/a>. Michael Broughton is getting rather good at these what sport can learn from company x or industry y pieces.<\/p>\n<ol start=\"3\">\n<li><a href=\"https:\/\/twitter.com\/simonjfarrant\/status\/867716375783116801\"><strong>Do football clubs provide players with club-specific email addresses<\/strong><\/a><strong>?<\/strong><\/li>\n<\/ol>\n<p>Perform\u2019s Simon Farrant poses an interesting question here. And I don\u2019t have the answer.<\/p>\n<ol start=\"4\">\n<li><strong> How do you spell \u2018G E N U I N E M E D I A E V E N T\u2019?<\/strong><\/li>\n<\/ol>\n<p>Forget eSports; <a href=\"https:\/\/www.theguardian.com\/sport\/2017\/may\/29\/90th-scripps-national-spelling-bee-washington\">spelling is where it\u2019s really at<\/a>.<\/p>\n<ol start=\"5\">\n<li><strong> Does anyone else quite like <\/strong><a href=\"https:\/\/www.digitaltrends.com\/outdoors\/nike-unlimited-stadium-manila\/\"><strong>this tech-driven Nike activation<\/strong><\/a><strong>?<\/strong><\/li>\n<\/ol>\n<p>I\u2019m looking forward to the day that Strava can beam my own hologram ahead of me as pacemaker as I trundle in to work again.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Cuban cigar<\/strong><\/p>\n<p>Mark Cuban is always good value, and <a href=\"http:\/\/www.esquire.com\/lifestyle\/money\/a55079\/mark-cuban-gets-loud\/?utm_content=buffer8da56&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">this Esquire Q&amp;A<\/a>, which touches on how and why he missed the chance to invest in Uber, why he believes Amazon is the most under-valued company out there, and what he believes his most innovative move at the Mavs has been, is, as he might put it himself, demonstrable expertise in that space.<\/p>\n<p><strong>Cunning deal<\/strong><\/p>\n<p><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-05-30\/fox-telemundo-set-for-500-million-windfall-on-2026-world-cup\">Fox and Telemundo have a pretty sweet Fifa deal<\/a>. Tariq Panja has the details.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Balance<\/strong><\/p>\n<p>LeSports is taking a new \u2018balanced\u2019 approach to rights acquisitions after, well, let\u2019s call them a few operational hiccups of late. Still, a new round of funding \u2013 precise injection amount unconfirmed \u2013 appears to have <a href=\"https:\/\/www.reuters.com\/article\/us-leeco-funding-idUSKBN18M13R\">valued LeEco\u2019s sports media business unit at a very balanced $3.5 billion<\/a>.<\/p>\n<p><strong>Yao\u2019s US$250m plan<\/strong><\/p>\n<p><a href=\"http:\/\/www.reuters.com\/article\/us-yaocapital-fundraising-idUSKBN18P0EJ\">Yao Ming is raising money<\/a>. If I had some, I\u2019d give it to him.<\/p>\n<p><strong>Taxing<\/strong><\/p>\n<p>There\u2019s a new 100% transfer tax in Chinese soccer. In grassroots development terms, it\u2019s probably very good indeed. In middle-manning terms, not so much. <a href=\"http:\/\/chinasportsinsider.com\/2017\/05\/29\/breaking-down-chinese-footballs-latest-changes\/\">Mark Dreyer has a comprehensive primer<\/a> on what it\u2019s all about, while Barney Ronay provides <a href=\"https:\/\/www.theguardian.com\/football\/blog\/2017\/may\/26\/english-game-learn-from-chinese-super-league-youth-development\">the cherry on top<\/a> of Dreyer\u2019s cake.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A trio of the most popular stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Monster Energy, title sponsor of the top-tier Nascar Sprint Cup, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/24\/Marketing-and-Sponsorship\/Monster-Coke.aspx?utm_campaign=SportsBusiness+Saturday5%2f27%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">rolled back its activation plans for the latest Coke 600<\/a> in Charlotte.<\/li>\n<li>Remember the LA Coliseum-United Airlines naming rights deal from last week? Well, the deal was put together by Fox Sports, or more accurately by Impression Sports &amp; Entertainment, <a href=\"https:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/05\/22\/Marketing-and-Sponsorship\/Fox.aspx\">a Denver-based agency recently acquired by Fox.<\/a><\/li>\n<li>It\u2019s awards season over at SBJ Towers, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Special-Content\/2017\/05\/SBA-Winners.aspx?utm_campaign=SportsBusiness+Saturday5%2f27%2f2017&amp;utm_source=JournalLink2&amp;utm_medium=email\">and here are your 2017 winners<\/a>.<\/li>\n<\/ul>\n<p><strong>Everyone\u2019s a critic<\/strong><\/p>\n<p>ESPN is going through a rough patch, and some, it would seem, are revelling in it. However galling it may seem, <a href=\"https:\/\/theringer.com\/espn-critics-decline-sports-media-242e1f99129\">schadenfreude is alive and well in the sports media industry.<\/a><\/p>\n<p><u>Longer reads<\/u><\/p>\n<p>Back in a time before \u2018Responsibilities\u2019 long Bank Holiday weekends here in the UK for me used to mean many lazy, happy hours with my nose in a book. Now I spend my Bank Holidays just reading about the books I won\u2019t read, but these two do look good: the unremitting David Conn has drawn up his own study of Sepp Blatter and his executive coterie, a tale, as you might imagine, <a href=\"https:\/\/www.theguardian.com\/books\/2017\/may\/24\/fall-of-house-of-fifa-david-conn-review\">of \u2018corruption and seediness\u2019<\/a>, while David Papineau has, I\u2019m told, a<a href=\"https:\/\/www.theguardian.com\/books\/2017\/may\/26\/knowing-the-score-david-papineau-review\">pplied his philosopher\u2019s brain to a range of sporting scenarios in Knowing the Score<\/a>.<\/p>\n<hr \/>\n<p><strong>24th May, 2017<\/strong><\/p>\n<p><strong>Amazon\u2019s sports offering takes shape; Manchester United\u2019s social data funnel; learning about Chinese names with Reading; B is for Barry Baum; rugby in China; Leiweke in LA and more.<\/strong><\/p>\n<p>Greetings to you, yours, and everybody else, and welcome to another edition of the Leaders Digest, erecting a sports industry watchtower on a Wednesday morning and gazing out behind and forwards for answers.<\/p>\n<p><u>4 questions, answered<\/u><\/p>\n<ol>\n<li><strong> B is for?<\/strong><\/li>\n<\/ol>\n<p>Barry Baum, clearly. The long-time Brooklyn Nets comms man left the franchise in December and has just been appointed as <a href=\"http:\/\/www.prweek.com\/article\/1434328\/barry-baum-laces-milwaukee-bucks\">SVP of communications at Milwaukee\u2019s NBA team<\/a>. A Wisconsin native, Barry Baum is back in the Badger State after swapping Brooklyn for the Bucks.<\/p>\n<ol start=\"2\">\n<li><strong> I like a game-changing TV executive as much as the next gimlet-eyed media observer, but can \u2018game-changing\u2019 be used as a verb?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/twitter.com\/crntaylor\/status\/866957262430109697\">No<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong> It\u2019s just excitable European soccer teams and forward-thinking \u2018sports and entertainment\u2019 groups in the US buying eSports teams, isn\u2019t it?<\/strong><\/li>\n<\/ol>\n<p>Nope. Aussie rules team the <a href=\"http:\/\/www.theage.com.au\/afl\/adelaide-crows-buy-professional-australian-esports-team-legacy-esports-20170517-gw6wd7.html\">Adelaide Crows are in on the action too<\/a>.<\/p>\n<ol start=\"4\">\n<li><strong> Those replica sports jerseys are such good business, they pay for themselves don\u2019t they?<\/strong><\/li>\n<\/ol>\n<p>Well, yes, <a href=\"http:\/\/sports.abs-cbn.com\/football\/news\/2017\/05\/19\/schalke-jerseys-payment-chip-part-sponsor-deal-26200\">one day they might<\/a>.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>It\u2019s a jungle out there<\/strong><\/p>\n<p>An Amazon sports offering has arrived in the UK, after deals were struck that will see the TV operation of the retail giant carry ITV, Eurosport and Discovery.<\/p>\n<p><strong>Red data Devils<\/strong><\/p>\n<p>Manchester United hired Yahoo! exec Phil Lynch to head up its media business earlier in the year, now Ed Woodward, the club\u2019s Executive Vice Chairman, has announced plans to \u2018aggressively market\u2019 a key strand of that media business in the in-house MUTV operation. But to what end? Well, <a href=\"http:\/\/www.thedrum.com\/news\/2017\/05\/19\/blurring-the-lines-how-football-clubs-manchester-united-are-evolving-media-owners\">perhaps to funnel at least a fraction of those famously numbered 659 million international fans away from social media, and on to United\u2019s own data platforms<\/a>.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Reading between the lines<\/strong><\/p>\n<p>If it succeeds in one thing, <a href=\"http:\/\/www.bbc.co.uk\/sport\/football\/39944390\">the acquisition of second tier English soccer side Reading<\/a> by brother and sister investor duo Dai Yongge and Dai Xiu Li may well teach na\u00efve Britons that Chinese family names come first.<\/p>\n<p><strong>Try, try again<\/strong><\/p>\n<p>Rugby\u2019s chances of making it big in China took a giant leap forward when the sport\u2019s international governing body signed a $100 million deal with Alisports last year. Brett Gosper, CEO of World Rugby, takes us inside that deal, but <a href=\"https:\/\/leadersinsport.com\/sport-business\/inside-world-rugby-alisports-100m-plan-rugby-china\/?utm_source=Twitter&amp;utm_medium=Brett+Gosper+Article&amp;utm_content=Article&amp;utm_campaign=Twitter\">fails to explain why rugby is designated as a \u2018small ball sport\u2019 in China<\/a>.<\/p>\n<p><strong>Another chapter in the saga<\/strong><\/p>\n<p><a href=\"https:\/\/www.theguardian.com\/football\/2017\/may\/17\/milan-new-chinese-owners-money-li-yonghong?CMP=share_btn_tw\">AC Milan and its new Chinese owners<\/a> &#8211; it\u2019s not going to be straightforward, is it?<\/p>\n<p><u>eSports corner<\/u><\/p>\n<p><strong>Facebook gets eSerious<\/strong><\/p>\n<p>For all those cynics out there who thought that Facebook\u2019s decision to link-up last year with Blizzard and its Overwatch franchise was driven, perhaps, by the relationship between Facebook COO Sheryl Sandberg and Activision Blizzard CEO Bobby Kotick, and such cynics do exist, here\u2019s a turn up for the books: <a href=\"https:\/\/techcrunch.com\/2017\/05\/19\/facebook-takes-on-twitch-with-new-livestreaming-deal-for-esports\/\">Facebook are getting serious in eSports<\/a>, signing a deal with ESL to stream over 5,500 hours of eSports events.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>Three of the most read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>The richest stadium naming rights deal in college football has been teed up as <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Closing-Bell\/2017\/05\/18\/United.aspx?utm_campaign=SportsBusiness+Saturday5%2f20%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">United Airlines have agreed to pay $70 million to name USC\u2019s LA Memorial Coliseum<\/a> for the next 15 years, a period that will include the stadium\u2019s turn as one of the centrepiece venues of the LA 2024 or 2028 Olympics. The contract\u2019s on the table, United Airlines CEO Oscar Munoz, a USC alum, just has to sign it.<\/li>\n<li>Nascar darling Dale Earnhardt Jr may have announced his retirement, but he\u2019ll be stepping up his work away from the track after <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/05\/15\/Marketing-and-Sponsorship\/Earnhardt.aspx?utm_campaign=SportsBusiness+Saturday5%2f20%2f2017&amp;utm_source=JournalLink1&amp;utm_medium=email\">signing with the WME agency<\/a>.<\/li>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/15\/Marketing-and-Sponsorship\/Cavs-Goodyear.aspx\">An interesting three-way<\/a> made official last week between the Cleveland Cavaliers and new jersey patch sponsor Goodyear, and Turner Sports, hired by the Cavs to \u2018amplify\u2019 the deal.<\/li>\n<\/ul>\n<p><strong>A pioneer gone<\/strong><\/p>\n<p><a href=\"https:\/\/www.theguardian.com\/tv-and-radio\/2017\/may\/17\/vic-wakeling-obituary\">Vic Wakeling, \u2018forged in the era of hot metal\u2019, passed away last week<\/a>. He will be remembered as the man who did more than most to shape the way we, in the UK, watch sport today.<\/p>\n<p><u>Longer read<\/u><\/p>\n<ul>\n<li>Another listen in the longer reads section and this time it\u2019s an in-house production. On another sweltering hot day in LA, <a href=\"https:\/\/leadersinsport.com\/sport-business\/brands-and-sponsorship\/sponsorship\/leaders-podcast-tim-leiweke\/\">I went along to Tim Leiweke\u2019s fabulous corner office in Westwood<\/a>, on the UCLA campus, to chat to the master of the arena business about going head-to-head with AEG with his new Oak View Group venture, a new Kevin Plank-driven arena in Baltimore, the madness of the O2, David Beckham\u2019s Miami dream and more.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>16th May 2017<\/strong><\/p>\n<p><strong>Olympic brand still packs a punch; what post-Millennials really want; Casey Wasserman\u2019s breakfast spread; F1\u2019s global OTT venture and more<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11514\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/05\/Casey-Wasserman-LA2024.jpg\" alt=\"\" width=\"700\" height=\"375\" \/><\/p>\n<p>Welcome, one and all, to another ice cold edition of the Leaders Digest, freezing the best sports industry news and views, so they get to you intact, with the goodness locked in.<\/p>\n<p><u>5 questions, answered<\/u><\/p>\n<ol>\n<li><strong>Post-Millennials, Gen-Z, Centennials \u2013 whatever \u2013 what do they want?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/www.campaignlive.co.uk\/article\/marketing-era-selfishness\/1433071?utm_content=buffer48b0c&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">To think small and dream small<\/a>, apparently.<\/p>\n<p><strong>2. Who doesn\u2019t like nominative determinism?<\/strong><\/p>\n<p>The humourless individual, that\u2019s who. It\u2019s an especial thrill when irony\u2019s thrown in the mix. Delighted, therefore, to hear of <a href=\"http:\/\/www.deltatre.com\/2017\/05\/claude-london-joins-deltatre-as-as-president-americas\/\">Claude London\u2019s appointment to run Deltatre\u2019s New York, LA and Silicon Valley offices<\/a>. Congrats Claude.<\/p>\n<p><strong>3. Enjoyed rival Olympic bid teams <\/strong><a href=\"https:\/\/twitter.com\/MichaelRPayne1\/status\/864106822956929025\">riffing on each other\u2019s hashtags<\/a><strong> over the last two weeks of IOC evaluation commission visits?<\/strong><\/p>\n<p>No \u2013 me neither. <a href=\"http:\/\/www.insidethegames.biz\/articles\/1050210\/david-owen-the-lost-x-factor-of-olympic-bid-races-and-why-this-is-a-problem-for-the-ioc\">Perhaps this race for first dibs to 2024 is all just a bit lame<\/a>.<\/p>\n<p><strong>4. I\u2019m putting together a menu of everyday conversational tidbits for the sporting sphere; should mental health be on it?<\/strong><\/p>\n<p>Of course it should. A problem shared is always a problem halved. And <a href=\"https:\/\/leadersinsport.com\/performance\/andres-iniesta-stared-abyss\/\">even the best have their demons and their coping mechanisms<\/a>.<\/p>\n<p><strong>5. Formula One, a new global OTT service, Robin Jellis, an easily-readable tweet rather than a boring old article \u2013 what\u2019s not to like here?<\/strong><\/p>\n<p><a href=\"https:\/\/twitter.com\/robinjellis\/status\/863069199014531072\">Nothing at all<\/a>.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Timely boost<\/strong><\/p>\n<p>As the IOC put pen to parchment on <a href=\"http:\/\/www.sportspromedia.com\/news\/ioc-renews-omega-deal-to-100-year-mark\">an extension to its deal with Omega watches<\/a>, it\u2019s worth a little tick around the commercial Olympic clock: the new deal with the watchmaker will run to 2032, the same long-term commitment so far shown to brand Olympics as NBC and TV Globo. Just the 11 years remaining on Alibaba\u2019s new Olympic sponsorship, while all other commercial contracts run to 2020 or 2024. My prediction: expect a deals bonanza post-September, when the IOC will decide where the 2024 Games will be hosted. Omega is one of 13 top-tier partners paying top-tier prices for their Olympic association (conservative estimate: $100m). It\u2019s always useful to break down where the money\u2019s coming from occasionally; so here goes: one TOP partner each from Switzerland, France, South Korea and China, three from Japan, and six from the US.<\/p>\n<p><strong>Gambling ahoy <\/strong><\/p>\n<p>The good ship wagering has set sail and will, one day, arrive at a US port near you. It\u2019s not a matter of if, but when. The welcoming committee is already preparing. Vegas is a new sports town. Daily fantasy is a wild success. And now WinView, a start-up that facilitates \u2018free wagers\u2019 on sport in real time, has <a href=\"https:\/\/www.nytimes.com\/2017\/05\/14\/business\/winview-a-sports-betting-start-up-raises-12-million.html?_r=1\">secured $12 million in funding<\/a> from some sporting big dogs, notably Ted Leonsis and Discovery Communications.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Beijing-bei-Bavaria<\/strong><\/p>\n<p>That man Chadwick\u2019s at it again, this time <a href=\"http:\/\/www.scmp.com\/sport\/soccer\/article\/2094497\/europes-top-football-clubs-realising-china-no-longer-country-be?utm_source=t.co&amp;utm_medium=referral\">casting his eye over Bayern Munich\u2019s strategy for China<\/a> in the South China Morning Post.<\/p>\n<p><u>eSports corner<\/u><\/p>\n<p><strong>Is it a bird, is it a plane?<\/strong><\/p>\n<p>No, it\u2019s an eSports broadcast, as <a href=\"https:\/\/www.eslgaming.com\/press\/emirates-and-esl-bring-esports-inflight-entertainment\">ESL tournaments have found themselves a broadcast outlet<\/a> on Emirates flights.<\/p>\n<p><strong>Shave before shutting down<\/strong><\/p>\n<p>Gillette and eSports \u2013 a <a href=\"http:\/\/tnl.media\/esportsbrandtracker\/2017\/5\/11\/tnl-esports-brand-tracker-020-gillette\">nifty little case study\/timeline<\/a> on sponsorship in action in the competitive gaming ecosystem.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A selection of the most popular stories on SportsBusiness Daily this week, as popularised by you, the public:<\/p>\n<ul>\n<li>Fanatics is considering <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/08\/Marketing-and-Sponsorship\/NASCAR-Fanatics.aspx?utm_campaign=SportsBusiness+Saturday5%2f13%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">changes to its Nascar track superstore model<\/a>.<\/li>\n<li>NBA draft prospect Lonzo Ball has his own line of $495 ZO2 \u2018Big Baller Brand\u2019 sneakers. They went on sale last week and some reports suggested 5,000 pairs had been sold. <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/09\/Marketing-and-Sponsorship\/ZO2.aspx?utm_campaign=SportsBusiness+Saturday5%2f13%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">They hadn\u2019t been<\/a>.<\/li>\n<li>A <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/10\/Franchises\/Cardinals.aspx?utm_campaign=SportsBusiness+Saturday5%2f13%2f2017&amp;utm_source=DailyLink2&amp;utm_medium=email\">good old fashioned sexism storm at Arizona Cardinals<\/a>. And when I say \u2018good\u2019, clearly I mean \u2018bad\u2019.<\/li>\n<\/ul>\n<p><strong>Memories<\/strong><\/p>\n<p>There was a strange megalomaniac at my school in south west England who used to wander the halls, introducing people \u2013 invariably smaller boys \u2013 to his cricket bat, which he carried with him and called, with equal parts fondness and menace, \u2018Discipline\u2019. <a href=\"https:\/\/rfu.taleo.net\/careersection\/ex\/jobdetail.ftl?job=1700002O&amp;lang=en\">I\u2019m not sure this job at the RFU<\/a> would be suitable for him. Not sure any job would be suitable for him. But it made me think of him anyway.<\/p>\n<p><u>Longer reads<\/u><\/p>\n<ul>\n<li>A fine piece, by Bruce Schoenfeld for our stablemates at the SportsBusiness Journal, on <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/05\/08\/People-and-Pop-Culture\/Wasserman.aspx?utm_campaign=SportsBusiness+Saturday5%2f13%2f2017&amp;utm_source=JournalLink2&amp;utm_medium=email\">Casey Wasserman: entrepreneur, matchmaker, pitchman, president, Olympic cheerleader, Angelino, and, in all likelihood, a future politician<\/a>. Personally, I\u2019m a fan of any profile piece that details exactly what its subject has to eat. Spoiler \u2013 here\u2019s a Wasserman breakfast: scrambled egg whites with mushrooms and onions, sausage, wheat toast, avocado on the side.<\/li>\n<li>Do you know how to run a meeting? Sure, but do you really know how to run a meeting? Here\u2019s a starting point: is it really worth it? <a href=\"http:\/\/www.bbc.co.uk\/programmes\/p052mlbc\">Have a listen to this<\/a>. Then write yourself some actions.<\/li>\n<\/ul>\n<hr \/>\n<p>10th May, 2017<\/p>\n<h4><strong>Bob Iger for President; dollars rolling for merch and hospitality giants; the Netflix of podcasts; the Chinese Wikipedia; bikes\u2019 disruptive potential and more.<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11384\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/05\/Michelle-Obama-Bob-Iger.jpg\" alt=\"\" width=\"698\" height=\"375\" \/><\/p>\n<p>Good morning sports business executives, and welcome to another edition of the Leaders Digest, pre-cutting the industry, then forking it in one manageable piece at a time.<\/p>\n<p><u>4 questions, answered<\/u><\/p>\n<ol>\n<li><strong>Is LinkedIn really an appropriate forum on which to sell a football club?<\/strong><\/li>\n<\/ol>\n<p>Spotted by one Digest-reading gimlet-eyed opportunity-hunter on LinkedIn this week: \u2018DEBT FREE FRENCH FOOTBALL CLUB FOR SALE \u2013 Any interested parties email me direct\u2026.\u2019. Seems a bit \u2018One Careful Lady Owner\u2019 to me, but who knows, it could just work.<\/p>\n<ol>\n<li><strong>Who will run for president first: Kanye West, Mark Zuckerberg or Bob Iger?]<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/www.axios.com\/disney-ceo-bob-iger-considering-2020-run-2292812203.html\">Disney CEO Iger has told friends he\u2019s up for the 2020 Democratic candidacy<\/a> apparently. Stranger things have happened. (and quite recently too).<\/p>\n<ol start=\"2\">\n<li><strong>We\u2019re clear on the Netflix of Sport (we\u2019re clear, aren\u2019t we?), but who the heck is the Netflix of Podcasts?<\/strong><\/li>\n<\/ol>\n<p>Oh yeah \u2013 <a href=\"http:\/\/www.denofgeek.com\/uk\/other\/alien-river-of-pain\/48965\/alien-river-of-pain-introducing-a-tense-audio-drama-new-trailer\">it\u2019s these guys<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong>Nike\u2019s Breaking2 initiative \u2013 a farcical publicity stunt that makes a mockery of athletics and the rules that govern it, right?<\/strong><\/li>\n<\/ol>\n<p>Maybe. But maybe it was also <a href=\"https:\/\/techcrunch-com.cdn.ampproject.org\/c\/s\/techcrunch.com\/2017\/05\/06\/nike-electric-boogaloo\/amp\/?utm_content=buffer8e592&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">a piece of brand storytelling<\/a> to rival that of Red Bull\u2019s Stratos, and one that will be brought up every time a conventional top-level marathon fails to yield a sub-two hour time. First link was for the first hour, here\u2019s <a href=\"http:\/\/www.adweek.com\/brand-marketing\/the-story-behind-nikes-ambitious-effort-to-run-a-marathon-in-less-than-2-hours\/\">a second<\/a> for the second.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Suites you, Sir<\/strong><\/p>\n<p>Sports hospitality and travel is a private equity sweetspot at the moment. Exhibit A: New Mountain Capital has taken a minority stake in Cowboys and Yankees-owned Legends. <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-05-03\/yankees-cowboys-sell-one-third-of-legends-to-new-mountain\">The deal is for around a third of the company and values it at more than $700 million<\/a>.<\/p>\n<p><strong>Tech, tech, tech \u2013 boom<\/strong><\/p>\n<p>Hulu bringing <a href=\"http:\/\/www.cablefax.com\/distribution\/hulu-upfront-streaming-service-unveils-formidable-live-tv-offering\">major OTT game<\/a> \u2013 with more than 50 streamable live channels at launch &#8211; in their quest for \u2018living room domination\u2019.<\/p>\n<p><strong>Merch<\/strong><\/p>\n<p>The NFL has joined Major League Baseball in going to second base with Fanatics \u2013 moving beyond a straight licensing contract to take an equity stake in the sports merchandise retailer. According to SBJ, the <a href=\"http:\/\/www.espn.co.uk\/nfl\/story\/_\/id\/19337046\/nfl-drops-95m-stake-fanatics\">NFL has purchased a 3% stake in the business for $95 million<\/a>, valuing the whole shebang at $3.17 billion; a fair old multiple on the $277 million Michael Rubin paid for the company in 2011.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Simon says<\/strong><\/p>\n<p>Prof Simon Chadwick has received props on here for his China-focused Twitter output before. This time, we\u2019ve gone straight to the source. Now sitting on the Advisory Board for the Leaders China Series and Leaders Sport Business Summit in Beijing, the most prolific professor in the game goes inside guanxi to bring you really <a href=\"https:\/\/leadersinsport.com\/sport-business\/dash-cash-non-starter-race-business-chinese-sport\/\">rather a good guide on how to do (sports) business in China<\/a>.<\/p>\n<p><strong>Weedier encyclopaedia<\/strong><\/p>\n<p>The thing about Wikipedia, right, is it\u2019s a crowd-sourced information bank, isn\u2019t it. It\u2019s all the information in the world, compiled by the world, for the world. Or that\u2019s the plan anyway. So what about this <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-05-04\/china-compiles-its-own-wikipedia-but-public-can-t-edit-it\">\u2018Chinese wikipedia\u2019<\/a> then? Maybe a bit different.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A selection of the most popular stories on SportsBusiness Daily this week, as popularised by you, the public:<\/p>\n<ul>\n<li>More on <a href=\"http:\/\/deadspin.com\/the-u-s-gymnastics-system-wanted-more-medals-and-crea-1794525855\">the impact of the recent ESPN cutbacks<\/a>.<\/li>\n<li>Rachel Jacobsen, an NBA exec for over 20 years, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/05\/03\/People-and-Pop-Culture\/Rachel-Jacobson.aspx?utm_campaign=SportsBusiness+Saturday5%2f6%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">is leaving the league<\/a>.<\/li>\n<li>22,566, that\u2019s the magic number. If by magic, you mean lowest ever, and by number you mean attendance \u2013 the <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Morning-Buzz\/2017\/05\/02\/Yankees.aspx?utm_campaign=SportsBusiness+Saturday5%2f6%2f2017&amp;utm_source=DailyLink2&amp;utm_medium=email\">Yankees drew their worst crowd<\/a> since opening their new ballpark in 2009.<\/li>\n<\/ul>\n<p><strong>Holding on for a Giro<\/strong><\/p>\n<p>The Giro d\u2019Italia started last week and it\u2019s the centenary edition. Time to celebrate, of course, but perhaps also time to reflect on one of the strangest, and as yet unsolved, mysteries of the sports industry in recent years: the <a href=\"https:\/\/cyclingtips.com\/2017\/05\/acquarone-moving-career-says-hes-still-awaiting-justice-giro-dismissal\/\">tale of Giro Director Michele Acquarone\u2019s removal from organising company RCS Sport<\/a> amid whiffs of scandal.<\/p>\n<p><strong>On your bike<\/strong><\/p>\n<p>Bikes \u2013 old tech, amirite? You\u2019re wrong. According to Horace Dediu, one of the best named analysts of disruptive technologies in the whole disruptive technology analysis space, <a href=\"http:\/\/money.cnn.com\/2017\/05\/05\/technology\/bikes-disrupt-cars\/index.html\">bikes are on the brink of ushering in a huge technological leap in transportation<\/a>. It\u2019s a good piece, this.<\/p>\n<p><u>Longer read<\/u><\/p>\n<ul>\n<li><a href=\"https:\/\/www.theatlantic.com\/technology\/archive\/2017\/05\/the-indignities-of-remix-culture\/525129\/?curator=MediaREDEF\">When a \u2018remix\u2019 is plain old plagiarism<\/a>, plagiarised directly from the excellent Storythings newsletter.<\/li>\n<li>Sticking with the imitation theme; Wired have put together <a href=\"https:\/\/www.wired.com\/2017\/02\/new-york-times-digital-journalism\/\">a New York Times-style digital piece<\/a> to illustrate how the New York Times is embracing a digital future.<\/li>\n<\/ul>\n<hr \/>\n<h4>How to make a return on the UFC; Insta pods; thong songs; Mark Cuban\u2019s Chinese PR offensive; the Fertittas cash up; the Marlins cash out and more.<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11288\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/04\/UFC-fight.jpg\" alt=\"\" width=\"699\" height=\"375\" \/><\/p>\n<p>Good morning wide world of sports, and welcome to another edition of the Leaders Digest, peeling back the sports industry onion one layer at a time.<\/p>\n<p><u>5 questions, answered<\/u><\/p>\n<p><strong>How will WME | IMG make money on its reported $4 billion acquisition of the UFC? Is the agency heading for an IPO? What are its plans in China? Would it consider a bid for the Tour de France? <\/strong><\/p>\n<p>So many questions, just one place for all the answers. <a href=\"https:\/\/leadersinsport.com\/sport-business\/leaders-podcast-ioris-francini\/\">Listen to the latest Leaders Podcast with WME | IMG Co-President Ioris Francini here<\/a>.<\/p>\n<p><strong>You\u2019ve probably seen this, haven\u2019t you?<\/strong><\/p>\n<p>It\u2019s been doing the rounds, so you may well have done. But it struck a chord with me. <a href=\"https:\/\/twitter.com\/Dr_Draper\/status\/857143383067947008\">There\u2019s so much buzzword gobbledegook out there in marketing content these days.<\/a> What \u00a0happened to good old fashioned crisp, original marketing copy?<\/p>\n<p><strong>Why are there never any poems about Silicon Valley, assembled using only questions about Silicon Valley, in the Digest?<\/strong><\/p>\n<p>I\u2019ve got no answer to that. <a href=\"http:\/\/fusion.net\/a-poem-about-silicon-valley-assembled-from-quora-quest-1793856489\">But it\u2019s not a question you\u2019ll be able to ask again<\/a>.<\/p>\n<p><strong>WTF is an Insta pod?<\/strong><\/p>\n<p>It\u2019s a question I asked myself almost immediately after reading in <a href=\"http:\/\/digiday.com\/marketing\/wtf-is-an-insta-pod\/?utm_content=buffer7c99b&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">the headline of this piece<\/a>. Turns out Instagram influencer-ship bears a passing resemblance to a gangland.<\/p>\n<p><strong>Has there ever been a female CEO of an AFL team?<\/strong><\/p>\n<p>Nope. Not until 29<sup>th<\/sup> May that is. Many congratulations to Tracey Gaudry \u2013 who was also the first woman on the International Cycling Union board \u2013 and to Hawthorn<a href=\"https:\/\/thewest.com.au\/sport\/afl\/tracey-gaudry-the-new-ceo-at-hawthorn-ng-s-1718150\">, who she\u2019ll be leading from that point<\/a>. A top appointment.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Thong song<\/strong><\/p>\n<p>Run a licensing division within a sports entity somewhere in the world? Don\u2019t yet have an official flip flop licensee? <a href=\"https:\/\/twitter.com\/JamesEmmett\/status\/857195407193067521\">Get with the times, granddad<\/a>.<\/p>\n<p><strong>Sibling-bling<\/strong><\/p>\n<p>The Fertitta brothers, some $4 billion better off than they were this time last year, have launched their $500 million private investment firm. They\u2019re looking to invest in chunks of $20-$75 million and what are they looking at? Well, what they\u2019re all looking at: the technology, media and entertainment sectors.<\/p>\n<p><strong>Paid post<\/strong><\/p>\n<p>The Drum has a nice little piece on <a href=\"http:\/\/www.thedrum.com\/news\/2017\/04\/28\/premier-league-clubs-put-price-social-media-videos-sponsors\">the growing sophistication of Premier League clubs\u2019 attempts to commercialise social media<\/a>.<\/p>\n<p><strong>A Marlin in the hand, is worth two in the Bush<\/strong><\/p>\n<p>Details of the Jeb Bush-Derek Jeter deal for the Miami Marlins MLB team were released as the Leaders Digest was sliding into inboxes last week. So <a href=\"http:\/\/www.miamiherald.com\/sports\/mlb\/miami-marlins\/article146669364.html\">here\u2019s the skinny<\/a>, a week late, but still great.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Ice, ice, baby<\/strong><\/p>\n<p>Forbes have only gone and attempted to answer the question all us Chinese ice fans have been asking: <a href=\"https:\/\/www.forbes.com\/sites\/roberttuchman\/2017\/04\/25\/can-the-nhl-and-hockey-win-in-china\/#6b92e3a05fab\">can the NHL and hockey win in China?<\/a><\/p>\n<p><strong>Making a Mark<\/strong><\/p>\n<p>Mark Cuban, a junior account planner at a local Dallas ad agency, and a solid strategy to crack China with the Mavericks. The ingredients are all there, and <a href=\"http:\/\/www.dallasobserver.com\/news\/mark-cuban-depends-on-a-24-year-old-to-run-the-mavs-outreach-to-china-9362415\">the story doesn\u2019t disappoint<\/a>.<\/p>\n<p><strong>Run, run away<\/strong><\/p>\n<p>Wanda Sports has taken another step down the road marked \u2018mass participation sports\u2019 by agreeing <a href=\"http:\/\/www.insidethegames.biz\/articles\/1049697\/abbott-world-marathon-majors-signs-deal-with-wanda-group-to-bring-series-to-china\">a ten-year partnership with the World Marathon Majors<\/a>. Stay tuned for major marathon events coming to China soon.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>The most popular stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li>I\u2019ve read more SportsBusiness Daily Saturday round-up emails than you\u2019ve had hot dinners, and never have I seen one topic dominate the most popular stories of the week section. It happened this week, as ESPN\u2019s latest round of layoffs piqued interest, as well as, no doubt, a fair amount of consternation, dismay, and resignation, across the industry. This is <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/04\/27\/Media\/ESPN-Layoffs.aspx?utm_campaign=SportsBusiness+Saturday4%2f29%2f2017&amp;utm_source=DailyLink2&amp;utm_medium=email\">a good SBD scoot-around what the media is saying about ESPN<\/a>, and the cost-cutting vs rights-losing vs talent-shedding bind that the network now finds itself in.<\/li>\n<\/ul>\n<p><u>Longer read<\/u><\/p>\n<p>Sometimes it feels like I\u2019m on a one-man mission to spread some love for sumo wrestling around the sports industry. I\u2019m a data-driven content guy; I check the stats on these things. And what the stats are telling me is that when I post a sumo story in the Leaders Digest, at least 1% of you read it. <a href=\"http:\/\/www.japantimes.co.jp\/sports\/2017\/04\/26\/sumo\/emergence-new-generation-bodes-well-summer-basho\/#.WQipyvnyuM9\">So this is for the 1%<\/a>. It\u2019s by John Gunning, a former amateur sumo wrestler and pundit on NHK\u2019s live sumo broadcasts and contains the following slither of trivia: Kisenosato, Japan\u2019s home-grown sumo darling, is an avid NFL fan.<\/p>\n<hr \/>\n<h4>Netflix\u2019 sporting ambitions; Formula One way, or another; eSports\u2019 Indian frontier; many things about the Chinese sports industry and more.<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11238\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/04\/F1-Istanbul.jpg\" alt=\"\" width=\"699\" height=\"375\" \/><\/p>\n<p>Happy 19<sup>th<\/sup> April to one and all, and welcome to a slimline edition of the Leaders Digest to mark, let\u2019s face it, a slimline edition of the working week. But the business of sport continues, Easter or no Easter, and so do we. Forward, <a href=\"mailto:james.emmett@leadersinsport.com\">reply<\/a>, <a href=\"https:\/\/leadersinsport.com\/subscribe\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">subscribe<\/a>, enjoy.<\/p>\n<p><u>5 questions, answered<\/u><\/p>\n<ol>\n<li><strong>I\u2019m so excited about all this OTT business, what with Twitter, Facebook, Amazon and the rest jumping into sport; surely it\u2019s only a matter of time before we discover that Netflix is in fact the real Netflix of Sport?<\/strong><\/li>\n<\/ol>\n<p>Calm down, breathe, and don\u2019t be too disappointed. But <a href=\"http:\/\/www.geekwire.com\/2017\/netflix-misses-subscriber-estimates-explains-wont-ink-live-sports-partnerships-like-amazons-nfl-deal\/\">do relish the Netflix stats in here<\/a>.<\/p>\n<ol start=\"2\">\n<li><strong>Has anyone heard of the architect Richard Rogers?<\/strong><\/li>\n<\/ol>\n<p>A suggestive name for sure, and one that Channel 4 employees will be familiar with. Rogers is the architect who designed the British broadcaster\u2019s London HQ. I\u2019m grateful to the Leaders Digest reader who gave me a tour of the building last week, and for the following piece of information: Rogers includes a hidden phallus in every building he designs. Or so many Channel 4 staffers were led to believe. <a href=\"https:\/\/www.architectsjournal.co.uk\/news\/rogers-protests-his-channel-4-innocence\/8682553.article\">Turns out it\u2019s just a cock-and-bull story<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong>Is Force India F1 boss \u2013 and Kingfisher kingpin \u2013 Vijay Mallya a victim of Britain\u2019s Brexit manoeuvrings? <\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/joesaward.wordpress.com\/2017\/04\/18\/mallya-arrested\/\">Maybe<\/a>.<\/p>\n<ol start=\"4\">\n<li><strong>Haven\u2019t you posted the following link before?<\/strong><\/li>\n<\/ol>\n<p>Yup. But Brighton &amp; Hove Albion hadn\u2019t been promoted to the Premier League before. Congratulations to CEO Paul Barber and everyone down on the English Riviera. Have a read of this on Brighton owner <a href=\"http:\/\/uk.businessinsider.com\/inside-story-star-lizard-tony-bloom-2016-2\">Tony \u2018the low-key lizard\u2019 Bloom<\/a>.<\/p>\n<ol start=\"5\">\n<li><strong>I love to look at logos, but I get the feeling that everything is simply a rehashing of something else. AM I CRAZY?<\/strong><\/li>\n<\/ol>\n<p>No, you\u2019re not. <a href=\"http:\/\/99percentinvisible.org\/article\/logo-lookalikes-vintage-predecessors-contemporary-company-logos\/\">There are no new ideas<\/a>.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Formula One way, or another, I\u2019m going to find you, I\u2019m going to get you, get you, get you (sponsorship deals)<\/strong><\/p>\n<p>From the outside at least, Formula One\u2019s new owners and leadership structure are beginning to make some changes. Malaysia is dropping off the race calendar \u2013 or series of Super Bowls as it\u2019s now known &#8211;\u00a0 and <a href=\"https:\/\/www.jamesallenonf1.com\/2017\/04\/is-the-turkish-grand-prix-set-to-return-new-f1-deal-agreed-in-principal\/\">Turkey could be joining it<\/a>. CAA has also been contracted as <a href=\"http:\/\/www.sportspromedia.com\/news\/formula-one-appoints-caa\">a global sponsor hunter<\/a>.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Mes que un sponsorship machine<\/strong><\/p>\n<p>FC Barcelona continue their top work in China with another sponsorship deal, or, more pertinently, a \u2018strategic cooperation agreement\u2019. No doubt Barca and Shimao will be cooperating strategically until the end of this deal in 2019. Oh, and the Chinese property development company has been <a href=\"https:\/\/www.fcbarcelona.com\/club\/news\/2016-2017\/shimao-group-new-regional-sponsor-of-fc-barcelona\">given Lionel Messi\u2019s number 10 jersey<\/a>.<\/p>\n<p><strong>The fun is over<\/strong><\/p>\n<p>The deal that kept on giving \u2013 the \u2018is it, isn\u2019t it\u2019 saga over Silvio Berlusconi\u2019s sale of AC Milan to Chinese investor Li Yonghong \u2013 is finally over. Rossoneri Sport Investment Lux is the new ownership structure behind the Italian giant, <a href=\"http:\/\/www.insideworldfootball.com\/2017\/04\/18\/ac-milan-target-stadium-market-listing-chinese-opportunities\/\">and a new stadium and stock market listing could be on the way<\/a>.<\/p>\n<p><strong>Time for a tie-up<\/strong><\/p>\n<p><a href=\"http:\/\/uk.reuters.com\/article\/us-china-hollywood-idUKKBN17K06Y\">CAA and CMC<\/a>: a match made in business interest and acronym heaven.