{"id":811,"date":"2020-01-16T00:00:00","date_gmt":"2020-01-16T00:00:00","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/reports\/broadcast-disruptors-bulletin-11-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/"},"modified":"2021-08-10T09:59:50","modified_gmt":"2021-08-10T09:59:50","slug":"broadcast-disruptors-bulletin-2020-broadcast-predictions","status":"publish","type":"article","link":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-2020-broadcast-predictions\/","title":{"rendered":"Broadcast Disruptors Bulletin: 11 things you need to know today about the shifting sports media landscape"},"content":{"rendered":"\n\n
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\n Jan 16, 2020 <\/p>\n \t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/span>Articles<\/a>\n\n\t\t\t\t\t\t

Broadcast Disruptors Bulletin: 11 things you need to know today about the shifting sports media landscape<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n
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Category<\/div>\n Digital & Media<\/a> <\/div>\n
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https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-2020-broadcast-predictions\/<\/div>\n <\/div>\n <\/div>\n <\/section>\n\n\n
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Your 2020\u00a0<\/span><\/b>broadcast\u00a0<\/span><\/b>predictions<\/span><\/b>; seamless switching between portrait and landscape;<\/span><\/b>\u00a0and the<\/span><\/b>\u00a0<\/span><\/b>Premier League sells first\u00a0<\/span><\/b>longer-term package in Europe<\/span><\/b>\u00a0<\/span><\/b>\u00a0<\/span><\/p>\n

By James Emmett and David Cushnan<\/h6>\n
\n

In partnership with:<\/p>\n

\"\"<\/p>\n

If you haven’t already, sign up for free<\/a> to receive the bulletin straight to your inbox every second Thursday.<\/p>\n

 <\/p>\n

Short form<\/strong><\/p>\n

What\u2019s your eye on in <\/span><\/span>2020<\/span><\/span>
\n2020 surprise stories<\/span><\/span>
\nPremier League sells <\/span><\/span>six<\/span><\/span>-year package<\/span><\/span>
\nNigeria to outlaw sports rights exclusivity<\/span><\/span>
\nOsmanbegovic<\/span><\/span>\u00a0resurfaces at new production company<\/span><\/span>
\nFrancis confirms Sky Sports exit<\/span><\/span>
\nWSL announces new CEO<\/span><\/span>
\nBundesliga links up with AWS<\/span><\/span>
\nHow ESPN went big on college football\u2019s finale<\/span><\/span>
\nQuibi <\/span><\/span>plays with portrait to landscape<\/span><\/span>
\nTwitter to introduce interactivity changes<\/span><\/span><\/p>\n

 <\/p>\n

Long form<\/strong><\/p>\n

THE BIG PICTURE<\/strong><\/p>\n

Hello, Happy New Year and welcome to the first Broadcast Disruptors Bulletin of 2020<\/span><\/span>. A big broadcast year beckons, with the Olympics, Euro 2020 and Ryder Cup all guaranteed to be bulky broadcast moments.<\/span><\/span><\/p>\n

We\u2019ll be here each fortnight with a snapshot of what\u2019s happening \u2013 and about to happen \u2013 across the sports broadcast s<\/span><\/span>pace, and we\u2019d be delighted\u00a0<\/span><\/span>to receive your snippets of insight, rumour, speculation, opinion and comment. Find us at\u00a0<\/span><\/span>david.cushnan@leadersinsport.com<\/span><\/span><\/a>\u00a0and\u00a0<\/span><\/span>james.emmett@leadersinsport.com<\/span><\/span><\/a>.<\/span><\/span><\/p>\n

To help you get back into the swing, <\/span>we\u2019ve produced another broadcast-focused Leaders special report, this one examining the\u00a0<\/span>latest technical innovations shaping sports broadcasting<\/span>\u00a0\u2013 it\u2019s free to download and you can find it\u00a0<\/span>right here<\/span><\/a>.\u00a0<\/span><\/p>\n

