{"id":745,"date":"2020-06-24T00:00:00","date_gmt":"2020-06-24T00:00:00","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-digest-tiktoks-next-move-the-bundesligas-new-rights-deal-and-what-it-all-could-mean\/"},"modified":"2021-08-10T09:59:44","modified_gmt":"2021-08-10T09:59:44","slug":"leaders-digest-edition-137","status":"publish","type":"article","link":"https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest-edition-137\/","title":{"rendered":"Leaders Digest: TikTok\u2019s next move; the Bundesliga\u2019s new rights deal and what it all could mean."},"content":{"rendered":"\n\n
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\n Jun 24, 2020 <\/p>\n \t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/span>Articles<\/a>\n\n\t\t\t\t\t\t

Leaders Digest: TikTok\u2019s next move; the Bundesliga\u2019s new rights deal and what it all could mean.<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n
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Category<\/div>\n Brands & Sponsorship<\/a>, Digital & Media<\/a> <\/div>\n
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https:\/\/leadersinsport.com\/sport-business\/articles\/leaders-digest-edition-137\/<\/div>\n <\/div>\n <\/div>\n <\/section>\n\n\n
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Charting the money, the moves, and the media across the global business of sport<\/span><\/b><\/h4>\n
By James Emmett<\/a><\/h6>\n
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Hello to one and all, and welcome along to the Leaders Digest, a halftime orange of sports industry insight, delivered to your inbox each Wednesday.<\/p>\n

 <\/p>\n

5 Questions, Answered<\/u><\/strong><\/h4>\n

1.) Are you bored of the Teams vs Zoom vs Google (vs Webex?) small talk yet?<\/strong><\/p>\n

I thought as much. Next time somebody asks you what platform you prefer, pull out this incredibly handy community tools map<\/a> and make them wish they\u2019d never asked.<\/p>\n

 <\/p>\n

2.)\u00a0What should I think about the Bundesliga\u2019s latest round of TV rights deals?<\/strong><\/p>\n

Much as it became the first major European sports league to return to play, the Bundesliga has gone first \u2013 among its football powerhouse peers – on a domestic media rights deal. And if it showed the way with its operational protocols, other major rights holders will surely be hoping it hasn\u2019t with its new deals with Sky and DAZN for the next four-year cycle. It\u2019s a good get for DAZN; but if MLB\u2019s big expected uplift with Turner is a reason for confidence in the traditional rights model in the US, is a dip in revenue for the Bundesliga \u2013 from \u20ac4.6 billion four years ago to \u20ac4.3 billion today<\/a> \u2013 not a reason for worry in Europe?<\/p>\n

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3.)\u00a0Where is TikTok going next?<\/strong><\/p>\n

The parent company is advertising a bucketful of roles in \u2018livestreaming ecommerce\u2019<\/a>. So I\u2019d guess it\u2019s there.<\/p>\n

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4.)\u00a0Is it just me or is there more chatter about private equity in sport lately?<\/strong><\/p>\n

It\u2019s not just you, and there is. And that may well be because there are suddenly a lot of troubled or distressed assets around; assets helmed by leaders who will \u2013 in most instances \u2013 be eager to find ways to plug Covid-shaped revenue gaps. As Advent Capital become the latest financiers to show interest in Serie A<\/a>, we discuss the topic on the latest episode of the podcast<\/a>, which features a conversation with Danny Sillman, a man with what some believe is a radical plan to plug some revenue gaps across European football.<\/p>\n

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5.)\u00a0Anything creative, uplifting, and with tangible things to take away you could point me towards?<\/strong><\/p>\n

Indeed. LaLiga\u2019s teams are taking an open-minded and varied approach<\/a> to livening up their empty stadiums, and drive-ins may well be about to happen<\/a> in a big way.<\/p>\n

\"\"<\/p>\n

Villarreal CF have integrated photo replicas of their fans to display in the stands.<\/h6>\n

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The Digest, Digested<\/strong><\/span><\/h4>\n

Ex-Jockey Club bosses launch advisory firm, Global Venue Services<\/a> (1 min)
\nThe Sports Business Furlong: Carter Carnegie vs NBC Sports\u2019 Jon Miller<\/a> (7 mins)
\nBarcelona generate $1.3m from fan token sales<\/a> (2 mins)
\nHollywood heavyweights cut LA\u2019s second-highest sale of 2020<\/a> (2 mins)
\nSaudi Arabian Football Federation writes to major sports bodies following WTO report<\/a> (2 mins)
\n30 ways to bring the live game experience to fans at home<\/a> (8 mins)
\nPyramid scheme<\/a> (10 mins)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n
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<\/h4>\n