<\/p>\n<p><strong>Remember the $1 billion Wanda acquisition of Dick Clark Productions?<\/strong><\/p>\n<p>Confirmed: <a href=\"https:\/\/www.ft.com\/content\/bbb231ea-235f-11e7-8691-d5f7e0cd0a16\">torpedoed by Beijing<\/a>.<\/p>\n<p><strong>And the Saints deal looks to have gone that way too.<\/strong><\/p>\n<p>Yes it does. <a href=\"http:\/\/www.channelnewsasia.com\/news\/sport\/china-s-lander-sports-scraps-plans-to-buy-stake-in-southampton\/3683256.html?utm_content=buffer2ac0e&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">Lander Sports has scrapped plans to buy Premier League side Southampt<\/a>on. And I appear to be having a dialogue with myself in this section.<\/p>\n<p><strong>So you do.<\/strong><\/p>\n<p><u>eSports corner<\/u><\/p>\n<p><strong>Subcontinental shift<\/strong><\/p>\n<p>India, the <a href=\"http:\/\/www.gosugamers.net\/news\/44130-esl-india-premiership-announcment\">next eFrontier<\/a>.<\/p>\n<p><strong>On the programme<\/strong><\/p>\n<p>eSports is set to become <a href=\"http:\/\/www.insidethegames.biz\/articles\/1049340\/e-sports-to-become-official-medal-sport-at-2022-asian-games\">an official medal sport at the 2022 Asian Games in Hangzhou<\/a>, so it\u2019s surely just a hop, skip and a mouse click away from Olympic inclusion.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>The most popular stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/04\/10\/Media\/Masters-TV.aspx?utm_campaign=SportsBusiness+Saturday4%2f15%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">CBS lammed its coverage of this year\u2019s Masters<\/a> straight down the fairway.<\/li>\n<li>Hirings: Former Dick Clark Productions, NBA, Bobcats and MSG exec <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/04\/12\/People-and-Pop-Culture\/Economou.aspx?utm_campaign=SportsBusiness+Saturday4%2f15%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">Greg Economou has joined Ticketmaster<\/a> as CCO.<\/li>\n<li>Firings: <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/04\/10\/Facilities\/Titans.aspx\">The Tennessee Titans have dispensed with the services of concessions provider Aramark<\/a> and the two parties are currently engaged in \u2018a bitter feud\u2019.<\/li>\n<\/ul>\n<p><u>Longer read<\/u><\/p>\n<ul>\n<li>I can\u2019t get enough of long reads about industries being disrupted, even if I often disrupt the pieces themselves by not reading them to the end. <a href=\"https:\/\/theringer.com\/netflix-amazon-studios-independent-film-sundance-5def390a69ef\">Here\u2019s a good one from The Ringer on what Amazon and Netflix have done to the movie business<\/a>. WARNING: No Hollywood ending (I did read this one to the end).<\/li>\n<\/ul>\n<hr \/>\n<h4>Ice Cube\u2019s top hire; start-up sociopaths; the latest industry buzzword; Fifa\u2019s happy hunting ground; the eSports Darren Rovell unearthed; Maria Sharapova and more.<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11185\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/04\/Ice-Cube-and-Amy-Trask.jpg\" alt=\"\" width=\"699\" height=\"375\" \/><\/p>\n<p>Good morning good people, and welcome to another edition of the Leaders Digest, cutting your working week in twain, and filling the gap with insight. Wake up on Wednesdays, open your eyes with the Leaders Digest.<\/p>\n<p><strong><u>5 questions, answered<\/u><\/strong><\/p>\n<ol>\n<li><strong> How many of you have had your latest job move announced by a hip hop legend?<\/strong><\/li>\n<\/ol>\n<p>Not many of you I\u2019d wager. <a href=\"https:\/\/twitter.com\/icecube\/status\/851828693458616320\">Unless you\u2019re Amy Trask<\/a>.<\/p>\n<ol start=\"2\">\n<li><strong> Do you have to be an asshole to found a brilliant start-up?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/www.newstatesman.com\/culture\/books\/2017\/04\/uber-vs-airbnb-do-you-have-be-asshole-found-brilliant-start\">No<\/a>. But I guess, weirdly, it helps.<\/p>\n<ol start=\"3\">\n<li><strong> Why don\u2019t I plug the Leaders Podcast more?<\/strong><\/li>\n<\/ol>\n<p>Good question. It\u2019s really quite good. The <a href=\"https:\/\/leadersinsport.com\/sport-business\/behind-scenes-leaders-retreat\/\">latest episode<\/a> is Leaders CEO Jimmy Worrall\u2019s co-hosting debut, and features AEG, Wimbledon, Everton, Sina Sports, Uefa, the Eredivisie, Arsenal and ITV. There\u2019s also beer. Subscribe on <a href=\"https:\/\/itunes.apple.com\/gb\/podcast\/leaders-podcast\/id1126762453?mt=2#episodeGuid=http%3A%2F%2Fwww.blubrry.com%2Fleaders_podcast%2F22725026%2F\">iTunes<\/a>, <a href=\"https:\/\/overcast.fm\/itunes1126762453\/leaders-podcast\">Overcast<\/a>, <a href=\"http:\/\/www.stitcher.com\/podcast\/leaders\/the-leaders-podcast\">Stitcher<\/a>, or pretty much whatever platform you want.<\/p>\n<ol start=\"4\">\n<li><strong> I\u2019m not sure whether these new OTT players in sport can really challenge the established broadcast model; is there a country I should look at to challenge my assumption?<\/strong><\/li>\n<\/ol>\n<p>Yes. <a href=\"https:\/\/twitter.com\/frankdunneTVSM\/status\/849998326900588544\">Look to Germany<\/a>.<\/p>\n<ol start=\"5\">\n<li><strong> What could Amazon learn about advertising through their one-season NFL rights deal?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/www.wsj.com\/articles\/amazons-nfl-streaming-deal-could-shake-up-tv-advertising-1491494350\">A whole heap<\/a>, that\u2019s what; especially as the deal entitles the retail giant to sell two minutes per hour of advertising during its games.<\/p>\n<p><u>Hot Money<\/u><\/p>\n<p><strong>A volumetric tonne of good stuff<\/strong><\/p>\n<p>360-degree replays; pretty cool, and coming to an NFL stadium near you after <a href=\"http:\/\/www.geekwire.com\/2017\/intel-expands-partnership-nfl-will-install-360-degree-replay-cameras-stadiums\/\">the latest deal between the league and Intel.<\/a> And a new buzzword to watch for over the next couple of years: volumetric.<\/p>\n<p><strong>Hitting the GlideSlopes<\/strong><\/p>\n<p>The CSM agency continues to bolster its US presence, this time through <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/04\/10\/Marketing-and-Sponsorship\/CSM-GlideSlope.aspx\">the acquisition of Olympic sponsorship specialist agency GlideSlope<\/a>.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Fifa, fo, fum<\/strong><\/p>\n<p>China is proving a happy hunting ground for Fifa, with the news this week that consumer electronics firm <a href=\"https:\/\/www.usatoday.com\/story\/sports\/soccer\/2017\/04\/05\/fifa-turns-to-china-again-for-sponsorship-with-hisense-deal\/100109188\/\">Hisense has signed on as a sponsor<\/a> for an unusually short 18-month term. Good news amid the gloom of Fifa\u2019s financial figures. And with the USA, Canada and Mexico launching a joint bid for the 2026 Fifa World Cup, <a href=\"https:\/\/twitter.com\/Prof_Chadwick\/status\/851779131532562434\">China is set to join the manoeuvrings soon too<\/a>.<\/p>\n<p><strong>Academic<\/strong><\/p>\n<p>Bayern Munich have <a href=\"http:\/\/europe.chinadaily.com.cn\/sports\/2017-04\/04\/content_28796123.htm\">a China master plan<\/a>, and it includes a new academy. You can\u2019t have serious China ambitions without serious ambitions for a China academy.<\/p>\n<p><u>eSports Corner<\/u><\/p>\n<p><strong>The eSports Darren Rovell?<\/strong><\/p>\n<p>Manny Anekal is quickly becoming the Leaders Digest\u2019s go-to eSports source. He gives good <a href=\"https:\/\/twitter.com\/mannyanekal\/status\/851784058027769856\">infographic<\/a>, and perfectly <a href=\"http:\/\/tnl.media\/esportstv\/2017\/4\/6\/q1-2017-esports-tv-ratings\">serviceable written ratings piece too<\/a>.<\/p>\n<p><strong>It\u2019s in the game<\/strong><\/p>\n<p><a href=\"https:\/\/twitter.com\/_SuperData\/status\/851737341119127552\">Super data from SuperData<\/a> on the real pot of gold at the end of the eSports rainbow \u2013 turns out it\u2019s all for the game producers.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Fans of the ground-breaking sports documentary series Hard Knocks should be happy: it\u2019s been given <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/04\/03\/Media\/Hard-Knocks.aspx?utm_campaign=SportsBusiness+Saturday4%2f8%2f2017&amp;utm_source=JournalLink0&amp;utm_medium=email\">four more years after a new deal between HBO, NFL Media and NFL Films<\/a>.<\/li>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/04\/04\/MLB-Season-Preview\/MLB-sponsors.aspx?utm_campaign=SportsBusiness+Saturday4%2f8%2f2017&amp;utm_source=DailyLink4&amp;utm_medium=email\">MLB 2017 sponsor watch<\/a>: 25 league-wide sponsors on the cards for this season, including newcomers Coca-Cola and Nathan\u2019s Famous (Famous for what? Oh, hot dogs). And it\u2019s just two more years until the 80<sup>th<\/sup> anniversary of Gillette\u2019s sponsorship of the league.<\/li>\n<li>The NFL owners have begun talks with Roger Goodell over <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/04\/03\/League-and-Governing-Bodies\/Goodell.aspx?utm_campaign=SportsBusiness+Saturday4%2f8%2f2017&amp;utm_source=JournalLink3&amp;utm_medium=email\">a fourth contract for the commissioner<\/a>. Will he accept it? Does he fancy something new? Does anyone know?<\/li>\n<\/ul>\n<p><strong>Air time<\/strong><\/p>\n<p>This weekend just gone was pretty much full-bore in my sweetspot for busiest and best sporting weekend of the year. Wonderful to see a female trainer and female owners win the Grand National in England, less wonderful to see Britain cave in to France in the Davis Cup; then we had the Shanghai Grand Prix, the Paris-Roubaix cycling race, and the azalea on top it all that was the Masters. Turns out it was also a sweetspot weekend for the private aviation industry. This is an article you should read for the <a href=\"https:\/\/www.forbes.com\/sites\/kristidosh\/2017\/04\/06\/the-masters-tops-the-list-for-private-aviation-travel-to-sporting-events\/#5f86e26b7766\">\u2018The Masters is Coachella for CEOs\u2019<\/a> line alone.<\/p>\n<p><strong>Pashun!<\/strong><\/p>\n<p>Sport Industry Contrarian Richard Gillis is developing a trademark line in the debunking of industry trends. Who can forget his skewering of the \u2018thought leadership\u2019 piece from a month or so ago<a href=\"http:\/\/www.sportspromedia.com\/opinion\/the-unofficial-partner-column-passion-for-sport?utm_content=buffer822c6&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">? He\u2019s at it again with \u2018fan engagement\u2019 and passion this month<\/a>.<\/p>\n<p><strong>Maria. You\u2019ve got to see her<\/strong><\/p>\n<p>Everyone and his dog seemed to have an opinion on Maria Sharapova\u2019s handling of her doping case \u2013 or at least the PR moves that got her out on top of the story. Ahead of her comeback following a ban, will those moves have helped her credibility remain intact? As per normal, the proof will be in the pudding, and <a href=\"https:\/\/www.forbes.com\/sites\/daniellerossingh\/2017\/04\/10\/how-maria-sharapova-hit-a-home-run-with-sugarpova-chocolate\/#ea560ec14835\">the pudding has already been served<\/a> (and it\u2019s chocolatey and rich).<\/p>\n<p><u>Longer read<\/u><\/p>\n<ul>\n<li>One from a couple of weeks ago, but it\u2019s a good one: <a href=\"http:\/\/www.espn.com\/espn\/feature\/story\/_\/page\/presents18931717\/the-nba-secret-addiction\">the peculiar history of the NBA and the \u2018PB&amp;J\u2019<\/a> \u2013 sure, that\u2019s peanut butter and jelly (jam).<\/li>\n<\/ul>\n<hr \/>\n<p><strong>5th April, 2017<\/strong><\/p>\n<p><strong>Amazoning in; Aarhus, in the middle of our street; the business of bidding; the Bundesliga\u2019s China gains; and something of an eSports special.<\/strong><\/p>\n<p>Welcome, sport, to another edition of the Leaders Digest, curating news and views from across the industry and overlaying a sheen of lightweight commentary.<\/p>\n<p><strong><u>5 questions, answered<\/u><\/strong><\/p>\n<ol>\n<li><strong> Is there any business like Olympic bid presentation business?<\/strong><\/li>\n<\/ol>\n<p>Maybe. But it\u2019s still <a href=\"http:\/\/www.sportcal.com\/Insight\/features\/110006?utm_content=buffera9e68&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">an idiosyncratic bit of sports industry glitz<\/a>.<\/p>\n<ol start=\"2\">\n<li><strong> What goes on at the Leaders Retreat in Lisbon?<\/strong><\/li>\n<\/ol>\n<p>What goes on at the Leaders Retreat in Lisbon stays at the Leaders Retreat in Lisbon.*<\/p>\n<ol start=\"3\">\n<li><strong> Why do some sports politicians get a bad rep?<\/strong><\/li>\n<\/ol>\n<p>Who knows? And it\u2019s probably a longer answer than will fit here. Still, at least there\u2019s some self-awareness among them. Overheard at the SportAccord Convention: one federation bigwig\u2019s mobile phone ringtone \u2013 the Godfather theme.<\/p>\n<ol start=\"4\">\n<li><strong> Why is Facebook responsible for where VR goes next?<\/strong><\/li>\n<\/ol>\n<p>Because <a href=\"https:\/\/techcrunch.com\/2017\/03\/28\/as-the-oculus-rift-turns-one-facebook-is-still-responsible-for-where-vr-goes-next\/amp\/?utm_content=buffer4a07a&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">it says so here<\/a>, and I\u2019d class it as \u2018authoritative\u2019.<\/p>\n<ol start=\"5\">\n<li><strong> I\u2019ve booked a month-long holiday in Russia next summer; where can I watch the World Cup?<\/strong><\/li>\n<\/ol>\n<p>As things stand, <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-04-04\/russians-risk-missing-own-world-cup-as-tv-channels-balk-at-price\">not on TV<\/a>, as Russian broadcasters refuse to play ball with Fifa\u2019s money men.<strong>\u00a0<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><u>Hot Money<\/u><strong>\u00a0<\/strong><\/p>\n<p><strong>Ama-Red Zone<\/strong><\/p>\n<p>Just when you thought the NFL\u2019s Thursday Night Football experiment hadn\u2019t necessarily worked out, the package of rights lures Amazon into sport for the first time. If the reports are to be believed, the e-commerce giant will pay $<a href=\"http:\/\/www.sportspromedia.com\/news\/reports-amazon-pens-us50m-deal-to-stream-nfl-games\">50 million for ten games next season<\/a>, five times more than Twitter paid.<\/p>\n<p><strong>Taking care of bid-niz<\/strong><\/p>\n<p>It was supposed to be tanks on the lawn time for Paris and LA here at the SportAccord Convention in Aarhus as the fight to win the right to host the 2024 Olympics enters its final stages. But things haven\u2019t quite panned out that way. With speculation and political manoeuvrings both suggesting a double 2024\/2028 award is in the offing, the sting has been taken out of this bidding campaign somewhat. Or, depending on who you talk to, perhaps a fire has been lit underneath it? Things are far from settled, and not everyone in the Paris-LA-IOC triumvirate is ready to strike a deal. As things stand, the 2028 Games feel like a consolation prize for the \u2018loser\u2019, a position that neither Paris nor LA would be happy to take. Discussions will continue here, and there may well be a resolution by July. Either way, it\u2019s a PR pickle for the IOC, which must surely see that Olympic bid campaigns are its best foot forward in terms of global marketing for the Olympic movement. And all the talk is of 2024\/2028, and not necessarily what an Olympics would look like in either city. On that note, here\u2019s <a href=\"https:\/\/leadersinsport.com\/sport-business\/leaders-podcast-la-2024-olympic-bid-campaign-works\/\">Janet Evans, Vice Chair of the LA bid, talking me through their campaign<\/a>. Janet\u2019s fantastic, but it\u2019s my most Alan Partridge intro to a podcast yet. My apologies\/you\u2019re welcome.<\/p>\n<p><strong>Putting the Games on ice<\/strong><\/p>\n<p>It\u2019s official, the NHL will not release players for the 2018 Winter Olympics in PyeongChang. <a href=\"http:\/\/www.insidethegames.biz\/articles\/1048879\/nhl-confirms-players-will-not-compete-at-pyeongchang-2018#.WOKx43L4SzI.twitter\">Thomas Bach might not have been in the loop earlier this week<\/a> in Aarhus, but I\u2019m fairly sure NHL Commissioner Gary Bettman all but confirmed this at the Leaders Sport Business Summit in New York last month. With the NHL\u2019s business focus now square on China, expect discussions around participation in Beijing 2022 to take a different course.<\/p>\n<p>&nbsp;<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Bundesliga breakthrough<\/strong><\/p>\n<p>An <a href=\"https:\/\/twitter.com\/JakeFCohen\/status\/849235166501449729\">interesting stream on the Bundesliga\u2019s new $50m-a-year rights deal<\/a> with Suning in China. A breakthrough agreement.<\/p>\n<p>&nbsp;<\/p>\n<p><u>eSports Corner<\/u><\/p>\n<p><strong>A marriage of convenience?<\/strong><\/p>\n<p>Imagine an infographic which showed the continent of Europe and highlighted all the top-level soccer clubs with eSports teams. Now, <a href=\"https:\/\/twitter.com\/joefav\/status\/846796669261885440\">let your imagination become reality<\/a>.<\/p>\n<p><strong>Alley-oop<\/strong><\/p>\n<p>The NBA\u2019s new eSports league is set to start in January next year. Maple Leaf Sports &amp; Entertainment will enter a team, which isn\u2019t really news. What is is the fact that the <a href=\"http:\/\/www.tsn.ca\/mlse-to-enter-team-in-nba-s-new-esports-league-1.711612\">buy-in for the league has been set at $250,000<\/a>.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Another score for the reds in the age-old battle between red and blue as <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/03\/31\/Marketing-and-Sponsorship\/CocaCola-MLB.aspx?utm_campaign=SportsBusiness+Saturday4%2f1%2f2017&amp;utm_source=DailyLink4&amp;utm_medium=email\">Coke lams one into the bleachers with Major League Baseball<\/a>, leaving Pepsi looking for a summer something to hang its marketing hat on.<\/li>\n<li>A <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/03\/27\/People-and-Pop-Culture\/NFL-Execs.aspx\">promotion for Brian Rolapp<\/a> in the latest shuffle of the executive deck at the NFL.<\/li>\n<li>Deals ahoy in the world of sports licensing as <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/03\/27\/Finance\/Fanatics-majestic.aspx?utm_campaign=SportsBusiness+Saturday4%2f1%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">Fanatics sets its sights on VF\u2019s Licensed Sports Group<\/a>.<\/li>\n<\/ul>\n<p><u>Longer read<\/u><\/p>\n<p>&#8211; This, on <a href=\"http:\/\/adage.com\/article\/news\/e-sports\/308447\/\">brands in eSports<\/a>, could have gone in eSports corner, but, well, it\u2019s a long read.<\/p>\n<p>&nbsp;<\/p>\n<p>*Or you could just scroll to the bottom of this email and read about it here: basically, nothing as debauched as that hackneyed old sentence construction implies. Instead, it\u2019s a relaxed gathering of sports industry peers \u2013 heavy on the rights holder, brand and broadcaster side \u2013 a few drinks, some good food, plenty of sunshine, and some good old fashioned networking, knowledge-sharing and intel gathering away from an office environment.<\/p>\n<hr \/>\n<h4>29 March, 2017<\/h4>\n<h4><strong>Ted Leonsis\u2019s wallet; Vegas rolls the dice on major league sport; are you that guy in Uruguay? China\u2019s most valuable brands; Starcraft, and Shaq.<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-9868\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/03\/Raiders-Las-Vegas.jpg\" alt=\"\" width=\"700\" height=\"375\" \/><\/p>\n<p>Welcome, ladies and gentleman of the global game we call sports business, to another Leaders Digest, your forward-on or print-out and keep guide to the ups, the downs, and the keep-on keeping-ons across the international sports industry.<\/p>\n<p><strong><u>4 questions, answered<\/u><\/strong><\/p>\n<ol>\n<li><strong>How many people is too many people on a conference call?<\/strong><\/li>\n<\/ol>\n<p>I know the USA Hockey boycott situation is, in sporting terms at least, fairly serious, but <a href=\"https:\/\/twitter.com\/Hannah_Bevis1\/status\/846565596691075072\">70 people on a conference call?<\/a> Come off it.<\/p>\n<ol start=\"2\">\n<li><strong>Is Twitter really serious about sport?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/twitter.com\/Taylor_Soper\/status\/846399389031575558\">Yes<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong>Just where exactly is the Leaders head office?<\/strong><\/li>\n<\/ol>\n<p>It\u2019s in Wimbledon, thanks for asking, just a stone\u2019s throw away from the world-famous home of the Wimbledon tennis championships, and the historic Wimbledon Stadium, the last remaining greyhound racing venue in Londo\u2026. <a href=\"https:\/\/www.theguardian.com\/sport\/2017\/mar\/24\/greyhound-racing-wimbledon-dogs-time-runs-out?CMP=share_btn_tw\">Oh<\/a>.<\/p>\n<ol start=\"4\">\n<li><strong>How many \u2018sports websites\u2019 would you include on a jazzy infographic of the \u2018100 websites that rule the internet\u2019?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/twitter.com\/TamaraMcCleary\/status\/846080564767571968\">Just the two<\/a>.<\/p>\n<p><strong>Weather report<\/strong><\/p>\n<p>Snow update: there was none last week in New York, but with sub-zero temperatures outside, it was good job we had some red-hot content on stage at the TimesCenter to warm the cockles of the 700 delegates who came along to the Leaders Sport Business Summit. It was a pleasure to catch up with many of you \u2013 inside and outside the venue \u2013 and if you want to catch up on what went down, may I recommend the following:<\/p>\n<ul>\n<li>I had my eyes up and my ears to the ground, and this is what <a href=\"https:\/\/leadersinsport.com\/sport-business\/leaders-sport-business-summit-round\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=intelligence%20newsletter\">I saw and heard on day one<\/a>.<\/li>\n<li>SportBusiness wordsmith Steven Slayford also had his nose to the grindstone in New York, and here are two rather natty letters from Leaders \u2013 one from <a href=\"http:\/\/www.sportbusiness.com\/sponsorship-insider\/letter-leaders-new-york-day-1\">day one<\/a>, and one from <a href=\"http:\/\/www.sportbusiness.com\/sponsorship-insider\/letter-leaders-new-york-day-2\">day two<\/a>.<\/li>\n<li>There are <a href=\"https:\/\/www.flickr.com\/photos\/leadersevents\/sets\/72157680065970680\/with\/33494686971\/\">plenty of photos here<\/a>. You\u2019re probably in one of them.<\/li>\n<li>There are <a href=\"https:\/\/twitter.com\/LeadersBiz\">plenty of videos here<\/a>. You\u2019re probably not.<\/li>\n<li>SBD Global\u2019s Dave Morgan was in the lab with a pen and the pad, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2017\/03\/23\/Leagues-and-Governing-Bodies\/Leaders-Coe.aspx\">and he talked to Seb Coe<\/a>.<\/li>\n<li>Neil Horowitz <a href=\"https:\/\/dsmsports.net\/2017\/03\/22\/leaders-summit-day-1-recap-twitter-sports-nhl-biz-buzzfeed-content-insights-more\/\">scrolled the tweets<\/a> so that you don\u2019t have to. And then <a href=\"https:\/\/dsmsports.net\/2017\/03\/23\/leaders-summit-day-2-recap-fc-barcelonas-biz-sports-sponsors-esports-more\/\">he did it again for day two<\/a>.<\/li>\n<li>Bundesliga CEO Christian Seifert\u2019s presentation saw him named <a href=\"http:\/\/www.jtassocs.com\/communicator-of-the-week\/471-christian-seifert\">JTA\u2019s Communicator of the Week.<\/a><\/li>\n<\/ul>\n<p>A personal highlight was Ted Leonsis\u2019s turn on stage. A man with many fingers in many pies, he proved himself as adept a raconteur as he is an entrepreneur. And he has the businessman\u2019s gift of turning any situation to his advantage. When he came back to the speaker room after his session to find he\u2019d left his wallet there for the last hour, he was happy to proclaim that his fellow speakers and the Leaders team had passed his gold standard \u2018integrity test\u2019. And lastly on last week\u2019s summit, if you were there, you\u2019ll know the Leaders bandwagon is rolling on, eastwards to China for a 21<sup>st<\/sup> July date at Sina\u2019s brand spanking new facility in Beijing. <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-beijing-2017\/\">Join us<\/a>.<\/p>\n<p><strong><u>Hot Money<\/u><\/strong><\/p>\n<p><strong>Raiders of the lost ark<\/strong><\/p>\n<p>The NFL ratified the Oakland Raiders\u2019 proposed relocation to Las Vegas this week. As Vegas rolls the dice with $750 million in taxpayer dollars, Steve Hill, chairman of the Las Vegas Stadium Authority, <a href=\"http:\/\/www.sportspromedia.com\/quick_fire_questions\/raiders-relocation-why-las-vegas-lawmakers-are-betting-big-on-the-nfl\">revealed his punting strategy to Mike Long<\/a>. And here\u2019s an archive piece from Scott Soshnick on the city\u2019s <a href=\"http:\/\/www.twitlonger.com\/show\/n_1spo8g3\">struggles to attract a major league team back in 2005<\/a>.<\/p>\n<p><strong>You\u2019re a guy in Uruguay<\/strong><\/p>\n<p>Do you have a sovereign wealth fund and ownership positions at top-level soccer clubs in Manchester, Melbourne, New York and Yokohama? You\u2019ll probably be wanting to set your sights on <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-03-27\/premier-league-club-owning-sheikh-said-near-buying-uruguay-team\">a second-tier side from Montevideo next<\/a>.<\/p>\n<p><strong><u>Eye on China<\/u><\/strong><\/p>\n<p><strong>Get your skates on<\/strong><\/p>\n<p>Next to make the move Chinawards: <a href=\"http:\/\/www.bostonherald.com\/sports\/bruins\/2017\/03\/nhl_poised_to_skate_into_china_hockeys_next_frontier\">the NHL<\/a>.<\/p>\n<p><strong>China\u2019s most valuable brands<\/strong><\/p>\n<p>If you\u2019ve got even a passing interest in China, economics, sport, the media, and the intersection between them all, it goes without saying that you should follow Professor Simon Chadwick on Twitter. You probably already are. <a href=\"https:\/\/twitter.com\/Prof_Chadwick\/status\/843777608756203521\">He\u2019s sitting square on that nexus<\/a>.<\/p>\n<p><strong>No sex please; we\u2019re the Chinese video games industry<\/strong><\/p>\n<p>Warning: Financial Times link ahead. The Chinese video games industry, a $24 billion beast and growing, is a tasty looking pie to take a slice out of. But rigorous censorship regulations \u2013 including <a href=\"https:\/\/www.ft.com\/content\/d1452338-ff19-11e6-96f8-3700c5664d30\">bans on assassins, blood and short skirts<\/a> \u2013 mean publishers are having to find ingenious ways to break into the country.<\/p>\n<p><strong><u>eSports Corner<\/u><\/strong><\/p>\n<p><strong>The achieve of; the mastery of the thing<\/strong><\/p>\n<p>If you\u2019re a fully paid up eSports expert, as many of us presumably are now, then you\u2019ll be aware that Starcraft was pretty much the game that launched an industry. <a href=\"http:\/\/www.businesswire.com\/news\/home\/20170327005211\/en\/\">Well, it\u2019s back<\/a> \u2013 if it ever went away \u2013 and remastered for a new generation of gamers.<\/p>\n<p><strong>Sal it ain\u2019t so<\/strong><\/p>\n<p>Not everyone is feeding their dollars into the hype machine. Sports investment bigwig <a href=\"https:\/\/twitter.com\/markjburns88\/status\/845652419065335808\">Sal Galatioto is not a fan of eSports<\/a>.<\/p>\n<p><strong><u>Stateside view<\/u><\/strong><\/p>\n<p>This week\u2019s most popular stories on SportsBusiness Daily include:<\/p>\n<ul>\n<li>All aboard the digital media rights train; <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/03\/20\/Media\/Digital-deals.aspx?utm_campaign=SportsBusiness+Saturday3%2f25%2f2017&amp;utm_source=JournalLink1&amp;utm_medium=email\">next stop: Major League deal<\/a>.<\/li>\n<li>On a recent trip to LA, I sat down for a soon-to-be-released podcast with Oak View Group Founder Tim Leiweke. He told me his business had just signed a breakthrough sponsorship deal for 21 of the big league arenas it represents. He didn\u2019t quite go as far as telling me it was worth $40 million, but he did tell me it was with Wal-Mart. Naturally, I sat on that information and did nothing with it. Almost a month later, <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/03\/20\/Marketing-and-Sponsorship\/Walmart.aspx\">it\u2019s breaking news<\/a>. You know what they say about that journalistic instinct, you never lose it. Hmmm.<\/li>\n<li>It wasn\u2019t too long ago that the sports media buzz-acronym du jour was RSN. It\u2019s all about OTT now, of course, but spare a thought for NBC\u2019s RSNs in California, which are <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Closing-Bell\/2017\/03\/22\/NBC.aspx?utm_campaign=SportsBusiness+Saturday3%2f25%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">about to undergo an identity transition<\/a>.<\/li>\n<\/ul>\n<p><strong>Sneakerhead space<\/strong><\/p>\n<p>Puma has long forged innovative partnerships with \u2018notables\u2019 in the celebrity and fashion space to move the needle on its street cred, but it looks like a fresh batch of hook-ups, <a href=\"https:\/\/theundefeated.com\/features\/puma-rihanna-big-sean-the-weeknd-kylie-jenner-young-thug-rae-sremmurd\/\">with the likes of Rihanna and Big Sean<\/a>, have garnered a fresh batch of cool points.<\/p>\n<p><strong><u>Longer read<\/u><\/strong><\/p>\n<ul>\n<li>Another sneaky nod towards a longer listen in the longer reads section, and this time to the Art of Charm podcast. It\u2019s been going a long time, it seems, but I\u2019ve only just discovered it. <a href=\"https:\/\/theartofcharm.com\/podcast\/\">The recent Shaquille O\u2019Neal episode is ace<\/a>. Shaq talks law enforcement (he\u2019s a trained detective and is planning to run for Sheriff in Florida or Georgia in 2020) and why he owns 1,000 pairs of Toms shoes.<\/li>\n<\/ul>\n<hr \/>\n<h4>8th March, 2017<\/h4>\n<p><strong>Liberty Media\u2019s popcorn fart; Formula One\u2019s financial future; disruptors show their hand in Champions League bidding; eSports corner expands; UFC puts down roots.<\/strong><\/p>\n<p>Good day one and all, and welcome to another edition of the Leaders Digest, your consumable companion to what\u2019s red hot, what\u2019s white hot, and what\u2019s molten magma across the global business of sport.<\/p>\n<p><strong><u>3 questions, answered<\/u><\/strong><\/p>\n<p><strong>Still got time to make an Oscars joke?<\/strong><\/p>\n<p>No. Instead, do spend ten minutes watching <a href=\"http:\/\/www.espn.com\/video\/clip?id=11253247\">this excellent short<\/a> produced by Moonlight writer\/director Barry Jenkins on the originator of the high five.<\/p>\n<p><strong>Are any of new Liverpool CEO Peter Moore\u2019s outstanding Leaders keynotes available on audio?<\/strong><\/p>\n<p>They sure are. Well, the latest one \u2013 on <a href=\"https:\/\/leadersinsport.com\/sport-business\/peter-moore-art-competition\/\">EA\u2019s evolving \u2018competitive gaming\u2019 offering<\/a> \u2013 sure is.<\/p>\n<p><strong>What in the world is a \u2018popcorn fart\u2019?<\/strong><\/p>\n<p>Well, it\u2019s slang, apparently, meaning something that\u2019s hardly worth the effort. And it\u2019s <a href=\"https:\/\/www.forbes.com\/sites\/csylt\/2017\/03\/06\/liberty-media-ceo-dismisses-nbc-formula-one-fee-as-a-popcorn-fart\/#6f6c243a3b98\">the expression of choice for Liberty Media CEO Greg Maffei<\/a> when trying to describe NBC\u2019s Formula One rights fee.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>A new formula<\/strong><\/p>\n<p>The old Formula One business model is under strain. Fortunately, as we all know, it\u2019s got new ownership and a new management team to guide it into the future. And the FT has produced <a href=\"https:\/\/www.ft.com\/content\/73d4531c-fd1c-11e6-8d8e-a5e3738f9ae4\">a remarkably good picture<\/a> of exactly where things stand as the Liberty Media\/Chase Carey era begins.<\/p>\n<p><strong>Thong song<\/strong><\/p>\n<p>Good news for the beleaguered organisers of the Rio 2016 Olympics: consider the Olympic retail licensing record smashed. <a href=\"http:\/\/www.insidethegames.biz\/articles\/1047727\/exclusive-flip-flops-help-rio-to-smash-olympic-licensing-record\">$321 million in retail sales is double the previous record of $163 million set by Beijing 2008.<\/a> Turns out having an iconic national product \u2013 in this case Havaianas flip-flops \u2013 really helps out.<\/p>\n<p><strong>Campeones<\/strong><\/p>\n<p>Turner President David Levy will indeed have something to get his teeth into at <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">the Leaders Sport Business Summit in New York on 21 and 22 March<\/a> after<a href=\"https:\/\/www.forbes.com\/sites\/bobbymcmahon\/2017\/02\/26\/fox-sports-dealt-blow-as-turner-and-univision-open-the-vault-for-champions-league-tv-rights\/#3f649fb224e4\"> his organisation beat out US incumbent Fox<\/a>, and sneaky effort from BAMTech, for the next batch of Uefa Champions League rights. In the UK<a href=\"https:\/\/www.theguardian.com\/football\/2017\/mar\/06\/bt-keeps-champions-league-rights-after-12bn-bid-beats-sky\">, BT retained its prized asset<\/a> with a 32% rights fee uplift to \u00a31.18 billion and link-up with YouTube in the offing. In Japan, Peform\u2019s DAZN platform saw off a bid from Amazon \u2013 now up-and-running as a bona fide disruptor in the sports rights space.<\/p>\n<p><strong>Seat of power<\/strong><\/p>\n<p>The <a href=\"https:\/\/twitter.com\/novy_williams\/status\/837849764934873088\">second largest secondary ticketing marketplace is up for sale<\/a>. Buy now. Or wait for someone else to buy it, realise they can\u2019t make it, and put it out on the secondary market for re-sale.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><a href=\"http:\/\/us9.campaign-archive1.com\/?u=7cf620b4dcd5182318a26a3fe&amp;id=43dfb11de2\">China Sports Media (CSM) is picking up the slack for the AFC<\/a> after it withdrew a major broadcast rights package from LeSports last week.<\/p>\n<p><u>eSports corner<\/u><\/p>\n<p><strong>Tweet storm<\/strong><\/p>\n<p>ESL, the world\u2019s largest eSports company, is on the hunt for broadcast and distribution platforms beyond eSports hothouse Twitch. And <a href=\"http:\/\/www.digitaltrends.com\/gaming\/twitter-esports-esl\/\">it\u2019s found one in Twitter<\/a>, which, in one fell swoop, has brought in 1,500 hours of live content, and opened it up to people who aren\u2019t logged on to the platform.<\/p>\n<p><strong>Get onboard<\/strong><\/p>\n<p>There\u2019s <a href=\"http:\/\/www.sporttechie.com\/2017\/03\/06\/othersports\/esports\/eleague-gm-christina-alejandre-theres-a-lot-of-fomo-right-now-in-esports\/\">one heck of a lot of FOMO<\/a> going on right now in the eSports space.<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>NBA Draft prospect Lonzo Ball could eschew the big sportswear companies to <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/28\/Marketing-and-Sponsorship\/Lonzo-Ball.aspx?utm_campaign=SportsBusiness+Saturday3%2f4%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">be the first NBA rookie \u2018with his own brand\u2019<\/a>.<\/li>\n<li>Send a raven; baseball is coming. And it\u2019s coming with <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/03\/01\/Marketing-and-Sponsorship\/MLB-Game-of-Thrones.aspx?utm_campaign=SportsBusiness+Saturday3%2f4%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">a new hook-up between MLB and HBO<\/a> that will see the next series of Game of Thrones promoted at ballparks across the US.<\/li>\n<li>SBJ\u2019s comprehensive take <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/03\/01\/Marketing-and-Sponsorship\/MLB-Game-of-Thrones.aspx?utm_campaign=SportsBusiness+Saturday3%2f4%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">on unlocking media riches in eSports<\/a> is certainly worth a read.<\/li>\n<\/ul>\n<p><strong>Out of the frying pan<\/strong><\/p>\n<p>A glimmer of light in the gloom surrounding British Cycling at the moment. The organisation has <a href=\"https:\/\/www.britishcycling.org.uk\/about\/article\/20170306-Julie-Harrington-appointed-as-new-British-Cycling-CEO-0\">moved to appoint the estimable Julie Harrington<\/a>, currently Group Operations Director at the FA and responsible for running both Wembley Stadium and St George\u2019s Park<\/p>\n<p><strong>Tap in<\/strong><\/p>\n<p>The UFC has a new home. <a href=\"http:\/\/www.ufc.com\/news\/T-Mobile-Arena-to-Become-Las-Vegas-Home-of-UFC?id=\">And it\u2019s in Vegas<\/a>. The organisation has signed an anchor tenancy agreement with the new AEG\/MGM-owned T-Mobile Arena.<\/p>\n<p><strong>Sleeve it out<\/strong><\/p>\n<p>The Premier League has authorised sponsorship patches on shirt sleeves from the start of next season. Will we see all 20 clubs take up the option? <a href=\"http:\/\/www.thedrum.com\/news\/2017\/03\/01\/premier-league-sleeve-sponsorship-which-brands-will-move\">Octagon\u2019s Joel Seymour-Hyde thinks not<\/a>.<\/p>\n<p><u>Longer reads<\/u><\/p>\n<ul>\n<li>In a league chock full of tech-savvy young business brains, Andre Iguadola is going some by positioning himself as the <a href=\"https:\/\/www.fastcompany.com\/3064934\/how-golden-state-warrior-andre-iguodala-became-the-nbas-ambassador-to-silicon-valley\">NBA\u2019s ambassador to Silicon Valley<\/a>.<\/li>\n<li>Another plug of Lance Armstrong\u2019s first-rate Forward Podcast. This week, the ignominious Armstrong talks to Jesse Itzler, a part-owner of the Atlanta Hawks, serial entrepreneur, former rapper, and glutton for punishment. <a href=\"http:\/\/theforwardpodcast.libsyn.com\/jesse-itzler\">Among many conversational gems<\/a>, the pair discuss one of Itzler\u2019s failed businesses \u2013 Sheet. Remember those \u2018Take a Sheet\u2019 ads with LeBron James? Yep, that Sheet.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>2 March, 2017<\/strong><\/p>\n<p><strong>Peter Moore onboard at Liverpool; Turner\u2019s Champions League splash; David Stern puts his hand in his pocket; in-house club OTT channels as progress, not revolution; the Chinese investment slowdown; and lowering the tone with the Bodleian Libraries.<\/strong><\/p>\n<p>Welcome, businesspeople, to another edition of the Leaders Digest, analysing the goings-on across global sport, transferring them to words, then emailing them to you.<\/p>\n<p><strong><u>5 questions, answered<\/u><\/strong><\/p>\n<ol>\n<li><strong>Is <\/strong><a href=\"http:\/\/www.pcgamer.com\/peter-moore-is-leaving-electronic-arts-to-become-the-new-ceo-of-liverpool-fc\/\">this the first Premier League CEO announcement<\/a><strong> to run in PC Gamer?<\/strong><\/li>\n<\/ol>\n<p>It\u2019s difficult to tell whether Peter Moore\u2019s move from EA to Liverpool FC made more waves in eSports or football. Either way, godspeed, Peter \u2013 and welcome home!<\/p>\n<ol start=\"2\">\n<li><strong>What\u2019s the magic number?<\/strong><\/li>\n<\/ol>\n<p>It\u2019s 40, isn\u2019t it? As in, SBJ\u2019s <a href=\"http:\/\/www.sportsbusinessdaily.com\/Conferences-Events\/2017\/FUF.aspx\">latest 40 Under 40<\/a>. Or the Leaders Under 40. Quit your vacillating, stop your procrastinating, click on <a href=\"https:\/\/leadersinsport.com\/leaders-under-40-awards\/nominate\/\">this link<\/a> and get down to some nominating. Who knows, you could end up <a href=\"http:\/\/www.uefa.org\/mediaservices\/newsid=2440149.html\">nominated for the Uefa ExCo<\/a> like one of last year\u2019s winners, Elkhan Mammadov.<\/p>\n<ol start=\"3\">\n<li><strong>Is \u2018dope\u2019 an appropriate word to describe the speaker line-up at the Leaders Sport Business Summit, New York?<\/strong><\/li>\n<\/ol>\n<p>Yes and no. The line-up is straight out of the sports industry Debrett\u2019s. <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">Take a look<\/a>. Latest confirmed speaker: IAAF President Sebastian Coe, who\u2019ll deliver a timely talk on integrity, organisational change, and yes, combatting doping.<\/p>\n<ol start=\"4\">\n<li><strong>Which former senior sportswear exec is a three-time flying disc distance world champion?<\/strong><\/li>\n<\/ol>\n<p>It\u2019s former Puma Global Sports Marketing GM Christian Voigt, of course, but you knew that. I\u2019d wager he\u2019s now the only flying disc distance champion (discman?) currently employed by the IOC, having joined<a href=\"http:\/\/www.sportcal.com\/News\/FeaturedNews\/109408\"> the organisation today to work under Timo Lumme at IOC Television &amp; Marketing Services.