We\u2019ve also spent the last week or so asking a few of you what you\u2019re keeping an eye on and what you\u2019re predicting as the surprise story of 2020 in the sports broadcast industry.<\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

\n

In the Mixed Zone with\u2026 <\/span><\/span>your 2020 predictions<\/span><\/span><\/strong><\/p>\n

 <\/p>\n

What do you have your eye on in 2020?<\/span><\/b><\/p>\n

Bhavesh Patel, Global Digital Director, BeIN Media Group
\n<\/span><\/b>More premium sports competitions will migrate to OTT. Digital audiences are growing as more and more TV homes cut the cord. OTTs are starting to get in the millions of viewers regularly. E.g. DAZN\u00a0<\/span>has <\/span>one<\/span>\u00a0<\/span>million viewers for\u00a0<\/span>its<\/span>\u00a0big boxing matches and in the case of IPL over 40 million viewers on\u00a0<\/span>Hotstar<\/span>.<\/span><\/p>\n

Peter Hutton, Director of Global Live Sports Partnerships and Programming, Facebook<\/span><\/b>
\n<\/span>I\u2019ll be looking at how consumer\u00a0behavio<\/span>u<\/span>r\u00a0evolves as fans are increasingly faced with a multitude of content choices. I\u2019m also\u00a0<\/span>curious<\/span>\u00a0to see how publishers use social media to both command the attention of their fans and convert those fans into customers.\u202fThe traditional reliance on linear pay TV income is going to increasingly diversify; it will be fascinating to see how the industry responds.<\/span>\u00a0<\/span><\/p>\n

Oli Slipper, Chairman, Pitch International
\n<\/span><\/b>Worldwide content acquisitions an increasing trend by the likes of DAZN, Amazon Prime, ESPN+ as OTT players look to build global sports brands.<\/span>\u00a0<\/span><\/p>\n

Joe Markowski, EVP, North America, DAZN
\n<\/span><\/b>I\u2019m keenly watching how the industry collectively responds to the threats of content piracy into government and big tech.<\/span>\u00a0<\/span><\/p>\n

Danny Menken, Group Managing Director, Eleven
\n<\/span><\/b>There\u2019s so much exciting stuff in the pipeline for the sports media industry in 2020. But one challenge we all have to focus on this year is piracy. It\u2019s an existential problem for us and we need to be coordinated within the industry and come together to work closely with local governments around the world to tackle it. The Premier League and La Liga have made some promising progress in recent months, but there\u2019s lots more we can do in the year ahead.<\/span><\/p>\n

Anonymous<\/span><\/b>
\n<\/span>Any noises from Amazon HQ regarding their recent foray into football \u2013 has it worked? Will they double down at the next opportunity? When a potentially nine figure investment is described as a \u2018free hit\u2019 or \u2018like buying lunch\u2019 for the company, it could be significant for the sport if it has worked for them.<\/span><\/p>\n

Philip Bernie, Head of TV Sport, BBC
\n<\/span><\/b>I have my eye on what should be a great year of big events, notably the Euros and Olympics – and the return of live cricket to BBC TV too. With some regular annual big hitters, this should all make for a bumper year all round for free<\/span>–<\/span>to<\/span>–<\/span>air sports consumption.<\/span><\/p>\n

Alexandra Willis, Head of Communications, Content and Digital, Wimbledon<\/span><\/b>
\n<\/span>Direct<\/span>\u00a0<\/span>to Consumer is not just OTT. Expect more properties to\u00a0<\/span>recognise<\/span>\u00a0that there are potentially many more ways, and perhaps more efficient ways, of being direct to consumer than building or licensing an OTT platform. And will\u00a0<\/span>TikTok<\/span>\u00a0make it to mainstream? Is its desire to become ubiquitous like Instagram –\u00a0<\/span>a<\/span>nd therefore play it more safe – or will it retain its unique characteristics and creators – which inevitably means remaining more niche?<\/span><\/p>\n