What’s new?<\/strong><\/span><\/h4>\n

–\u00a0\u00a0 \u00a0Former Jockey Club and Jockey Club Racecourses CEOs Simon Bazalgette and Paul Fisher have launched their new advisory business, Global Venue Services<\/a>.<\/p>\n

 <\/p>\n

What’s trending?<\/strong><\/span><\/h4>\n

–\u00a0\u00a0 \u00a0Interesting people talking to interesting people who are just as interested in talking to them<\/strong> \u2013 you get what I mean; it\u2019s why Lance Armstrong\u2019s podcast was\/is so compelling: his guests are just as interested in quizzing him as he is them. Some new examples in the genre: Former inmate of the 10 Downing Street communications office and HMP Belmarsh Andy Coulson has a new podcast on navigating crises<\/a>; and \u2013 shifting gears slightly \u2013 former Breeders\u2019 Cup SVP Carter Carnegie has a new series of in-depth interviews<\/a> with prominent sports executives attached \u2013 but not directly in \u2013 the racing industry.<\/p>\n

–\u00a0\u00a0 \u00a0Directories<\/strong> \u2013 A good one here on archive streaming content<\/a> and where to find it; and here, an A-Z of sports restarts<\/a>.<\/p>\n

–\u00a0\u00a0 \u00a0Grasping the nettle<\/strong> \u2013 now is not the time to go quiet<\/a>.<\/p>\n

 <\/p>\n

People<\/strong><\/span><\/h4>\n

Got<\/strong><\/p>\n

–\u00a0\u00a0 \u00a0Aneesh Madani<\/strong> has added to his remit at the IOC<\/strong>, having been promoted to the role of Head of Global Digital Partnerships and Social Media.<\/p>\n

–\u00a0\u00a0 \u00a0Sheila Ford Hamp<\/strong> has succeeded her mother, Martha Firestone Ford, as the principal owner and chair of the Detroit Lions<\/strong><\/a>.<\/p>\n

–\u00a0\u00a0 \u00a0Sunil Rayan<\/strong> has been appointed as the President of Disney Plus Hotstar<\/strong><\/a>.<\/p>\n

–\u00a0\u00a0 \u00a0Paul Mitchell<\/strong> has been appointed as the new Sporting Director at AS Monaco<\/strong><\/a>, having been successfully placed by Nolan Partners.<\/p>\n

Need<\/strong><\/p>\n

–\u00a0\u00a0 \u00a0Are you Formula E\u2019s new Strategy and Business Development Director<\/a>?
\n–\u00a0\u00a0 \u00a0Are you any number of new broadcast production executives at HBS<\/a>?<\/p>\n

 <\/p>\n

Money<\/strong><\/span><\/h4>\n

Blockchain, block gain<\/strong>
\nFC Barcelona have generated $1.3 million through the sale of 600,000 \u2018fan tokens\u2019<\/a> in tandem with blockchain fintech provider Chiliz.<\/p>\n

Mansion heights\u00a0<\/strong>
\nLA 2028 President Casey Wasserman has sold his beautiful Richard Meier-designed home<\/a> in the Hollywood Hills for a cool $68 million.<\/p>\n

 <\/p>\n

Numbers<\/strong><\/span><\/h4>\n

–\u00a0\u00a0 \u00a0231<\/strong> \u2013 the number of new anti-piracy measures<\/a> introduced by Saudi authorities following the WTO ruling against it last week.<\/p>\n

–\u00a0\u00a0 \u00a030<\/strong> \u2013 from the people who brought you 120 ways to engage with fans when there are no games, here are 30 ways to bring the live sports experience to fans at home<\/a>.<\/p>\n

 <\/p>\n

Longer read<\/strong><\/span><\/h4>\n

–\u00a0\u00a0 \u00a0A comprehensive and, I\u2019m afraid to say, dispiriting analysis of the challenge facing festival organisers<\/a>.<\/p>\n

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Thanks for reading this edition of the Leaders Digest. We\u2019ll have another for you next Wednesday; and if you haven\u2019t subscribed yet, do remember to opt-in here.<\/a><\/p>\n<\/p>\n <\/div>\n \n \n \n <\/div>\n

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