<\/a><\/p>\n<ol start=\"5\">\n<li><strong>Are there lessons to draw for the sports industry from the 2017 Oscars?<\/strong><\/li>\n<\/ol>\n<p>Don\u2019t be blinded by the envelope imbroglio. <a href=\"https:\/\/twitter.com\/DavidCushnan\/status\/836124414366388224\">Lessons abound<\/a>.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Rights Levy<\/strong><\/p>\n<p>Turner, so it would seem, <a href=\"https:\/\/www.forbes.com\/sites\/bobbymcmahon\/2017\/02\/26\/fox-sports-dealt-blow-as-turner-and-univision-open-the-vault-for-champions-league-tv-rights\/#1d55591424e4\">have gone big for the Uefa Champions League<\/a>. If the reports are accurate, Fox will have been dislodged after nine-year stint as the US broadcaster of the Champions League. If the reports are accurate, it\u2019s a bold move from Turner, and one that should see its <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">President David Levy with plenty to talk about<\/a> in New York next month.<\/p>\n<p><strong>OTT for OTT<\/strong><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/its-my-faultnot-yours-michael-broughton\">Michael Broughton is blaming himself again<\/a>. Cheer up Michael. You\u2019ve written a good piece on <a href=\"http:\/\/www.thedrum.com\/news\/2017\/02\/26\/bayern-munich-launch-pay-tv-platform?utm_content=&amp;utm_campaign=social&amp;utm_source=twitter\">Bayern Munich\u2019s new OTT product<\/a>. In short, it\u2019s not revolutionary; it\u2019s certainly not disruption, but it\u2019s progress.<\/p>\n<p><strong>When hot money turns cold<\/strong><\/p>\n<p><a href=\"http:\/\/sports.yahoo.com\/news\/why-did-a-fig-bar-company-think-a-45-million-nascar-sponsorship-was-a-good-idea-165954922.html?soc_src=social-sh&amp;soc_trk=tw\">Why did a fig bar company think a $45 million Nascar sponsorship was a good idea?<\/a> A good question, and a cautionary tale. Measurement processes before, during and after any sponsorship deal have never been more important.<\/p>\n<p><strong>Stern look<\/strong><\/p>\n<p>David Stern was never anything other than a shrewd operator in his many, distinguished years as NBA Commissioner. His footsteps are usually a safe bet to follow in. So the news that <a href=\"http:\/\/www.sporttechie.com\/2017\/02\/22\/technology\/digitalmedia\/ex-nba-commissioner-david-stern-invests-in-overtimes-2-5-million-seed-round\/\">he\u2019s invested $2.5 million of his own money in Vine-style smartphone app Overtime<\/a> is worth paying attention to.<\/p>\n<p><u>Eye on China<\/u><\/p>\n<p><strong>Money wall <\/strong><\/p>\n<p>Chinese registered companies spent $220 billion on foreign acquisitions in 2016 \u2013 double the amount that left China the previous year. But, if <a href=\"https:\/\/www.ft.com\/content\/091677dc-f8ec-11e6-bd4e-68d53499ed71\">Wanda\u2019s struggles to move money out of the country for its $1 billion acquisition of Dick Clark Productions<\/a> are any indication, the Chinese government has now jumped on board the money train and has yanked on the emergency stop cable. The Chinese investment slowdown has begun.<\/p>\n<p><strong>Digests are like London buses<\/strong><\/p>\n<p>You wait for years for a digest to come along and serve up sports industry news and views for you and then two come along more or less at once. The chaps over at SportBusiness have started a weekly <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/china-digest-yao-reformer-lesports-woes-csl-sponsorships-and-takeovers\">China Digest<\/a>. Top bits this week <a href=\"http:\/\/www.chinadaily.com.cn\/sports\/2017-02\/24\/content_28328220.htm\">include Yao Ming\u2019s appointment as a reformist chairman<\/a> of the Chinese Basketball Association<a href=\"http:\/\/news.nike.com\/news\/nike-li-na-signature-collection\">, Li Na\u2019s new collection<\/a> for Nike, <a href=\"http:\/\/app.scmp.com\/scmp\/mobile\/index.html#\/article\/2073080\/desktop\">Anta\u2019s big boost in profit figures<\/a> and joint venture with the unfortunately named <a href=\"http:\/\/english.hankyung.com\/business\/2017\/02\/24\/2031581\/kolon-sets-up-joint-venture-with-chinas-no-3-sportswear-maker\">Korean outdoor brand Kolon Sports<\/a>. Don\u2019t know why they didn\u2019t call it Chinese Takeaways though.<\/p>\n<p><strong>LeSticky Situation<\/strong><\/p>\n<p>Key figures <a href=\"http:\/\/www.caixinglobal.com\/2017-02-22\/101058124.html\">\u2013 including COO Yu Hang and VP Zhang Zhiyong<\/a> &#8211; are leaving LeSports, and rights deals \u2013 including contracts <a href=\"https:\/\/news.cgtn.com\/news\/3d63444f79636a4d\/share_p.html?t=1488186680268\">with the AFC<\/a> &#8211; are being terminated early. Has LeBubble burst?<\/p>\n<p><u>Stateside view<\/u><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Not quite fratricide, but <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/22\/Franchises\/Lakers-Main-Buss-Story.aspx\">Jeanie Buss\u2019 decision to \u2018fire her brother\u2019<\/a> from his position as EVP Basketball Operations marked one of the \u2018most dramatic days in the history of the Lakers.\u2019<\/li>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/23\/Media\/Fox-Sports-Live.aspx?utm_campaign=SportsBusiness+Saturday2%2f25%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">FS1 has cancelled Fox Sports Live<\/a>.<\/li>\n<li>NFL audience figures \u2013 <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/02\/20\/Media\/Sports-Media.aspx?utm_campaign=SportsBusiness+Saturday2%2f25%2f2017&amp;utm_source=JournalLink3&amp;utm_medium=email\">a matter of perspective<\/a>.<\/li>\n<\/ul>\n<p><u>eSports corner<\/u><\/p>\n<p><strong>Broadcast forecast<\/strong><\/p>\n<p>eSports corner returns with a couple of nuggets of news from sport\u2019s buzziest enclave. Firstly<a href=\"https:\/\/leadersinsport.com\/performance\/winners-and-how-they-succeed\/\">, BT Sport will broadcast Fifa 17 tournaments<\/a> this year; secondly Turner and<a href=\"http:\/\/variety.com\/2017\/digital\/news\/eleague-esports-street-fighter-v-1201994867\/\"> IMG\u2019s ELeague will include a Street Fighter tournament this year<\/a>, a move that may well bring a few of the \u2018older\u2019 generation into the eSports fold.<\/p>\n<p><u>Longer read<\/u><\/p>\n<p><strong>Lowering the tone<\/strong><\/p>\n<p>Attention anyone with anything to do with communication via digital channels: turns out using an authentic human voice is crucial. Here are some <a href=\"https:\/\/artplusmarketing.com\/lowering-the-tone-doing-social-media-at-bodleian-libraries-5c6c6d6287ca#.fq9qhvw8d\">fantastic lessons on lowering the tone without dumbing down<\/a> from the University of Oxford\u2019s Bodleian Libraries.<\/p>\n<p><strong>Campbell Claret<\/strong><\/p>\n<p>Alastair Campbell has a formula for winning and that formula is an acronym: OST. Here\u2019s another one: GGOOB. Find out what he\u2019s on about \u2013 and delve into the warped world of political leadership and what it means in 2017 \u2013 <a href=\"https:\/\/leadersinsport.com\/performance\/winners-and-how-they-succeed\/\">here<\/a>.<\/p>\n<hr \/>\n<h4>22nd February, 2017<\/h4>\n<h4><strong>BAMTech\u2019s Amazon raid; ranking rainmakers in soccer; Branson and Virgin jump on the OTT train; Emilio Collins and Tim Brosnan make their moves; liberal politics in sports writing and the crisis of declining attention spans in\u2026. I\u2019ve lost my train of thought.<\/strong><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8930\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/02\/Michael-Paull.jpg\" alt=\"\" width=\"699\" height=\"375\" \/><\/p>\n<p>Welcome, sports industrialists, to the Leaders Digest, your print-out and keep guide to what\u2019s going on across the global sports businesphere.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>5 questions, answered <\/strong><\/span><\/p>\n<p><strong>Who is Michael Paull? <\/strong><\/p>\n<p>He\u2019s <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-02-21\/architect-of-amazon-prime-video-tapped-as-new-ceo-of-bamtech\">only the new CEO of BAMTech,<\/a> that\u2019s who. Having done the digital rounds at Time Warner, Fox, Sony Music and Sony Entertainment, Paull joined Amazon in 2012, building out its OTT Amazon Prime offering. There\u2019s been a lot of speculation about Amazon\u2019s plans in sport this year. Whatever they are, Paull will now not be part of them. As a side note, the board he\u2019s reporting in to at BAMTech has got to be the heftiest in the sports industry: Rob Manfred, Bob Bowman, Larry Baer, David Glass, Gary Bettman, Kevin Mayer, and John Skipper.<\/p>\n<p><strong>Events. Are they more trouble than they\u2019re worth?<\/strong><\/p>\n<p>If you\u2019re one of the <a href=\"http:\/\/www.bbc.co.uk\/news\/entertainment-arts-38979114?SThisFB\">many Ukrainian Eurovision song contest organisers who\u2019s just quit<\/a>, you\u2019d have to say yes. If, however, you\u2019re one of the crack team putting together the most international sports business summit in New York next month, then the answer, I can assure you, is a big fat no. <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">See why here.<\/a><\/p>\n<p><strong>How will Nascar address the slump?<\/strong><\/p>\n<p>In truth, they already have with a set of comprehensive new format tweaks. But this, which details the extent of the series\u2019 decline ahead of another new season, <a href=\"https:\/\/www.wsj.com\/articles\/long-in-victory-lane-nascar-hits-the-skids-1487686349\">makes grim reading<\/a>.<\/p>\n<p><strong>Who\u2019s the wettest rainmaker in soccer? <\/strong><\/p>\n<p>Executive comings and goings in the Premier League have forced me to ponder that (awkwardly phrased) question. Manchester United have appointed <a href=\"http:\/\/www.thedrum.com\/news\/2017\/02\/20\/manchester-united-appoint-former-yahoo-and-sony-boss-phil-lynch-chief-executive\">former Yahoo and Sony exec Phil Lynch as CEO of Media<\/a>. He\u2019ll have some serious rainmaking to do to get close to Christian Purslow, who this <a href=\"http:\/\/www.chelseafc.com\/news\/latest-news\/2017\/02\/christian-purslow-moves-on.html\">week announced his departure from the role of MD at Chelsea<\/a>. In just three years at the club, Purslow racked up reported sponsorship revenues of at least \u00a3800 million through landmark deals with Nike, Carabao and Yokohama.<\/p>\n<p><strong>Is news more dramatic than sport?<\/strong><\/p>\n<p>It just well might be at the moment. <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/02\/20\/Media\/NBA-RSNs.aspx\">That\u2019s what we\u2019re telling ourselves<\/a> at least.<\/p>\n<p><u>Hot money<\/u><\/p>\n<p><strong>Virgin territory<\/strong><\/p>\n<p>All aboard the bitesize content bandwagon; latest passenger: Sir Richard Branson and his Virgin Group, which has made a strategic investment in digital media production and distribution platform Sportsrocket<a href=\"http:\/\/www.sporttechie.com\/2017\/02\/21\/technology\/digitalmedia\/sir-richard-bransons-virgin-group-makes-strategic-investment-in-sportsrocket\/\">. \u201cI like kitesurfing,\u201d<\/a> Branson said by way of justifying the investment, no doubt envisioning sharing <a href=\"https:\/\/www.youtube.com\/watch?v=Vqhw8kxVd2o\">more great user-generated kite-surfing content<\/a> on Sportsrocket in the future.<\/p>\n<p><strong>Crossing the Rubicon<\/strong><\/p>\n<p>Philadelphia-based VC firm <a href=\"http:\/\/www.rubicontalent.com\/news\">SeventySix Capital has made an undisclosed investment in start-up representation agency Rubicon Talent<\/a>. The firm has previously made plays in the health and wellness space.<\/p>\n<p><strong>Where have all the sponsors gone?<\/strong><\/p>\n<p>Andrew Georgiou is an agency head with significant gravitas. His is a voice to be heard. And at present, he\u2019s saying <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-02-20\/sponsors-shying-away-from-fifa-as-russia-world-cup-draws-near\">Fifa has a sponsorship issue on its hands<\/a>.<\/p>\n<p><strong><u>Eye on China<\/u><\/strong><\/p>\n<p><strong>Bienvenue<\/strong><\/p>\n<p>The French Football Federation have joined the party <a href=\"http:\/\/www.ligue1.com\/ligue1\/article\/fff-and-lfp-open-joint-office-in-beijing.htm\">and opened a new office in China<\/a>.<\/p>\n<p><strong><u>Stateside view<\/u><\/strong><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Like a fine but well-worn cashmere sweater, relations between the NFL and the New England Patriots\u2019 owner Robert Kraft <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/13\/Leagues-and-Governing-Bodies\/NFL-Pats.aspx\">remain \u2018frayed and might always be.\u2019<\/a><\/li>\n<li>The NBA\u2019s top sales exec<a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/13\/People-and-Pop-Culture\/Collins-NBA.aspx?utm_campaign=SportsBusiness+Saturday2%2f18%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">, Emilio Collins, is leaving in April<\/a> to join the Excel Sports Management agency as Chief Business Officer. The 15-year NBA vet will be missed by the league, and the internal candidates to replace him include Rachel Jacobsen, Kerry Tatlock and Brandon Snow.<\/li>\n<li>One-time candidate for the MLB commissioner\u2019s job <a href=\"https:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2017\/02\/13\/Events-and-Attractions\/Brosnan.aspx\">Tim Brosnan will join the ranks of league executives making the move into the increasingly crowded VIP ticketing and hospitality space<\/a> when he joins PrimeSport as Executive Chairman and Acting CEO. The league\u2019s former EVP of Business will essentially line up against John Collins, former COO of the NHL, who has a similar role at On Location Experiences.<\/li>\n<\/ul>\n<p><strong>Budapest removal<\/strong><\/p>\n<p>With Budapest heading towards the exit in the race to host the 2024 Olympic Games, the narrative that sees a joint award \u2013 of the 2024 and 2028 Games \u2013 to Paris and Los Angeles is gathering pace. Not so fast, narrative. Even if IOC President Thomas Bach does want to do it, he\u2019s <a href=\"http:\/\/www.insidethegames.biz\/articles\/1047280\/exclusive-ioc-members-opposed-to-joint-awarding-of-2024-and-2028-olympics\">got a heck of a lot of political ground to make up.<\/a><\/p>\n<p><strong>Ironing out the kinks<\/strong><\/p>\n<p>NBA trade deals are ferociously complex things. Fortunately, <a href=\"http:\/\/www.si.com\/nba\/2017\/02\/16\/nba-trade-deadline-celtics-raptors-serge-ibaka-kendrick-perkins?xid=socialflow_twitter_si\">Sports Illustrated has got right inside one of the little devils<\/a> to smooth out the kinks for us dullards.<\/p>\n<p><strong>Dear Sport, here\u2019s what you need to learn from us, love Amazon<\/strong><\/p>\n<p>Is it time for sports businesses to stop thinking of themselves as sport businesses, but data or technology or lifestyle businesses instead? It needs a bold vision, <a href=\"https:\/\/www.linkedin.com\/pulse\/what-sport-needs-learn-from-amazon-story-ben-wells\">argues Ben Wells,<\/a> and it needs balls. But if sport is to heed any lessons from Amazon\u2019s success, then it has to happen.<\/p>\n<p><strong><u>Longer reads<\/u><\/strong><\/p>\n<ul>\n<li>\u2018Today, sports writing is basically a liberal profession, practiced by liberals who enforce an unapologetically liberal code,\u2019 writes Bryan Curtis in The Ringer. \u2018He\u2019s right,\u2019 responds self-styled \u2018conservative who does a lot of sports writing\u2019 Michael Brendan Dougherty in <a href=\"http:\/\/theweek.com\/articles\/680886\/arrogant-thinking-liberal-sports-writers?utm_source=links&amp;utm_medium=website&amp;utm_campaign=twitter\">this excellent piece<\/a> which mentions fake news a grand total of zero times.<\/li>\n<li>This, on <a href=\"https:\/\/longreads.com\/2017\/02\/17\/a-crisis-in-sports-attention-spans\/\">the unfolding crisis of attention spans in sport<\/a>, is excellent. At least the first couple of paragraphs I stuck with were. (it\u2019s actually not that long)<\/li>\n<\/ul>\n<hr \/>\n<p><strong>15th February, 2017<\/strong><\/p>\n<p><strong>A new metric for the OTT age; NBA gets busy (and rich); a shake-up at the Dodgers; why we should vote \u2018no\u2019 to having more referenda; gambling; fashion; death by thought leadership; and the sports industry handshake explained.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8893\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/02\/Magic-Johnson.jpg\" alt=\"\" width=\"700\" height=\"374\" \/><\/p>\n<p>Good morning sports industry and associated industries, and welcome to another edition of the Leaders Digest, the sports business guide that grabs your hand and jerks it around like a madman.<\/p>\n<p><strong><u>3 questions, answered<\/u><\/strong><\/p>\n<ol>\n<li><strong> If I told you this was the world-record 29<sup>th<\/sup> edition of the Leaders Digest, would you be more interested in it?<\/strong><\/li>\n<\/ol>\n<p>Yes, you probably would. <a href=\"https:\/\/www.linkedin.com\/pulse\/brands-incorporate-guinness-world-records-titles-make-green-apr\">We\u2019re still all suckers for a world record<\/a>. And Super Bowl advertisers know it.<\/p>\n<ol start=\"2\">\n<li><strong> When will we see modern metrics that take digital viewership into account used in broadcaster-advertiser negotiations?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/adage.com\/article\/media\/nbc-include-digital-viewing-ad-guarantees-2018-winter-olympics\/307887\/?utm_campaign=SocialFlow&amp;utm_source=Twitter&amp;utm_medium=Social\">NBCU\u2019s Total Audience Delivery measurement<\/a> suggests the time is very much now.<\/p>\n<ol start=\"3\">\n<li><strong> Does the Olympic Movement have a problem with referenda?<\/strong><\/li>\n<\/ol>\n<p>To be honest, I think we all do. The <a href=\"http:\/\/linkis.com\/www.3wiresports.com\/XZzgF\">latest Olympic vote of no confidence has come from Graubuenden in Switzerland<\/a>. If you\u2019re going to put Olympic hosting to a public vote, the framing for the referendum has to be spot on. Why not focus directly on the vast infrastructural upgrades you\u2019ll be making and position the Games as the cherry-on-top celebration of those?<\/p>\n<p><strong><u>Hot Money<\/u><\/strong><\/p>\n<p><strong>Artful Dodgers<\/strong><\/p>\n<p>It seems like only yesterday that Peter Guber, Magic Johnson et al were buying the LA Dodgers from Frank McCourt for $2.15 billion. Now, it seems, <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-02-08\/los-angeles-dodgers-owners-want-to-sell-part-of-the-team\">they want some money back out<\/a>, and they\u2019ve retained Galatioto Sports Partners to help them get it.<\/p>\n<p><strong>Silva lining<\/strong><\/p>\n<p>Bored at work? Pass the time by playing a little game I like to play called \u2018follow the money\u2019. I\u2019ve been doing it recently with the $1 billion that Baofeng and Everbright paid last year for a majority stake in the MP &amp; Silva agency. A little lump of that money has ended up in West Yorkshire with Andrea Radrizzani\u2019s investment in Leeds United, and, just this week, an even <a href=\"https:\/\/therealdeal.com\/miami\/2017\/02\/08\/mast-capital-gets-new-1m-plus-investor-in-silva-international\/\">littler lump washed up in Miami as<\/a> Riccardo Silva made his first steps into the local real estate market.<\/p>\n<p><strong>Nuthin but a G League<\/strong><\/p>\n<p>Bit of a basketball money round-up: the Nets have set a new high water mark for NBA jersey sponsorship, selling <a href=\"http:\/\/www.forbes.com\/sites\/darrenheitner\/2017\/02\/08\/infor-to-pay-8-million-per-year-for-brooklyn-nets-jersey-patch\/#27e9f707626b\">an $8m-a-year patch to Koch Industries\u2019 Infor<\/a> software company; defending champions <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-02-09\/goodyear-said-to-reach-jersey-patch-deal-with-lebron-s-cavaliers\">the Cavs are close to a deal with Goodyear<\/a>, and the NBA has proved its commercial chops (again) by selling naming rights, of a kind, to its development league to Gatorade<a href=\"http:\/\/www.cbssports.com\/nba\/news\/nba-d-league-partners-with-gatorade-will-be-called-nba-g-league-next-season\/\">. Say hello to the G-League<\/a>. On that note, I noticed a lot of US mainstream, straight news outlets reported this news with a line to the effect of, \u2018yes, this is for real\u2019. Is that good journalistic practice? Oh, and <a href=\"http:\/\/www.usatoday.com\/story\/sports\/nba\/2017\/02\/09\/nba-first-competitive-esports-gaming-league-nba2k\/97668832\/\">the league is also launching its own eSports competition<\/a> in tandem with video game partner 2K.<\/p>\n<p><strong>On the ball<\/strong><\/p>\n<p>I\u2019ve used Twitter since 2008 and have written extensively about OTT and the shifting broadcast landscape and have only just noticed the live video box on my Twitter home page. It\u2019s good isn\u2019t it? On that note<a href=\"https:\/\/twitter.com\/ConvergenceTR\/status\/830078633121370119\">, interesting tidbits from Twitter\u2019s Q4 results<\/a>. In more concrete social streaming news, <a href=\"http:\/\/variety.com\/2017\/digital\/news\/facebook-live-stream-liga-mx-merican-soccer-univision-1201987087\/\">Facebook have done a deal with Univision<\/a> to stream top-level Mexican soccer this season. Circling back to Twitter, why not come along to the TimesCenter in New York on 21 and 22 March <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">to hear from the man who\u2019s spearheading the platform\u2019s drive to profitability<\/a>?<\/p>\n<p><strong><u>Eye on China<\/u><\/strong><\/p>\n<p><strong>What\u2019s the Mandarin for \u2018the Serie A club who cried wolf\u2019?<\/strong><\/p>\n<p>I\u2019ve definitely heard about <a href=\"http:\/\/en.ytsports.cn\/news-3207.html\">this AC Milan acquisition<\/a> being completed before.<\/p>\n<p><strong>Collision course<\/strong><\/p>\n<p><a href=\"https:\/\/theconversation.com\/is-china-on-a-collision-course-with-world-footballs-governing-body-72779\">Is China set for a face-off with Fifa?<\/a> And perhaps more pertinently, will Fifa simply roll over and take the money.<\/p>\n<p><strong>The magic formula<\/strong><\/p>\n<p>Sports clubs and movie businesses. That\u2019s <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-02-14\/aston-villa-owner-said-to-be-in-talks-to-buy-expendables-maker\">the magic formula<\/a> for Chinese money.<\/p>\n<p><strong>The magic Formula E<\/strong><\/p>\n<p>CMC, a stakeholder in City Football Group, has completed <a href=\"https:\/\/www.chinamoneynetwork.com\/2017\/02\/15\/china-media-capital-invests-in-fia-formula-e-championship\">a multi-million euro investment in electric racing series Formula E<\/a>.<\/p>\n<p><strong><u>Stateside view<\/u><\/strong><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>It\u2019s the end of an era at NBC, and indeed across the Olympic Movement, as Bob Costas, the face of the Games for hundreds of millions of Americans, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Morning-Buzz\/2017\/02\/09\/Costas.aspx?utm_campaign=SportsBusiness+Saturday2%2f11%2f2017&amp;utm_source=DailyLink0&amp;utm_medium=email\">has announced he\u2019ll hang up his mic and step down as the primetime host<\/a> of NBC\u2019s Olympic coverage after a record-setting 11 Games in the hotseat.<\/li>\n<li>Joshua Kushner, the managing partner of Thrive Capital who is perhaps better known now as the brother-in-law of Ivanka Trump, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/10\/Franchises\/Marlins.aspx?utm_campaign=SportsBusiness+Saturday2%2f11%2f2017&amp;utm_source=DailyLink2&amp;utm_medium=email\">has reached a \u2018preliminary agreement\u2019 to buy the Miami Marlins MLB team<\/a> from Jeffrey Loria for a reported $1.6 billion.<\/li>\n<li>Marketing moves at Olympic sponsor Visa as <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/08\/People-and-Pop-Culture\/Execs.aspx\">Kate Gordon takes on the role of Senior Director of Olympic Sponsorship Marketing<\/a>, replacing Zaileen Janmohamed, who left last year for GMR Marketing. Gordon will report to Visa\u2019s Head of Global Sponsorship Marketing Kate Johnson.<\/li>\n<\/ul>\n<p><strong>Pressing flesh<\/strong><\/p>\n<p>There\u2019s a sports industry handshake, isn\u2019t there. The sideways swoop with the right hand from a raised position, clasp, left hand on the shoulder and draw-in for the half-hug. It\u2019s not quite masonic, but it\u2019s definitely a thing. Donald Trump, with <a href=\"http:\/\/www.sportspromedia.com\/magazine_features\/so-much-winning-donald-trump-and-the-sports-industry\">all his sports interests<\/a>, probably knows it. He should probably try to use it, instead <a href=\"https:\/\/www.theguardian.com\/us-news\/video\/2017\/feb\/14\/donald-trumps-strange-handshake-style-and-how-justin-trudeau-beat-it-video-explainer?CMP=share_btn_tw\">of whatever it is he\u2019s currently doing<\/a>.<\/p>\n<p><strong>Thought bleeder <\/strong><\/p>\n<p>If I had a pound for every <a href=\"http:\/\/www.sportspromedia.com\/opinion\/the-unofficial-partner-guide-to-thought-leadership\">practical guide to thought leadership<\/a> I\u2019d read that ends in an exhortation to the reader to commit suicide, I\u2019d have a pound.<\/p>\n<p><strong>Come on, vogue<\/strong><\/p>\n<p><a href=\"http:\/\/brandchannel.com\/2017\/02\/10\/abscreenwear-wearable-tech-021017\/\">Remarkable stuff from the world of fashion<\/a>. Why bother watching a second screen when you can wear one?<\/p>\n<p><strong><u>Longer reads<\/u><\/strong><\/p>\n<p><strong>\u2018Ave a bang on this<\/strong><\/p>\n<p>It\u2019s only a matter of time, we\u2019re told, before sports gaming, up-front and open sports gaming, becomes a reality in the US. A word of caution<a href=\"http:\/\/www.football365.com\/news\/footballs-gambling-problem-you-better-you-better-you-bet\">, here<\/a>, from Football365\u2019s John Nicholson, who sees the pervasive and growing gambling advertising around British football as a dangerous dance with the devil.<\/p>\n<p><strong>Snow joke<\/strong><\/p>\n<p>I\u2019ve been enjoying skiing from St Moritz of late, and now I\u2019m genuinely looking forward to Pyeongchang 2018. A Games prepared for very much under the radar<a href=\"http:\/\/www.sportspromedia.com\/magazine_features\/snow-time-countdown-to-the-pyeongchang-winter-olympic-games\">, did anyone notice them reach $729 million in sponsorship revenue<\/a>?<\/p>\n<hr \/>\n<p><strong>8th February, 2017<\/strong><\/p>\n<p><strong>Streaming pirates; a new way to think about Super Bowl ad spend; hundreds of falcons on a plane; how Snapchat makes money; the business of John Cena and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8841\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/02\/John-Cena.jpg\" alt=\"\" width=\"699\" height=\"375\" \/><\/p>\n<p>Welcome, ballers, to the Leaders Digest, the sports industry guide that\u2019s so far ahead of the game that it pre-wrote this, the \u2018fifth ring\u2019 edition, way back in September*.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>4 questions, answered<\/strong><\/span><\/p>\n<ol>\n<li><strong> How many people can I get to watch my shoddy pirate stream of a Premier League game?<\/strong><\/li>\n<\/ol>\n<p>139,000, if I\u2019m aiming for the same results as the fan who Periscoped Crystal Palace vs Manchester City recently. Contrary to what <a href=\"http:\/\/www.dailymail.co.uk\/sport\/football\/article-4188294\/Premier-League-action-against-fans-using-Periscope.html\">this report<\/a> says, piracy is not a new problem in sport. An adequate clampdown on it may well be.<\/p>\n<ol start=\"2\">\n<li><strong> Is eSports still hot?<\/strong><\/li>\n<\/ol>\n<p>Damn straight it is. And we\u2019ll be channelling some of that heat directly into our dedicated eSports afternoon at the TimesCenter, New York in late March. <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">Download the programme here<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong> But is eSports as hot as the Super Bowl?<\/strong><\/li>\n<\/ol>\n<p>Probably not. eSports evangelist Vlad Savov is on fine form <a href=\"http:\/\/www.theverge.com\/2017\/2\/6\/14519654\/super-bowl-li-comeback-esports\">on the messy, deeply imperfect, wonderfully human nature of \u2018sports in the real world.\u2019<\/a><\/p>\n<ol start=\"4\">\n<li><strong> How have paddock insiders responded to Liberty Media\u2019s first moves in F1?<\/strong><\/li>\n<\/ol>\n<p>If this cautious <a href=\"https:\/\/joesaward.wordpress.com\/2017\/02\/02\/the-urbanisation-of-f1\/\">welcome for the urbanisation of the sport<\/a> is anything to go by, they\u2019ve responded well.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Hot Money<\/strong><\/span><\/p>\n<p><strong>Can you smell what Rovell is cooking?<\/strong><\/p>\n<p><a href=\"http:\/\/www.espn.com\/wwe\/story\/_\/id\/18553712\/john-cena-champion-ring-sports-business-world\">Nothing to do with the Rock, this one, but <\/a><a href=\"http:\/\/www.espn.co.uk\/wwe\/story\/_\/id\/18553712\/john-cena-champion-ring-sports-business-world\">the man following in his footsteps from the ring to an entertainment business empire: John Cena<\/a>.<\/p>\n<p><strong>Throw the Perform book out the window<\/strong><\/p>\n<p>The German TV rights market is an idiosyncratic one. Germany is a populous and prosperous country, but not one that has been inclined to pay for TV content with any great enthusiasm to date. The <a href=\"http:\/\/www.sportbusiness.com\/tv-sports-markets\/german-tv-market-waits-two-big-deals\">arrival of Perform\u2019s DAZN platform looks to have shifted the market dynamic.<\/a><\/p>\n<p><strong>Here, let me put that money on the fire for you<\/strong><\/p>\n<p>Super Bowl! Halftime show!! Ads!!! It\u2019s the same script every year \u2013 and yes, those ads are phenomenally expensive. Are they worth it? In ROI terms, almost certainly not. <a href=\"https:\/\/hbr.org\/2017\/02\/a-super-bowl-ad-is-the-equivalent-of-lighting-money-on-fire-which-can-be-more-strategic-than-it-sounds\">But in \u2018signalling\u2019 terms, it\u2019s a different story entirely.<\/a><\/p>\n<p><strong>Come dine with me<\/strong><\/p>\n<p>The Madison Square Garden Company brought out the chequebook this week to <a href=\"http:\/\/www.reviewjournal.com\/entertainment\/nightlife\/madison-square-garden-buys-majority-stake-tao-group-181-million\">seal a deal worth $181 million for a 62.5% stake<\/a> in \u2018entertainment dining and nightlife\u2019 firm Tao Group.<\/p>\n<p><strong>Snap, crackle and pop<\/strong><\/p>\n<p>Notoriously secretive social service Snapchat has a $25 billion valuation and an IPO on the horizon. Here\u2019s <a href=\"https:\/\/www.bloomberg.com\/news\/videos\/2017-02-02\/how-does-snapchat-make-money\">how it makes money<\/a>.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Eye on China<\/strong><\/span><\/p>\n<p><strong>A new cycle<\/strong><\/p>\n<p>Wang Jianlin mentioned on stage at Davos last month that the top-level cycling race he\u2019s bringing to China is a first for the sport. He\u2019s wrong of course. Who can forget the Tour of Beijing. Slip of the tongue probably. Here\u2019s how <a href=\"http:\/\/www.velonews.com\/2017\/01\/news\/inside-ucis-blockbuster-deal-wanda-group_428866\">the Wanda-UCI deal came to pass<\/a>.<\/p>\n<p><strong>You\u2019ve lost that loving feeling<\/strong><\/p>\n<p>Ed Smith on <a href=\"http:\/\/www.newstatesman.com\/politics\/staggers\/2017\/02\/read-john-bercows-speech-explaining-why-donald-trump-not-welcome\">the missing ingredient<\/a> in China\u2019s march towards global football domination.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Stateside view<\/strong><\/span><\/p>\n<p>A round-up of the most-read stories on SportsBusiness Daily this week:<\/p>\n<ul>\n<li>Are <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/01\/Marketing-and-Sponsorship\/Under-Armour.aspx\">Steph Curry\u2019s shoes hurting Under Armour\u2019s bottom line?<\/a><\/li>\n<li>MLS is looking to fill four spots to take the league to 28 teams. It\u2019s received <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/01\/Leagues-and-Governing-Bodies\/MLS-Expansion.aspx?utm_campaign=SportsBusiness+Saturday2%2f4%2f2017&amp;utm_source=DailyLink1&amp;utm_medium=email\">formal expansion applications from 12 markets<\/a>.<\/li>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/02\/01\/Facilities\/Raiders.aspx\">Goldman Sachs has \u2018pulled away\u2019 from a financing package<\/a> for the Raiders\u2019 proposed new stadium project in Las Vegas.<\/li>\n<\/ul>\n<p><strong>Trump leads<\/strong><\/p>\n<p>I was on one of the many marches to protest one of the many, well, shall we call them \u2018faux-pas\u2019, committed already by President Donald Trump this weekend. As I walked down Piccadilly in central London, I didn\u2019t expect to bump into erstwhile Formula One chief Bernie Ecclestone, but bump into him I did. You may well raise your eyebrows in disbelief and you\u2019d be right to: Ecclestone was on a march of his own \u2013 up and down the exclusive Burlington Arcade shopping avenue just off Piccadilly. And it\u2019s not just on the streets where Trump\u2019s executive orders have sparked reaction. The <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/30\/Sports-in-Society\/Trump-Exec-Order.aspx?utm_campaign=SportsBusiness+Saturday2%2f4%2f2017&amp;utm_source=DailyLink3&amp;utm_medium=email\">sports world is in flux<\/a> too.<\/p>\n<p><strong>Put a logo on the big man<\/strong><\/p>\n<p>Synergy\u2019s Tim Crow on the French Rugby Federation\u2019s decision <a href=\"http:\/\/www.cityam.com\/258424\/six-nations-2017-selling-jersey-sponsorship-first-time\">to embrace le sponsorship on leur jerseys for the first time.<\/a><\/p>\n<p><strong>How Falcons get first-class airline treatment<\/strong><\/p>\n<p>I was suckered in by the headline on this as I was scooting around for pre-Super Bowl content last week. It\u2019s not, after all, about Atlanta. But <a href=\"https:\/\/www.theguardian.com\/environment\/shortcuts\/2017\/feb\/01\/500-a-bird-how-falcons-get-first-class-airline-treatment\">it\u2019s probably more interesting<\/a>.<\/p>\n<p><strong>Twexit<\/strong><\/p>\n<p>There have been a fair number of Twitter departures \u2013 especially in the sports space \u2013 over the last few months, so it\u2019s nice to see one of the higher profile \u2018Twexiters\u2019 \u2013 Lewis Wiltshire \u2013 land very much on his feet <a href=\"http:\/\/sevenleague.co.uk\/2017\/02\/06\/new-hire-lewis-wiltshire\">with a new role at cutting edge digital content shop Seven League<\/a>. And sticking with the loose theme, why not <a href=\"http:\/\/nolanpartners.com\/\">get in touch with our preferred search firm Nolan Partners<\/a> to talk about your next move, or hire, today?<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Longer read<\/strong><\/span><\/p>\n<p>Books are big business, just not in bricks and mortar shops as in days of yore. Well, not if Waterstone\u2019s chief James Daunt has anything to do with it. <a href=\"https:\/\/www.theguardian.com\/books\/2017\/feb\/03\/balancing-the-books-how-waterstones-returned-to-profit?CMP=twt_gu\">An encouraging tale of turnaround<\/a> in a \u2018dying\u2019 retail sector.<\/p>\n<p>*I know you don\u2019t need it, but here\u2019s a <a href=\"http:\/\/uk.businessinsider.com\/tom-brady-shields-commercial-five-super-bowl-rings-2017-2\">primer for the intro<\/a><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><strong>2nd February, 2017<\/strong><\/p>\n<p><strong>A dark future for sport in pubs; a bad time for a BT scandal; landmark Bundesliga revenues; outlandish Champions League numbers; Japan\u2019s sumo renaissance; Donald Trump\u2019s mess and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8769\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2017\/01\/Kisenosato.jpg\" alt=\"New Yokozuna Kisenosato Performs Dohyoiri\" width=\"700\" height=\"375\" \/><\/p>\n<p>Welcome, humans, to another edition of the Leaders Digest, cutting through the flesh to get straight to the bone of the sports industry, week-in, week-out.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>4 questions, answered<\/strong><\/span><\/p>\n<ol>\n<li><strong>Is there a more impassioned public speaker than Emanuel Macedo de Medeiros?<\/strong><\/li>\n<\/ol>\n<p>Arguably not. The driving force behind the Sport Integrity Global Alliance (SIGA) gave it the full tubthumper as he closed SIGA\u2019s first Sport Integrity Forum in London earlier this week, <a href=\"http:\/\/www.insidethegames.biz\/articles\/1046455\/lewis-urges-organisations-to-adopt-siga-universal-standards\">imploring action from all stakeholders across the sporting spectrum.<\/a> An interesting development in the growing call for good governance across sport, it remains to be seen whether SIGA can gain the sort of foothold from which to affect real change.<\/p>\n<ol start=\"2\">\n<li><strong>Are we entering a dark future for live football in pubs?<\/strong><\/li>\n<\/ol>\n<p><a href=\"http:\/\/www.football365.com\/news\/dark-future-for-live-football-in-pubs\">Worryingly, we may well be<\/a>.<\/p>\n<ol start=\"3\">\n<li><strong>Which fictional TV boss does Leaders CEO Jimmy Worrall draw inspiration from? <\/strong><\/li>\n<\/ol>\n<p>David Brent. Sort of. Well, Ricky Gervais at least. The creator of the Office expressed his confusion about all things American football a few years ago when he asked on some social media site or another, \u2018what\u2019s all this about a Superb Owl?\u2019 Grasping the nettle, Worrall and a few UK sports industry cohorts set up their own version of the Superb Owl \u2013 where gridiron meets Great Britain \u2013 and the pre-Super Bowl soiree is now in its fourth year. So if you\u2019re in Houston this Friday evening and fancy a pint and some networking \u2013 UK-style \u2013 <a href=\"mailto:elisa.kanagarajah@leadersinsport.com\">get in touch<\/a>.<\/p>\n<ol start=\"4\">\n<li><strong>Will the IOC really award two Games in one vote come September?<\/strong><\/li>\n<\/ol>\n<p>That\u2019s what the rumours are suggesting. And noises from the LA 2024 bid team suggest the American city, at least, would be open to being awarded the 2028 OIympics. But a double award didn\u2019t necessarily turn out that well for Fifa, and internal IOC politics could scupper the idea too. John Coates, an Australian IOC VP and a key ally of president Thomas Bach, is keen on an Australian bid for 2028.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Hot Money<\/strong><\/span><\/p>\n<p><strong>Sticky toffee pudding<\/strong><\/p>\n<p>The unremitting David Conn has turned his attention to Premier League side Everton, its new part-owner Farhad Moshiri, and his relationship with Uzbek billionaire and Arsenal shareholder Alisher Usmanov. <a href=\"https:\/\/www.theguardian.com\/football\/blog\/2017\/jan\/25\/everton-farhad-moshiri-alisher-usmanov-new-money-ownership?CMP=share_btn_tw\">A curious case indeed<\/a>.<\/p>\n<p><strong>Numbers<\/strong><\/p>\n<p>While it\u2019s not likely to be front of mind for the top brass at BT, the uncovering <a href=\"http:\/\/uk.reuters.com\/article\/uk-bt-outlook-italy-idUKKBN1580L6?il=0\">of a $660 million blackhole in the group\u2019s Italian accounts<\/a> has come at a bad time for Uefa, coming, as it does, in the midst of the UK tender process for the next batch of Champions League rights \u2013 rights which BT paid almost \u00a3900 million for last time out. Accounting frauds might not be sexy \u2013 certainly not as sexy as a Fifa scandal, for example \u2013 but the implications could be far-reaching.<\/p>\n<p><strong>Die Bundesliga kommt<\/strong><\/p>\n<p>The 18 clubs that make up the <a href=\"http:\/\/www.bundesliga.com\/en\/news\/Bundesliga\/agblmd18-bundesliga-report-2017-430992.jsp\">Bundesliga reached 3 billion euros<\/a> in revenue for the first time, it was announced last week. The league is on the up and up; <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">hear how they\u2019re doing it from the horse\u2019s mouth in New York this March<\/a>.