George Krieger, former F<\/span><\/b>ox<\/span><\/b>\u00a0executive, Founder Apparent Gravity<\/span><\/b>
\n<\/span>NFL\u00a0<\/span>m<\/span>edia\u00a0<\/span>d<\/span>eals:\u00a0<\/span>I\u00a0<\/span>believe at least one big OTT player makes a big move for some combination of Sunday Ticket, or\u00a0<\/span>i<\/span>nternational game package or Thursday night package from among Amazon, Apple, ESPN+ and maybe even DAZN<\/span>. K<\/span>eep your eye on Comcast\/NBC too, as they are aggressive. ABC back in, probably via Monday Night Football with ESPN and multicasts (different presentations of same game, a la what they do for College Football Championship). They will need a major talent upgrade to do so. F<\/span>ox<\/span>\u00a0will marshal all their energy and money in retaining biggest, best Sunday package, while CBS will have to break the bank to maintain its Sunday afternoon package – I think they are good for at least one more big package.\u00a0<\/span>\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Predict a 2020 surprise story<\/span><\/b>\u00a0<\/span><\/p>\n

Joe Markowski, DAZN
\n<\/span><\/b>2020 will see the emergence of new sports entertainment genres, blending traditional sport with new and emerging entertainment categories. Blank canvas for the industry and lots of opportunity for those who are creatively inclined and brave enough to try it.<\/span><\/p>\n

Oli Slipper, Pitch International<\/span><\/b>
\n<\/span>Major European rights holders announcing\u00a0<\/span>six<\/span>\u00a0to\u00a0<\/span>ten-<\/span>year rights sale cycles to help stimulate demand for their content in otherwise challenging market conditions.<\/span><\/p>\n

Peter Hutton, Facebook\u00a0<\/b><\/span><\/span><\/span><\/span>
\n<\/strong><\/span><\/span>Derby sneak into the Premier League via the playoffs.
\n<\/span>[Editor\u2019s note: Derby currently sit 17<\/span><\/i>th<\/span><\/i>\u00a0in the Championship]<\/span><\/i>\u00a0<\/span><\/p>\n

Anonymous<\/b>\u00a0<\/span><\/span><\/span><\/span>
\n<\/strong><\/span><\/span>The surprises will be that more people will claim that they know how to run a streaming service and more rights holders will fall for it.<\/span>\u00a0<\/span><\/p>\n

Danny Menken, Eleven\u00a0<\/b><\/span><\/span><\/span><\/span>
\n<\/strong><\/span><\/span>I think 2020 could be a big year for non-mainstream sports content. Platforms like My<\/span>c<\/span>ujoo are showing that with the right technology, longtail content can be delivered in a way that\u2019s cost effective and that provides real value to underserved fans.\u00a0<\/span>\u00a0<\/span><\/p>\n

Philip Bernie, BBC\u00a0<\/b><\/span><\/span><\/span><\/span>
\n<\/strong><\/span><\/span>Andy Murray surprising all doubters at Wimbledon would really be something. Here\u2019s hoping.<\/span>\u00a0<\/span><\/p>\n

Anonymous<\/b>\u00a0<\/span><\/span><\/span><\/span>
\n<\/strong><\/span><\/span>DAZN to break into the UK market, via a Matchroom Boxing-flavoured deal with Sky.<\/span>\u00a0<\/span><\/p>\n

Alexandra Willis, Wimbledon<\/b>\u00a0<\/span><\/span><\/span><\/span>
\n<\/strong><\/span><\/span>Overly bold no doubt, but does the ease of content access today mean that the sporting moment of the year might not come from the Olympics or the Euros? Could it be F1, The Hundred, pop-up boxing, Wimbledon (naturally), the NFL, and so on?<\/span>\u00a0<\/span><\/p>\n