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Eye on China<\/strong><\/span><\/p>\n<p><strong>Lander grab<\/strong><\/p>\n<p>Vague statements abounded this week about Premier League side Southampton and China\u2019s Lander Sports Development Company<a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-01-26\/china-s-lander-to-buy-stake-in-southampton-premier-league-team\">. An acquisition agreement of sorts<\/a>, it seems, has been reached.<\/p>\n<p><strong>Inflation<\/strong><\/p>\n<p>Champions Leagues rights have, reportedly, <a href=\"http:\/\/en.ytsports.cn\/news-3181.html?wd=tag:99\">been sold to Desports in China for a fee of $400 million<\/a>, ten times more than the current deal, which surely seems too steep to be accurate.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Stateside view<\/strong><\/span><\/p>\n<p>This week\u2019s most popular stories on SportsBusiness Daily include:<\/p>\n<ul>\n<li>Chargers President Dean Spanos was <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/23\/Franchises\/Chargers.aspx\">\u2018desperately trying to keep his team in San Diego\u2019<\/a> before sealing a deal to move them to LA.<\/li>\n<li>A silver lining for the Pittsburgh Steelers\u2019 Antonio Brown, whose locker room Facebook live stream drew the opprobrium of his team, but, apparently, also won him a <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/23\/Marketing-and-Sponsorship\/Facebook-Brown.aspx\">\u2018big-time marketing deal\u2019<\/a> with none other than Facebook.<\/li>\n<li>Diageo out, Jack Daniel\u2019s in. <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/26\/Marketing-and-Sponsorship\/Jack-Daniels-NBA.aspx\">The NBA has a new spirits sponsor<\/a>.<\/li>\n<\/ul>\n<p><strong>Black ice<\/strong><\/p>\n<p>Is this the end of the (short) road for <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-01-30\/brooklyn-s-barclays-center-said-to-be-dumping-the-islanders\">the Barclays Center and the New York Islanders<\/a>?<\/p>\n<p><strong>What a mess<\/strong><\/p>\n<p>At this stage, I think it\u2019s safe to say we already know enough about Donald Trump\u2019s leadership style to make our own judgements about him. But here\u2019s <a href=\"https:\/\/www.fastcompany.com\/3067441\/what-trumps-messy-office-reveals-about-his-leadership-style\">what his messy desk says about him<\/a> at a fundamental level. And sticking with Trump, respected Olympic commentator Alan Abrahamson has a message for those fretting about a potential LA 2024: <a href=\"http:\/\/linkis.com\/www.3wiresports.com\/0nuDN\">chillax<\/a>.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>The near two-decade wait for a <a href=\"http:\/\/time.com\/4646441\/japan-sumo-kisenosato-yokozuna\/\">Japanese-born sumo wrestler to reach the highest ranks of the sport<\/a> is over. With his championship win in the first tournament of the year, Kisenosato was elevated to the elite rank of yokozuna. He <a href=\"https:\/\/www.youtube.com\/watch?v=HaLZLV_uRjE\">held up a fish to seal the deal<\/a>. For a brief spell in 2014, I was the west\u2019s foremost expert on the business of sumo wrestling. <a href=\"http:\/\/www.sportspromedia.com\/opinion\/following_the_handprints_of_giants_inside_the_unique_sport_of_sumo\">This piece<\/a>, from that glorious spell, should give a good idea of why this is such big news for a sport that is at once one of the most traditional in the world and an outlier in the interconnected, global community that is sport.<\/li>\n<\/ul>\n<ul>\n<li>It\u2019s not China disrupting the traditional, LA-led movie business, it\u2019s Silicon Valley. <a href=\"http:\/\/www.vanityfair.com\/news\/2017\/01\/why-hollywood-as-we-know-it-is-already-over\">Hollywood as we know it is already over<\/a>.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>25th January 2017<\/strong><\/p>\n<p><strong>F1\u2019s Supremo bows out; Alibaba ushers in new Olympic era; Wang Jianlin on the mic; LeEco\u2019s new liquidity; binge watching and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6757\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/08\/Ecclestone-and-Mackenzie.jpg\" alt=\"F1 Grand Prix of Austria - Qualifying\" width=\"699\" height=\"376\" \/><\/p>\n<p>Like a searching blast of ice-cold, recycled airline air, the Leaders Digest is back, neither bigger, nor better than last year, but just right for 2017 and the sports industry year ahead.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>5 questions, answered<\/strong><\/span><\/p>\n<ol>\n<li><strong>Nine months out from the IOC vote, who will win the right to host the 2024 Olympic Games? <\/strong><\/li>\n<\/ol>\n<p>It\u2019s too close to call, but that\u2019s not going to stop me calling it. It\u2019ll be Paris. Or Los Angeles. (Or Budapest). <a href=\"http:\/\/www.insidethegames.biz\/articles\/1046159\/nick-butler-what-factors-will-be-most-important-in-the-race-for-the-2024-olympics\">Nick Butler has a typically measured piece<\/a> from inside the Olympic corridors of power.<\/p>\n<ol start=\"2\">\n<li><strong>Is there something going on in New York City on 21 and 22 March this year for those of us who like our sports industry summits large but exclusive, globally-focused but locally relevant, and packed to the rafters with ideas, innovations and opportunities?<\/strong><\/li>\n<\/ol>\n<p><a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">Silly question.<\/a><\/p>\n<ol start=\"3\">\n<li><strong>Golf is booming in China, so have the authorities embraced the game like they\u2019re embracing soccer?<\/strong><\/li>\n<\/ol>\n<p>If by embracing you mean <a href=\"http:\/\/www.usatoday.com\/story\/sports\/golf\/2017\/01\/23\/china-swings-back-at-golf-shutting-down-111-courses\/96938240\/\">closing at least 111 courses in a \u2018crackdown\u2019<\/a>, then sure.<\/p>\n<ol start=\"4\">\n<li><strong>Are we all in the gutter?<\/strong><\/li>\n<\/ol>\n<p>Yes, but some of us <a href=\"https:\/\/leadersinsport.com\/leaders-under-40-awards\/\">are eligible for the Leaders Under 40 Awards<\/a>.<\/p>\n<ol start=\"5\">\n<li><strong>What\u2019s going on with those bamboozling Japanese toilet symbols?<\/strong><\/li>\n<\/ol>\n<p>Glad you asked. In one of the more esoteric moves ahead of the Tokyo 2020 Olympics, <a href=\"http:\/\/www.bbc.co.uk\/news\/world-asia-38660860\">they\u2019re being standardised<\/a>. Rest easy, weary travellers.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Hot Money<\/strong><\/span><\/p>\n<p><strong>Charles<\/strong><\/p>\n<p>Liberty Media has completed its $8 billion takeover of Formula One, and <a href=\"https:\/\/www.theguardian.com\/sport\/2017\/jan\/23\/bernie-ecclestone-no-longer-f1-chief-executive\">its first move has been to release 86-year-old Bernie Ecclestone from his CEO duties<\/a>, replacing him with Chase Carey, the media bigwig who has been acting as chairman of the Formula One Group since the takeover process got underway. There\u2019s something about \u2018Charles\u2019 as a middle name that seems to compel people to say the whole name when expressing a mixture of admiration and ruefulness. Long-time collaborators of the Englishman routinely refer to him as \u2018Bernard Charles Ecclestone\u2019 in the same way as opponents and acolytes alike will refer to \u2018Brian Charles Lara\u2019. But while the cricketer might otherwise be referred to by his surname, Bernie has always been Bernie. Such was the reach of Ecclestone\u2019s tentacles of power that it will take Carey and two sidekicks, former ESPN VP Sean Bratches and former team boss Ross Brawn, to cover the scope of his responsibilities. While Liberty have made a statement of intent acting so ruthlessly so early, there will never be another \u2018F1 Supremo\u2019.<\/p>\n<p><strong>Open Sesame<\/strong><\/p>\n<p>The IOC stole a march on many an international organisation looking to use the Davos World Economic Forum to trumpet something new by pitching up with little notice to announce <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-01-19\/alibaba-will-put-its-technology-to-the-test-on-an-olympian-stage\">the largest sponsorship in Olympic history<\/a>. The Chinese retail group has committed to a contract that will run until 2028 and will become the biggest of the IOC\u2019s TOP partners. Official merchandise sales through an online retail platform, cloud computing technology, invaluable assistance with the nascent Olympic Channel, oh, and a reported rights fee of $800 million \u2013 it\u2019s all-in on this one.<\/p>\n<p><strong>Deal breakers<\/strong><\/p>\n<p>A couple of cases of cold money to alert you to. Firstly, Unicredit is, not unexpectedly, drawing a line under its Uefa Champions League sponsorship. Secondly, <a href=\"http:\/\/www.espn.co.uk\/olympics\/story\/_\/id\/18505044\/us-olympic-team-searching-new-sponsor-budweiser-makers-decide-not-renew\">AB InBev has ended Budweiser\u2019s 33-year association with the US Olympic Committee<\/a>. Tony Ponturo, the man that did more than most to build Budweiser\u2019s market position through blanket sports deals, has been <a href=\"https:\/\/twitter.com\/ponturo\/status\/821876464517840897\">an outspoken critic of the new direction<\/a>.<\/p>\n<p><strong>VC moves<\/strong><\/p>\n<p>The Boston Celtics ownership group are a speculative bunch. The latest VC moves emanating from Massachusetts indicate that Celtics co-owner <a href=\"https:\/\/www.bostonglobe.com\/business\/2017\/01\/19\/celtics-owner-firm-wants-raise-for-sports-tech-investments\/qkP298vN3VsvmOluoPGjDL\/story.html\">Wyc Grousebeck is aiming to raise $175 million<\/a> of capital for his sports tech-focused Causeway Media Partners fund.<\/p>\n<p><strong>German deals for German wheels<\/strong><\/p>\n<p>Maybe I\u2019ve been swept up in the jingoistic tide of our times, but it always strikes me as odd when major German sports entities \u2013 who share a nation with the likes of Audi, BMW, Mercedes and VW &#8211; <a href=\"https:\/\/www.dosb.de\/de\/olympia\/olympische-news\/detail\/news\/toyota_neuer_partner_der_deutschen_olympiamannschaft\/\">strike sponsorship deals with foreign car manufacturers<\/a>. Anyone else with me?<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Eye on China <\/strong><\/span><\/p>\n<p><strong>Sing when you\u2019re winning<\/strong><\/p>\n<p>The Chinese descended on Switzerland in their numbers this month. From President Xi Jinping and Alibaba\u2019s Jack Ma hobnobbing with Thomas Bach and the IOC, to Wanda boss Wang Jianlin, who outlined, amongst other things, <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-01-18\/fifa-s-world-cup-expansion-is-about-money-chinese-sponsor-says\">his thoughts on football club ownership (clubs burn money) and an expanded Fifa World Cup<\/a> (it\u2019s about making money) on stage at the World Economic Forum. <strong>But if you\u2019ve only got time for one video today, I\u2019d recommend the next one<\/strong>. I\u2019m indebted to Sportcal\u2019s own karaoke king Martin Ross for pointing out that <a href=\"https:\/\/www.youtube.com\/watch?v=rrB64BmwvuQ\">China\u2019s second-richest man is a sucker for a sing-song<\/a>.<\/p>\n<p><strong>The taps are on<\/strong><\/p>\n<p>LeEco, parent company of LeSports, is bathing in <a href=\"http:\/\/www.sportbusiness.com\/sport-news\/leeco-secures-242bn-fresh-investment\">a fresh shower of liquidity<\/a> following a much needed $2.42 billion strategic investment, chiefly from property developer Sunac China Holdings.<\/p>\n<p><strong>Puck job<\/strong><\/p>\n<p>The NHL is the latest major league to <a href=\"http:\/\/www.sportspromedia.com\/news\/nhl_completes_digital_deal_with_tencent\">sign a long-term deal with Chinese digital giant Tencent<\/a>.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Stateside view<\/strong><\/span><\/p>\n<p>This week\u2019s most popular stories on SportsBusiness Daily include:<\/p>\n<ul>\n<li>The Cubs are going green by <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/16\/Franchises\/Cubs.aspx\">eliminating print-at-home tickets<\/a> for the coming season. Who still has a printer at home anyway?<\/li>\n<li>It\u2019s <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/18\/People-and-Pop-Culture\/NBC-Sports.aspx?utm_campaign=SportsBusiness+Saturday1%2f21%2f2017&amp;utm_source=DailyLink2&amp;utm_medium=email\">executive promotion season at NBC Sports Group<\/a>. Olympic stalwart Gary Zenkel will take on responsibility for NBC\u2019s sports rights strategy and negotiation as President of NBC Olympics &amp; Business, while there are also new positions for Jim Bell, Sam Flood, and Dave Pietrycha.<\/li>\n<li>Target <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2017\/01\/19\/Marketing-and-Sponsorship\/Target-MLS.aspx?utm_campaign=SportsBusiness+Saturday1%2f21%2f2017&amp;utm_source=DailyLink4&amp;utm_medium=email\">has sealed the deal on what it\u2019s calling its largest-ever push into team sports<\/a>, and it\u2019s done with Major League Soccer.<\/li>\n<\/ul>\n<p><strong>Tell me alternative truths, tell me sweet little alternative truths<\/strong><\/p>\n<p>Sport, it seems, is embracing the post-truth era. Hat tip to <a href=\"https:\/\/twitter.com\/kenvogel\/status\/823025908546158592\">the Dallas Stars<\/a>.<\/p>\n<p><strong>Binging on binge-watching<\/strong><\/p>\n<p>You\u2019d have to be a particularly recalcitrant type of troglodyte not to have noticed, but media consumption habits are changing. It was pithily put in one of the sessions at the <a href=\"https:\/\/leadersinsport.com\/sport-business\/6-things-future-leaders-meet-innovation\/\">excellent Leaders Meet: Innovation event with the NBA<\/a> at BAFTA this month: viewing habits are moving away from the 30 to 90-minute middle ground, downscaling to seconds-long snippets, and upscaling to binge watching. It\u2019s <a href=\"http:\/\/www.reuters.com\/article\/us-netflix-binge-idUSKBN1540IZ?utm_campaign=trueAnthem:+Trending+Content&amp;utm_content=5881c4b104d301194ce9169a&amp;utm_medium=trueAnthem&amp;utm_source=twitter\">not just Netflix that\u2019s on to this<\/a>.<\/p>\n<p><strong>Age of Discovery<\/strong><\/p>\n<p>Sticking with viewing habits, and Peter Hutton, quite possibly the nicest man in sports TV, is the guest on <a href=\"https:\/\/leadersinsport.com\/sport-business\/eurosports-age-discovery\/\">the latest edition of the Leaders Podcast<\/a>. The Eurosport CEO talks Discovery, game-changing rights deals, and the shift to OTT.<\/p>\n<p><strong>Round and round<\/strong><\/p>\n<p>Nothing beats a crash-induced restart a few laps from the end for guaranteeing an exciting finale to a Nascar race, but as Formula One contemplates a new future, Nascar has already arrived there, <a href=\"http:\/\/www.nascar.com\/en_us\/news-media\/articles\/2017\/1\/23\/nascar-announces-new-race-format-2017-season.html\">and the latest bold set of format tweaks<\/a> should stoke things up this season.<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Longer read<\/strong><\/span><\/p>\n<ul>\n<li>You might have noticed, you might have not, but the Leaders Digest has been on something of a winter sabbatical. I\u2019ve been in Sri Lanka, with a new wife and a his-n-hers strain of tonsillitis in tow, and the country has catapulted itself straight into the number one spot in my definitive rankings of the world\u2019s best nations. If you\u2019ve not been, you must. And I\u2019d recommend <a href=\"https:\/\/www.theguardian.com\/books\/2011\/may\/01\/the-chinaman-shehan-karunatilaka-review\">this book<\/a>, about an alcoholic sports journalist on the trail of a mysterious ambidextrous Sri Lankan cricketer, as a rip-roarer of a read.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>22nd December 2016<\/strong><\/p>\n<p><strong>The Chinese year of the strategic investment; Nike spends big; possibly the most innovative sponsorship of 2016; looking back; looking forward; and cruising with Lindsay Davenport.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8429\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/12\/Sun-Jihai.jpg\" alt=\"Sun Jihai\" width=\"700\" height=\"375\" \/><\/p>\n<p>Good morning one and all and welcome to the Leaders Digest, giving the sports industry the once over before packing its trunk and waving goodbye to the circus (for a couple of weeks).<\/p>\n<p><strong>Eye on China<\/strong><\/p>\n<p><strong>The Sun shines in<\/strong><\/p>\n<p>CMC Capital, a significant shareholder in Premier League side Manchester City, is <a href=\"https:\/\/www.chinamoneynetwork.com\/2016\/12\/08\/cmc-capital-leads-angel-round-in-chinese-football-celebrity-sun-jihais-start-up\">one of the investors in former City player Sun Jihai\u2019s new venture<\/a>: Haiqiu Technology, a ten-month old content platform for sports personalities. The Chinese Dugout?<\/p>\n<p><strong>Reading between the lines<\/strong><\/p>\n<p>Dai Yongge and Dai Xiu Li, the sibling duo who were in the running to buy Premier League side Hull City earlier in the year, are now <a href=\"http:\/\/www.dailymail.co.uk\/sport\/football\/article-4049542\/Chinese-property-giants-set-sights-Reading-group-failed-Hull-bid-make-offer-Royals.html\">believed to be close to a takeover at second-tier side Reading<\/a>.<\/p>\n<p><strong>The perfect ten<\/strong><\/p>\n<p>Dalian Wanda, Citic Private Equity Funds Management Company, and Alisports are the three Chinese entities among the ten organisations believed to have <a href=\"http:\/\/www.reuters.com\/article\/us-mediapro-m-a-idUSKBN1451L9\">made bids for Spain\u2019s largest sports broadcast rights group Mediapro<\/a>.<\/p>\n<p><strong>WME | IMG beefs up China team<\/strong><\/p>\n<p>Taking on rival mega-agency Wanda on its own turf, WME | IMG has <a href=\"http:\/\/variety.com\/2016\/film\/news\/wme-img-china-rick-yan-joe-austin-1201941455\/\">announced a quartet of new hires<\/a>, among them Bruce Li (not that one).<\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Three lions on my swoosh<\/strong><\/p>\n<p>Fresh from a multi-year extension with the French Football Federation, Nike\u2019s top deal-making brass hopped on the Eurostar at Gare du Nord and didn\u2019t get off again until Wembley Park. The <a href=\"http:\/\/www.bbc.co.uk\/sport\/football\/38306474\">FA\u2019s \u00a3400 million deal with the sportswear company<\/a> \u2013 an agreement that runs from 2018 to 2030 \u2013 is, it\u2019s safe to say, impressive.<\/p>\n<p><strong>Inside Disney land<\/strong><\/p>\n<p>As the \u2018will they, won\u2019t they jettison ESPN\u2019 talk rumbles on, <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2016-12-19\/espn-s-losing-streak-media-megadeals-put-disney-on-the-hot-seat\">Bloomberg\u2019s analysis into what Disney does next<\/a> is worth a read.<\/p>\n<p><strong>Sharking <\/strong><\/p>\n<p>The Cronulla Sharks were the unfancied winners of this year\u2019s NRL Premiership in Australia. The rugby league side took their first title on the field against the odds, and they may well have repeated the trick off it. The title? <a href=\"http:\/\/www.sharks.com.au\/news\/2016\/10\/28\/sharks_secure_cultur.html\">Most innovative sports sponsorship of 2016<\/a>. The club signed a deal with Japanese tea producer Ito En. There\u2019s no branding, no player commitments, only a \u2018professional services\u2019 fee for a growth strategy, and assistance in getting their products into places they wouldn\u2019t otherwise have access to, shortening the sales cycle in the process.<\/p>\n<p><strong>Buzz cut<\/strong><\/p>\n<p>A thoughtful annual <a href=\"http:\/\/www.recode.net\/2016\/12\/19\/14010044\/buzzfeed-wins-internet-future-of-media-online-social\">end-of-year memo from BuzzFeed founder Jonah Peretti<\/a>; the past and the future of news media are tackled with not a cat nor a list in sight. Joe Puglisi, BuzzFeed\u2019s Director of Creative Strategy, will be on hand <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">to fill in the gaps<\/a> at the Leaders Sport Business Summit in New York in March.<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li>According to those well-placed whispers into SBJ ears, the <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/12\/12\/Marketing-and-Sponsorship\/Monster.aspx?utm_campaign=SportsBusiness+Saturday12%2f17%2f2016&amp;utm_source=DailyLink0&amp;utm_medium=email\">Monster-Nascar deal will run for two years<\/a>, with an option to extend for another two.<\/li>\n<\/ul>\n<ul>\n<li>What\u2019s this you\u2019ve put with my Red Bull, barkeep, <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/12\/12\/Marketing-and-Sponsorship\/Bucks-Jager.aspx\">a Milwaukee Buck<\/a>?<\/li>\n<\/ul>\n<ul>\n<li>John Ourand is, to my mind, bang on the money with <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/12\/12\/Media\/Sports-Media.aspx?utm_campaign=SportsBusiness+Saturday12%2f17%2f2016&amp;utm_source=JournalLink0&amp;utm_medium=email\">his 2017 predictions for sports media<\/a>.<\/li>\n<\/ul>\n<p><strong>Trendy<\/strong><\/p>\n<p>Sticking with stargazing, Havas Sports &amp; Entertainment have put together their <a href=\"https:\/\/issuu.com\/havas_se\/docs\/trends\">17 trends for \u201917<\/a>. Spoiler: eSports is definitely at least one of them.<\/p>\n<p><strong>Ratings<\/strong><\/p>\n<p>For those of you wetting the bed about cord-cutters, take some solace: <a href=\"https:\/\/twitter.com\/synergytim\/status\/809055882747269120\">sport is still hot on TV<\/a>.<\/p>\n<p><strong>Time for tech<\/strong><\/p>\n<p>Hearty congratulations to technologists GameOn, runners-up in the Deltatre-backed Tech Start-Up competition at this year\u2019s Leaders Sport Business Summit in London, for <a href=\"http:\/\/www.prnewswire.com\/news-releases\/sky-sports-partners-with-gameon-to-bring-mobile-chat-highlights-to-english-premier-league-fan-experience-300379336.html\">sealing a deal with Sky Sports<\/a> that, rather ominously, promises to bring something called the \u2018Jeff Bot\u2019 to life.<\/p>\n<p><strong>Still time for tech<\/strong><\/p>\n<p>Get a load of SportTechie\u2019s top <a href=\"http:\/\/www.sporttechie.com\/2016\/12\/14\/technology\/sporttechie-25-the-most-tech-savvy-sports-teams-in-the-world\/\">25 SportTechiest teams<\/a> in sport.<\/p>\n<p><strong>Wearabilia<\/strong><\/p>\n<p>The NBA has a tentative new seven-year CBA in place with its players\u2019 association. Kudos to all parties. In the small print, it seems, <a href=\"http:\/\/www.espn.co.uk\/nba\/story\/_\/id\/18281782\/nba-players-plan-form-new-wearables-committee-part-new-cba\">a \u2018wearables committee\u2019<\/a> to manage and regulate the use of biometric data. A prediction of my own for 2017: we will very soon be having very serious discussions about who, precisely, owns athlete data.<\/p>\n<p><strong>Hawkish<\/strong><\/p>\n<p>Peter Sorckoff is the only Chief Creative Officer in sport (I think). He\u2019s brought about deep-set cultural change at the Atlanta Hawks, and, what\u2019s more, <a href=\"https:\/\/leadersinsport.com\/sport-business\/brands-and-sponsorship\/brand-engagement\/5-minutes-leaders-peter-sorckoff-atlanta-hawks\/\">he gives great interview<\/a>.<\/p>\n<p><strong>Cruising<\/strong><\/p>\n<p>A few years ago, I remember being intrigued by an organisation that was planning to put on a sports business conference on a cruise ship. Not so intrigued to look into whether or not it ever happened, mind you. I\u2019m equally intrigued by the prospect of the Women\u2019s Tennis Association\u2019s latest wheeze: <a href=\"http:\/\/www.wtalegendscruise.com\/?_ccCt=uBZz_1YnPikn7bI5JPtle6Im~6qVv1DAjuXPFz5m_74eP18dl4oVjsMlnmwt1UpC\">the WTA Legends Cruise<\/a>, taking in Miami, Nassau, CocoCay and Key West with the likes of Lindsay Davenport and Arantxa Sanchez-Vicario.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>Not everyone\u2019s impressed with <a href=\"http:\/\/www.insidethegames.biz\/articles\/1044848\/mike-rowbottom-why-nikes-new-marathon-project-could-end-up-breaking-more-than-2\">Nike\u2019s \u2018Breaking2\u2019 project<\/a><\/li>\n<li>And it\u2019s <a href=\"http:\/\/www.wsj.com\/articles\/adidas-like-nike-is-working-on-sub-2-hour-marathon-project-1481886001\">not just Nike<\/a> working on a sub-two-hour marathon scheme<\/li>\n<\/ul>\n<hr \/>\n<p><strong>14th December 2016<\/strong><\/p>\n<p><strong>Bob Bowman steps down; the swoosh steps up; Frank McCourt in Marseille; LeSport\u2019s shifting strategy and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4814\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/06\/Leaders-Deal.jpg\" alt=\"Leaders Deal\" width=\"700\" height=\"375\" \/><\/p>\n<p>Welcome, working brethren, to another edition of the Leaders Digest, the sports industry forecast that knows the \u2018Winterval\u2019 is around the corner, but isn\u2019t entirely sure when.<\/p>\n<p><strong>Hot money<\/strong><\/p>\n<p><strong>Another string to his Bowman<\/strong><\/p>\n<p><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2016-12-13\/bob-bowman-giving-up-daily-role-at-baseball-spinoff-bamtech\">Bob Bowman has decided to step down from his role running BAMTech<\/a>, the digital arm of Major League Baseball that has forged a new direction not just for the league, which spun it off as a separate $3.5 billion entity last year, but for the sports industry as a whole. Bowman has been President and CEO of the unit since its creation seven years ago and his departure is more or less akin to Santa stepping down from gift-giving duties. He\u2019ll remain at MLB and on the board of BAMTech, but what he and the digital pioneer do next will be keenly observed.<\/p>\n<p><strong>Le swoosh<\/strong><\/p>\n<p>I seem to remember there being a good deal of kerfuffle when Nike signed a deal to replace Adidas as the kit manufacturer for the French national soccer team in 2011. The <a href=\"http:\/\/news.nike.com\/news\/nike-and-fff-renew-partnership\">FFR and Nike announced an extension<\/a> to 2026 this month with minimal fuss. Perhaps national team kit deals have been so eclipsed by their club counterparts\u2019 in monetary terms that industry observers now barely raise an eyebrow.<\/p>\n<p><strong>Sport and music merge, part 378<\/strong><\/p>\n<p><a href=\"http:\/\/www.campaignlive.co.uk\/article\/deezer-launches-partnership-manchester-united-its-official-music-partner\/1418603\">Manchester United have done a deal with Deezer<\/a>. So if you want to find out what\u2019s on Paul Pogba\u2019s playlist beyond the latest joint from Stormzy, you can.<\/p>\n<p><strong>Auntie\u2019s favourite<\/strong><\/p>\n<p>Wimbledon has long been tagged as the one sporting jewel the BBC would fight tooth and nail to keep in a rights environment that sees major events slip away from the British public service broadcaster on an annual basis. And the corporation has <a href=\"http:\/\/www.thedrum.com\/news\/2016\/11\/18\/bbc-renews-its-broadcast-rights-deal-with-wimbledon\">put its licence fee where its mouth is<\/a>, moving early to renew its media rights deal with the grass court major for a further four years. The deal is believed to be worth a 7% bump on the previous agreement, and extends a term that would have expired in 2020.<\/p>\n<p><strong>Discover this<\/strong><\/p>\n<p>Eurosport signed its first Olympic rights deal with a non-EBU free-to-air broadcaster this week, a landmark to add to the one it chalked up the week before with the announcement that it would be <a href=\"http:\/\/www.broadbandtvnews.com\/2016\/11\/28\/eurosport-show-olympics-exclusively-germany\/\">retaining the Olympic rights in Germany<\/a>, freezing out public broadcasters ARD and ZDF in the process. No wonder Martin Ross has turned his expert eye to <a href=\"http:\/\/www.sportcal.com\/pdf\/12DoC2016\/Day_4_Sportcal_Insight_Eurosport_discovered.pdf\">what lies ahead for the Discovery-owned broadcaster<\/a>.<\/p>\n<p><strong>Where\u2019s Frank McCourt?<\/strong><\/p>\n<p>Well, <a href=\"http:\/\/www.wsj.com\/articles\/l-a-s-lost-owner-resurfaces-in-france-1481142758\">he\u2019s in Marseille for now<\/a>, and having a whale of a time, but the former LA Dodgers owner will be <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">in New York come 21 March<\/a>. Will you?<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li>How do you solve a problem like cord-cutting? If you\u2019re Disney, you invest $1 billion in the future, namely BAMTech. <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/12\/06\/Finance\/ESPN.aspx?utm_campaign=SportsBusiness+Saturday12%2f10%2f2016&amp;utm_source=DailyLink0&amp;utm_medium=email\">But could Disney seriously be preparing to let ESPN go?<\/a><\/li>\n<li>Apple don\u2019t do sports partnerships. Everyone knows that. Oh wait, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/12\/08\/Marketing-and-Sponsorship\/NHL-Apple.aspx?utm_campaign=SportsBusiness+Saturday12%2f10%2f2016&amp;utm_source=DailyLink1&amp;utm_medium=email\">maybe they do.<\/a><\/li>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/12\/05\/Franchises\/Vikings.aspx\">Vikings don\u2019t like to share<\/a>.<\/li>\n<\/ul>\n<p><strong>Eye on China<\/strong><\/p>\n<p><strong>Le strategy shift<\/strong><\/p>\n<p>LeSports has exercised its prerogative to call itself whatever it likes over its whirlwind few years of existence, but the Chinese digital phenomenon is now exercising a new prerogative: <a href=\"http:\/\/www.sportbusiness.com\/tv-sports-markets\/lesports-ceo-confirms-strategy-change-amid-cash-flow-troubles\">it\u2019s shifting strategy<\/a> after missing payment deadlines.<\/p>\n<p><strong>Guessing game<\/strong><\/p>\n<p>I Wanda what the <a href=\"http:\/\/www.marca.com\/en\/football\/spanish-football\/2016\/12\/09\/584aa3d446163f83478b45b9.html\">new Atletico Madrid stadium<\/a> will be called. And while we\u2019re at it, why not find out just how easy it is <a href=\"https:\/\/leadersinsport.com\/sport-business\/governance-and-commercial-growth\/china-report\/\">to download the latest Leaders Report<\/a> on the Chinese sports industry?<\/p>\n<p><strong>\u00a0<\/strong><strong>A calculated gamble<\/strong><\/p>\n<p>Leaders will have boots on the ground at the CES event in Vegas this coming January, searching for innovation and inspiration amid the hype and, hopefully, a fool-proof way of regaining money lost at the craps table. We\u2019re looking to pull together a sports industry gathering while we\u2019re there, so if you\u2019re going, <a href=\"mailto:james.elderton@leadersinsport.com\">get in touch<\/a>.<\/p>\n<p><strong>Pocket rocket<\/strong><\/p>\n<p>The Houston Rockets have followed where a smattering of European soccer clubs have trodden first in appointing a dedicated eSports executive. <a href=\"http:\/\/www.espn.co.uk\/esports\/story\/_\/id\/18180082\/2017-nba-houston-rockets-hire-former-archon-ceo-director-esports\">Sebastian Park has joined the franchise<\/a> and you\u2019d have to imagine a new or acquired team will be just around the corner.<\/p>\n<p><strong>Seeds of change<\/strong><\/p>\n<p>David Fowler has <a href=\"https:\/\/davidgfowler.wordpress.com\/2016\/12\/08\/the-2016-sportsbiz-year-seeds-of-change\/\">gone early on a trends piece<\/a>, but a very solid job he\u2019s done too. I particularly like the OTT for OTT section.<\/p>\n<p><strong>A note for you, reader<\/strong><\/p>\n<p>You\u2019re rubbish at giving feedback. You need to learn when and how to give it. I\u2019d suggest you listen to <a href=\"https:\/\/www.blubrry.com\/leaders_performance_podcast\/19297074\/behind-the-scenes-at-the-leaders-sport-performance-summit-london\/\">this Leaders Performance Podcast<\/a> on the topic.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<p><strong>In the lab with pen and a pad<\/strong><\/p>\n<p>The white-coats at the Nieman Lab have brought out the conical flasks and the Bunsen burners again to bubble up a set of interesting new media theories. Here\u2019s <a href=\"http:\/\/www.niemanlab.org\/2016\/12\/the-sales-funnel-reaches-and-changes-the-newsroom\/\">what to look out for in journalism<\/a> in 2017.<\/p>\n<p><strong>Smoked<\/strong><\/p>\n<p>A well-shared piece, at this point, and certainly some interesting points. But <a href=\"http:\/\/highline.huffingtonpost.com\/articles\/en\/nfl-football-moms-kids\/\">comparing football to big tobacco<\/a> is perhaps the teensiest bit too provocative. But perhaps it wouldn\u2019t have been quite as well shared if the comparison wasn\u2019t there.<\/p>\n<hr \/>\n<p><strong>7th December 2016<\/strong><\/p>\n<p><strong>Inside Nascar\u2019s Monster deal; Schleimer given the keys to the safe at the UFC; Bidarian to run Fertitta fund; MLB gets busy; chess rears its head; and yet more Chinese investments.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8232\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/11\/Monster-Energy-Nascar.jpg\" alt=\"Monster Energy Nascar\" width=\"700\" height=\"375\" \/><\/p>\n<p>Welcome, citizens of the world, to another edition of the Leaders Digest, talking to people about what\u2019s going on in the sports industry, then reflecting that information in 800 words or so each week.<\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Look out there\u2019s a Monster coming<\/strong><\/p>\n<p>Just in the nick of time, <a href=\"http:\/\/www.nascar.com\/en_us\/news-media\/articles\/2016\/12\/1\/nascar-names-monster-energy-entitlement-sponsor-for-premier-series.html\">Nascar has closed a new title sponsorship deal for its top-tier series<\/a>. The deal is unquestionably good news for the preeminent stock car racing series, but if ESPN\u2019s Darren Rovell is to be believed, Nascar\u2019s Monster deal is not quite as monster as the deal with Sprint it replaced; <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/12\/02\/Marketing-and-Sponsorship\/Monster-Pt-2.aspx\">two and a half times less monster<\/a>, in fact. The market has moved. An interesting moment, therefore, for Brett Yormark, the man who put together the $50 million-a-year Sprint deal for Nascar before moving on to the CEO job at the then-New Jersey Nets, to be <a href=\"http:\/\/www.bizjournals.com\/newyork\/news\/2016\/12\/05\/brooklyn-sports-cooper-form-naming-rights-venture.html\">launching a sideline business with Lonnie Cooper in naming rights sponsorship acquisition<\/a>.<\/p>\n<p><strong>Nakisa I need you so<\/strong><\/p>\n<p>Another senior management transfer at the UFC, which continues to undergo a process of executive metamorphosis under new WME | IMG ownership. <a href=\"http:\/\/www.ufc.com\/news\/UFC-names-Andrew-Schleimer-Chief-Financial-Officer?id=\">Andrew Schleimer has been appointed as the new CFO of the organisation<\/a>. Schleimer, formerly EVP &amp; CFO of Digital Turbine Inc, will replace Nakisa Bidarian in the role. Bidarian, a Leaders Under 40 Class of 2016 alumnus, is joining former UFC owners Frank and Lorenzo Fertitta and will be responsible for building and leading a new direct investment platform for them \u2013 rather an exciting prospect given the reported sale price of the UFC is around the $4 billion mark. According to WME | IMG co-CEO Ari Emanuel, no doubt revelling in his <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/12\/05\/Most-Influential\/Intro.aspx\">new position as the joint-fourth most influential person in sports business<\/a> this year, Schleimer played a pivotal role in the acquisition deal.<\/p>\n<p><strong>Baseball gets busy<\/strong><\/p>\n<p>It\u2019s off-season for Major League Baseball, but the executives at MLB headquarters in New York are, it seems, working overtime. The league has announced a spanking new <a href=\"http:\/\/fortune.com\/2016\/12\/05\/under-armour-signs-mlb-deal\/\">uniform deal with Under Armour<\/a>, and <a href=\"http:\/\/www.si.com\/mlb\/2016\/12\/01\/mlb-avoids-lockout-new-cba-deal?xid=socialflow_twitter_si\">thrashed out a CBA with minimal fuss<\/a>. With the bases loaded, here\u2019s the homer: <a href=\"http:\/\/www.forbes.com\/sites\/maurybrown\/2016\/12\/05\/mlb-sees-record-revenues-approaching-10-billion-for-2016\/#572754f61845\">record revenues for 2016<\/a>. Even more reason for World Series-winning <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">Chicago Cubs President of Business Operations Crane Kenney to come along to Leaders<\/a> in March in a good mood. Batter up.<\/p>\n<p><strong>Checkmate<\/strong><\/p>\n<p>Dashing Norwegian chessman Magnus Carlsen, already a familiar face in high-end consumer goods brand campaigns around the world, won the World Chess Championship in \u2018thrilling\u2019 fashion last week, prompting <a href=\"https:\/\/www.theguardian.com\/sport\/blog\/2016\/dec\/01\/magnus-carlsen-chess-norweigian-wolrd-champion-sergey-karjakin?CMP=share_btn_tw\">a spate of articles about how chess, as a spectator proposition, might be about to rise to prominence once again<\/a>. I like chess. I like watching chess. And I like reading these pieces when they come around every three years or so.<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li>Trend watch: is it just me or are there an increasing number of offices or organisations employing a \u2018chief of staff\u2019? House of Cards has a lot to answer for. Either way, congratulations to <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/11\/30\/People-and-Pop-Culture\/Execs.aspx\">Brooklyn Sports &amp; Entertainment\u2019s Fred Mangione on his promotion<\/a>.<\/li>\n<li>Clemson has signed <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/11\/30\/Media\/Clemson.aspx?utm_campaign=SportsBusiness+Saturday12%2f3%2f2016&amp;utm_source=DailyLink2&amp;utm_medium=email\">a $68 million media and marketing rights deal with JMI<\/a>.<\/li>\n<li>The <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/11\/28\/Franchises\/Dodgers.aspx\">LA Dodgers are facing an MLB mandate to reduce debt<\/a>.<\/li>\n<\/ul>\n<p><strong>Eye on China<\/strong><\/p>\n<p><strong>The beat goes on<\/strong><\/p>\n<p>Manchester City, part-owned by the Chinese Media Capital (CMC) consortium, have signed a <a href=\"https:\/\/www.mancity.com\/news\/club-news\/2016\/11\/30\/man-city-and-tecno-mobile-launch-partnership\/1480501021443\">sponsorship deal with low-end Chinese mobile phone manufacturer Tecno<\/a>.<\/p>\n<p><strong>The wheels of Wanda<\/strong><\/p>\n<p>Another busy week for Wanda, and <a href=\"http:\/\/www.uci.ch\/pressreleases\/the-uci-and-wanda-sports-sign-partnership-transform-cycling-china\/\">another line-up of executives in front of a huge, colourful corporate backdrop<\/a> \u2013 the norm, it seems, for the announcement of a sport-focused partnership in China. This time the Chinese group, spearheaded by Wang Jianlin, has joined forces with international cycling federation the UCI to grow the sport in the country. The partnership includes the creation of a new top-level cycling event, the Tour of Guangxi.<\/p>\n<p><strong>Networks<\/strong><\/p>\n<p>We\u2019re all acquainted with the Japanese model for continuous improvement (for those at the back, not paying attention, it\u2019s Kaizen), but how about <a href=\"http:\/\/www.scmp.com\/sport\/soccer\/article\/2052213\/whats-link-between-wolves-brad-pitt-and-uk-broadcaster-channel-4\">guanxi<\/a>, the Chinese philosophy that underpins how business is done in the country? (Not to be confused with the Tour of Guangxi).<\/p>\n<p><strong>Seb Coe has a go<\/strong><\/p>\n<p>Bringing an adult dose of Kaizen to the Olympic politics beat, the ever-excellent Alan Abrahamson has <a href=\"http:\/\/linkis.com\/www.3wiresports.com\/CtXDm\">the low-down on a busy few weeks in Olympo-world<\/a>, including his hot takes on a bold step towards <a href=\"http:\/\/linkis.com\/www.3wiresports.com\/G94wQ\">a new, transparent era of governance for the IAAF<\/a>. And sticking with the world athletics body, its commercial partner Dentsu has dipped into its Japanese market once again <a href=\"http:\/\/www.wsj.com\/articles\/asics-reaches-sponsorship-deal-with-global-track-federation-1480711049\">to sign a deal with Asics<\/a>, replacing outgoing sportswear sponsor Adidas and rescuing what could have been a hot potato issue for the IAAF after the \u2018<a href=\"https:\/\/www.theguardian.com\/sport\/2016\/jan\/24\/adidas-iaaf-end-sponsorship-report\">have they or haven\u2019t they pulled out\u2019 dance<\/a> that the world media played in the midst of the athletics doping scandal in January.<\/p>\n<p><strong>Poacher turns gamekeeper<\/strong><\/p>\n<p>It\u2019s very much a case of new balls please for Steve Wilson, another eminent figure in Olympic journalism, as he swaps the pen for the press release, leaving his position as European Sports Editor for the AP and <a href=\"http:\/\/www.itftennis.com\/news\/246532.aspx\">joining the International Tennis Federation<\/a> as Director of Communications and International Relations. Best of luck to you, Steve.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>Dear Inc, I have heard of Riot Games before, <a href=\"http:\/\/www.inc.com\/magazine\/201612\/burt-helm-lindsay-blakely\/company-of-the-year-riot-games.html?cid=sf01001&amp;sr_share=twitter\">but I get your point<\/a>.<\/li>\n<li><a href=\"http:\/\/www.si.com\/nfl\/2016\/11\/29\/nfl-thursday-night-football-future-schedule-ratings\">The case for abolishing Thursday Night Football<\/a>.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>30th November 2016<\/strong><\/p>\n<p><strong>The Premier League unlocks Chinese riches; the UFC wants more; chasing Ari Emanuel; outlandish Maputo construction projects; klaxons of doom, quivers of anticipation, and Dugout dreams of domination.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8174\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/11\/Premier-League-camera.jpg\" alt=\"Premier League camera\" width=\"699\" height=\"375\" \/><\/p>\n<p>Good morning one and all and welcome to the comeback edition of the Leaders Digest, relaxed, refreshed and ready to go again. Thank you to all who got in touch in my brief leave of absence. I hope I\u2019ve managed to reply to you all, but if I haven\u2019t, I will, and that\u2019s a solemn vow.<\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Yuan some more?<\/strong><\/p>\n<p>The Premier League has only gone and struck the richest international media rights deal in its history, <a href=\"https:\/\/www.theguardian.com\/football\/2016\/nov\/18\/english-premier-league-sells-china-tv-rights-for-564m-report-claims\">signing a three-year deal worth $700 million with PPTV in China<\/a>. The deal runs from the 2019-20 season and sees the Suning Holdings-owned entity take over from incumbent rights holder Super Sport Media Group. PPTV is one of a raft of digital broadcasters transforming the media rights and consumption landscapes in China. <a href=\"https:\/\/leadersinsport.com\/sport-business\/governance-and-commercial-growth\/china-report\/\">The Leaders Report on the Chinese sports industry<\/a> reads the topography of those landscapes and has the skinny on the other emergent players in the market. Released in the hours before the Premier League\u2019s announcement, it was produced in a state of blissful ignorance concerning this latest mega-deal. Nonetheless, it\u2019s a good read.<\/p>\n<p><strong>Tap out<\/strong><\/p>\n<p>The <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/11\/28\/Media\/UFC-media-rights.aspx\">UFC wants to make $450 million a year in media rights money<\/a>. Wouldn\u2019t we all? Well, probably not the Premier League. The thing is, with a brand new ownership structure behind it, and a much more consolidated MMA market than when it last went rights fee hunting and hooked Fox Sports into a $1 billion ten-year deal, it may well get near that ambition.<\/p>\n<p><strong>Chasing Ari Emanuel<\/strong><\/p>\n<p>Sticking with the new ownership structure behind the UFC and Fast Company have put together <a href=\"https:\/\/www.fastcompany.com\/3065450\/superagents-patrick-whitesell-and-ari-emanuel-are-building-the-future-of-hollywood\">a forensically researched piece on WME | IMG co-CEOs Ari Emanuel and Patrick Whitesell<\/a>. It was published this month and when I was out in New York meeting WME-ers in May the Fast Company research was well underway. Here\u2019s a complementary piece \u2013 a bit of journalistic shoulder programming, if you will \u2013 <a href=\"https:\/\/www.fastcompany.com\/3065684\/what-its-like-to-chase-after-superagent-ari-emanuel-and-wme-img\">on what it\u2019s like to chase after Ari Emanuel<\/a>.<\/p>\n<p><strong>Tudo Bem<\/strong><\/p>\n<p>A potted edition of the Leaders Digest today as sports industry tittle tattle doesn\u2019t filter through to Mozambique, where I\u2019ve been for the last two weeks, quite as easily as you might imagine. The east African country is beautiful, wild and troubled, and I\u2019d thoroughly recommend a visit \u2013 if only to check out the Maputo hotel that Eusebio \u2013 the greatest footballer to come from the country \u2013 spent many an evening carousing in. If you need directions, it\u2019s just around the corner from the <a href=\"http:\/\/www.pitagorasgroup.com\/project\/mozambique-olympic-committee-headquarters\/\">recently-completed gigantic headquarters of the Mozambique Olympic Committee.<\/a><\/p>\n<p><strong>Noto Bene<\/strong><\/p>\n<p>Life has progressed, in my absence, at breakneck pace here at Leaders HQ in south west London. We have a new coffee machine \u2013 Nespresso, if you must know \u2013 and a bulging line-up of speakers for the Leaders Sport Business Summit in New York in March. There\u2019s a speaker announcement going out later today, but for a sneak preview <a href=\"https:\/\/leadersinsport.com\/event\/sport-business-summit-new-york-2017\/?utm_source=exacttarget&amp;utm_campaign=lsbs%20ny%2017&amp;utm_medium=leaders%20digest#whos-speaking\">click on through to this here link<\/a>. Here, in precisely 140 characters, is just how excited I am at the prospect of a keynote session from Twitter COO Anthony Noto. V v excited.<\/p>\n<p><strong>Dig it out<\/strong><\/p>\n<p>Cruising through Twitter on my return to the UK this week, I couldn\u2019t help but notice the co-ordinated launch of Dugout \u2013 the behind-the-scenes social content company that has foundation deals with a collection of the biggest clubs on the planet. I couldn\u2019t move for videos of Angel di Maria thwacking a ball as hard as he could or Alexis Sanchez insouciantly controlling a high ball. The most sophisticated clubs have long since twigged that they are media and content production entities as well as sports teams, but this is an intriguing attempt to take control of the distribution platform too. <a href=\"https:\/\/www.theguardian.com\/media\/2016\/nov\/28\/big-football-clubs-take-on-facebook-with-new-social-media-network\">An attempt to replicate the success of Facebook or to to replace it?<\/a> Elsewhere in digital content provision, the <a href=\"http:\/\/www.thedrum.com\/news\/2016\/11\/29\/omnigon-develops-first-ever-app-international-swimming-federation\">Omnigon app factory keeps churning out the goods<\/a>, this time rolling out a smart new suite of apps for world swimming body FINA.<\/p>\n<p><strong>Out with the old, in with the new?<\/strong><\/p>\n<p>Compare and contrast: <a href=\"https:\/\/www.bloomberg.com\/gadfly\/articles\/2016-11-25\/tv-sport-loses-its-allure-for-younger-viewers\">another klaxon of doom<\/a> for the traditional sports broadcast model sounded by a Bloomberg interpretation of declining viewing figures; versus <a href=\"http:\/\/digitalsport.co\/amazon-is-plotting-the-end-of-traditional-sports-broadcasting\">another quiver of anticipation<\/a> for the new-look model Amazon may well be ushering in. As my go-to LinkedIn content provider Michael Broughton put it recently, <a href=\"https:\/\/www.linkedin.com\/pulse\/beware-netflix-sport-michael-broughton?trk=hb_ntf_MEGAPHONE_ARTICLE_POST\">Beware \u2013 the Netflix of Sport<\/a>.<\/p>\n<p><strong>Longer read<\/strong><\/p>\n<ul>\n<li>This, by Richard Gillis, is arguably not that long. But it\u2019s about <a href=\"http:\/\/www.sportspromedia.com\/opinion\/the_unofficial_partner_column_f1_liberty_and_the_libertines\">the good old piston-thrusting days of Formula One<\/a> and it\u2019s appropriate in a week when Nico Rosberg\u2019s title win means that Sir Stirling Moss is now once again the most successful Formula One driver never to win a championship.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>10 November, 2016<\/strong><\/p>\n<p><strong>The Netflix of Leaders Digests; the Wanda of Wang Jianlin; $1 billion in VC money for sports start-ups; wearables worn out and losing your mind with Outbrain.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7802\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/11\/Wang-Jianlin.jpg\" alt=\"Wang Jianlin\" width=\"698\" height=\"375\" \/><\/p>\n<p>Good morning ladies and gentlemen of the sports industry and its connected sectors, and welcome to a frosty cool November edition of the Leaders Digest, blowing over the latest news, views and industry moves from across the world of sport like an icy northern wind of knowledge.<\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>There\u2019s no business like show business<\/strong><\/p>\n<p>There\u2019s no hotter money than Wang Jianlin money. The richest man in China is driven, it seems, to make even more of the stuff. In this <a href=\"http:\/\/www.hollywoodreporter.com\/features\/wanda-chairman-wang-jianlin-plans-invest-billions-hollywood-942854\">great get by the Hollywood Reporter<\/a>, the Dalian Wanda boss reveals his strategy for acquiring one of the big Hollywood production houses. Hint: he\u2019s just going to buy stock in all of them.<\/p>\n<p><strong>Jobs for the boys<\/strong><\/p>\n<p>Oiling the wheels of the sports industry carousel, Wang Jianlin himself has been signing some senior executive contracts of late, <a href=\"http:\/\/www.infrontsports.com\/news\/2016\/11\/wanda-sports-holding-appoints-hengming-yang-as-new-ceo-while-philippe-blatter-takes-over-role-as-vice-chairman-of-the-board-of-directors\/\">bringing in BP exec Hengming Yang to be the new CEO of Wanda Sports<\/a>. Philippe Blatter has occupied the role to this point, but the Swiss will be \u2018moving upstairs\u2019 to the vice-chairmanship and retaining his position as CEO of Infront. Over at WME | IMG,\u00a0 co-CEOs Ari Emanuel and Patrick Whitesell have been scratching their itchy promotion fingers too. <a href=\"http:\/\/deadline.com\/2016\/11\/mark-shapiro-ioris-francini-named-co-presidents-of-wme-img-1201849997\/\">They\u2019ve elevated New York-based Mark Shapiro and London-based Ioris Francini<\/a> to newly created co-President roles. Meanwhile, <a href=\"http:\/\/www.espnfc.com\/internazionale\/story\/2991717\/michael-bolingbroke-resigns-as-ceo-of-inter-milan\">Michael Bollingbroke has resigned from the CEO position at Serie A side Inter<\/a>, with Jun Liu, a VP of Suning, the Chinese group that owns the club, taking over on interim basis. UK Sport comms man <a href=\"http:\/\/www.prweek.com\/article\/1414365\/west-ham-signs-new-comms-chief-uk-sport-club-fights-improve-image\">Paul Cox is taking on a big role at West Ham<\/a>, while <a href=\"http:\/\/www.prweek.com\/article\/1414567\/camerons-comms-chief-craig-oliver-become-senior-md-teneo-blue-rubicon\">Craig Oliver, who oversaw the losing Remain campaign in the UK\u2019s Brexit farrago, has joined comms agency Teneo<\/a>, currently contracted by Fifa. Need a job\/a new senior exec? <a href=\"http:\/\/www.nolanpartners.com\/\">Try Nolan Partners<\/a>.<\/p>\n<p><strong>Make money money, go shopping<\/strong><\/p>\n<p>Over $1 billion in VC money was ploughed into sports industry start-ups across 2015. The space between sports, tech and media truly is the Bermuda Triangle for funding being sunk into the sports industry of late. Here\u2019s <a href=\"https:\/\/blog.starters.co\/successful-sports-vcs-will-represent-a-combination-of-these-3-industries-690cf01ea3ae#.nmtiuvk7x\">a nice summary of some of the VC firms<\/a> to look out for, and what they\u2019re looking for.<\/p>\n<p><strong>Intel makes another acquisition<\/strong><\/p>\n<p>Go ahead and add Intel to that list. The <a href=\"https:\/\/newsroom.intel.com\/editorials\/intel-targets-immersive-sports-opportunity\/\">tech giant is building a tidy little portfolio of its own<\/a> in the opportunity area marked \u2018digitisation of sport\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/31\/Media\/Simmons.aspx\">Bill Simmons is struggling<\/a>. As one wag put it on Twitter, let\u2019s hope his latest show doesn\u2019t get cancelled or we\u2019ll all be in for more nonsensical 16,000-word articles on the NBA.<\/li>\n<li>Nascar is still <a href=\"https:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/10\/31\/Leagues-and-Governing-Bodies\/NASCAR.aspx\">on the hunt for a top-tier sponsorship replacement<\/a> for Sprint, with just a month left before the organisation\u2019s \u2018deadline\u2019.<\/li>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Closing-Bell\/2016\/11\/04\/Nielsen.aspx?utm_campaign=SportsBusiness+Saturday11%2f5%2f2016&amp;utm_source=DailyLink3&amp;utm_medium=email\">Nielsen maintains that ESPN lost 600,000 homes<\/a> from its distribution footprint last month.<\/li>\n<\/ul>\n<p><strong>The Netflix of Digests<\/strong><\/p>\n<p>With a host of broadcast giants lining up to declare themselves the \u2018Netflix of sport\u2019, a compression clothing company now calling itself the <a href=\"http:\/\/www.cyclingweekly.co.uk\/news\/product-news\/python-performance-297816?utm_source=Twitter&amp;utm_medium=Social\">\u2018Netflix of sportswear\u2019<\/a>, I\u2019d like to announce that this very email is the first, all-new Netflix of Digests.<\/p>\n<p><strong>The Netflix of Podcasts<\/strong><\/p>\n<p>Oh \u2013 and the Leaders Podcast is the new Netflix of Podcasts. Listen to the latest one \u2013 <a href=\"https:\/\/leadersinsport.com\/sport-business\/governance-and-commercial-growth\/leaders-podcast-ratings-dip-enterprise-value-bounce-behind-scenes-leaders\/\">with SBJ Executive Editor Abe Madkour on the NFL\u2019s ratings \u2018slump\u2019 and KPMG Global Head of Sport Andrea Sartori on football finance<\/a> \u2013 at your leisure.<\/p>\n<p><strong>The Netflix of Sports Industry Publishers<\/strong><\/p>\n<p>I don\u2019t know if SportBusiness is the new Netflix of Sports Industry Publishers, but they\u2019d be well advised to steer their strategic surfboard straight into that swelling zeitgeist asap. Here\u2019s a nice bit of on-demand content I\u2019ve demanded which says that <a href=\"http:\/\/www.sportbusiness.com\/tv-sports-markets\/interactive-report-nba-generate-93-all-media-rights-spend-basketball\">the NBA will generate just under $2.9 billion in media rights<\/a> fees this year, and another <a href=\"http:\/\/www.sportbusiness.com\/sponsorship-insider\/basketball%E2%80%99s-billion-dollar-sponsorship-market\">on basketball\u2019s $1 billion-plus sponsorship market<\/a>.<\/p>\n<p><strong>Tools<\/strong><\/p>\n<p>Omnigon has big old digital toolbox and they\u2019ve just <a href=\"http:\/\/www.sporttechie.com\/2016\/11\/02\/industryinsights\/the-pga-tour-and-atp-launch-new-fan-engagement-polling-product-built-by-omnigon\/\">crafted another big old shelf of tools for it<\/a>: ProSuite, an integrated set of fan engagement tools that the PGA Tour and the ATP have already hired for their very own toolsheds.<\/p>\n<p><strong>Wearables: worn out?<\/strong><\/p>\n<p>Here\u2019s <a href=\"http:\/\/fortune.com\/2016\/11\/04\/probably-wont-fitbit-this-christmas\/\">why you might not be getting a Fitbit this Christmas<\/a>.<\/p>\n<p><strong>Longer read<\/strong><\/p>\n<p>&#8211; One for the content production family: <a href=\"http:\/\/www.mediapost.com\/publications\/article\/248152\/have-publishers-lost-their-minds-with-outbrain.html\">why Outbrain is, as they say, mental<\/a>.<\/p>\n<hr \/>\n<p><strong>3rd November, 2016<\/strong><\/p>\n<p><strong>Anticipating the final fantasy; is there nothing BAMTech can\u2019t do? Nike, Qatar Airways and the gratitude of Barcelona; CSM and Alibaba invest; why the NFL model is no good; Kevin Plank in a pickle and more.<\/strong><\/p>\n<p>Welcome to another midweek edition of the Leaders Digest, cutting an analytical groove straight down the centre of the sports industry.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7771\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/10\/Draftkings-grab.jpg\" alt=\"Draftkings screengrab\" width=\"700\" height=\"376\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Final fantasy<\/strong><\/p>\n<p>There\u2019s only room in this town for one daily fantasy gunslinger and it\u2019s going to be, well, both of us. DraftKings and FanDuel have burnt bright and burnt fast and now they\u2019re going to be burning together. Respective CEOs Jason Robins and Nigel Eccles have, it seems, buried the hatchet on their previous disagreements and <a href=\"http:\/\/www.espn.co.uk\/chalk\/story\/_\/id\/17913851\/draftkings-fanduel-finalizing-terms-imminent-merger\">a merger is around the corner.<\/a><\/p>\n<p><strong>The BAMTech bandwagon rolls on<\/strong><\/p>\n<p>In case you were in any doubt, BAMTech is one of the hottest names in the sports industry this year. Fresh from a $1 billion investment from Disney<a href=\"http:\/\/www.hollywoodreporter.com\/news\/discovery-mlbs-streaming-business-partner-launch-bamtech-europe-942862\">, Major League Baseball\u2019s digital arm has signed a deal with Discovery<\/a> that will see the pair launch a JV in Europe \u2013 BAMTech Europe \u2013 with Eurosport Digital signed up as the JV\u2019s first, and most obvious client. Eurosport is already flogging Olympic licensing deals to free-to-air broadcasters across the continent. Will they now be flogging OTT capabilities as well?<\/p>\n<p><strong>Mes que\u00a0un swoosh<\/strong><\/p>\n<p>FC Barcelona <a href=\"http:\/\/www.skysports.com\/football\/news\/11833\/10637904\/barcelona-confirm-record-kit-deal-with-nike\">have ratified their world-record kit manufacturer deal with Nike<\/a>. The 155 million euro annual fee is almost double what Manchester United\u2019s previous world-record deal with Adidas is believed to be paying. Meanwhile, at the same club members meeting, Barca\u2019s VP of marketing, Manel Arroyo, <a href=\"http:\/\/www.thedrum.com\/news\/2016\/10\/31\/fc-barcelona-marketing-boss-admits-qatar-airways-sponsorship-extension-intended-buy?utm_content=sponsorship%2Csports-marketing&amp;utm_campaign=social&amp;utm_source=twitter\">conceded that the Qatar Airways extension was simply a way of buying (or selling?) more time to seek a more desirable front-of-shirt sponsorship deal<\/a>. Honesty is the best policy, or so they say.<\/p>\n<p><strong>Who let the dogs out?<\/strong><\/p>\n<p>UK-based agency CSM, recently led into US rugby via its new Group MD Sophie Goldschmidt, has extended its US footprint through <a href=\"http:\/\/chimegroup.com\/news\/csm-acquires-leaddog-marketing-group\/\">the acquisition of experiential marketing specialists LeadDog<\/a>. Woof.<\/p>\n<p><strong>Alibaba tries again<\/strong><\/p>\n<p>Alibaba\u2019s sports division is liquid as you like, and its latest move has been <a href=\"http:\/\/www.scmp.com\/sport\/china\/article\/2040194\/alibabas-sports-division-pump-us100-million-rugby-china-bid-popularise\">to commit $100 million to the development of rugby in China<\/a> over the next ten years. A professional league, university programmes and grassroots initiatives are all on the menu. Needless to say, World Rugby chief Brett Gosper is delighted.<\/p>\n<p><strong>Intel inside sport<\/strong><\/p>\n<p>Intel is putting its money where its Pentium Processor is when it comes to betting on the evolving digitisation of sport. Announced last week: <a href=\"http:\/\/siliconangle.com\/blog\/2016\/10\/25\/intel-invests-38m-in-hi-tech-sports-bid\/?utm_source=%23SportsDaily&amp;utm_campaign=18a9b196a8-October_27_2016&amp;utm_medium=email&amp;utm_term=0_3f77fb2fcb-18a9b196a8-309845289\">$38 million in funding for 12 start-ups<\/a>, many of them working in or around the sports space.<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li>Although it\u2019s by no means a common type of deal, a handful of Nascar teams have official apparel providers. <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/25\/Marketing-and-Sponsorship\/SHR-Nike.aspx?utm_campaign=SportsBusiness+Saturday10%2f29%2f2016&amp;utm_source=DailyLink0&amp;utm_medium=email\">Add Stewart-Haas Racing and Nike to that handful<\/a>.<\/li>\n<li>The Big 12 college conference has been talking expansion. <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/24\/Colleges\/Big-12.aspx\">ESPN has responded by restructuring its media rights deal and paying more<\/a>.<\/li>\n<li>Big-deal Nascar sponsor <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/27\/Marketing-and-Sponsorship\/Kahne-Farmers.aspx?utm_campaign=SportsBusiness+Saturday10%2f29%2f2016&amp;utm_source=DailyLink4&amp;utm_medium=email\">Farmers Insurance is ending its association with Hendrick Motorsports.<\/a><\/li>\n<\/ul>\n<p><strong>Laces out<\/strong><\/p>\n<p>Why the NFL is <a href=\"http:\/\/www.espnfc.com\/blog\/marcottis-musings\/62\/post\/2981720\/uefa-champions-league-and-nfl-are-unfair-comparisons\">not a good model for the Uefa Champions League to follow.<\/a><\/p>\n<p><strong>Plank in a pickle<\/strong><\/p>\n<p>Kevin Plank is a great entrepreneur, a superb story-teller, and an accomplished operator. His business, Under Armour, has been used to adoring articles more or less since it broke the billion-dollar revenue mark a handful of years ago. <a href=\"http:\/\/fortune.com\/2016\/10\/25\/under-armour-shares-tumble\/\">A proper bit of strife<\/a> will only make it stronger.<\/p>\n<p><strong>Lobster thinking<\/strong><\/p>\n<p><a href=\"http:\/\/futuresport.co\/the-second-generation-of-second-screen-has-arrived\/\">Second screens<\/a>. Surely not too long before they\u2019re thought of as first screens?<\/p>\n<p><strong>Job listing of the week<\/strong><\/p>\n<p><a href=\"http:\/\/www.nolanpartners.com\/\">Nolan Partners<\/a> are on the look out for the San Jose Earthquakes\u2019 next General Manager. I\u2019d apply myself but the Leaders Digest doesn\u2019t write itself. And I\u2019m totally unqualified. And I wouldn\u2019t get the visa.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>A worrying trend in music journalism \u2013 a sister sector for sport \u2013 as the Boston Globe pilots a new programme that will see <a href=\"http:\/\/www.nytimes.com\/2016\/11\/01\/arts\/music\/nonprofits-to-help-boston-globe-pay-classical-music-critic.html?_r=0\">non-profits essentially fund its classical music critic<\/a>.<\/li>\n<li><a href=\"https:\/\/www.theatlantic.com\/business\/archive\/2016\/10\/tim-wu\/504623\/\">Does advertising ruin everything?<\/a> In my opinion, no. But the Atlantic has thought about this harder than me.<\/li>\n<li>The inimitable Swiss Ramble riffs on football financials from across Europe. Detailed. Authoritative. Musically allegorical. <a href=\"http:\/\/swissramble.blogspot.co.uk\/2016\/10\/manchester-city-my-aim-is-true.html\">The latest Manchester City analysis<\/a> is a window into his world and a magnifying glass on football finance.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>27th October<\/strong><\/p>\n<p><strong>AT&amp;T\u2019s Time Warner deal a sign of the times; football ratings on the slide; the other football ratings on the slide; Jochen Losch onboard at MP &amp; Silva; bellicose Belichick; the IOC\u2019s Tokyo communications conundrum and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7705\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/10\/ATT-logo.jpg\" alt=\"AT&amp;T logo\" width=\"700\" height=\"375\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Hello distribution platform; meet my friend, content producer<\/strong><\/p>\n<p><a href=\"https:\/\/www.wired.com\/2016\/10\/att-buying-time-warner-future-google\/\">AT&amp;T\u2019s $85.4 billion deal to buy Time Warner is an eye-catching media move<\/a>, and more proof, if proof were needed, of the trend for distribution platforms tooling up with their own \u2018in-house\u2019 content production capabilities.<\/p>\n<p><strong>\u00a0<\/strong><strong>Enervating rating<\/strong><\/p>\n<p>I admit it: I\u2019m hooked on the pantomime drama that is the US presidential election this year. It\u2019s ridiculous. It\u2019s terrifying. It\u2019s compelling. I like to follow along on the Ringer\u2019s <a href=\"https:\/\/soundcloud.com\/keepinit1600\">Keepin\u2019 it 1600 podcast<\/a>, which is excellent and likes to talk about the \u2018bed-wetters\u2019 nervous about a Trump victory. It looks like I\u2019m not alone. The hype around the election is one of the explanations put forward in <a href=\"http:\/\/www.theatlantic.com\/business\/archive\/2016\/10\/nfl-ratings-just-fell-off-a-cliff-why\/503666\/\">this fantastic piece in The Atlantic on why the NFL\u2019s ratings \u2018just fell off a cliff\u2019<\/a>. Cord-cutters, Twitter and Peyton Manning are other potential culprits. Perhaps a dip is just a dip and there\u2019s no need for us to become bed-wetters ourselves.<\/p>\n<p><strong>Trans-Atlantic issue<\/strong><\/p>\n<p>A cruel cocktail of Peyton Manning and Donald Trump can\u2019t be to blame for a <a href=\"https:\/\/www.theguardian.com\/football\/2016\/oct\/24\/sky-sports-bt-sport-people-switching-football-off\">downshift in Premier League soccer ratings too<\/a>, could it?<\/p>\n<p><strong>Don\u2019t fret, rights are still valuable<\/strong><\/p>\n<p>England\u2019s <a href=\"http:\/\/www.sportbusiness.com\/sport-news\/fa-confirms-img-pitch-deals-fa-cup\">FA has broken the $1 billion barrier for its international media rights for the first time<\/a>. The deal, which covers media rights to the FA Cup competition outside the UK, will run for six years from the 2018\/19 season. Instead of selling on the rights themselves on a market-by-market basis, the FA has opted for the agency approach, with Pitch and IMG teaming up to offer the governing body the $1 billion. Pitch will market the rights in Western Europe, the Middle East and North Africa, and IMG will take care of the rest.<\/p>\n<p><strong>Interesting move<\/strong><\/p>\n<p>The good times are back for MP &amp; Silva with <a href=\"http:\/\/mpsilva.com\/mp-silva-appoints-jochen-losch-as-ceo-of-mp-silva\/\">the appointment of Jochen Losch as CEO<\/a>. The gregarious Losch has 20 years\u2019 experience with the likes of Sportfive and Traffic Sports Marketing. He\u2019s also one of the industry\u2019s finest raconteurs, so here\u2019s to many more stories in the new role. Congratulations Jochen.<\/p>\n<p><strong>Other interesting moves<\/strong><\/p>\n<p>British Cycling is in a spot of bother at the moment and its CEO <a href=\"http:\/\/www.telegraph.co.uk\/cycling\/2016\/10\/20\/british-cycling-chief-executive-ian-drake-poised-to-quit-role\/\">Ian Drake has announced that he will leave the role in April<\/a>, making it clear that his decision is not linked to the current turmoil at the organisation. With Philippe Le Floc\u2019h installed as the new Chief Commercial Officer at Fifa, Thierry Weil already out of his role as Marketing Director, <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-10-19\/fifa-tv-dealmaker-to-leave-as-blatter-era-clearout-continues\">Niclas Ericson, the world soccer governing body\u2019s chief dealmaker, is also set to leave<\/a>. And Garry Cook, acknowledged as one of the smartest operators in the sports industry, <a href=\"http:\/\/www.mmafighting.com\/2016\/10\/18\/13326108\/garry-cook-issues-statement-about-his-release-from-the-ufc\">has been let go from his role as Chief Global Brand Officer at the UFC<\/a>. Will we see Cook back in a Premier League CEO role soon? Quite possibly. Under new WME | IMG-ownership, the UFC has also parted ways with Chief Content Officer Marshall Zelaznik, Asia Managing Director Ken Berger, Latin America Director Jaime Pollack, Social Media Director Shanda Maloney, Senior Vice President of Technology Ed Muncey and Controller Brad Smuckler.<\/p>\n<p><strong>Worth knowing<\/strong><\/p>\n<p>Jimmy Worrall, quite literally the leaders&#8217; leader, has been thinking again. This time about the ups and downs of Leaders Week in early October. For those of you that were there, and for those of you that weren\u2019t, <a href=\"http:\/\/view.s6.exacttarget.com\/?qs=f45c59054bf19d9a75008ced74a4528ad36460cf0c5fb7e4e2d187dbd70e6484ff985545f39031cba4e76efc47eb97971a64dfdac7c35706273da931eae41ddb\">he transferred his thoughts into words<\/a>.<\/p>\n<p><strong>Inside the Institute<\/strong><\/p>\n<p>A good piece this week over on the Leaders Performance Institute <a href=\"https:\/\/leadersinsport.com\/performance\/staying-on-track\/\">on maintaining steely focus<\/a> through the peaks and troughs of intensity that come with professional motorsport.<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily this week include:<\/p>\n<ul>\n<li>Cole Gahagan, Chief Revenue Officer at Ticketmaster, demonstrated the power of a nomination to the <a href=\"https:\/\/leadersinsport.com\/leaders-40-shortlist-2016\/\">Leaders Under 40 Class of 2016<\/a>, with a move <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/17\/People-and-Pop-Culture\/Execs.aspx?utm_campaign=SportsBusiness+Saturday10%2f22%2f2016&amp;utm_source=ExecLink0&amp;utm_medium=email\">to head up a new, unnamed division at Fanatics<\/a>.<\/li>\n<li>Sticking with Fanatics, the online sports apparel and merchandise retailer has <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/17\/Marketing-and-Sponsorship\/Under-Armour.aspx?utm_campaign=SportsBusiness+Saturday10%2f22%2f2016&amp;utm_source=DailyLink0&amp;utm_medium=email\">teamed up with Under Armour to sign an under-the-radar deal with Major League Baseball<\/a>, signalling an end to the league\u2019s long-term licensing relationship with Nike and Majestic by 2020.<\/li>\n<li>The NFL\u2019s deal with Microsoft is worth about $300 million over five years. The catch, as far as Patriots coach Bill Belichick is concerned, is that he has to use Microsoft products. <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/19\/Marketing-and-Sponsorship\/Belichick.aspx?utm_campaign=SportsBusiness+Saturday10%2f22%2f2016&amp;utm_source=DailyLink1&amp;utm_medium=email\">Belichick\u2019s anti-Surface tablet rant<\/a> reminded me of my dad\u2019s struggles to come to terms with a smartphone. Except without the $300 million contract on the table.<\/li>\n<\/ul>\n<p><strong>When in Doha, do as the Dutch<\/strong><\/p>\n<p>I spent an instructive few days in Doha last week, just missing the final stages of the UCI World Championships. It\u2019s fair to say that the cycling event didn\u2019t quite capture the imagination of the locals as it might have done, but word on the street had it that public communication of the event could have positioned it better. Most of what local people heard about the cycling was the traffic disruption it was going to cause on news bulletins. Joining me on the trip were a convivial band of industry folk including Eredivisie CEO Alex Tielbeke, who wowed the rest of us with his use of swanky business card-address book app CamCard, and Fulham COO Darren Preston, who is the inaugural winner of the Leaders Digest award for the Most Sarcastic Man in the Sports Industry (which is, I hasten to add, a positive thing).<\/p>\n<p><strong>It&#8217;s all in the numbers<\/strong><\/p>\n<p>The Tokyo 2020 Olympic organisers are attempting to downscale their plans over fears of budget overruns. Clearly the IOC needs to tread carefully here. There is a difference between operational costs and infrastructural work, much of which is not obligatory. <a href=\"https:\/\/twitter.com\/alanabrahamson\/status\/788585301484593152\">There\u2019s a $30 billion figure floating around in Tokyo<\/a> and the Olympic body will be keen to avoid the communications misstep that led to most people believing the cost of the Sochi Games of 2014 was $51 billion.<\/p>\n<p><strong>Longer read<\/strong><\/p>\n<ul>\n<li>As TV Sports Markets man-in-the-know Frank Dunne will tell you, most governing bodies struggle to secure linear TV coverage for youth and women\u2019s events. <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/fiba-case-study\">FIBA is showing the way with a savvy, penetrative and cost-effective social broadcast strategy<\/a>.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>18th October, 2016<\/strong><\/p>\n<p><strong>It\u2019s big: the size of the North American sports market revealed; Chelsea seal \u00a3900m deal; cord-cutting hits sports networks; the Ennis question, the news content question, the Bogarelli question, and some answers from Hillary Clinton\u2019s digital team.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7655\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/10\/Dollar-bills.jpg\" alt=\"Dollar bills\" width=\"700\" height=\"375\" \/><\/p>\n<p><strong>Hot Money <\/strong><\/p>\n<p><strong>\u00a0<\/strong><strong>75 billion, it\u2019s the magic number<\/strong><\/p>\n<p>The numbers have been crunched and the results are in: <a href=\"http:\/\/www.pwc.com\/us\/en\/industry\/entertainment-media\/publications\/sports-outlook-north-america.html\">$75 billion<\/a>. That\u2019s what professional services giant PwC, a member of the Big Four no less, calculate the North American sports market will be worth in 2020. That\u2019s $8 billion more than PwC calculate the market is worth this year. North America is the richest, most established professional sports market in the world. So the figure puts the Chinese government\u2019s target to grow its own domestic sports market to almost $800 billion by 2025 into some stark perspective.<\/p>\n<p><strong>Swoosh<\/strong><\/p>\n<p>The deal was done a while ago, but now it\u2019s official. <a href=\"https:\/\/www.theguardian.com\/football\/2016\/oct\/13\/chelsea-new-kit-deal-nike-60m?CMP=share_btn_tw\">Premier League side Chelsea will wear the Nike swoosh for 15 years from next season<\/a>. The deal is believed to be worth \u00a360 million a season to the London club, double the \u00a330 million-a-year deal with Adidas they have paid some \u00a340 million to extricate themselves from early. It\u2019s a big number, but not quite as big as the \u00a375 million (minimum) per year Adidas are paying Manchester United, nor the whopping \u00a3106 million-a-season the German brand pays Real Madrid.<\/p>\n<p><strong>Una domanda<\/strong><\/p>\n<p>Is Marco Bogarelli, the controversial but skilled president of Infront Italy, about to jump ship now the agency has become \u2018Wanda Sports\u2019? And, if so, <a href=\"https:\/\/twitter.com\/frankdunneTVSM\/status\/786544592694894592\">as astute industry observer Frank Dunne asks<\/a>, where does that lead long-time Infront rights holder client Serie A?<\/p>\n<p><strong>Keep up your bright cords for the dew will rust them<\/strong><\/p>\n<p>The cord-cutters cometh and The Weather Channel, Spike TV and ESPN are, <a href=\"http:\/\/uk.businessinsider.com\/tv-channels-hurt-by-cord-cutters-2016-10?r=US&amp;IR=T\">according to this alarming little piece<\/a>, \u2018getting crushed\u2019.<\/p>\n<p><strong>Twitch<\/strong><\/p>\n<p>Twitch is not just a streaming platform for eSports. Music and other entertainment products are also on the menu. But its dedication to the eSports community took another step forward this week when <a href=\"http:\/\/www.vice.com\/en_uk\/read\/pro-gamer-had-funeral-streamed-live-on-twitch?utm_source=vicetwitteruk\">it live-streamed the funeral of former pro-gamer Phillip &#8220;Phizzurp&#8221; Klemenov<\/a>.<\/p>\n<p><strong>The Ennis question<\/strong><\/p>\n<p>Unofficial Partner, the self-styled greatest archive in the sports business, is back in action and firing on all cylinders. Or at least its author, Richard Gillis, has recovered the ability to search back through his own annuls, <a href=\"http:\/\/www.unofficialpartner.co.uk\/what-lies-behind-the-jessica-ennis-question\/\">uncovering this little number on Jess Ennis to mark the heptathlete\u2019s retirement<\/a>.<\/p>\n<p><strong>Content categories<\/strong><\/p>\n<p>I categorise <a href=\"http:\/\/sevenleague.co.uk\/2016\/10\/12\/news-content-long-tail-waste\">this piece of content<\/a>, a blog by Seven League&#8217;s Charlie Beall on rights holders wasting their time with \u2018news\u2019 pieces, as &#8216;marketing content but with something to say and compelling, even enlightening nonetheless&#8217;. It\u2019s clear I haven\u2019t quite got the hack of these content categories yet. but it&#8217;s enlightening nonetheless.<\/p>\n<p><strong>Olympic things<\/strong><\/p>\n<p><strong>The fat lady has sung <\/strong><\/p>\n<p><a href=\"http:\/\/bigstory.ap.org\/article\/66d1f7107e5146f8bcbc779d42734dac\/italian-olympic-committee-suspends-romes-2024-bid\">Rome\u2019s bid to host the 2024 Olympic Games is finally, definitively over<\/a>. Italian Olympic Committee president Giovanni Malago did indicate that the decision could be undone, but that, at this stage, seems like wishful thinking. It\u2019s on you now Los Angeles, Paris and Budapest.<\/p>\n<p><strong>(Ice-)Sk8r Boi<\/strong><\/p>\n<p>Insidethegames senior reporter Nick Butler is fast developing the savvy of an Olympic sage more than twice his age. His opinion pieces are becoming must-read. His youth plays to his advantage here, though, as <a href=\"http:\/\/www.insidethegames.biz\/articles\/1042506\/nick-butler-pyeongchang-2018-have-much-work-to-do-but-their-compact-games-has-real-potential\">he channels Avril Lavigne in a hopeful piece about PyeongChang\u2019s preparations for the 2018 Winter Games<\/a>. A glimmer of light in the greyness that has hung over the Olympic movement of late. Interesting, too, to note Butler\u2019s criticism of Nawal El Moutawakel, once considered a strong shout to be IOC president one day.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/www.thedrum.com\/opinion\/2016\/10\/13\/why-im-busy-the-enemy-creativity\">Why \u2018I\u2019m busy\u2019 is the enemy of creativity<\/a>.<\/li>\n<li>Brand-jacking, throwbacks and the perils of being too good at targeted advertising \u2013 <a href=\"http:\/\/www.adweek.com\/news\/technology\/hillary-clintons-digital-staff-gives-6-marketing-lessons-theyve-learned-bizarre-election-173919\">Hillary Clinton\u2019s digital team spill the beans on what they\u2019ve learned about marketing<\/a> during this most \u2018unusual\u2019 of US presidential elections.<\/li>\n<li><a href=\"https:\/\/dsmsports.net\/2016\/10\/10\/15-sports-biz-things-from-the-2016-leaders-summit\/\">15 very impressive gleanings from Leaders Week<\/a> from Neil Horowitz, a man who learned a lot from following along purely on Twitter.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>12th October, 2016<\/strong><\/p>\n<p><strong>Atairos scuppers TPG\u2019s move for Learfield Sports; Leaders Week gratuitously remembered; NFL clamps down; Oculus scales up; and not that much more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7233\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/09\/lsbs-outside-1.jpg\" alt=\"&lt;&gt; at Stamford Bridge on October 8, 2015 in London, England.\" width=\"700\" height=\"375\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>TPG not moving in on WME | IMG\u2019s college space anytime soon<\/strong><\/p>\n<p>Providence Equity Partners-owned Learfield Sports, the college sports marketing firm which markets the rights of 120 college programmes across the US and has been actively up for sale of late, was expected to fetch around $1 billion. <a href=\"http:\/\/www.hollywoodreporter.com\/news\/atairos-group-not-caa-owner-936621\">Investment firm the Atairos Group sealed an acquisition this week<\/a>, beating out a bid believed to be in the region of $1.2 billion from CAA owner TPG.