\"\"<\/p>\n

 <\/p>\n

\n

RIGHTS WATCH<\/strong><\/p>\n

Premier League offers six-year rights term in Europe for the first time<\/span><\/span>\u00a0<\/span><\/span><\/span>
\n<\/strong>The Premier League launched a landmark ITT this month, asking for offers for new six-year rights agreements in the Nordic region. The league will consider the six-year offers alongside offers for the traditional three-year terms. It is the first time that the Premier League has offered a six-year term in any European market \u2013 while it has previously been done in China and the US. Three of the domestic leagues in Scandinavia are currently sold to local broadcasters in six-year cycles. The ITT closes on 29<\/span><\/span>th<\/span><\/span>\u00a0January.<\/span><\/span>\u00a0<\/span><\/p>\n

Nigeria to outlaw exclusive rights acquisitions<\/span><\/span><\/span><\/span>
\n<\/strong>Nigeria is to follow South Africa in the introduction of market-altering regulation of sports rights. Following a report by the country\u2019s national broadcast watchdog, the Nigerian government has moved to introduce measures to outlaw the acquisition of sports broadcast rights on an exclusive basis, prohibiting what it calls \u2018anti-competitive practices\u2019 in an effort to broaden the reach of sports content across Nigerian broadcast platforms. South Africa, home of the continent\u2019s dominant <\/span>pay-TV<\/span>\u00a0<\/span><\/span>provider SuperSport, is currently reviewing its own listed events legislation with a view to enshrining more sports content on free-to-air platforms.<\/span><\/span><\/p>\n

 <\/p>\n

\n

THE JOBS BOARD<\/strong><\/p>\n

Former Eurosport man launches production company<\/span><\/span>
\n<\/strong>Former Eurosport SVP of Sports Content and <\/span>Production<\/span>\u00a0Emir\u00a0<\/span>Osmanbegovic<\/span>\u00a0has launched\u00a0<\/span>Nexiko<\/span>\u00a0Sport, an independent production company based in the Nordics that will work on live and post-produced programming. The company already has an unnamed commission from Discovery in Sweden.\u00a0<\/span>Osmanbegovic<\/span>\u00a0left Eurosport in August.<\/span><\/span>\u00a0<\/span><\/p>\n

Francis<\/span><\/span>\u00a0confirms Sky departure<\/span><\/span>
\n<\/strong>Long-time Sky Sports chief Barney Francis is leaving the company later this year, after more than two decades of service. Francis ran Sky Sports for ten years until last May, when Rob We<\/span><\/span>b<\/span><\/span>ster replaced him as Managing Director and Francis took up a new role as Chief Executive of Future Sport which partly involved exploring ways Sky and Comcast could work closer together.<\/span><\/span>\u00a0<\/span><\/p>\n

W<\/span><\/span>orld Surf League<\/span><\/span>\u00a0promotes media specialist<\/span><\/span>\u00a0<\/span>
\n<\/strong>The World Surf League has announced that Erik Logan will replace Sophie Goldschmidt as Chief Executive, a reflection of the series\u2019 desire to become a \u2018more focused content and media company<\/span>\u2019<\/span>.<\/span>\u00a0<\/span>Logan is a former President of the Oprah Winfrey Network and was hired by WSL last February as President of Content. Goldschmidt will join the organisation\u2019s advisory board.<\/span><\/p>\n

 <\/p>\n

\n

CONTENT\/PRODUCTION<\/strong><\/p>\n

Bundesliga heads to Amazon for cloud cover<\/span><\/span>\u00a0<\/span>
\n<\/strong>Amazon Web Services (AWS) will become a new official technology provider to the Bundesliga after signing a multi-year deal with DFL. The agreement will see AWS provide cloud infrastructure, machine learning and AI tools to the top two tiers of German league football with the intention of generating and integrating real-time statistics and other personalisation overlays into live game broadcasts.<\/span><\/span>\u00a0<\/span><\/p>\n