<\/p>\n<p><strong>Let\u2019s talk about last week<\/strong><\/p>\n<p>I know we\u2019re all Leaders-d out \u2013 us more so than anyone \u2013 so I\u2019ll be brief. Last week \u2013 Leaders Week \u2013 was a real blast. The buzz on the floor was palpable, the speakers on the stage were passionate, original and thoughtful, and the energy about the place was wholly positive. Thank you to all who came, who spoke, who networked like the best of them. I think Brandon Gayle from Instagram wins the busiest overflow room award \u2013 a high achievement \u2013 and Rory Sutherland\u2019s words, <a href=\"https:\/\/twitter.com\/LeadersBiz\/status\/783694552058228736\">and in fact his image<\/a>, remain imprinted on my mind today. There\u2019s an Aladdin\u2019s Cave of content to come from the four days, so stay tuned to the Leaders Digest, to the Leaders Podcast, and to leadersinsport.com itself for more. In the meantime, relive the week with a live-blog down memory lane with our friends at SportBusiness: You can catch up on the Leader stream <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/live-blog-leaders-2016-sport-business-summit-leader\">here<\/a>, the brand stream <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/live-blog-leaders-2016-sport-business-summit-brands\">here<\/a>, the digital stream <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/live-blog-leaders-2016-sport-business-summit-digital\">here<\/a>, and the eSports stream <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/live-blog-leaders-2016-sport-business-summit-esports\">here<\/a>. Carlo de Marchis from Deltatre wrote a <a href=\"https:\/\/medium.com\/conferences-and-events\/leaders-in-london-what-i-saw-did-think-8ac8efb0c42c#.is8fygguc\">nice review here<\/a>, and this struck me as a particularly <a href=\"https:\/\/twitter.com\/J_healthandhart\/status\/784370001306329088\">talented piece of food photography<\/a>.<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportsBusiness Daily include:<\/p>\n<ul>\n<li>NBA owners are lining up to make a play in eSports, and <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/10\/03\/Leagues-and-Governing-Bodies\/Esports-NBA.aspx?utm_campaign=SportsBusiness+Saturday10%2f8%2f2016&amp;utm_source=JournalLink1&amp;utm_medium=email\">Ben Fischer and John Ourand have the story<\/a>.<\/li>\n<li>The NBA is on fire in SBD this week; better fuel the flames with some oil, some Mobil 1 oil, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/05\/Marketing-and-Sponsorship\/Exxon-NBA.aspx?utm_campaign=SportsBusiness+Saturday10%2f8%2f2016&amp;utm_source=DailyLink2&amp;utm_medium=email\">the new oil of the NBA<\/a>.<\/li>\n<li>The NHL\u2019s Las Vegas expansion franchise has made its most important hire to date, bringing in <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/10\/04\/People-and-Pop-Culture\/Bubolz.aspx\">a new president in the form of Kerry Bubolz<\/a>, the Cleveland Cavaliers\u2019 president of business operations.<\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><strong>Content was king<\/strong><\/p>\n<p>The shift to rights holders as content producers, teams as publishers, has been happening for some time, but <a href=\"http:\/\/www.espn.co.uk\/american-fb\/story\/_\/id\/17750196\/nfl-starts-new-social-media-policy-teams-fined-posting-video\">news this week from inside the NFL<\/a> indicates that the league is taking back some control on behalf, one would imagine, of its broadcasters. Teams will now be fined for publishing all manner of in-house video content from within their own stadiums on social media channels. Restrictions breed creativity and all that.<\/p>\n<p><strong>Oculus Gift<\/strong><\/p>\n<p>\u2018Is this significant? No idea.\u2019 That was the note I received from Nielsen Sport\u2019s David Cushnan, who, in between handing out copies of his organisation\u2019s <a href=\"http:\/\/www.nielsen.com\/us\/en\/insights\/reports\/2016\/china-sports-business-football-report.html\">new report on the Chinese sports business<\/a>, took some time at the Nielsen networking caf\u00e9 at Leaders to compile a few suggestions for this week\u2019s edition of the Digest for me. Opinion was split on the exhibition floor at Leaders as to whether VR is the Next Big Thing or the next 3D. Certainly, <a href=\"http:\/\/www.bbc.co.uk\/news\/technology-37581679\">Oculus working on cheaper headsets<\/a> is a helping hand towards the former. But in truth, like David, I\u2019ve got no idea.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>I\u2019ve got a sonic brand, a distinctive signature sound, and if I had to describe it in words it would be as a sort of annoying but incredibly penetrative high-pitched whine. <a href=\"https:\/\/story.californiasunday.com\/sonic-branding\">You should have one soon too<\/a>.<\/li>\n<li>A 21<sup>st<\/sup> Century communal fireplace \u2013 that\u2019s what they\u2019re calling the new Sacramento Kings arena. <a href=\"http:\/\/venturebeat.com\/2016\/10\/02\/inside-the-sacramento-kings-arena-it-calls-the-21st-century-communal-fireplace\/\">Pull up a pew by the hearth here.<\/a><\/li>\n<\/ul>\n<hr \/>\n<h4>4th October, 2016<\/h4>\n<h4>Hollywood dollars for WME\u2019s UFC; Sixers pull the joystick trigger on eSports investment; Kasper Rorsted\u2019s Adidas to-do list; bungs as grist to the media mill, and more.<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5064\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Dana-White.jpg\" alt=\"UFC President Dana White\" width=\"699\" height=\"376\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>UFC hits tinseltown<\/strong><\/p>\n<p>WME | IMG bought the UFC for $4 billion in July. We know they didn\u2019t do it alone \u2013 there were a number of VC firms involved \u2013 but now we know a host of celebs on the agency\u2019s books also lent a helping hand. According to the sports industry\u2019s most active Tweeter, Darren Rovell, the likes of Ben Affleck, Calvin Harris, Serena Williams, Tom Brady, Maria Sharapova and LL Cool J have <a href=\"https:\/\/twitter.com\/darrenrovell\/status\/781866233264156674\">all bought stakes for a minimum investment of $250,000<\/a>.<\/p>\n<p><strong>Ryders on the storm<\/strong><\/p>\n<p>The Ryder Cup is done and dusted for another two years. For the sake of the strength of the proposition, it was probably for the best that the US won for the first time in eight years. The players can go back to their day jobs, and for the Europeans, that mainly means a return to the European Tour \u2013 a European Tour that seems to be on the cusp of significant change.<a href=\"https:\/\/leadersinsport.com\/sport-business\/governance-and-commercial-growth\/lights-cameras-action-new-vision-european-tour\/\"> I sat down with new tour CEO Keith Pelley at a sun-kissed Wentworth last month<\/a> to talk bringing the glitz to tournament golf, the Olympics, content production and delivery, and, crucially, where he gets his glasses from.<\/p>\n<p><strong>Birds of a feather Le Floc\u2019h together<\/strong><\/p>\n<p>It\u2019s fair to say that Philippe Le Floc\u2019h\u2019s is one of those sports industry names that pops up in interesting positions every couple of years. The former Uefa marketing director, working under one Gianni Infantino, was one of a tranche of execs involved in a short-lived foray by CAA into the rights arbitrage world earlier this decade. <a href=\"http:\/\/www.fifa.com\/about-fifa\/news\/y=2016\/m=9\/news=philippe-le-floc-h-appointed-as-new-fifa-chief-commercial-officer-2837989.html\">Le Floc\u2019h has just been announced as Fifa\u2019s new chief commercial officer<\/a> \u2013 a newly created position he will join from his Dubai-based Customized Solution FZ next week.<\/p>\n<p><strong>Walter moves on<\/strong><\/p>\n<p>Former Fifa comms chief \u2013 <a href=\"https:\/\/twitter.com\/martynziegler\/status\/778930863446880256\">he of the infamous taxi joke<\/a> \u2013 has <a href=\"http:\/\/www.sportbusiness.com\/sport-news\/fifa%E2%80%99s-former-communications-chief-launches-consultancy\">opened his own Zurich-based consultancy<\/a>. The agency, Greg and Gary, will operate in the \u2018areas where sport, business and politics meet\u2019.<\/p>\n<p><strong>Sixers delve into eSports<\/strong><\/p>\n<p>The Philadelphia 76ers have bought their ticket and jumped onboard the eSports bandwagon with <a href=\"https:\/\/techcrunch.com\/2016\/09\/26\/76ers-get-into-esports-with-purchase-of-dignitas-and-apex-pro-gaming-teams\/\">the purchase of professional gaming outfit Team Dignitas<\/a>. Both organisations will be represented at Leaders Week at Stamford Bridge, so I\u2019m sure we\u2019ll be hearing plenty more about this in the coming days.<\/p>\n<p><strong>Stateside view <\/strong><\/p>\n<p>The hottest stories on SportBusiness Daily this week include:<\/p>\n<ul>\n<li>Turns out selling NBA front-of-jersey sponsorship patches <a href=\"https:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/09\/26\/Marketing-and-Sponsorship\/NBA-jersey-patches.aspx\">isn\u2019t quite as easy as everyone thought it would be<\/a>.<\/li>\n<li>Fox is the only NFL broadcast partner seeing an uptick in its viewership figures. <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/28\/Media\/NFL-audience.aspx?utm_campaign=SportsBusiness+Saturday10%2f1%2f2016&amp;utm_source=DailyLink0&amp;utm_medium=email\">The rest are in decline<\/a>. For now.<\/li>\n<li>Agency veteran Sandy Montag is <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/26\/Labor-and-Agents\/Montag.aspx?utm_campaign=SportsBusiness+Saturday10%2f1%2f2016&amp;utm_source=DailyLink2&amp;utm_medium=email\">packing his IMG locker and heading off to work full-time at The Montag Group<\/a>.<\/li>\n<\/ul>\n<p><strong>Expand and deliver<\/strong><\/p>\n<p>In case you\u2019d missed it, ratings and intelligence firm Repucom is no more. Well, it is, it\u2019s just it\u2019s now called Nielsen Sports following its acquisition by the US ratings giant. How\u2019s the transition going, I hear you ask. Well, <a href=\"http:\/\/repucom.net\/wp-content\/uploads\/2014\/12\/Nielsen-Sports-introduction.pdf\">let Glenn Lovett and Danny Townsend explain<\/a>. The Nielsen Sports crew will be on the ground at Leaders this week \u2013 with a fresh batch of business cards I\u2019m sure \u2013 so make sure to say hello, and pick up a copy of <a href=\"http:\/\/www.nielsen.com\/us\/en\/insights\/reports\/2016\/china-sports-business-football-report.html\">their latest research on the Chinese football business<\/a>.<\/p>\n<p><strong>London loss leader<\/strong><\/p>\n<p>Sure, the NFL appears to be thriving in London. Sure, the British capital is now recognised by the league as one of its top five markets. Sure, the increasing number of NFL games in London sell out, and sell out at high ticket prices. But, sure, <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-09-29\/nfl-games-in-london-sell-out-every-time-and-still-lose-money\">the NFL is still losing money on its London bet<\/a>.<\/p>\n<p><strong>Ciao Marco<\/strong><\/p>\n<p>MP &amp; Silva CEO <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2016\/09\/29\/People-and-Pop-Culture\/MP-Silva-Marco-Auletta.aspx\">Marco Auletta has resigned his role at the agency<\/a> following the successful integration of MP &amp; Silva\u2019s new Chinese ownership group \u2013 Baofeng and Everbright. Auletta will retain a small stake in the firm, while there a rumours of further departures to come.<\/p>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>It\u2019s new Adidas CEO Kasper Rorsted\u2019s first week in the job. Welcome to Herzogenaurach, Mr Rorsted, your mission: <a href=\"http:\/\/www.wsj.com\/articles\/new-adidas-ceo-confronts-high-bar-1475141401\">\u2018save money, sustain strong top-line growth, and provide an incremental foothold in richer stores to improve the margin\u2019.<\/a><\/li>\n<\/ul>\n<ul>\n<li>\u2018So people are taking bungs in football,\u2019 writes Matt Scott. <a href=\"http:\/\/www.insideworldfootball.com\/2016\/09\/30\/matt-scott-bungs-revelations-just-grist-media-mill-not-cause-regulation\/\">\u2018So what?<\/a>\u2019<\/li>\n<\/ul>\n<ul>\n<li>Taken the temperature of the sports media industry, pulled the thermometer out and seen it reading, loud and clear, \u2018OTT broadcast platforms\u2019? <a href=\"https:\/\/www.linkedin.com\/pulse\/how-launch-ott-channel-nick-moreno\">Why not set up your own OTT channel?<\/a><\/li>\n<\/ul>\n<ul>\n<li>A <a href=\"http:\/\/img.com\/news\/news\/2016\/september\/a-celebration-of-the-life-and-legacy-of-arnold-pal.aspx\">memorial service for the late Arnold Palmer<\/a> will be held today in Pennsylvania. In celebration of one of golf\u2019s greats, who died, aged 87, last week, it\u2019s probably worth dedicating a lunchtime <a href=\"http:\/\/www.golf.com\/golf-plus\/arnold-palmer-img-and-handshake-started-modern-sports-industry\">to the story of the handshake that created the modern sports industry<\/a> as we know it.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>28th September, 2016<\/strong><\/p>\n<p><strong>Apple investment rumours; Sportradar NBA deal facts; Tim Leiweke returns; Bill Murray; Elkhan Mammadov; Linsanity 2.0 and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6505\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/08\/NEws-NBA-Finals-Speakers-Featured-Image-2.jpg\" alt=\"2016 NBA Finals - Game Seven\" width=\"700\" height=\"375\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Data bounce<\/strong><\/p>\n<p>Rumours of a $250 million, six-year data deal between Sportradar and the NBA were doing the rounds in August. A month later, and <a href=\"http:\/\/sportradar.us\/2016\/09\/nba-announces-multiyear-partnership-with-sportradar-and-second-spectrum\/\">those rumours have crystallised into stone, hard fact<\/a>. The deal is a big win for Sportradar, which is diversifying away from its gambling data and integrity core, but the agreement certainly gives an insight into where <a href=\"http:\/\/www.forbes.com\/sites\/darrenheitner\/2016\/09\/22\/the-nbas-six-year-250-million-data-deal\/#4ae264562b9c\">the NBA sees gambling legislation going in the United States<\/a>.<\/p>\n<p><strong>Where there\u2019s smoke, there\u2019s Apple?<\/strong><\/p>\n<p>A red hot week when it comes to tech takeover rumours. First, Apple, which has been fiddling around with driverless cars for what feels like decades, is <a href=\"https:\/\/www.jamesallenonf1.com\/2016\/09\/insight-why-is-apple-being-linked-with-f1-takeovers-and-whats-up-at-mclaren\/\">sniffing around the McLaren motorsport outfit<\/a>. Second, <a href=\"https:\/\/www.wired.com\/2016\/09\/salesforce-acquire-twitter\/\">Google and Salesforce are believed to be weighing up a joint bid for Twitter<\/a>. The CRM-ification of digital media platforms continues apace.<\/p>\n<p><strong>A mighty oak<\/strong><\/p>\n<p>Tim Leiweke is back in the game. His Oak View Group has brought on another equity partner in Florida Panthers Executive Chairman Peter Luuko and has <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/09\/19\/Facilities\/OakView.aspx\">now unveiled a list of 22 arenas across North America that have joined the alliance<\/a>. The arenas each pay $250,000 annually in return for more events and sponsorship revenues than they\u2019re currently generating.<\/p>\n<p><strong>The new, new Netflix of sport<\/strong><\/p>\n<p>First, Perform launched the Netflix of sport. Now, <a href=\"http:\/\/nypost.com\/2016\/09\/22\/discovery-is-planning-to-launch-the-netflix-of-sports\/\">Discovery is planning to launch the Netflix of sport<\/a>. It\u2019s almost as if this \u2018Netflix of sport\u2019 thing is becoming media shorthand for any kind of OTT sport subscription service.<\/p>\n<p><strong>Bill Murray launches golf line; does shift as barman; remains the coolest<\/strong><\/p>\n<p>With Nike and Adidas quitting the golf game, there\u2019s room for a new player in town, and <a href=\"http:\/\/finance.yahoo.com\/news\/why-the-golf-business-still-has-appeal-to-big-names-like-bill-murray-133832490.html\">that player is Bill Murray<\/a>. Yep, <a href=\"http:\/\/www.nytimes.com\/2016\/09\/19\/fashion\/news\/bill-murray-brooklyn-bartender.html?_r=1\">that Bill Murray<\/a>.<\/p>\n<p><strong>Linsanity 2.0<\/strong><\/p>\n<p>Jeremy Lin signed for the Brooklyn Nets this summer. The point guard, you may remember, caused an international stir with a stellar string of performances for the New York Knicks in 2012. \u2018Linsanity\u2019, as the global phenomenon was known, burned bright, but it burned out. With the news that Lin has <a href=\"http:\/\/www.sporttechie.com\/2016\/09\/23\/othersports\/esports\/why-brooklyn-nets-point-guard-jeremy-lin-launched-an-esports-team\/\">now put his name to an eSports team<\/a>, a few parallels spring to a cynical old mind.<\/p>\n<p><strong>Stateside view <\/strong><\/p>\n<p>The hottest stories on SportBusiness Daily this week include:<\/p>\n<ul>\n<li>Three Manchester City stories made the SportsBusiness Global top five most read this week \u2013 City are all kinds of Stateside hot \u2013 but this one, on <a href=\"https:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2016\/09\/19\/Facilities\/Man-City-parasites.aspx\">spraying the pitch with garlic<\/a> \u2013 is probably the weirdest.<\/li>\n<li>It\u2019s been tried before, and it will be tried again. But, more pertinently, it\u2019s being tried now. Michael and Rex Lardner and Robert Pollichino are planning to launch <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Morning-Buzz\/2016\/09\/22\/spring-football.aspx?utm_campaign=SportsBusiness+Saturday9%2f24%2f2016&amp;utm_source=DailyLink0&amp;utm_medium=email\">a ten-team Spring League of American Football in 2018<\/a>.<\/li>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/22\/Events-and-Attractions\/Lady-Gaga.aspx\">Lady Gaga is set to bring a little bit of poker face<\/a> to the Super Bowl Half-Time Show this year.<\/li>\n<\/ul>\n<p><strong>Mamma never told me<\/strong><\/p>\n<p>Elkhan Mammadov took the reins of the Azeri Football Association at the tender age of 28. Almost ten years later, he\u2019s transformed the federation into a rising power in European soccer. A key ally of new Uefa President Aleksander Ceferin, <a href=\"https:\/\/leadersinsport.com\/sport-business\/boys-baku-town\/\">Mammadov is the latest guest on the Leaders Podcast<\/a>.\u00a0 He\u2019s committed to the AFFA until 2021, a year after Azerbaijan hosts four Euro 2020 matches, but I wouldn\u2019t bet against him being asked to lead a Baku bid for the 2028 Olympic Games.<\/p>\n<p><strong>China rising<\/strong><\/p>\n<p>China\u2019s ten most valuable soccer teams are worth an average of $130 million; as Forbes points out, <a href=\"http:\/\/www.forbes.com\/sites\/sergeiklebnikov\/2016\/08\/10\/chinas-ten-most-valuable-soccer-teams-are-led-by-guangzhou-evergrande-at-282-million\/#78d020665493\">that\u2019s not far off the $197 million average value of the top ten MLS clubs<\/a>. My takeaway: is there a piece on the burgeoning Chinese soccer market without the wisdom of Prof Simon Chadwick in it? The expert\u2019s expert. In other China news, the French Football League and the French Football Federation have joined forces to open their first overseas office in Beijing.<\/p>\n<p><strong>Imminent departure that signals an imminent arrival<\/strong><\/p>\n<p>Those of us that know Zak Brown know there\u2019s very little about the motorsport industry he doesn\u2019t know like the back of his hand. If, <a href=\"http:\/\/news.sky.com\/story\/top-motorsport-executive-brown-quits-8206amid-talk-of-f1-role-10593459\">as is being suggested<\/a>, he\u2019s about to leave his role at the CSM agency for a potential senior role at a new-look F1, I\u2019m willing to state for the record, right here, right now, that he\u2019d make a damned good job of it.<\/p>\n<p><strong>It was the best of times, it was the worst of times<\/strong><\/p>\n<p>Very much a tale of two cities in the race \u2013 is it still appropriate to call it a race? \u2013 to host the 2024 Olympic Games. LA has got its ducks in a row early doors, sorting out what is always a <a href=\"http:\/\/bigstory.ap.org\/c995154e2a8c44ef9658738538c58438\">niggling issue of a joint marketing programme deal<\/a> between host city and host Olympic committee, with a year to go before the vote itself. Rome, meanwhile, is set to sucker punch itself out of the competition. Its new Mayor, Virginia Raggi, <a href=\"http:\/\/www.usatoday.com\/story\/sports\/olympics\/2016\/09\/21\/in-or-out-rome-mayor-to-reveal-decision-on-2024-olympic-bid\/90771948\/\">went on the attack last week<\/a>, labelling a potential Roman Games as \u201cirresponsible, unsustainable, and unaffordable.\u201d<\/p>\n<hr \/>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>Volvo Ocean Race CEO Mark Turner knows how to bring the glitz to sailing. <a href=\"https:\/\/markturner888.wordpress.com\/2016\/09\/23\/olympic-sailingwhat-to-do\/\">His ideas are worth listening to\/reading about<\/a>.<\/li>\n<li>Has Adidas got its mojo back? Yes it has \u2013 <a href=\"http:\/\/www.bizjournals.com\/portland\/blog\/threads_and_laces\/2016\/07\/cover-story-how-adidas-got-its-game-back.html?ana=twt\">and here\u2019s how it did it<\/a>.<\/li>\n<li>A <a href=\"https:\/\/theringer.com\/stop-proposing-at-sporting-events-a7709cba6e11#.x1q2ua3cn\">modest proposal proposal about sporting events<\/a>. Gents, put your rings away and watch the game.<\/li>\n<li>A nice touch, or a leaf out of Bernie Ecclestone\u2019s \u2018I\u2019m not bothered with young people; I want the older guys with money\u2019 book? Swedish soccer side <a href=\"https:\/\/www.theguardian.com\/football\/2016\/sep\/19\/aik-swapped-children-pensioners-mascots-gefle-lennart-johansson?CMP=share_btn_tw\">AIK swapped children for pensioners<\/a>.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>21st September, 2016<\/strong><\/p>\n<p><strong>Broadcast rights alert: Twitter is hot; VC firms beef up; Mark Lazarus rises; Sky and ESPN follow in Matt Bellamy\u2019s footsteps; Cuba, Uefanalia and more.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7022\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/09\/Twitter-New-York-Stock-Exchange.jpg\" alt=\"NEW YORK, NY - NOVEMBER 07: The Twitter logo is displayed on a banner outside the New York Stock Exchange (NYSE) on November 7, 2013 in New York City. Twitter goes public on the NYSE today and is expected to open at USD 26 per share, making the company worth an estimated USD 18 billion. (Photo by Andrew Burton\/Getty Images)\" width=\"700\" height=\"375\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Sports bump for Twitter<\/strong><\/p>\n<p>As <a href=\"https:\/\/twitter.com\/JakeFCohen\/status\/776895979018649600\">Jake Cohen points out on the platform in question<\/a>, Twitter\u2019s $573 million market cap rise in the wake of a successful first Thursday Night Football streaming experience is one for premium rights holders across the world to file away in a folder marked \u2018opportunity\u2019. The <a href=\"http:\/\/www.forbes.com\/sites\/kathleenchaykowski\/2016\/09\/16\/twitters-first-thursday-night-football-live-stream-reaches-2-3-million-viewers\/#7d3eb3159ed7\">Jets vs Bills game reached 2.3 million globally on Twitter<\/a>, compared to 15.4 million watching the traditional broadcast.<\/p>\n<p><strong>VC properties staff up<\/strong><\/p>\n<p>As <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Closing-Bell\/2016\/03\/10\/renzulli.aspx\">predicted by SBJ back in March<\/a>, Bruin-owned On Location, run by former NHL COO John Collins, has hired another former NHL-er in Don Renzulli. While billionaire Ron Burkle\u2019s agency-cum-investment vehicle <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-09-19\/burkle-s-sports-agency-taps-adidas-s-grancio-as-marketing-chief\">Independent Sports &amp; Entertainment has hired Chris Grancio from Adidas<\/a> as its Chief Marketing Officer.<\/p>\n<p><strong>Appointment to view<\/strong><\/p>\n<p>Less hot money, more on the money as our very own <a href=\"https:\/\/leadersinsport.com\/news\/leaders-ceo-founder-james-worrall-shares-thoughts-ahead-leaders-week\/\">Jimmy Worrall delivers a primer<\/a> on what to expect from the upcoming Leaders Week in London. In summary, there\u2019s a hell of a lot going on so order extra business cards and break in some comfy shoes. Check out <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">the bumper speaker line-up here<\/a>.<\/p>\n<p><strong>The drones club<\/strong><\/p>\n<p>A red letter week for the RSE-backed Drone Racing League, with <a href=\"https:\/\/www.theguardian.com\/media\/2016\/sep\/14\/sky-drone-racing-league-first-person-view\">Sky and ESPN signing broadcast deals<\/a> for the upcoming season. Somehow it escaped me when the funding round was announced in January, but Muse lead singer Matt Bellamy is an investor.<\/p>\n<p><strong>The money formula<\/strong><\/p>\n<p>Williams is the only publicly traded Formula One team, and its published financial results provide a handy bellwether for the rest of the industry. The <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2016\/09\/14\/Finance\/Williams-Group-numbers.aspx\">latest figures are in<\/a>, and revenues and profits are up, but there\u2019s a warning to heed about the future.<\/p>\n<p><strong>Lighting up a Cuban (market)<\/strong><\/p>\n<p>Keen followers of sports industry factotum Nigel Rushman will know that the Englishman has been making inroads into the emerging Cuban market for some time. He takes a nifty made-for-social photo too. The groundwork is paying off, as Rushmans <a href=\"https:\/\/medium.com\/@nrushman\/rushmans-to-market-cuban-tv-sport-content-worldwide-fc6fce19d64e#.gtkkzz80d\">begins to market Cuban sports content globally<\/a>.<\/p>\n<p><strong>Are United done?<\/strong><\/p>\n<p>Michael Broughton tips his hat to the Manchester United commercial team; after the Premier League side announced it had passed the \u00a3500 million revenue mark for the first time, I think we all do. <a href=\"https:\/\/www.linkedin.com\/pulse\/manchester-united-busted-flush-michael-broughton\">But, Broughton asks, are United a busted flush<\/a>?<\/p>\n<p><strong>Stateside view <\/strong><\/p>\n<p>The hottest stories on SportBusiness Daily this week include:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/12\/Media\/NFL-overnights.aspx?utm_campaign=SportsBusiness+Saturday9%2f17%2f2016&amp;utm_source=DailyLink4&amp;utm_medium=email\">Fox leading the broadcast pack<\/a> in the first week of the 2016 NFL season<\/li>\n<li>In line with its general review of its sports portfolio, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/12\/Marketing-and-Sponsorship\/Hilton-USOC.aspx?utm_campaign=SportsBusiness+Saturday9%2f17%2f2016&amp;utm_source=DailyLink3&amp;utm_medium=email\">Hilton is drawing a line under its 11-year USOC association<\/a>.<\/li>\n<li>The University of California have kept things easy with all the round numbers in <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/12\/Media\/Learfield-Cal.aspx?utm_campaign=SportsBusiness+Saturday9%2f17%2f2016&amp;utm_source=DailyLink2&amp;utm_medium=email\">its latest deal with the Learfield agency<\/a>: $100 million over ten years.<\/li>\n<\/ul>\n<p><strong>Lazarus rises<\/strong><\/p>\n<p>The figures were in before the Games themselves, but <a href=\"http:\/\/adage.com\/article\/special-report-the-olympics\/nbc-rio-olympics-quarter-billion-profit\/305859\/\">confirmation (again) that NBC made $250 million on its Rio 2016 broadcasts<\/a>. A raise of the glass to NBC Sports chair Mark Lazarus for that, then a refill and another raise of the glass for his <a href=\"http:\/\/www.latimes.com\/entertainment\/envelope\/cotown\/la-et-ct-nbcuniversal-lazarus-harbert-20160915-snap-story.html\">promotion to the role of Chairman of NBC Broadcasting and Sports<\/a>. Cheers.<\/p>\n<p><strong>From mowing to mascots<\/strong><\/p>\n<p><a href=\"http:\/\/www.nytimes.com\/2016\/09\/13\/sports\/soccer\/leicester-city-champions-league-quirks.html?partner=rss&amp;emc=rss&amp;smid=tw-nytimes&amp;smtyp=cur&amp;_r=1\">A lovely piece of Uefanalia in the New York Times this week<\/a>. Rory Smith has read the 155-page Champions League club manual so that you don\u2019t have to. Toilets, logos, \u2018beauty cameras\u2019 and grass patterns, it\u2019s all in there. The regulations are tight, and often pernickety, sure, but Uefa can point to one of the strongest brands in global sport as vindication.<\/p>\n<p><strong>Ecclestein<\/strong><\/p>\n<p>We\u2019ve all got a few names we muddle up, stumble upon and transpose from time to time. That\u2019s right, I\u2019m talking spoonerisms. Fortunately, I\u2019ve always been fine with Hank Williams, but Chase Carey is one I rarely get right \u2013 more often than not referring to the moustachioed 21<sup>st<\/sup> Century Fox Vice Chairman as \u2018Case Cherry\u2019. Well, it looks like the new Formula One Chairman <a href=\"http:\/\/formulamoney.tumblr.com\/post\/150499365511\/chase-carey-refers-to-bernie-ecclestone-as-bernie\">has a few name issues of his own<\/a>.<\/p>\n<p><strong>The world in union<\/strong><br \/>\nThe world of <a href=\"http:\/\/www.skysports.com\/rugby-union\/news\/12321\/10577754\/world-club-championship-closer-to-reality-as-part-of-potential-new-rugby-calendar\">rugby union is edging closer to a new global club championship<\/a>. Details are expected to emerge in November.<\/p>\n<hr \/>\n<p><strong>Longer reads<\/strong><\/p>\n<ul>\n<li>Cricketer-turned-thinker Ed Smith has been at it again, and by \u2018it\u2019 I mean penning a provocative but well-argued piece on sport set in a wider socio-economic context. This time, <a href=\"http:\/\/www.newstatesman.com\/politics\/sport\/2016\/09\/why-football-not-olympics-can-help-us-understand-economics\">Smith says we should look to the Premier League, not the Olympics, to help us understand economics<\/a>.<\/li>\n<\/ul>\n<ul>\n<li><a href=\"http:\/\/www.hollywoodreporter.com\/live-feed\/pitch-inside-fox-major-league-928390\">Major League Baseball is in bed with Hollywood<\/a>, and the results should be very entertaining indeed.<\/li>\n<\/ul>\n<ul>\n<li>The Hispanic market is part of Major League Soccer\u2019s DNA, and the <a href=\"https:\/\/www.theguardian.com\/football\/2016\/sep\/15\/mls-latinos-hispanic-community-dna\">league\u2019s long-held focus is paying dividends<\/a>.<\/li>\n<\/ul>\n<ul>\n<li>LA Lakers owner Jeanie Buss has a new passion project, <a href=\"http:\/\/www.latimes.com\/entertainment\/tv\/la-et-st-jeanie-buss-wow-20160913-snap-story.html\">and its Women of Wrestling<\/a>. WOW.<\/li>\n<\/ul>\n<hr \/>\n<h4>13th September, 2016<\/h4>\n<h4>Amazon targets sports rights; more VC vehicles set up for sport; eSports corner; Champions League reforms; the Gibraltar Straits; and Lance Armstrong and Bob Arum play \u2018rate the scumbag\u2019.<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6875\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/09\/Amazon.jpg\" alt=\"BRIESELANG, GERMANY - SEPTEMBER 04: A package moves on a conveyor belt at an Amazon warehouse on September 4, 2014 in Brieselang, Germany. Germany is online retailer Amazon's second largest market after the USA. Amazon is currently in a standoff with several book publishers over sales conditions and prices for e-books, and hundreds of authors in the US and Europe have written letters in support of the publishers. (Photo by Sean Gallup\/Getty Images)\" width=\"700\" height=\"375\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<hr \/>\n<p><strong>Amazoning in<\/strong><\/p>\n<p>French Open tennis and top-tier rugby rights are <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-09-09\/amazon-said-to-seek-sports-streaming-rights-from-tennis-to-rugby\">believed to be on the radar for Amazon<\/a> as the online retail giant looks set to enter the increasingly fragmented sports broadcast world.<\/p>\n<p><strong>Yuan some more?<\/strong><\/p>\n<p>In a move that mirrors Alibaba\u2019s creation of Alisports last year<a href=\"http:\/\/www.scmp.com\/business\/article\/2017193\/investment-flooding-chinas-sports-sector\">, Chinese property giant Kaisa Group, in tandem with private equity firm Kaixin Capital, are spinning off a $1.5 billion sports fund<\/a>. The money is being earmarked for the development of \u2018intelligent\u2019 stadiums and other sports infrastructure projects.<\/p>\n<p><strong>Once a red, always a red<\/strong><\/p>\n<p>Former Liverpool hotshot Michael Owen has <a href=\"http:\/\/www.ft.com\/cms\/s\/0\/bc676cbc-7578-11e6-bf48-b372cdb1043a.html#axzz4JYKT7hBH\">jumped onboard the Chinese Sports Industry Express<\/a> and will launch a coaching company in the country next year.<\/p>\n<p><strong>Silva lining<\/strong><\/p>\n<p>MP &amp; Silva sale done and dusted, Riccardo Silva is right back on the horse; and the horse, in this instance, is <a href=\"http:\/\/silvainternational.com\/\">a spanking new investment vehicle with rather smart website<\/a>.<\/p>\n<p><strong>Intel inside<\/strong><\/p>\n<p>Auto-video highlights tech firm WSC Sports Technologies, which has a multi-year deal with the NBA, <a href=\"http:\/\/venturebeat.com\/2016\/09\/08\/intel-leads-12m-investment-into-automated-video-creation-platform-wsc-sports\/\">closed on a $12 million round of series B funding<\/a> this week from the likes of tech giant Intel through its investment arm Intel Capital.<\/p>\n<p><strong>Sponsorship works?<\/strong><\/p>\n<p>Chad, the fourth poorest country in the world, has <a href=\"http:\/\/www.howwemadeitinafrica.com\/chad-sponsoring-french-football-team\/55734\/\">signed a major sponsorship deal with French soccer club FC Metz<\/a>.<\/p>\n<p><strong>The rain in Spain falls mainly on the Champions League<\/strong><\/p>\n<p>Javier Tebas has become the highest profile executive yet to <a href=\"http:\/\/www.ft.com\/cms\/s\/0\/136b09ce-7506-11e6-bf48-b372cdb1043a.html#axzz4K3YbYnWp\">challenge the wisdom of Uefa\u2019s plans to reform the Champions League<\/a>. The Spaniard, president of La Liga, <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">will be at Leaders in October to explain more<\/a>. The European Professional Football Leagues have also <a href=\"http:\/\/www.espnfc.co.uk\/uefa-champions-league\/story\/2945801\/uefas-champions-league-and-europa-league-reforms-slammed-by-epfl\">come out in opposition to the planned changes<\/a>. Expect this one to simmer for some time.<\/p>\n<p><strong>Chinese investments under scrutiny<\/strong><\/p>\n<p>Money money money, could be funny, <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-09-09\/premier-league-probes-chinese-investors-for-ties-to-beijing\">so the Premier League are investigating<\/a>.<\/p>\n<p><strong>eSports corner<\/strong><\/p>\n<p><a href=\"http:\/\/www.espn.co.uk\/esports\/story\/_\/id\/17496388\/professional-esports-association-unveiled-announces-csgo-league\">Another formal organisation has bubbled up from the broth of potential<\/a> that is the eSports industry. And here\u2019s another plug <a href=\"https:\/\/leadersinsport.com\/sport-business\/future-trends\/leaders-special-report-esports\/\">for the comprehensive Leaders special report<\/a> on a fascinating, and fascinatingly complex new field.<\/p>\n<p><strong>Listen up<\/strong><\/p>\n<p>It\u2019s important to understand your fans, to learn their habits, their likes and dislikes, and to engage with them how they want to be engaged with; in short, as in any human relationship, it\u2019s important to listen. The Golden State Warriors are masters of fan engagement, but <a href=\"http:\/\/www.cnet.com\/news\/lawsuit-calls-foul-on-golden-state-warriors-app\/\">a lawsuit now alleges that they may have gone too far<\/a>.<\/p>\n<p><strong>Strait up<\/strong><\/p>\n<p>A Leaders Digest shout out to new Volvo Ocean Race CEO Mark Turner, celebrating his first few months in the job by swimming from Spain to Africa, and, apparently, <a href=\"https:\/\/twitter.com\/888markturner\/status\/773830219715207169\">live Tweeting the endeavour<\/a>.<\/p>\n<h3><strong>Longer reads<\/strong><\/h3>\n<hr \/>\n<p><strong>Armstrong in the big ring<\/strong><\/p>\n<p>Another listen in the longer reads, and this time it\u2019s another nod to \u2018loveable rogue\u2019 Lance Armstrong, whose podcast is, in my opinion, excellent. He talked to boxing royalty Bob Arum for <a href=\"http:\/\/theforwardpodcast.libsyn.com\/bob-arum\">one of the latest recordings<\/a>, and there\u2019s a lovely vignette in there about doing business with Donald Trump. Needless to say there\u2019s a clear moral: don\u2019t do it unless you want to get ripped off. Arum then plays Lance\u2019s \u2018rate the scumbag\u2019 game, which features Trump, Dana White, and Al Haymon, and he does it with charm and grace.<\/p>\n<p><strong>No single formula<\/strong><\/p>\n<p>There\u2019s plenty about on the Formula One sale from CVC to Liberty Media, much of it written by Formula Money\u2019s fabulously connected Christian Sylt. <a href=\"http:\/\/www.forbes.com\/sites\/csylt\/2016\/09\/04\/exclusive-formula-one-sale-to-liberty-media-is-a-done-deal\/#45fea36a6c6a\">But does Formula One have limited potential for further growth<\/a>, or <a href=\"https:\/\/www.theguardian.com\/business\/2016\/sep\/11\/liberty-media-purchase-f1-greater-profits\">a structure that should yield profits for years to come<\/a>?<\/p>\n<p><strong>Bad writing is destroying your organisation<\/strong><\/p>\n<p>We can all read and write good, isn\u2019t it? But sometimes we don\u2019t. It\u2019s helpful to be reminded of <a href=\"https:\/\/hbr.org\/2016\/09\/bad-writing-is-destroying-your-companys-productivity?utm_source=twitter&amp;utm_medium=social&amp;utm_campaign=harvardbiz\">the importance of proper written communication<\/a> from time to time.<\/p>\n<hr \/>\n<p><strong>6th September, 2016<\/strong><\/p>\n<p><strong>Formula going, going, gone? Frank McCourt heads to the south of France; DraftKings raises more millions; podcasts; eSports; energy drinks and prophylactics.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6757 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/08\/Ecclestone-and-Mackenzie.jpg\" width=\"699\" height=\"376\" \/><\/p>\n<h5>Formula One Management CEO Bernie Ecclestone and CVC Co-Founder Donald Mackenzie<\/h5>\n<h3><strong>Hot Money<\/strong><\/h3>\n<p><strong>Home Malone<\/strong><\/p>\n<p><a href=\"http:\/\/www.bbc.co.uk\/sport\/formula1\/37271672\">Is F1 about to change?<\/a> So asks BBC motorsportman Andrew Benson, or at least the BBC subs on behalf of motorsportman Andrew Benson, and the answer, quite incredibly, could well be yes. After years of speculation, proposed deals quashed, snuffed out or stretched until they fell apart, Liberty Media looks set to purchase Formula One from CVC Capital Partners. Paddock insider Joe Saward has this <a href=\"https:\/\/joesaward.wordpress.com\/2016\/09\/05\/notebook-from-the-hotel-lobby\/\">lovely little tidbit of evidence<\/a> from a snatched conversation between McLaren chief Ron Dennis and CVC\u2019s Donald McKenzie. An announcement is expected on Wednesday.<\/p>\n<p><strong>In the pink<\/strong><\/p>\n<p>In other motorsport acquisitions tittle tattle, <a href=\"http:\/\/www.telegraph.co.uk\/business\/2016\/09\/04\/brands-hatch-owner-on-track-for-silverstone-bid\/\">the owners of Brands Hatch are in for F1\u2019s current British Grand Prix host Silverstone<\/a>.<\/p>\n<p><strong>In the red<\/strong><\/p>\n<p>The honeymoon may well be drawing to a close for the laudable, but still flawed Formula E electric racing series. According to Formula Money, the series incurred losses of $68.4 million in its first full year of operation, and made just $3.1 million in sponsorship. There\u2019s <a href=\"https:\/\/twitter.com\/FormulaMoney\/status\/772368670068609024\">a handy F1 comparison here<\/a>.<\/p>\n<p><strong>Take me out to the ball game<\/strong><\/p>\n<p>Former LA Dodgers owner Frank McCourt has taken the $2 billion he made from the sale of the MLB team in 2012 and pottered off to the south of France. In an unlikely move, the real estate mogul has <a href=\"http:\/\/www.eurosport.co.uk\/football\/ligue-1\/2016-2017\/former-l.a.-dodgers-owner-mccourt-buys-marseille-soccer-club_sto5806532\/story.shtml\">lined up a 40 million euro deal<\/a> to take top-tier French soccer side Olympique Marseille off Margarita Louis-Dreyfus\u2019 hands.<\/p>\n<p><strong>Picking up the pieces<\/strong><\/p>\n<p>Victor Montagliani is not unaware of the scale of the task that lies ahead of him. The new CONCACAF president has been talking about <a href=\"https:\/\/www.theguardian.com\/football\/2016\/sep\/05\/concacaf-president-vincent-montagliani-interview-fifa-corruption?CMP=share_btn_tw\">the repairs needed on the shattered federation he now helms<\/a>. <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">Hear exactly how he plans to enact those reforms<\/a> at the Leaders Sport Business Summit next month.<\/p>\n<p><strong>Conversion<\/strong><\/p>\n<p>Sophie Goldschmidt helped to set up Rugby International Marketing (RIM), USA Rugby\u2019s new SUM-style commercial entity, while she was running the commercial department at the RFU. Now, as Group MD at CSM, <a href=\"http:\/\/chimegroup.com\/news\/csm-and-usa-rugby-join-forces\/\">she\u2019s investing in it<\/a>.<\/p>\n<p><strong>Drafting in more funds<\/strong><\/p>\n<p>New York hiccup behind it, and DraftKings has <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/09\/01\/Finance\/DraftKings.aspx\">closed on a $153 million round of VC financing from a group that includes Ted Leonsis\u2019 Revolution Growth<\/a>. Precise details are sketchy, but it is believed that DraftKings is still not quite the $2 billion entity it was pegged to be last year.<\/p>\n<p><strong>Crazy prophylactics<\/strong><\/p>\n<p>Condom endorsement deals are always funny. They just are. <a href=\"http:\/\/www.jamaicaobserver.com\/news\/Gayle-and-Bravo-launch-new-condom-line-in-India\">And this one<\/a>, featuring renowned cricket playa Chris Gayle and his West Indies teammate Dwayne Bravo and new Indian brand Skore, doesn\u2019t disappoint.<\/p>\n<p><strong>Taking up the Mandel<\/strong><\/p>\n<p>&#8220;This was way too much fun,&#8221; said Hillary Mandel, politely, as the recording of this Leaders Podcast drew to a close. And she was right. IMG Media\u2019s Head of North America is one of the most engaging agency figures in the game, and we touched on everything from the new WME ownership, scandal and malpractice, gender equality and balanced working cultures, and the nuts and bolts of deal-making. <a href=\"https:\/\/www.blubrry.com\/leaders_podcast\/16576517\/wme-img-the-six-initials-that-together-add-up-to-a-jackpot\/\">Listen here<\/a>, and subscribe to the Leaders Podcast on your chosen podcast platform today.<\/p>\n<p><strong>Energy lapse<\/strong><\/p>\n<p>Five years ago, energy drinks were very much the thing. They were on course to become mainstream, widespread sports sponsors, but that hasn\u2019t really materialised, with the motorsports and action sports remaining the strongholds of the sector. <a href=\"http:\/\/www.sportbusiness.com\/sponsorship-insider\/energy-drink-sector-trends-interview-mike-sundet-momentum-worldwide\">Sports Sponsorship Insider investigates<\/a>.<\/p>\n<p><strong>How to solve a problem like Maria<\/strong><\/p>\n<p>What has Maria Sharapova been doing on her doping suspension? She\u2019s been <a href=\"http:\/\/sports.yahoo.com\/news\/maria-sharapova-completes-internship-nba-171827765.html\">working as an intern in the NBA\u2019s New York offices<\/a> of course.<\/p>\n<p><strong>Back to school<\/strong><\/p>\n<p>College football is back, and so is the fascination with how much colleges are making from their uniform suppliers. The Nike, Adidas and Under Armour deals in the Big Ten and SEC are <a href=\"https:\/\/twitter.com\/matthewkish\/status\/771733402798161921\">handily compiled here<\/a>.<\/p>\n<p><strong>Grand opening<\/strong><\/p>\n<p>FC Barcelona are the latest European soccer giant to open an office on foreign shores. The <a href=\"https:\/\/www.fcbarcelona.com\/club\/news\/2016-2017\/fc-barcelona-lands-in-new-york\">Catalans will be trooping into work this morning in New York<\/a> for the first time, having already opened an office in Hong Kong.<\/p>\n<p><strong>Flame grilled<\/strong><\/p>\n<p><a href=\"http:\/\/www.si.com\/extra-mustard\/2016\/09\/02\/burger-king-zenit-saint-petersburg-name\">A Twitter spat<\/a> between top-tier Russian soccer team Zenit St Petersburg and fast food royalty Burger King. All very droll. But the incredulousness with which the news that the restaurateur had offered over $7 million to insert \u2018Burger King\u2019 into the team\u2019s name was met in the sports industry was surprising. What kind of organisation could take such an old fashioned approach to sponsorship? They cried. Well, one that <a href=\"http:\/\/uk.businessinsider.com\/floyd-mayweather-and-burger-king-mascot-2015-5\">does this<\/a>, and <a href=\"http:\/\/europe.newsweek.com\/burger-king-paid-200000-have-mascot-stand-next-american-pharoah-trainer-bob-328537?rm=eu\">this<\/a>.<\/p>\n<hr \/>\n<h3><strong>Longer reads<\/strong><\/h3>\n<p><strong>Your handy eSports hack<\/strong><\/p>\n<p>The <a href=\"http:\/\/www.dailydot.com\/esports\/nba-player-buys-renegades-esports-team\/\">acquisition of the Renegades eSports team by Boston Celtics player Jonas Jerebko<\/a> came too late to make it into the first Leaders Special Report \u2013 <a href=\"https:\/\/leadersinsport.com\/sport-business\/future-trends\/leaders-special-report-esports\/\">eSports: how we got here and what comes next.<\/a> Nevertheless, it\u2019s definitely the most comprehensive business guide to the ever-morphing eSports landscape I\u2019ve put together in the last couple of months. Props to Intel, Blizzard, ESL, Seven League, EA, Fnatic, FACEIT, Matt Cutler, and Newzoo and many more besides for valuable insight and graft in getting it together. Download to your heart\u2019s content.<\/p>\n<p><strong>Auntie\u2019s back from Rio<\/strong><\/p>\n<p>The BBC, it\u2019s safe to say, were very satisfied with the Rio Olympics. A record GB medal haul will have helped no end, but the figures, <a href=\"http:\/\/www.sporttechie.com\/2016\/09\/02\/othersports\/olympics\/bbc-sport-head-of-digital-on-a-very-successful-olympics-for-streaming-and-team-gb\/\">as pieced together by BBC Sport\u2019s Head of Digital and Radio Ben Gallop<\/a>, are impressive.<\/p>\n<p><strong>J-League to Perform<\/strong><\/p>\n<p>I love Japan. I love the J-League. And I love <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/media-j-league-transform-perform\">this piece by SportBusiness International<\/a>.<\/p>\n<p><strong>Holiday<\/strong><\/p>\n<p>Unlimited annual leave \u2013 an innovative and exciting new corporate practice in 2008, but, it turns out, <a href=\"https:\/\/mfbt.ca\/unlimited-vacation-and-other-forms-of-guilt-based-management-44413269a184#.bawx4fvur\">actually pretty insidious<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><strong>31st August, 2016<\/strong><\/p>\n<p><strong>Liberty in for Formula One; Chinese finance hits cycling; Nike and Adidas\u2019 decision to quit golf explained; blockbuster US stadium deals; tennis data podcasts; and beer-fuelled Olympic speculation.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6664\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/08\/Formula-One-Belgium.jpg\" alt=\"F1 Grand Prix of Belgium\" width=\"699\" height=\"375\" \/><\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>An oldie but a goodie<\/strong><\/p>\n<p>We\u2019ve heard this one before but we\u2019ll happily hear it again: Liberty Global are getting ready to splash the cash &#8211; $8. 5 billion of the stuff \u2013 on Formula One. Liberty boss John Malone was rumoured to be preparing a takeover in 2014, and now the rumours are back and the figures are higher; but is this just <a href=\"http:\/\/www.espn.co.uk\/f1\/story\/_\/id\/17395264\/f1-sale-news-smacks-deja-vu\">\u2018the latest move in a multi-decade power play between two international media moguls?\u2019<\/a><\/p>\n<p><strong>Crouching Tigers, Hidden Dragon<\/strong><\/p>\n<p>Hull City are the latest glamorous European soccer team to get out on the dance floor with a Chinese suitor. The Premier League side are firmly <a href=\"http:\/\/www.hulldailymail.co.uk\/who-is-dai-yongge-the-chinese-tycoon-behind-hull-city-takeover\/story-29636154-detail\/story.html\">in the sights of shopping mall retail bigwig Dai Yongge<\/a>.<\/p>\n<p><strong>Chinese money \u2013 European soccer recap<\/strong><\/p>\n<p>Not for nothing is the Financial Times called the Financial Times, and this is a comprehensive summary from that very paper of <a href=\"http:\/\/www.ft.com\/cms\/s\/0\/e246a8f2-6a9d-11e6-a0b1-d87a9fea034f.html\">the influx of Chinese finance to European soccer of late<\/a>.<\/p>\n<p><strong>Deals on wheels<\/strong><\/p>\n<p>I\u2019m waiting for the FT recap on Chinese investment in top-level cycling, which kicked off this week with the <a href=\"http:\/\/www.cyclingnews.com\/news\/chinese-take-over-of-lampre-produces-more-questions-than-answers\/\">Lampre-Merida team securing investment from TJ Sport Consultation.<\/a><\/p>\n<p><strong>LAFC breaks ground again. And again.<\/strong><\/p>\n<p>Following the breakthrough financing agreement that allowed work to begin, MLS expansion team LAFC have broken ground on a new 22,000-capacity, $350 million soccer-specific stadium. They\u2019ve also <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-08-23\/bank-run-by-41-year-old-said-to-pay-100-million-to-name-stadium\">nailed a 15-year, $100 million naming rights deal with Banc of California<\/a>.<\/p>\n<p><strong>Guaranteed to cause a fuss<\/strong><\/p>\n<p>The Chicago White Sox have signed a <a href=\"http:\/\/www.chicagobusiness.com\/article\/20160824\/BLOGS04\/160829927\/white-sox-home-gets-a-new-name-guaranteed-rate-field\">13-year naming rights deal with mortgage provider Guaranteed Rate<\/a>.<\/p>\n<p><strong>Speculate to accumulate<\/strong><\/p>\n<p>It\u2019s not the first sports sponsorship deal Uber have done, but the fact that the announcement that the <a href=\"https:\/\/www.monumentalsportsnetwork.com\/articles\/uber-partners-with-monumental-sports-entertainment\">ride sharing firm had signed with Monumental\u2019s various Washington franchises<\/a> happened as I was sharing an ice cold London Lager with SBJ Executive Editor Abe Madkour got me thinking: surely a deal with the LA 2024 Olympic bid is around the corner for Uber, already a lynchpin piece of transport infrastructure in the city. Abe, unimpressed by my speculation but happy to be chatting Olympic bids over beer, put his cards on the table for 2024: he thinks LA will nab it, not least because of the fact that US broadcaster NBC will be desperate for a home-Games opportunity. My money\u2019s on Paris at this stage, I have to say. Sticking with the TV theme, it\u2019s unlikely that NBC will find much balm to soothe its Rio sores in <a href=\"http:\/\/www.nytimes.com\/2016\/08\/23\/sports\/with-audience-shrinking-nbc-looks-cautiously-to-olympics-in-asia.html?smid=tw-share&amp;_r=2\">the next three Games in Asia<\/a>. An LA Games would be a welcome tonic at that point, but not an imperative one as the Peacock is signed up to sip the IOC\u2019s medicine until 2032. European rights-holder Discovery, however, with its Paris-based Eurosport might still be in the Olympic honeymoon period by 2024, after which, crucially, its deal is set to expire. Needless to say, Abe was already in an Uber halfway back to his hotel once I\u2019d reached my painstaking conclusion. Oh, and, not entirely unexpectedly, <a href=\"http:\/\/www.insidethegames.biz\/articles\/1041089\/rome-to-pull-out-of-race-to-host-2024-olympic-and-paralympic-games-imminently-according-to-reports\">Rome is on the verge of pulling out<\/a>.<\/p>\n<p><strong>Stateside view<\/strong><\/p>\n<p>The hottest stories on SportBusiness Daily this week include:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/08\/22\/Olympics\/NBC-Lochte.aspx\">Criticism for NBC<\/a> for buying Ryan Lochte\u2019s Olympic fibs;<\/li>\n<li>Some <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/08\/22\/Finance\/BAM-Tech.aspx?utm_campaign=SportsBusiness+Saturday8%2f27%2f2016&amp;utm_source=DailyLink1&amp;utm_medium=email\">financial manoeuvring<\/a> inside everyone\u2019s favourite next-generation sports content and technology company BAM Tech;<\/li>\n<li>American Express <a href=\"https:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/08\/24\/Marketing-and-Sponsorship\/AmEx-US-Open.aspx\">have come over all Space Age<\/a> in their latest activation efforts at the US Open.<\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><strong>Making a racket<\/strong><\/p>\n<p>The WTA, it\u2019s safe to say, is a fairly game organisation, open-minded to change. It has pioneered large-scale calendar development in China and has embraced technology with open arms. SAP, its tech sponsor, has reaped the benefits, exploiting the WTA\u2019s on-court coaching rule to usher in a new era for performance data in tennis. <a href=\"https:\/\/itunes.apple.com\/gb\/podcast\/leaders-performance-podcast\/id1124488318\">I served up some pretty tasty data questions for the Leaders Performance Podcast recently, only for SAP tech lead Jenni Lewis and Tennis Australia\u2019s Nicole Pratt to volley them away.<\/a><\/p>\n<p><strong>Choppy waters<\/strong><\/p>\n<p>There are a few things holding sailing back from making it as a powerhouse of modern day, commercial sport: the financial and logistical challenges involved in broadcasting it, and the fact that its most prestigious event, the America\u2019s Cup, has had a tendency to nosedive into legal murk since around 1851. Here\u2019s hoping that <a href=\"https:\/\/ca.sports.yahoo.com\/news\/ex-usoc-boss-schiller-stepping-down-americas-cup-013428918--spt.html\">commercial commissioner Harvey Schiller\u2019s recent resignation doesn\u2019t<\/a> precede another such dip.<\/p>\n<hr \/>\n<p><strong>Brief bits<\/strong><\/p>\n<ul>\n<li>Bayern Munich are giving their <a href=\"http:\/\/www.sporttechie.com\/2016\/08\/25\/how-bayern-munich-approached-the-launch-of-their-upgraded-apps-with-a-global-mindset\/\">apps the Omnigon treatment<\/a>;<\/li>\n<li>Nike and Adidas are hanging up their golf bags and <a href=\"http:\/\/www.bbc.co.uk\/news\/business-37153683\">Bill Wilson knows why<\/a>.<\/li>\n<\/ul>\n<p><strong>\u00a0<\/strong><strong>Bigger bits<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/www.nytimes.com\/2016\/08\/26\/business\/dealbook\/cycling-matches-the-pace-and-pitches-of-tech.html?_r=2\">Cycling is the new golf<\/a>. Again.<\/li>\n<li>Is Alan Abrahamson the greatest comms man the IOC never had? He\u2019s certainly one of the Olympic movement\u2019s most articulate champions in these troubled times. <a href=\"http:\/\/linkis.com\/www.3wiresports.com\/jOWx0\">This, on the avoidance of the \u2018Rio Apocalypse\u2019, is excellent as ever<\/a>.<\/li>\n<li>The Olympics have always provided \u2018an accelerated laboratory for exploring new technologies that will shape the future of sports broadcasting\u2019. Philip Barker charts exactly <a href=\"http:\/\/www.insidethegames.biz\/articles\/1040999\/philip-barker-eighty-years-of-olympic-tv-and-now-an-olympic-channel#.V8CuB7NmNCY.twitter\">how that\u2019s happened over the history of the modern Olympics.<\/a><\/li>\n<\/ul>\n<hr \/>\n<p><strong>24th August, 2016<\/strong><\/p>\n<p><strong>Chinese money in for Liverpool; Emirates money in for the NBA; and Shinzo Abe\u2019s Super Mario costume explained.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6580 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/08\/John-Henry-Linda-Pizzuti.jpg\" width=\"699\" height=\"375\" \/><\/p>\n<h5>Liverpool owner John W Henry reacts as his wife Linda Pizzuti<\/h5>\n<h3><strong>Hot Money<\/strong><\/h3>\n<p><strong>Liverpool in on the action<\/strong><\/p>\n<p>John W Henry, the American owner of Premier League soccer club Liverpool, is prepared to listen to what potential investors have to say. Riding the sports industry zeitgeist, those <a href=\"https:\/\/www.theguardian.com\/football\/2016\/aug\/21\/liverpool-owners-open-to-sale-stake-in-club-reported-chinese-interest?CMP=share_btn_tw\">reported investors include financial conglomerate Everbright<\/a>. Any guesses as to where they\u2019re based?<\/p>\n<p><strong>Lyon stake sold<\/strong><\/p>\n<p>IDG Capital Partners \u2013 any guesses where they\u2019re based \u2013 have taken <a href=\"http:\/\/www.insideworldfootball.com\/2016\/08\/15\/chinas-idg-enters-frances-ligue-1-taking-e100m-piece-lyonnias\/\">a 20% stake in top-tier French soccer side Lyon<\/a>.<\/p>\n<p><strong>Agents of change<\/strong><\/p>\n<p>It\u2019s not just soccer clubs attracting investment from China, <a href=\"http:\/\/www.ecns.cn\/business\/2016\/05-27\/212181.shtml\">established agencies are also courting the Yuan<\/a>.<\/p>\n<p><strong>A sign?<\/strong><\/p>\n<p>Japanese Prime Minister Shinzo Abe\u2019s appearance at the Rio Olympic closing ceremony in a Super Mario costume may well point to an impending deal between Nintendo and the Tokyo 2020 organising committee. It could also have been a coded celebration of the $661 million windfall the Japanese games giant has just banked following <a href=\"http:\/\/www.polygon.com\/2016\/8\/22\/12584458\/nintendo-seattle-mariners-sale-661-million\">MLB\u2019s approval of the sale of the Seattle Mariners<\/a>.<\/p>\n<p><strong>Perform in the spotlight<\/strong><\/p>\n<p>Fresh from launching \u2018the Netflix of sport\u2019, sports digital powerhouse Perform has been the <a href=\"http:\/\/www.telegraph.co.uk\/business\/2016\/08\/20\/blavatniks-perform-group-rebuffs-tech-investors-to-build-netflix\/\">subject of equity investment enquiries<\/a> from big guns like Amazon, Facebook and YouTube. So far, current owner Access is opting to finance Perform\u2019s expansion plans itself.<\/p>\n<p><strong>Alley-oop for Emirates<\/strong><\/p>\n<p>Emirates airline marketing chief Boutros Boutros last year expressed his pride at the fact that his company was one of the first to nudge the NBA down the route of jersey sponsorship. Perhaps unsurprisingly, <a href=\"http:\/\/www.chicagotribune.com\/sports\/basketball\/ct-emirates-nba-jersey-ads-20160817-story.html\">Emirates is now reported to be negotiating with several of the league\u2019s top teams<\/a>.<\/p>\n<p><strong>Shout out<\/strong><\/p>\n<p>A heartfelt virtual handshake to executive representatives from Delta, Ferrari, Juventus, the Philadelphia 76ers and Ajax, all of which this week <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">confirmed their spots at the Leaders Sport Business Summit in London in October<\/a>. Look forward to seeing you there.<\/p>\n<p><strong>The flame goes out, but the glow remains<\/strong><\/p>\n<p><strong>ROI for RIO?<\/strong><\/p>\n<p>There were as many as 30,000 accredited journalists in Rio for the Games. Suddenly, an unprecedented number of global eyeballs were on Brazil. <a href=\"http:\/\/www.cjr.org\/opinion\/olympics_rio_ryan_lochte.php\">But did the world\u2019s media short-change the country and its Marvellous City?<\/a><\/p>\n<p><strong>Setting out your stall<\/strong><\/p>\n<p>Doing business in Brazil was, predictably perhaps, not particularly easy, as the USOC found out with <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-08-16\/doing-business-in-brazil-team-usa-learned-the-hard-way\">its on-the-ground retail venture<\/a>.<\/p>\n<p><strong>Yen we can<\/strong><\/p>\n<p>Toyota and Bridgestone have become <a href=\"https:\/\/www.olympic.org\/news\/worldwide-top-partner-toyota-becomes-founding-partner-of-olympic-channel\">the first two IOC TOP sponsors to sign on as founding partners of the new Olympic channel<\/a>. My money is on Panasonic becoming the third, as the Japanese companies in the top-tier Olympic commercial programme show willing ahead of their home Games in 2020.<\/p>\n<p><strong>A word from their advertisers<\/strong><\/p>\n<p>Ratings were down for much of NBC\u2019s Olympic coverage this year, although NBC Sports Group chairman Mark Lazarus was careful to give the Rio Games an A to London\u2019s A+. The drop-off, it seems, is not a huge concern. As <a href=\"https:\/\/stratechery.com\/2016\/the-sports-linchpin\/\">this Stratechery piece contests<\/a>, could the Peacock\u2019s advertisers have nowhere else to go?<\/p>\n<p><strong>Pat on the back foot<\/strong><\/p>\n<p>Olympic Council of Ireland chief Pat Hickey found himself in a spot of bother in Rio. He\u2019s been billed as <a href=\"http:\/\/www.independent.ie\/life\/pat-hickey-the-teflon-man-of-sport-34958282.html\">the Teflon man of sport<\/a>.<\/p>\n<hr \/>\n<h3><strong>Longer reads<\/strong><\/h3>\n<p><strong>Transfer enquiry<\/strong><\/p>\n<p>Transfer sagas can be tedious. Legal detail is often tedious. Nevertheless, <a href=\"http:\/\/www.reevaldo.com\/story\/football-club-transfer-negotiations\">this is a genuinely fun depiction<\/a> of the legal to-ings and fro-ings in a soccer transfer deal. Plus, this Reevaldo chap sounds like a player.<\/p>\n<p><strong>Character building<\/strong><\/p>\n<p>Tom Vernon headed a group of investors to buy top-tier Danish soccer club FC Nordsj\u00e6lland last year. The former Manchester United scout has now <a href=\"https:\/\/leadersinsport.com\/performance\/coaching-and-developemnt\/i-hired-sports-first-head-character-development\/\">hired what he believes to be sport\u2019s first Head of Character Development<\/a>.<\/p>\n<p><strong>The champions<\/strong><\/p>\n<p>The <a href=\"http:\/\/www.espnfc.com\/blog\/marcotti-musings\/62\/post\/2930404\/uefa-champions-league-structural-changes-as-explained-by-gab-marcotti\">Uefa Champions League is being tweaked,<\/a> but not, perhaps, as much as <a href=\"http:\/\/en.ytsports.cn\/news-2851.html\">Dalian Wanda would like<\/a>.<\/p>\n<p><strong>Hackathons<\/strong><\/p>\n<p>Hackathons. I\u2019m not entirely sure what they are, but I know for sure that they\u2019re happening in sport. Manchester City\u2019s was <a href=\"http:\/\/www.sporttechie.com\/2016\/08\/01\/manchester-citys-first-football-data-hackathon-a-roaring-success\/\">billed a roaring success<\/a>, and I\u2019m sure <a href=\"http:\/\/nyloncalculus.com\/2016\/08\/16\/nba-hosting-first-ever-hackathon\">the NBA\u2019s will be too<\/a>.<\/p>\n<hr \/>\n<p><strong>16th August, 2016<\/strong><\/p>\n<p><strong>NBA courts data money; the new Netflix of sport; the other new Netflix of sport; technology trends; Millenial myth-busting; and an odd-looking Princess Leia.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-4992 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Insight-Adam-Silver-Featured-Image.jpg\" width=\"700\" height=\"375\" \/><\/p>\n<h5>Adam Silver, the Commissioner of the NBA, talks to Stephen Curry #30 of the Golden State Warriors<\/h5>\n<h3><strong>Hot Money<\/strong><\/h3>\n<p><strong>NBA on Sportradar\u2019s, well, radar<\/strong><\/p>\n<p>Data specialists Sportradar are <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-08-12\/nba-said-close-to-250-million-data-deal-with-sportradar\">closing in on a $250 million deal<\/a> to become the stats provider to the NBA, taking over the gig from Perform, which signed a long-term deal with world basketball governing body FIBA earlier this year. The six-year agreement will see Sportradar become the official data partner of three of the four major leagues, the NBA joining the NHL and the NFL in Sportradar\u2019s portfolio.<\/p>\n<p><strong>Bills usher in New Era<\/strong><\/p>\n<p>In what\u2019s being billed as surprise stadium naming rights deal, the Buffalo Bills NFL team are set to <a href=\"http:\/\/www.bizjournals.com\/buffalo\/news\/2016\/08\/13\/new-era-cap-buffalo-bills-reach-naming-rights-deal.html\">link up with locally-headquartered milliner New Era<\/a>.<\/p>\n<p><strong>It\u2019s in the game<\/strong><\/p>\n<p>The Premier League has eschewed its title sponsor model for the first time this year, but that hasn\u2019t stopped it upgrading video games publisher EA Sports to the new rarefied category of \u2018lead partner\u2019. Barclays was believed to be paying around \u00a340m-a-year for its last batch of title rights. According to SBJ, <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2016\/08\/10\/Marketing-and-Sponsorship\/EA-Sports-Premier-League.aspx\">EA\u2019s upgrade will see them pay \u00a321.6m-a-year<\/a> for the next three years. Peter Moore, EA\u2019s Chief Competition Officer, is <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">shipping his wisdom to London<\/a> for Leaders this October.<\/p>\n<p><strong>LA loan catapults MLS into the big leagues<\/strong><\/p>\n<p>Los Angeles Football Club will join Major League Soccer as an expansion team in 2018. They may be doing it in a new, 22,000-capacity soccer-specific stadium next to the LA Coliseum. Ownership has secured a loan for half the $350m projected cost of the project. And for the first time in MLS history, the loan will be <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-08-09\/apollo-s-berg-ares-s-rosenthal-lead-soccer-s-lafc-owner-group\">collateralised solely with revenue from the facility<\/a>.<\/p>\n<p><strong>Chinese money down under<\/strong><\/p>\n<p>The Great Chinese Soccer Takeover continues. <a href=\"http:\/\/www.heraldsun.com.au\/sport\/football\/melbourne-knights-approached-by-a-chinese-consortium-about-a-jointventure-aleague-license\/news-story\/30b0426186c7da51316a20d4b31ef06d\">Next stop: Australia<\/a>.<\/p>\n<p><strong>\u00a0<\/strong><strong>Games trump election<\/strong><\/p>\n<p>Grab your headphones, fire up the thinking cap, and get a load of the <a href=\"https:\/\/leadersinsport.com\/sport-business\/olympic-marketing-myths-magic-future\/\">latest Leaders podcast<\/a>. In a session from the Leaders Sport Business Summit in New York earlier this year, Bridgestone, P&amp;G, BMW and the USOC talk Olympic marketing: the myths, the magic and the future. Find out how the Summer Games, which fall slap bang in the middle of the US presidential election fandango each quadrennium, are the balm that soothes the nastiness of political rhetoric. Subscribe on iTunes by searching for \u2018The Leaders Podcast\u2019.<\/p>\n<p><strong>eSports trump Games<\/strong><\/p>\n<p>The most-searched event on secondary ticketing platform Stubhub over the last week was eSports\u2019 League of Legends championship. Plus, eSports is <a href=\"http:\/\/www.recode.net\/2016\/8\/8\/12405752\/olympic-streaming-esports-sandvine?mkt_tok=eyJpIjoiWXpneE1qZGhaRFptT1RnMCIsInQiOiJqS0FVemNxYzJ6ZDhWZjVlVXNadnI0WVlEN0dEZDhJZGZaVGhSdGtZZW1nT0pkZFRaSmo3VkRUR2JPdml0OTIrRFR5Zm05NjJBYnVLUjVwZjBVMG02WE9lVHoxVWQ0dldxU3J6cmRKc3Rpbz0ifQ%3D%3D\">taking up more US bandwidth<\/a> than the Olympics. eSports takes place digitally, is performed by digital natives for an audience of digital natives. They\u2019re almost certainly really good at integrating data into the fabric of the games and the infrastructure around them, right? <a href=\"https:\/\/theringer.com\/the-wild-west-of-e-sports-1cc050f8100e#.ob6r0rurp\">Wrong<\/a>.<\/p>\n<p><strong>School\u2019s out for summer<\/strong><\/p>\n<p>Bill Hancock runs the College Football Playoffs. He also <a href=\"http:\/\/www.forbes.com\/sites\/kristidosh\/2016\/08\/08\/college-football-playoffs-bill-hancock-plays-an-integral-role-at-olympic-games\/#13a37bbe61b2\">spends his off-season volunteering<\/a> for the Olympics.<\/p>\n<p><strong>Digital Corner<\/strong><\/p>\n<p><strong>From the news lab<\/strong><\/p>\n<p>If the Olympics provide a platform for athletes of lesser-watched sports to showcase their talents on a world stage every four years, they also provide an opportunity for media organisations to showcase some of their latest digital tricks and wizardry. The audience is large, but the stakes are relatively low and the planning time allows for a more than normal level of innovation. This <a href=\"http:\/\/www.niemanlab.org\/2016\/08\/these-are-some-of-the-coolest-experiments-in-digital-news-coverage-of-the-2016-rio-olympics\/\">excellent Nieman Lab piece tracks \u2018some of the coolest experiments in digital news coverage\u2019<\/a> from the Games, including some stellar work from the New York Times graphics department.<\/p>\n<p><strong>The Netflix of sport<\/strong><\/p>\n<p>Hat tip to the Perform PR team who have <a href=\"http:\/\/svgeurope.org\/blog\/headlines\/perform-launches-netflix-style-sports-streamer-with-netflix-style-global-ambition\/\">successfully positioned the newly-launched DAZN streaming service almost universally as the \u2018Netflix of sport\u2019<\/a>, even as <a href=\"http:\/\/www.medialifemagazine.com\/just-imagine-sports-streaming-netflix\/\">industry speculation suggested that Netflix itself<\/a> might become the Netflix of sport. So far, the service is available in Germany, Austria and Switzerland, with a Japanese version in the pipeline. Over to the rights team, the lawyers and the technical bods to make it work.<\/p>\n<p><strong>Another Netflix of sport<\/strong><\/p>\n<p>But wait, what\u2019s this? With Disney\u2019s $1 billion acquisition of a stake in MLB\u2019s BAMTech streaming division confirmed, subsidiary <a href=\"http:\/\/variety.com\/2016\/digital\/news\/espn-sports-streaming-disney-bamtech-1201834006\/\">ESPN is now planning to launch its own multi-sport streaming service<\/a> by the end of the year.<\/p>\n<hr \/>\n<h3><strong>Longer reads (and pictures)<\/strong><\/h3>\n<p><strong>Everyone loves a list<\/strong><\/p>\n<p>The SportBusiness International thermometer has been dipped into the centre of the sports industry this month, and the readings are in: the <a href=\"http:\/\/www.sportbusiness.com\/sportbusiness-international\/11-technologies-are-transforming-business-sport\">11 hottest technology trends in the business of sport are charted here<\/a>.<\/p>\n<p><strong>Millenial Bug<\/strong><\/p>\n<p>Richard Gillis has <a href=\"http:\/\/www.sportspromedia.com\/notes_and_insights\/the_unofficial_partner_column_millennial_bug\">spoken to Millenials<\/a> to understand who they are and what they\u2019re doing so that you don\u2019t have to.<\/p>\n<p><strong>Does baseball need Tim Tebow?<\/strong><\/p>\n<p>I\u2019d love to say no, but <a href=\"https:\/\/www.theguardian.com\/sport\/2016\/aug\/10\/tim-tebow-mlb-baseball-tryout\">this indicates that actually the answer might be yes<\/a>.<\/p>\n<p><strong>\u00a0<\/strong><strong>Princess Leia has changed<\/strong><\/p>\n<p>Erick Thohir is the President of Serie A giants Inter Milan. He\u2019s also, it seems<a href=\"https:\/\/www.instagram.com\/p\/BIIpzZSgMtp\/?hl=en\">, a committed Star Wars fan<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><strong>8th August, 2016<\/strong><\/p>\n<p><strong>Berlusconi cashes in; Prokhorov cashes out; Barack Obama\u2019s sporting destiny and the White House as sports venue; plus, the must-read pieces from Rio.<\/strong><\/p>\n<div id=\"attachment_6363\" style=\"width: 709px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-6363\" class=\"size-full wp-image-6363\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Silvio-Berlusconi.jpg\" alt=\"Silvio Berlusconi\" width=\"699\" height=\"375\" \/><p id=\"caption-attachment-6363\" class=\"wp-caption-text\">Silvio Berlusconi<\/p><\/div>\n<h3><strong>Hot Money<\/strong><\/h3>\n<hr \/>\n<p><strong>Bunga Bunga <\/strong><\/p>\n<p>The tedious AC Milan sale saga drew to a conclusion this week as former Italian premier and current Italian tycoon Silvio Berlusconi <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-08-05\/berlusconi-s-ac-milan-era-ends-with-sale-to-chinese-investors\">sealed the deal with the Sino-Europe Sports Investment Management Changxing<\/a>. That mouthful includes Haixia Capital and Yonghong Li. The agreement values the club at 740 million euros and means that both Milanese soccer giants are now Chinese owned.<\/p>\n<p><strong>Peace out<\/strong><\/p>\n<p>Chinese investors have fixed their sights well and truly on the centre of the English soccer scene. Well, the centre of England at least, as West Bromwich Albion became the fourth Midlands club \u2013 alongside Aston Villa, Birmingham City and Wolverhampton Wanderers &#8211; with Chinese ownership this week. Long-time chairman Jeremy Peace <a href=\"http:\/\/www.telegraph.co.uk\/football\/2016\/08\/05\/west-brom-sold-to-chinese-investment-group\/\">finalised a \u00a3150 million deal with landscaping impresario Guochuan Lai<\/a>.<\/p>\n<p><strong>Brooklyn bound<\/strong><\/p>\n<p>Bloomberg ran a <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-08-02\/facing-kremlin-full-court-press-nets-owner-pivots-to-brooklyn\">good update on Nets owner Mikhail Prokhorov\u2019s Russian assets this week<\/a>. The billionaire is bedding down in Brooklyn.<\/p>\n<p><strong>Skills to pay the bills<\/strong><\/p>\n<p>DraftKings and FanDuel are back in the Big Apple after <a href=\"http:\/\/www.theverge.com\/2016\/8\/4\/12373786\/draftkings-fanduel-legal-new-york-state\">a piece of legislation passed that ruled that fantasy sports are games of skill<\/a>, and not gambling. The pair were banned from New York in March, but the new law opens the market up again, and is set to generate $4 million for the state.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5697\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/05\/Logo-Golden-State-Warrios.jpg\" alt=\"Logo - Golden State Warrios\" width=\"600\" height=\"453\" \/><\/p>\n<p><strong>Dub nation<\/strong><\/p>\n<p>The Golden State Warriors might have lost out to the Cleveland Cavaliers in this year\u2019s NBA Finals, but the Bay Area team are winning hearts left, right and centre with their innovative approach to digital engagement. Here\u2019s <a href=\"http:\/\/diginomica.com\/2015\/06\/22\/golden-state-warriors-a-fans-eye-view-of-digital-customer-experience\/\">a fan\u2019s eye view of the Warriors\u2019 digital customer experience<\/a>, and here\u2019s <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/?utm_source=exact%20target&amp;utm_medium=leaders%20digest&amp;utm_campaign=Leaders%20Digest\">an invitation<\/a> to come to hear the franchise\u2019s VP of Marketing and Digital, Kenny Lauer, reveal some secrets at Leaders Week this October.<\/p>\n<p><strong>Calling the shots<\/strong><\/p>\n<p>In five short months\u2019 time, President Barack Obama will be out of a job. A fully-paid up sports fan, is it outrageous to suggest that Obama might quite enjoy a new career in a new town (a town called top-level sports administration). Richard Deitsch runs the rule over the <a href=\"http:\/\/www.si.com\/tech-media\/2016\/07\/31\/president-barack-obama-sports-commentator-media-circus-espn-march-madness\">president\u2019s sports commentator credentials here<\/a>, and if that doesn\u2019t work, I suppose he could always run President Trump\u2019s golf business for him.<\/p>\n<p><strong>Hoop dreams to golf greens<\/strong><\/p>\n<p>Sticking with Obama, and The Undefeated has <a href=\"https:\/\/theundefeated.com\/features\/obama-the-aging-athlete\/\">a terrific piece<\/a> this week on the president\u2019s retreat from the physical intensity of basketball to the serenity of golf. Obama, of course, had a full court installed in the White House grounds, but who knew that it was George H.W. Bush who had the first White House hoop put up? Or that Richard Nixon had a one-lane bowling alley built under the White House\u2019s North Portico? Or that Gerald Ford had an outdoor pool dug in? Talk about public funds for sporting infrastructure projects\u2026.<\/p>\n<p><strong>Golf greens to\u2026 somewhere else<\/strong><\/p>\n<p>Nike are pulling out of the golf equipment business, and <a href=\"https:\/\/twitter.com\/synergytim\/status\/761126188098224128\">Tim Crow is good at Twitter<\/a>. Is golf the problem, or <a href=\"http:\/\/www.sportspromedia.com\/notes_and_insights\/nike_and_golf_the_affair_is_over\">did Nike have a problem with golf<\/a>?<\/p>\n<p><strong>A roof with a view<\/strong><\/p>\n<p>12 years in the planning, hundreds of workers, four design studies, three giant cranes, and $150 million and <a href=\"http:\/\/www.wsj.com\/articles\/new-roof-at-national-tennis-center-promises-a-dryer-u-s-open-1470183979\">the retractable roof on the Arthur Ashe Stadium at the Billie Jean King National Tennis Center is ready<\/a>.<\/p>\n<p><strong>Virtual learning<\/strong><\/p>\n<p>British broadcaster Sky set up a dedicated ten-person virtual reality team in February this year. Sky VR Studio has been <a href=\"https:\/\/www.facebook.com\/SkySports\/videos\/vb.10911153761\/10154006965593762\/?type=2&amp;theater\">tinkering in Formula One<\/a>, among other places, and Digiday reports on the <a href=\"http:\/\/digiday.com\/publishers\/six-months-sky-learned-vr\/\">four lessons the broadcaster has learned from VR<\/a> so far.<\/p>\n<hr \/>\n<h3><strong>Faster, higher, stronger reads<\/strong><\/h3>\n<p><strong>Dear Diary<\/strong><\/p>\n<p>A couple of business-focused diaries to keep track of from Rio: <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2016\/08\/08\/On-The-Ground-In-Rio\/Rio-agency.aspx\">Ben Fischer is on the ground in Rio for the SportsBusiness Journal<\/a>, while <a href=\"http:\/\/www.sportspromedia.com\/notes_and_insights\/the_rio_2016_olympic_diary_day_six\">Eoin Connolly is on prolific and comprehensive form<\/a> too.<\/p>\n<p><strong>Gin and juice<\/strong><\/p>\n<p>With so much drama in the I-O-C, it\u2019s kinda hard being Craig R-double E-D-I-E, as Snoop Dogg no doubt would have rapped were he interested in the machinations of the Olympic movement. The Olympics are underway in Rio, and the Russian doping scandal rumbles on. On the eve of the Games, former World Anti-Doping Agency investigator Jack Robertson launched <a href=\"https:\/\/www.propublica.org\/article\/olympics-top-investigator-secret-efforts-undermine-russian-doping-probe?utm_campaign=sprout&amp;utm_medium=social&amp;utm_source=twitter&amp;utm_content=1470279227\">a blistering public critique<\/a> of the organisation and its president, Sir Craig Reedie.<\/p>\n<p><strong>Floating another idea (about floating)<\/strong><\/p>\n<p>It costs a lot of money to host an Olympic Games. So what about constructing a reusable, floating Olympic city that could be towed on waterways from host to host to ease the financial burden? The idea <a href=\"http:\/\/newsfeed.time.com\/2011\/04\/17\/float-on-bring-the-olympics-anywhere-with-transportable-water-venues\/\">is far-fetched, but not new<\/a>. The Harvard Business Review this week carries a less far-fetched, but equally <a href=\"https:\/\/hbr.org\/2016\/08\/the-olympics-needs-a-new-business-model?utm_source=twitter&amp;utm_medium=social&amp;utm_campaign=harvardbiz\">paradigm-shifting idea for a \u2018new way\u2019 for the Olympic movement<\/a>.<\/p>\n<p><strong>Olympic gold<\/strong><\/p>\n<p>A thought-provoking look at the \u2018movement\u2019 and where <a href=\"https:\/\/www.washingtonpost.com\/sports\/olympics\/olympic-executives-cash-in-on-a-movement-that-keeps-athletes-poor\/2016\/07\/30\/ed18c206-5346-11e6-88eb-7dda4e2f2aec_story.html\">the cash it generates ends up from the Washington Post<\/a>.<\/p>\n<ul>\n<li>The inimitable Bob Costas, the face of NBC\u2019s Olympic coverage, <a href=\"http:\/\/www.usatoday.com\/story\/sports\/olympics\/rio-2016\/2016\/08\/04\/bob-costas-nbc-pinkeye\/88038908\/\">talks pinkeye in USA Today<\/a>.<\/li>\n<li>From the Hindustan Times, <a href=\"http:\/\/www.hindustantimes.com\/analysis\/india-should-not-even-try-to-host-the-olympics\/story-pvAQCI2QJaK3WyIvFMqTlO.html\">why Indians should not let the Olympics make them feel bad<\/a>.<\/li>\n<li>Scottish MP Ruth Davidson has <a href=\"https:\/\/twitter.com\/RuthDavidsonMSP\/status\/762256364282474496\">got into the OIympic spirit<\/a>, enjoying the hockey this weekend.<\/li>\n<\/ul>\n<hr \/>\n<p><strong>1st August, 2016<\/strong><\/p>\n<p><strong>College sports luring private equity big boys; China invests (again, and again); Twitter\u2019s sporting love affair explained; Olympic ambush alert; transfer myth-busting; Peter Carlisle and more.<\/strong><\/p>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6263 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Wisconsin-Badgers-Sweet-Sixteen.jpg\" width=\"699\" height=\"375\" \/><\/p>\n<h6><strong>The Wisconsin Badgers take on the Notre Dame Fighting Irish<\/strong><\/h6>\n<hr \/>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>College fund<\/strong><\/p>\n<p>Bloomberg sources suggest Texas-based college sports marketing player Learfield is on the verge of a takeover, with the usual private equity suspects, including Formula One owner CVC Capital, and Blackstone, <a href=\"https:\/\/twitter.com\/soshnick\/status\/758695721008820224\">mulling bids<\/a>. Providence Equity Partners bought a controlling stake in the company three years ago.