ESPN goes big on college football finale<\/span><\/span>\u00a0<\/span>
\n<\/strong>Monday evening\u2019s College Football Playoff National Championship saw ESPN deliver its sixth <\/span><\/span>megacast<\/span><\/span>\u00a0of the event \u2013 15 different presentations of the single game, across its various television networks and the ESPN app. Over 100 cameras and 100 microphones were deployed across New Orleans\u2019 Mercedes-Benz Superdome. A notable first this year was ESPN<\/span><\/span>\u2019s<\/span><\/span>\u00a0efforts to promote that fact on its social channels, with Twitter users invited to tweet using #<\/span>CFPTwitterCam<\/span>\u00a0to receive a real-time photo from one of the cameras during the game.<\/span><\/span>\u00a0<\/span><\/p>\n

Quibi reveals <\/span>Turnstyle<\/span>\u00a0feature<\/span><\/span>\u00a0<\/span>
\n<\/strong>Perhaps the most significant broadcast innovation announced during this year\u2019s CES show in Las Vegas was short-form video service <\/span>Quibi\u2019s<\/span>\u00a0plan\u00a0<\/span><\/span>for \u2018<\/span>Turnstyle<\/span>\u2019, a feature which will allow viewers to\u00a0<\/span><\/span>change their viewing experience from landscape to portrait and back again.<\/span><\/span>\u00a0Pepsi have created the first advert that works with the format<\/span><\/span>, ahead of\u00a0<\/span>Quibi\u2019s<\/span>\u00a0launch in the US this April.<\/span><\/span>\u00a0<\/span><\/span>\u00a0<\/span><\/p>\n

\u00a0<\/strong><\/p>\n

\n

DISTRIBUTION<\/strong><\/p>\n

Twitter to introduce \u2018Statement mode\u2019<\/span><\/span>\u00a0<\/span>
\n<\/strong>Twitter will <\/span><\/span>introduce four new modes of tweet this year that will allow the composer to dictate who can interact with the tweet. \u2018<\/span><\/span>Global\u2019\u00a0<\/span><\/span>lets<\/span><\/span>\u00a0anybody reply, \u2018Group’ is for people\u00a0<\/span><\/span>the composer<\/span><\/span>\u00a0follow<\/span><\/span>s<\/span><\/span>\u00a0and mention<\/span><\/span>s<\/span><\/span>,\u00a0<\/span><\/span>\u2018<\/span><\/span>Panel<\/span><\/span>\u2019<\/span><\/span>\u00a0is\u00a0<\/span><\/span>for\u00a0<\/span><\/span>people\u00a0<\/span><\/span>the<\/span><\/span>\u00a0<\/span><\/span>composer\u00a0<\/span><\/span>specifically mention<\/span><\/span>s<\/span><\/span>\u00a0in the tweet, and\u00a0<\/span><\/span>\u2018<\/span><\/span>Statement<\/span><\/span>\u2019<\/span><\/span>\u00a0<\/span><\/span>will brook no response. The developments were announced by the company\u2019s Director of Product Management Suzanne\u00a0<\/span><\/span>Xie<\/span><\/span>\u00a0at CES.<\/span><\/span><\/p>\n

 <\/p>\n<\/p>\n <\/div>\n \n \n \n <\/div>\n

\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":812,"menu_order":0,"template":"","categories":[19],"pathway":[],"topic":[],"sport":[],"class_list":["post-811","article","type-article","status-publish","has-post-thumbnail","hentry","category-digital-media-sport-business"],"acf":[],"yoast_head":"\nBroadcast Disruptors Bulletin: 11 things you need to know today about the shifting sports media landscape - Sport Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-2020-broadcast-predictions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Broadcast Disruptors Bulletin: 11 things you need to know today about the shifting sports media landscape - 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Thanks for reading this edition of the Broadcast Disruptors Bulletin. We\u2019ll have another for you a fortnight today; and if you haven\u2019t subscribed yet, do remember to opt-in <\/span><\/span>here<\/span><\/span><\/a>.<\/span><\/span><\/strong><\/p>\n