<\/p>\n<p><strong>Yuan who\u2019s army?<\/strong><\/p>\n<p>A third English Championship soccer side is believed to be in the sights of Chinese investors. Following Chinese acquisitions of Aston Villa and Wolves, sleeping giant <a href=\"http:\/\/www.insideworldfootball.com\/2016\/07\/29\/leeds-united-become-latest-championship-target-chinas-big-money-players\/\">Leeds United is now fluttering its eyelashes and showing some ankle<\/a>.<\/p>\n<p><strong>Alibaba goes big on boxing and eSports<\/strong><\/p>\n<p>Do you run a large-scale Chinese digital empire without a dedicated sports arm? Get with the programme. This week, it\u2019s been the turn of retail giant Alibaba, through its Alisports division, to invest major money across the sports industry, <a href=\"http:\/\/en.ytsports.cn\/news-2790.html\">signing a $500 million joint venture with the International Boxing Association (AIBA)<\/a>, then <a href=\"http:\/\/www.thedrum.com\/news\/2016\/07\/28\/alibaba-injects-149m-esports-partnering-governing-body-iesf-gain-it-recognition\">an \u2018exclusive strategic partnership\u2019 (read: $149 million in investment) with the International eSports Federation (IeSF)<\/a>.<\/p>\n<p><strong>CSL Sky high<\/strong><\/p>\n<p>The Chinese Super League, meanwhile, is reaping the benefits of its $1.24 billion five-year rights deal with CSM. IMG bought the international rights from CSM in March and this week <a href=\"http:\/\/www.sportcal.com\/Media\/News\/Detail\/105319\">sold a three-year package of UK rights on to Sky Sports<\/a>.<\/p>\n<p><strong>Twitter\u2019s sporting love affair explained<\/strong><\/p>\n<p>Twitter has had a busy few months in the media rights market. <a href=\"http:\/\/variety.com\/2016\/digital\/news\/twitter-esports-eleague-1201825650\/\">Its latest deal saw it take on Twitch and YouTube in the eSports space<\/a> this past weekend. Michael Long has <a href=\"http:\/\/www.sportspromedia.com\/sportspro_blog\/the_long_read_1\">the skinny on how Twitter fell head over heels for sport.<\/a><\/p>\n<p><strong>Insta-jam hot<\/strong><\/p>\n<p>It\u2019s not just Twitter making moves in the social space. Facebook-owned Instagram reckons that 165 million of its 500 million monthly users are sports fans, and the platform is <a href=\"https:\/\/iq.intel.com\/instagram-created-new-craze-sports-fans\/\">quickly gaining traction in sport<\/a>. Brandon Gayle, Instagram\u2019s Head of Sports Partnerships, will be at the Leaders Fan Marketing Summit in London this October. <a href=\"https:\/\/leadersinsport.com\/enquire\/?event_id=34&amp;event_name=The+Fan+Marketing+Summit&amp;salesforce_title=Enquiry+-+The+Fan+Marketing+Summit+-+London+-+2016\">Will you<\/a>?<\/p>\n<p><strong>Sportswear giants; financial tidbits<\/strong><\/p>\n<p>Nike has <a href=\"https:\/\/twitter.com\/matthewkish\/status\/758030105201356800\">$9.4 billion in endorsement contracts<\/a> on the books this year, a sizeable leap on last year\u2019s figure. Adidas, meanwhile, has <a href=\"http:\/\/uk.reuters.com\/article\/uk-adidas-results-idUKKCN1080JJ\">adjusted its 2016 profit forecast upwards<\/a> for a fourth time this year \u2013 largely though having one of its largest endorsement contracts terminated.<\/p>\n<p><strong>Kenya calling<\/strong><\/p>\n<p>Online bookmaker SportPesa became the first Kenyan company to sign a front-of-shirt sponsorship with a Premier League soccer club this week, as <a href=\"http:\/\/www.sbcnews.co.uk\/europe\/uk\/2016\/07\/25\/sportpesa-signs-shirt-sponsorship-deal-hull-city\/\">Hull City announced the most lucrative agreement<\/a> in the club\u2019s history. The deal is believed to be <a href=\"https:\/\/twitter.com\/synergytim\/status\/759678871897866240\">worth around \u00a33 million a year<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Olympic Digest<\/strong><\/p>\n<p><strong>It\u2019s all in the wording<\/strong><\/p>\n<p><a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-07-27\/why-nbc-tried-to-change-the-official-language-of-the-rio-games\">If you can\u2019t change the scheduling, change the language<\/a>. That was the logic behind NBC\u2019s failed attempt to shift the running order of the Olympic opening ceremony to ensure that US audiences had a reason to watch until the end.<\/p>\n<p><strong>Pok\u00e9-no-go<\/strong><\/p>\n<p>It\u2019s not the biggest issue affecting the upcoming Rio Olympics, but the athletes have already <a href=\"https:\/\/www.theguardian.com\/sport\/2016\/jul\/30\/no-pokemon-go-brazil-olympic-athletes-disappointed?CMP=share_btn_tw\">spoken out about the outrageous lack of Pok\u00e9mon Go<\/a> in Brazil. Fear not, Rio Mayor Eduardo Paes sent an urgent missive to Nintendo, pleading with them to release the game in his country.<\/p>\n<p><strong>Ambush alert<\/strong><\/p>\n<p>Look out for these <a href=\"http:\/\/www.gq.com\/story\/apple-watch-olympic-bands\">Apple watch straps at the Rio Games<\/a>, then watch as official clamp down on them.<\/p>\n<hr \/>\n<p><strong>Longer reads <\/strong><\/p>\n<p><strong>Under Armour over there<\/strong><\/p>\n<p>Sports teams using city dollars for infrastructure projects is a tried and tested model. But how about sportswear companies? Under Armour, led by charismatic founder Kevin Plank, has <a href=\"https:\/\/www.washingtonpost.com\/news\/digger\/wp\/2016\/07\/29\/when-the-titan-wants-to-build-the-town-under-armour-founder-kevin-planks-5-5-billion-plan-for-baltimore\/?postshare=6031469882835486&amp;tid=ss_tw\">a $5.5 billion development plan for the Port Covington area in south Baltimore<\/a>, with a $1.1 billion request for public funding pending. Plank and Under Armour have enormous amounts of goodwill in Baltimore, but it\u2019s divided the city.<\/p>\n<p><strong>Pain in the ass to top of the class<\/strong><\/p>\n<p>Octagon\u2019s Peter Carlisle is one of <em>the<\/em> Olympic athlete agents. SBJ executive editor Abe Madkour travelled to Maine earlier this year to hear <a href=\"http:\/\/www.sportsbusinessdaily.com\/Journal\/Issues\/2016\/07\/25\/Opinion\/From-The-Executive-Editor.aspx\">how Carlisle transformed himself from \u2018pain in the ass\u2019 to one of the most creative marketers working in the Olympic space<\/a>.<\/p>\n<p><strong>Who you gonna call? Myth-busters<\/strong><\/p>\n<p>Jersey sales paying back transfer fees, fax machines holding up deals, net spend, war chests, and image rights; <a href=\"http:\/\/thesetpieces.com\/features\/transfer-window-myth-busting\">nonsense well and truly debunked by The Set Pieces here<\/a>.<\/p>\n<p><strong>Reptile corner<\/strong><\/p>\n<p>Tony \u2018the Lizard\u2019 Bloom is the owner of English second-tier soccer side Brighton. The club has grand ambitions, and Bloom has <a href=\"http:\/\/uk.businessinsider.com\/inside-story-star-lizard-tony-bloom-2016-2\">a reputation as Britain\u2019s most successful gambler<\/a>.<\/p>\n<p><strong>Analyse this<\/strong><\/p>\n<p>Chief executives, are your analytics programmes a waste of time? That\u2019s a problem. <a href=\"https:\/\/hbr.org\/2016\/07\/how-ceos-can-keep-their-analytics-programs-from-being-a-waste-of-time\">Here\u2019s how to fix it.<\/a><\/p>\n<hr \/>\n<p><strong>25th July, 2016<\/strong><\/p>\n<p><strong>Russia, doping, and the great Olympic let-off; Chinese money in Europe; European money in Japan; and why the NBA\u2019s Charlotte decision matters.<\/strong><\/p>\n<hr \/>\n<div id=\"attachment_6105\" style=\"width: 710px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-6105\" class=\"wp-image-6105 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Bach-and-Putin.jpg\" alt=\"IOC President Thomas Bach and Russian President Vladimir Putin\" width=\"700\" height=\"350\" \/><p id=\"caption-attachment-6105\" class=\"wp-caption-text\">IOC President Thomas Bach and Russian President Vladimir Putin<\/p><\/div>\n<hr \/>\n<p><strong>From Russia, with narrative<\/strong><\/p>\n<p>Much has been written about <a href=\"http:\/\/www.wsj.com\/articles\/ioc-stops-short-of-banning-entire-russian-delegation-from-rio-olympics-1469369374\">the IOC\u2019s \u2018buck-passing\u2019 decision not to blanket-ban Russia from competing at the upcoming Rio Games<\/a>, despite the publication of a WADA report that showed 312 falsified results over five years across the majority of Olympic disciplines after the Russian sports ministry intervened in 577 positive tests. This week\u2019s \u2018longer reads\u2019 \u2013 further down the page \u2013 are dominated by the issue. But here\u2019s a thought, albeit a cynical one: the IOC\u2019s decision \u2013 or lack of one \u2013 could well lead to sky high audience figures for Rio, especially for narrative-focused US broadcaster NBC: nothing beats a good guys vs bad guys narrative.<\/p>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Keep the Wolves from the door<\/strong><\/p>\n<p>Chinese conglomerate <a href=\"http:\/\/variety.com\/2016\/biz\/asia\/chinas-fosun-buys-soccer-club-wolverhampton-wanderers-1201819279\/\">Fosun International have purchased second-tier English soccer club Wolverhampton Wanderers<\/a> for \u00a345 million.<\/p>\n<p><strong>Eastern promise<\/strong><\/p>\n<p>The list of European soccer clubs with Chinese ownership now reads Wolves, Man City, WBA, Aston Villa, Nice, Sochaux, Den Haag, Espanyol, Granada, Slavia Prague, Inter, AC Milan, Atletico Madrid. Why are Chinese investors and entrepreneurs buying European soccer clubs? <a href=\"http:\/\/www.policyforum.net\/chinas-soccer-spending-spree\/\">Here\u2019s why<\/a>.<\/p>\n<p>John Jiang, who bought Granada for 37 million euros and became the first Chinese owner in the NBA this year, will be <a href=\"https:\/\/leadersinsport.com\/enquire\/?event_id=31&amp;event_name=The+Sport+Business+Summit&amp;salesforce_title=The+Sport+Business+Summit\">explaining his acquisition strategy<\/a> at the Leaders Sport Business Summit this year.<\/p>\n<p><strong>Perform goes big<\/strong><\/p>\n<p>Japanese domestic soccer competition the J-League has sold a <a href=\"http:\/\/www.japantimes.co.jp\/news\/2016\/07\/23\/business\/corporate-business\/following-deal-j-league-perform-group-outlines-digital-vision-sports-japan\/#.V5XxQrgrKM8\">ten-year batch of digital broadcast rights to Perform<\/a>. At $2 billion, it is the largest commercial deal in the history of Japanese sports \u2013 not bad going considering the Tokyo 2020 Olympics are around the corner \u2013 and a signal that the Chinese won\u2019t be allowed a clear run at Asian soccer dominance in the coming years.<\/p>\n<p><strong>Sauber saved<\/strong><\/p>\n<p>Peter Sauber has retired, saving his eponymous Formula One outfit in the process by <a href=\"http:\/\/www.autosport.com\/news\/report.php\/id\/125365\">selling it to Longbow Finance<\/a>.<\/p>\n<p><strong>Banking on it<\/strong><\/p>\n<p>La Liga has swapped one bank for another, <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-07-20\/santander-said-to-pay-22-million-a-year-to-sponsor-la-liga\">signing Santander to a three-year title sponsorship deal worth around 60 million euros<\/a> \u2013 less than the 100 million euros-plus it was hoping for &#8211; and replacing BBVA in the role.<\/p>\n<p><strong>Sport and politics don\u2019t mix<\/strong><\/p>\n<p>Nonsense. Of course they do. The NBA pulled the 2017 All-Star game from its scheduled Charlotte host this week as a reaction to a controversial local law. Here\u2019s <a href=\"http:\/\/time.com\/4419503\/nba-all-star-game-charlotte-north-carolina-lgbt\/\">why it matters<\/a>, and here\u2019s <a href=\"http:\/\/www.sportsbusinessdaily.com\/Daily\/Issues\/2016\/07\/22\/Franchises\/Hornets.aspx\">how the decision will impact the Charlotte Hornets<\/a>.<\/p>\n<p><strong>Scouts who hack go to jail<\/strong><\/p>\n<p>Former St Louis Cardinals Scouting Director Christopher Correa has been <a href=\"http:\/\/www.nytimes.com\/2016\/07\/19\/sports\/baseball\/christopher-correa-a-former-cardinals-executive-sentenced-to-four-years-for-hacking-astros-database.html?_r=0\">sentenced to 46 months behind bars for a rather extreme case of high-tech cheating<\/a>.<\/p>\n<p><strong>RSN bubble set to burst<\/strong><\/p>\n<p>Moody\u2019s Investor Services has <a href=\"http:\/\/www.newsmediacoalition.org\/news_archive\/view?id=289&amp;x%5B0%5D=news\/list\">warned of \u2018cord-cutting\u2019 to come<\/a> across US regional TV subscription services. The regional rights bonanza in American sport may soon be over.<\/p>\n<p><strong>Bring the Payne<\/strong><\/p>\n<p>One of the Rio Olympic organisers\u2019 reactions to fears over the Zika virus was to sign the first ever official Olympic mosquito repellent supplier. Michael Payne, former head of the IOC marketing division, <a href=\"https:\/\/twitter.com\/MichaelRPayne1\/status\/756282432027029504\">was not impressed<\/a>.<\/p>\n<hr \/>\n<p><strong>Longer reads<\/strong><\/p>\n<p>Make no mistake about it, there is turmoil at the top-level of world sport, and anti-doping agencies are queuing up to criticise the IOC, not least among them <a href=\"http:\/\/www.abc.net.au\/news\/2016-07-25\/rio-2016-russia-non-olympic-ban-creates-schism-between-wada-ioc\/7657554\">WADA<\/a>, and <a href=\"http:\/\/www.bbc.co.uk\/sport\/olympics\/36879353\">USADA<\/a>.<\/p>\n<p>University of Houston cross-country coach Steve Magness on why <a href=\"https:\/\/medium.com\/@stevemagness\/no-one-really-wants-a-whistle-blower-russia-the-ioc-and-doping-6c0c2461bba7#.ib6oldsyk\">no one really wants a whistle blower<\/a>.<\/p>\n<p>The Guardian\u2019s Owen Gibson on <a href=\"https:\/\/www.theguardian.com\/sport\/blog\/2016\/jul\/24\/ioc-chaos-russia-olympics-rio-2016-doping?CMP=share_btn_tw\">the IOC\u2019s decision to choose obfuscation and chaos<\/a>.<\/p>\n<p>Nick Harris\u2019s <a href=\"http:\/\/www.sportingintelligence.com\/2016\/07\/25\/exposed-the-story-behind-the-story-of-russia-doping-and-the-ioc-250701\/\">hard-hitting story behind the story<\/a> of Russia, doping and the IOC.<\/p>\n<p>An alternative take \u2013 <a href=\"http:\/\/www.3wiresports.com\/2016\/07\/24\/imperfect-compromise-ioc-mostly-gets-right\/\">on why the IOC got it \u2018mostly right\u2019<\/a> \u2013 from the doyen of Olympic journalism, former LA Times and NBC columnist Alan Abrahamson. And for good measure, here\u2019s <a href=\"http:\/\/linkis.com\/www.3wiresports.com\/zN3od\">a piece he wrote earlier in the week<\/a> about the IAAF\u2019s decision to ban the entire Russian track and field team from Rio.<\/p>\n<hr \/>\n<h4><strong>18th July, 2016<\/strong><\/h4>\n<p><strong>Another round of Qatari funding; the Premier League\u2019s $4.12 billion rights haul explained; sport jumps onboard the Pokemon Go bandwagon; F1 falling behind; Lance Armstrong; Thomas Dimitroff; Eddie Jones; and the termination of emails.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_5996\" style=\"width: 710px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-5996\" class=\"size-full wp-image-5996\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/insight-leaders-digest-3.jpg\" alt=\"FC Barcelona's Lionel Messi\" width=\"700\" height=\"375\" \/><p id=\"caption-attachment-5996\" class=\"wp-caption-text\">FC Barcelona&#8217;s Lionel Messi<\/p><\/div>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Really hot money<\/strong><\/p>\n<p>This week\u2019s hot money is Qatari, with the news, first of all, that Qatar Sports Investments (QSI) has committed another one-year lump to FC Barcelona<a href=\"http:\/\/www.sportspromedia.com\/news\/report_fc_barcelona_agree_one_year_extension_with_qsi\">. It\u2019s 40 million euros, but not quite what Barca were hoping for.<\/a><\/p>\n<p>Elsewhere, Qatar National Bank (QNB) has signed a three-year, <a href=\"http:\/\/www.thepeninsulaqatar.com\/news\/qatar\/387460\/qnb-backs-turkey-s-trabzonspor-football-club\">multi-million euro jersey sponsorship with top-tier Turkish club Trabzonspor<\/a>, and Aspire Academy-owned <a href=\"http:\/\/en.as.com\/en\/2016\/05\/07\/football\/1462655457_512718.html\">Eupen have been granted promotion to Belgium\u2019s top flight<\/a>.<\/p>\n<p><strong>4.12 billion reasons the Premier League is the best in the world<\/strong><\/p>\n<p>The number-crunchers over at TV Sports Markets have been eating figures for breakfast again, and the results are in: Premier League media revenues will hit $4.12 billion this season, with at least $1.73 billion garnered from the latest round of international sales. <a href=\"http:\/\/www.sportbusiness.com\/tv-sports-markets\/free-article-premier-league-international-media-rights-revenues-set-increase\">Go here for the skinny on another glut of fat deals<\/a>.<\/p>\n<p><strong>The end of F1?<\/strong><\/p>\n<p>Probably not. But the end of Formula One involvement in Forbes\u2019 annual 50 Most Valuable Sports Teams rankings for the time being, as Ferrari drop out of the list this year &#8211; a valuation of $1.35 billion not enough to prevent it being <a href=\"http:\/\/www.forbes.com\/sites\/kurtbadenhausen\/2016\/07\/13\/dallas-cowboys-head-the-worlds-50-most-valuable-sports-teams-of-2016\/#38f139fa6bd7\">swamped by franchises whose average value has now reached $2.2 billion<\/a>, $450 million more than last year\u2019s rankings.<\/p>\n<p><strong>eSports Nook<\/strong><\/p>\n<p>Top soccer clubs across Europe have already started to recruit gamers to represent them in eSports tournaments, and now the NFL, with an eye on the popular EA Madden franchise<a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-07-15\/pro-sports-bets-on-video-gamers-for-growth\">, could be about to follow suit<\/a>.<\/p>\n<p><strong>Peekaboo Pikachu<\/strong><\/p>\n<p>The Sacramento Kings have built themselves a reputation as technology embracers since Vivek Ranadive bought the franchise in 2013. They\u2019ll try just about anything, and <a href=\"http:\/\/www.sporttechie.com\/2016\/07\/16\/pokemon-go-craze-reaches-the-sacramento-kings-and-other-nba-teams\/\">that now includes Pokemon Go<\/a>. They take the Leaders Digest gold medal for first sports franchise on this particular bandwagon.<\/p>\n<p><strong>The bloom of youth<\/strong><\/p>\n<p>Gold medals all round for the Leaders Under 40 class of 2016, <a href=\"https:\/\/leadersinsport.com\/leaders-40-shortlist-2016\/\">announced this week<\/a>. A gala bash at London\u2019s Natural History Museum awaits in October where the finest young talents in the industry will be honoured against a backdrop of, well, dinosaurs.<\/p>\n<p><strong>Twitter hits the rights game hard<\/strong><\/p>\n<p>Twitter is committing far more than just 140 characters to the live rights media market, as this latest <a href=\"https:\/\/techcrunch.com\/2016\/07\/14\/twitter-signs-a-live-streaming-deal-to-bring-pac-12-university-sports-to-its-service\/\">move for Pac-12 rights<\/a>, and this <a href=\"http:\/\/www.recode.net\/2016\/7\/12\/12157458\/twitter-inks-another-livestreaming-deal-this-one-with-bloomberg\">tie-up with Bloomberg<\/a> illustrate. Moves for NBA and MLS content are on the cards.<\/p>\n<p><strong>Continental shift<\/strong><\/p>\n<p>Nolan Partners, the Leaders Digest\u2019s executive search partner of choice, <a href=\"https:\/\/leadersinsport.com\/news\/nolan-partners-open-us-office\/\">has expanded its operation to North America<\/a>, bringing in new MD Chad Biagini in the process. With offices in LA and New York, Nolan Partners are ready to recruit. <a href=\"http:\/\/www.nolanpartners.com\/\">Hit them up<\/a>.<\/p>\n<p><strong>Roll up, roll up<\/strong><\/p>\n<p>Over here at Leaders Towers, we\u2019ve had a wealth of sports industry talent sign up to speak at Leaders Week in London this October. The latest blockbuster acts on the bill include NBA EVP and CMO Pam EL, new Aston Villa owner Tony Xia, Arsenal\u2019s head of marketing Charles Allen, and boohoo.com marketing director Richard Clark. <a href=\"https:\/\/leadersinsport.com\/enquire\/?event_id=31&amp;event_name=The+Sport+Business+Summit\">I\u2019ll be there too. Will you?<\/a><\/p>\n<hr \/>\n<p><strong>Longer reads<\/strong><\/p>\n<p><strong>How To Build Your Productivity In One Fail-safe Step: Eliminate Email<\/strong><\/p>\n<p>Not a new piece, but one tweeted by @BlakeWooster of 21<sup>st<\/sup> Club this week, there is an irony in a weekly email newsletter highlighting <a href=\"https:\/\/hbr.org\/2016\/02\/a-modest-proposal-eliminate-email\">a piece calling for the elimination of email<\/a>. But it\u2019s a good piece. And irony is in, even if email might be out.<\/p>\n<p><strong>A longer read for your ears<\/strong><\/p>\n<p>Lance Armstrong has a podcast, and it\u2019s excellent, even if, at well over an hour, he doesn\u2019t really know when to stop (just like his career, heh!). The <a href=\"http:\/\/lancearmstrong.com\/podcast\/the-forward-podcast-episode-4-thomas-dimitroff\">latest episode, with Atlanta Falcons GM Thomas Dimitroff<\/a>, is a good \u2018un.<\/p>\n<p><strong>A searing Sunday morning in Roppongi<\/strong><\/p>\n<p>England rugby coach Eddie Jones, the man who masterminded the greatest upset in the sport\u2019s history last year, <a href=\"http:\/\/www.ft.com\/cms\/s\/0\/ef6d9f8a-48ed-11e6-8d68-72e9211e86ab.html\">talks man-management, Brexit, and much more over lunch with the FT\u2019s Leo Lewis<\/a>.<\/p>\n<p><strong>Echo chamber<\/strong><\/p>\n<p><a href=\"https:\/\/www.theguardian.com\/media\/2016\/jul\/12\/how-technology-disrupted-the-truth\">This<\/a>, by Guardian editor-in-chief Katharine Viner, is not strictly about the sports business, but it\u2019s a powerful piece about \u2018post-truth\u2019 politics, and how social media is swallowing the news. The algorithms employed by the likes of Facebook and Twitter are now so strong that, if social media is your primary contact with world events, it\u2019s almost impossible to reach outside of your own narrow perspective. In other words, once you\u2019ve got them, they\u2019re hooked.<\/p>\n<hr \/>\n<h4>11th July, 2016<\/h4>\n<p><strong>WME | IMG\u2019s Emanuel skips Wimbledon to pen $4bn UFC deal; NextVR valued at $800m; La Liga targets India and new title sponsor; Wanda targets Champions League; Kevin Durant; Euro 2016; and Roger Federer as silken graphical analysis.<\/strong><\/p>\n<div id=\"attachment_5064\" style=\"width: 709px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-5064\" class=\"wp-image-5064 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Dana-White.jpg\" alt=\"UFC President Dana White\" width=\"699\" height=\"376\" \/><p id=\"caption-attachment-5064\" class=\"wp-caption-text\">UFC President Dana White<\/p><\/div>\n<p><strong>Hot Money<\/strong><\/p>\n<p><strong>Boxing clever<\/strong><\/p>\n<p>Ari Emanuel, the co-CEO at WME | IMG, is no shrinking violet. It\u2019s not like him, for example, to miss out on a Royal Box allocation for the Wimbledon final. So when he pulled out of a scheduled trip to the UK at the last minute last week, insiders knew something was up. Turns out that something was <a href=\"http:\/\/www.nytimes.com\/2016\/07\/11\/business\/dealbook\/ufc-sells-itself-for-4-billion.html?partner=rss&amp;emc=rss&amp;smid=tw-nytimes&amp;smtyp=cur\">a $4 billion monster-deal for the Ultimate Fighting Championship (UFC)<\/a>. \u00a0Long-time Emanuel collaborator Silver Lake is backing the deal, along with Kohlberg Kravis Roberts and Michael Dell. In brief: the Fertitta brothers, who bought the UFC for $2 million in 2000, will retain small stakes, but relinquish control, and Dana White looks set to continue as CEO.<\/p>\n<p><strong>\u00a0<\/strong><strong>Virtual reality; genuine cash<\/strong><\/p>\n<p>Two of the trendiest things in the sports industry \u2013 digital investment and Chinese money \u2013 came together last week as <a href=\"http:\/\/www.sporttechie.com\/2016\/07\/08\/nextvr-now-valued-at-800-million-with-latest-investment\/\">CITC Gouan bought a $20 million slice of NextVR<\/a>, valuing the virtual reality company, which has made strides in boxing and golf, at $800 million.<\/p>\n<p><strong>I wa wa wa wa Wanda<\/strong><\/p>\n<p>I wonder if Wanda, the Chinese group that bought Infront Sports &amp; Media last year, will go ahead with their plans <a href=\"http:\/\/www.ft.com\/cms\/s\/0\/7af1f348-442b-11e6-9b66-0712b3873ae1.html#axzz4DoYCuphx\">to create a new rival to the Uefa Champions League<\/a>. Sport has been good to the group so far, with <a href=\"http:\/\/www.globaltimes.cn\/content\/992510.shtml\">revenues up over ten per cent year-on-year<\/a> to a shade under $18 billion.<\/p>\n<p><strong>The Pyne Warchest <\/strong><br \/>\nFormer Nascar and IMG executive-turned-pro sports industry investor George Pyne opened his wallet last week to acquire Deltatre. This <a href=\"http:\/\/www.sportspromedia.com\/notes_and_insights\/exclusive_george_pyne_and_giampiero_rinaudo_on_bruins_deltatre_acquisition\">week he\u2019s opened his mouth to talk about it<\/a>.<\/p>\n<p><strong>Taxing times for KD<\/strong><\/p>\n<p>In case you slept through last week, Kevin Durant swapped the Thunder for the Warriors, Oklahoma and its 5.5 per cent income tax rate for California and its 13.3 per cent rate. <a href=\"http:\/\/www.forbes.com\/sites\/kurtbadenhausen\/2016\/07\/06\/kevin-durant-can-save-5-5-million-a-year-in-taxes-with-careful-tax-planning\/#1f98beac30d2\">Forbes recommends he saves himself $5.5 million a year<\/a> by declaring himself a Texas resident.<\/p>\n<p><strong>\u00a0<\/strong><strong>Grabyo is hot<\/strong><\/p>\n<p>Unfortunately another Wimbledon fortnight has slipped past without someone more famous than David Beckham catching a ball in the stands. Which means that Wimbledon and its social video partner Grabyo will continue to talk about <a href=\"https:\/\/www.youtube.com\/watch?v=z9KtEFldl0M\">this catch<\/a> \u2013 and its phenomenal performance as a piece of digital content \u2013 for another year. Grabyo, barely three years old, is clearly <a href=\"http:\/\/www.sportsbusinessdaily.com\/Global\/Issues\/2016\/07\/08\/Media\/Grabyo-live-streaming.aspx\">making plenty of catches of its own<\/a>.<\/p>\n<p><span class=\"yZ\"><iframe loading=\"lazy\" title=\"Catch it like Beckham\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/z9KtEFldl0M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/span><\/p>\n<p><strong>La Liga \u2013 here, there and everywhere<\/strong><\/p>\n<p>First they decided they would go \u2018Premier League clean brand\u2019 after the BBVA title deal expired, then they were mulling over <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-07-08\/spain-s-top-soccer-league-mulls-two-39-million-sponsorship-bids\">two 35 million euro title sponsorship offers<\/a>, then they were announcing <a href=\"http:\/\/economictimes.indiatimes.com\/news\/sports\/spanish-football-league-la-liga-bets-big-on-india-plans-to-take-game-to-grassroots\/articleshow\/53053110.cms\">the opening of an office in India by September<\/a>, cementing probably the strongest national link between emerging soccer nation India and established European power (La Liga stalwarts Atletico Madrid co-own a team in the Indian Super League). La Liga president Javier Tebas and his team have been busy, and <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/\">they\u2019ve got stories to tell<\/a> at Leaders in October.<\/p>\n<p><strong>Gossip Corner<\/strong><\/p>\n<p>Over here in gossip corner, rumours have it that recently stepped-down Eurosport UK MD David Kerr is planning to try his hand at screenwriting \u2013 period drama, so the whispers have it &#8211; before returning to the sports broadcast world. His erstwhile colleague, Discovery Networks International President JB Perrette, <a href=\"https:\/\/leadersinsport.com\/event\/the-sport-business-summit-london-2016\/\">will no doubt confirm or deny this<\/a>, plus tackle the altogether meatier topic of Discovery and Eurosport\u2019s global sports strategy and ambitions, at the Leaders Sports Business Summit this year.<\/p>\n<p><strong>\u00a0<\/strong><strong>eSports Nook<\/strong><\/p>\n<p>Over here in the eSports nook, eSports continues its rapid rise. This week saw <a href=\"http:\/\/www.bit-tech.net\/news\/gaming\/2016\/07\/06\/esports-integrity-coalition\/1\">the launch of the eSports Integrity Coalition, or ESIC<\/a>, an umbrella organisation set up to provide a set of standards and protections for the developing industry from the threats of match-fixing and doping. ESIC partners include ESL, Dreamhack, Intel and Sportradar.<\/p>\n<p><strong>Huge hire<\/strong><\/p>\n<p>Digital consulting firm Omnigon has hired Andrew Silver to the newly created role of Chief Operating Officer. Silver joins from his role as VP of operations at business strategy and design agency Huge.<\/p>\n<hr \/>\n<p><strong>Longer reads<\/strong><\/p>\n<p><strong>Survivor<\/strong><\/p>\n<p>Uefa and the French authorities can, by and large, be pleased with the security efforts around the now-complete European Championships, a huge achievement in a nation, and a city in Paris, still raw from the terrorist attacks of November. <a href=\"http:\/\/www.nytimes.com\/2016\/07\/07\/sports\/soccer\/sister-of-french-soccer-star-antoine-griezmann-recalls-terror-of-paris-attacks.html?smid=tw-share&amp;_r=1\">In this haunting piece by Sam Borden of the New York Times<\/a>, French striker Antoine Griezmann\u2019s sister relays her extraordinary story of how she survived the Bataclan.<\/p>\n<p><strong>Broadcast corker<\/strong><\/p>\n<p>Portugal\u2019s march to the title in the newly expanded European Championships in France may have been dull as ditchwater, but even if you wanted to produce 3,000 to 4,000 hours of ditchwater for broadcast, then you\u2019d need a pretty high calibre operation putting it all together. Eoin Connolly watched one of the tournament\u2019s corkers in Italy vs Spain, and went <a href=\"http:\/\/www.sportspromedia.com\/magazine_features\/sending_europe_to_the_watching_world_behind_the_scenes_at_uefa_euro_2016\">behind the scenes at Uefa\u2019s International Broadcast Centre in Paris<\/a> to produce a corker of his own.<\/p>\n<p><strong>Fedegraphica<\/strong><\/p>\n<p>Roger Federer didn\u2019t win Wimbledon this year, and perhaps he never will again. It\u2019s worth reaching for the encomiums. The late, great novelist David Foster Wallace once penned <a href=\"http:\/\/www.nytimes.com\/2006\/08\/20\/sports\/playmagazine\/20federer.html\">a famous piece on the religiosity of watching Federer<\/a>, the writing as silken and liquid as the Swiss champion\u2019s own playing style. This week, tennis journalist Mark Hodgkinson has produced his own work of beauty. His <em><a href=\"http:\/\/edition.cnn.com\/2016\/06\/28\/tennis\/roger-federer-tennis-wimbledon-statistics\/index.html\">Fedegraphica<\/a><\/em> is a graphic biography that uses data both to analyse the evolution of Federer\u2019s game and to make the pages sing.<\/p>\n<hr \/>\n<h4>4th July, 2016<\/h4>\n<p><a href=\"https:\/\/leadersinsport.com\/subscribe\/\">Sign up today<\/a> to get the Leaders Digest direct to your inbox every week.<\/p>\n<p><strong>Bruin buys Deltratre; Disney lines up MLBAM; Wimbledon; Tour de France; and the Chinese money keeps on coming<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-4948 size-full\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Jon-Bon-Jovi.jpg\" alt=\"Jon Bon Jovi rocks out at the 2015 Formula One Grand Prix in Singapore. The musician has been joined by Deltratre in the Bruin Sports Capital stable.\" width=\"700\" height=\"375\" \/><\/p>\n<h6>Jon Bon Jovi rocks out at the 2015 Formula One Grand Prix in Singapore. The musician has been joined by Deltratre in the Bruin Sports Capital stable.<\/h6>\n<h4><\/h4>\n<hr \/>\n<p><strong>Hot Money<\/strong><\/p>\n<p>Another week, another digital agency acquisition: this time <a href=\"http:\/\/www.deltatre.com\/2016\/06\/bruin-sports-capital-acquires-deltatre\/\">Deltatre, the 30-year-old digital, live streaming and broadcast services company, was snapped up by Bruin Sports Capital,<\/a> the investment fund headed by former IMG-er George Pyne. Deltatre joins the likes of hospitality company On Location Experiences and \u2018disruptor\u2019 fund Courtside Ventures in the Bruin stable, and Deltratre CEO Giampiero Rinaudo joins <a href=\"http:\/\/www.businesswire.com\/news\/home\/20151207005363\/en\/Jon-Bon-Jovi-Joins-NFL-Bruin-Sports\">Jon Bon Jovi<\/a>\u00a0(pictured) on the growing list of people who have been on the receiving end of Pyne cash in the last 12 months.<\/p>\n<p>Companies operating in the sweetspot marked \u2018digital sports\u2019 have found themselves in hot demand of late. The Deltratre deal follows <a href=\"http:\/\/www.marketwatch.com\/story\/nielsen-completes-acquisition-of-repucom-2016-06-21-9202300\">Nielsen\u2019s acquisition of Repucom<\/a>, confirmed last month, <a href=\"http:\/\/www.omnigon.com\/news\/infront-buys-majority-stake-digital-partner-omnigon\">Infront Sports &amp; Media\u2019s move for Omnigon<\/a>, and stretching a little further back, <a href=\"http:\/\/wpp.com\/wpp\/investor\/financialnews\/2015\/may\/19\/wpp-has-acquired-a-majority-stake-in-uk-based-sports-marketing-agency-two-circles\/\">WPP\u2019s move for Two Circles<\/a>.<\/p>\n<p>Looming large on the horizon <a href=\"http:\/\/www.bloomberg.com\/news\/articles\/2016-06-30\/disney-said-to-buy-stake-in-mlb-s-video-arm-in-3-5-billion-deal\">is a multi-billion dollar deal<\/a> that will see significant chunks of MLB Advanced Media\u2019s video streaming service bought by the Walt Disney Company &#8211; owner, of course, of Mickey Mouse, but more pertinently ESPN.<\/p>\n<p><strong>Timberwolf in a China shop<\/strong><\/p>\n<p>Even more fashionable than a digital agency acquisition these days is Chinese investment in an established sports property either side of the Atlantic.<\/p>\n<p>Shanghai-based Lizhang Jiang, a former NBA executive, became <a href=\"http:\/\/www.espn.co.uk\/nba\/story\/_\/id\/16561211\/minnesota-timberwolves-sell-ownership-shares-lizhang-jiang-meyer-orbach\">the first minority Chinese owner in the league<\/a> last week (perhaps a little surprising given how long the NBA has been building its business in China), picking up a five per cent stake in the Minnesota Timberwolves to go with the <a href=\"http:\/\/www.sportspromedia.com\/news\/granada_cf_in_chinese_takeover\">full ownership of La Liga club Granada CF<\/a> his sports marketing agency acquired in May.<\/p>\n<p>The Milan derby could soon resonate louder in Beijing than in the Italian capital itself, as <a href=\"http:\/\/www.reuters.com\/article\/us-ac-milan-m-a-china-idUSKCN0ZH3ET\">Chinese investors edged closer to a deal with Silvio Berlusconi for AC Milan.<\/a> Suning Holdings took a \u20ac270 million, 70 per cent slice of Inter in early June.<\/p>\n<p>But the flow of money isn\u2019t all one way; <a href=\"http:\/\/www.sportspromedia.com\/news\/adidas_and_wanda_in_monumental_tie_up\">Adidas is going in with Wanda<\/a> in what\u2019s been described as a \u2018monumental tie-up\u2019.<\/p>\n<p>Staying east, iRena, quickly building a reputation for itself as <em>the<\/em> Chinese sports marketing factotum, announced a deal with Pitch International this week. Pitch is hitching its cart to the iRena engine and the pair will collaborate to host international soccer matches in China.<\/p>\n<p><strong>Job listing that indicates impending broader industry play<\/strong><\/p>\n<p>This week\u2019s entry comes from Amazon, which appears to be looking for its first <a href=\"https:\/\/www.amazon.jobs\/en\/jobs\/420168\">\u2018Principal Content Acquisition Manager \u2013 Sports\u2019<\/a>. The job is in Seattle. The implications are global.<\/p>\n<hr \/>\n<p><strong>Longer reads<\/strong><\/p>\n<p><strong>Disingenuous subheading <\/strong><\/p>\n<p>The first longer read isn\u2019t a read at all, but <a href=\"https:\/\/www.blubrry.com\/leaders_podcast\/\">a listen<\/a>. The first Leaders Podcast is a topical one. Richard Lewis is CEO of the All England Lawn Tennis Club and runs the Wimbledon tennis championships. He sat down with me to talk global marketing campaigns, and more importantly, why Rod Laver still owes him money. It\u2019s available on iTunes and more or less anything that goes in your ears. Not covered is the real show-down the industry has been waiting for at Wimbledon this year, as the IMG summer party went head-to-head with Perform. Results due in next week.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4950\" src=\"https:\/\/leadersinsport.com\/wp-content\/uploads\/2016\/07\/Richard-Lewis-AELTC.jpg\" alt=\"Wimbledon Spring Press Conference 2015\" width=\"600\" height=\"409\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Groundhog Day<\/strong><\/p>\n<p>Jason Day became the umpteenth golfer to withdraw from the Olympics citing fears over the Zika virus. As <a href=\"https:\/\/www.theguardian.com\/sport\/2016\/jun\/30\/jason-days-zika-withdrawal-highlights-golfs-vexed-olympic-relationship\">Matt Cleary points out in the Guardian<\/a>, it\u2019s hard to escape the feeling that golf has far from collectively embraced its Olympic debut. Fellow debutant rugby, illustrated by federation CEO <a href=\"https:\/\/twitter.com\/brettgosper\">Brett Gosper\u2019s Twitter feed<\/a>, positively littered with Rio references, provides a stark contrast.<\/p>\n<p><strong>Join the Caravan of Love<\/strong><\/p>\n<p>It\u2019s Tour de France time again, and that means a host of sponsorship announcements at the top level of world cycling. BikeExchange are new at Australian team Orica, Drapac have signed on for US side Cannondale, while Germany continues the process of falling back in love with \u2018post-doping\u2019 cycling, as Hansgrohe lines itself up to join the Bora team.<\/p>\n<p>The Inrng, probably the best business-focused blog anywhere in global sport, resurfaced <a href=\"http:\/\/inrng.com\/2015\/07\/tour-caravan-show-marketing\/\">a typically brilliant piece about the Tour\u2019s unique publicity caravan<\/a>.<\/p>\n<p><strong>Testing times<\/strong><\/p>\n<p>Former cricketer Ed Smith is on a mission: a mission <a href=\"http:\/\/www.espncricinfo.com\/magazine\/content\/story\/1029991.html\">to save Test cricket<\/a>. Smith\u2019s <a href=\"https:\/\/www.ibm.com\/blogs\/think\/2016\/06\/29\/history-sports-innovation\/\">been busy<\/a>. He must have a book and intriguing <a href=\"http:\/\/www.buckingham.ac.uk\/humanities\/ma\/historyofsport\">new university course<\/a> out.<\/p>\n<p><strong>Is Apple about to throw a bone to nervous rights holders?<\/strong><\/p>\n<p><a href=\"http:\/\/mashable.com\/2016\/06\/30\/apple-concert-photos-patent\/#t162ZZc.YPqV\">This piece<\/a>, on video blocking technology, suggest it might be.<\/p>\n<p><strong>Cleaning up<\/strong><\/p>\n<p>Fresh from the success of a Copa America Centenario that might never have happened, new CONCACAF president Victor Montagliani, <a href=\"https:\/\/leadersinsport.com\/news\/fifa-vice-president-concacaf-president-victor-montagliani-set-speak-leaders-sport-business-summit-chelsea-fc\/\">a keynoter<\/a> at the Leaders Sport Business Summit in October, <a href=\"http:\/\/bigstory.ap.org\/article\/710935d2ebd84d048082325ad23cfd5b\/montagliani-leads-efforts-restore-concacafs-image\">talks ice cream, guile, and corruption with Ricardo Zuniga<\/a> from the AP.<\/p>\n<p>See you back here \u2013 same time, same place \u2013 for another Leaders Digest next week.<\/p>\n<\/p>\n                                <\/div>\n                            \n                            \n                            \n                                                    <\/div>\n                                        <div class=\"col visibly-hidden col--flex-align-right\">\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        <\/section>\n","protected":false},"excerpt":{"rendered":"<p>The under-the-radar creep of Amazon Prime.<\/p>\n","protected":false},"featured_media":744,"menu_order":0,"template":"","categories":[56],"pathway":[],"topic":[],"sport":[],"class_list":["post-1029","article","type-article","status-publish","has-post-thumbnail","hentry","category-strategy-and-commercialisation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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