{"id":829,"date":"2019-11-14T00:00:00","date_gmt":"2019-11-14T00:00:00","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/reports\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/"},"modified":"2021-08-10T09:59:53","modified_gmt":"2021-08-10T09:59:53","slug":"broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2","status":"publish","type":"article","link":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/","title":{"rendered":"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape"},"content":{"rendered":"\n\n
\n\t
\n\n\t\t
\n\t\t\t
\n\n\t\t\t\t
\n \n\t\t\t\t\t
\n\t\t\t\t\t\t

\n Nov 14, 2019 <\/p>\n \t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/span>Articles<\/a>\n\n\t\t\t\t\t\t

Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n
\n
\n
\n
Category<\/div>\n Digital & Media<\/a> <\/div>\n
\n
Share<\/div>\n Facebook<\/a>\n Twitter<\/a>\n Email<\/a>\n Copy Link<\/a>\n
https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/<\/div>\n <\/div>\n <\/div>\n <\/section>\n\n\n
\n
\n
\n
\n \n \n \n
\n

Disney+ launches in a fragmented marketplace; UK football fans admit to watching pirate streams; NBC\u2019s Olympic chief moves on <\/strong><\/h4>\n
By James Emmett and David Cushnan<\/h6>\n
\n

In partnership with:<\/p>\n

\"\"<\/p>\n

If you haven’t already, sign up for free<\/a> to receive the bulletin straight to your inbox every second Thursday.<\/p>\n

 <\/p>\n

Short form<\/strong><\/p>\n

Disney+ launches and CBS scoops the Champions League
\nJoin us at our latest Broadcast Disruptors think tank
\nUS pay TV subscriptions 2004-2019
\nAccedo\u2019s Luke Gaydon on the future of broadcast
\nABC ends Olympic live coverage run
\nAndrew Ryan joins FIBA Media
\nNBC searching for Tokyo 2020 executive producer
\nJ-League adopts AI-powered replays
\nChelsea launches US-focused podcast
\nDiscovery confirms Polish OTT plans
\nNielsen splits in two
\nNew UK piracy survey results<\/p>\n

 <\/p>\n

Long form<\/strong><\/p>\n

THE BIG PICTURE<\/strong><\/p>\n

Hello from us to you and welcome to the latest Broadcast Disruptors Bulletin, your fortnightly analysis of what\u2019s happening in sports broadcasting, how media habits are changing and, perhaps most important, what\u2019s next?<\/p>\n

Happy Disney+ launch week to you. Mickey Mouse and co\u2019s new service, which debuted on Tuesday in the United States, is the most talked about streaming product since the last one and there\u2019ll be plenty of media executives who\u2019ll be keenly observing its progress \u2013 and the inevitable teething troubles \u2013 over the coming weeks and months.<\/p>\n

With Apple\u2019s new service now in market, and several other high-profile products set to launch over the coming months there has inevitably been a battle to create new content, acquire content or in some cases take back content that had previously been distributed elsewhere. The fragmentation of the market is striking and there must be a limit to the amount of \u2018smaller\u2019 subscriptions consumers are prepared to take out.<\/p>\n

A similar story of fragmentation is, of course, playing out across sport. This week\u2019s reports that CBS and Univision have acquired the US rights to the UEFA Champions League for the period between 2021 and 2024 brings a new player to the soccer table in CBS, and means that to watch \u2018all the football<\/a>\u2019 in the United States in a few years\u2019 time will require subscriptions to multiple services \u2013 CBS\u2019s dedicated sports network, a so-far quiet player in a noisy marketplace, will reportedly carry the bulk of Champions League games, while NBC Sports Network remains the home of the Premier League. ESPN+ has Serie A and from next season Germany\u2019s Bundesliga, while BeIN Sports has a long-term deal in place with LaLiga.<\/p>\n

It makes for a complex consumer picture, even with a degree of bundling and share distribution underway and inevitable.<\/p>\n

As a soccer fan based in the US, you will have to pay your money and \u2013 more than ever \u2013 take your choice.<\/p>\n

Before you read on, a word about our next private, invitation-only think tank which is coming up fast on the rails. We\u2019ll be gathering a group of senior executives from across sport to discuss \u2018modern production methods: costs, impact and engagement\u2019 in London on 4th<\/sup> December. Do get in touch with us if you\u2019d like more details: david.cushnan@leadersinsport.com<\/a> and james.emmett@leadersinsport.com<\/a>.<\/p>\n

 <\/p>\n

\n

THE NUMBERS<\/strong><\/p>\n

Three-quarters of American TV households subscribe to a form of live pay-TV service, according to new research published Leichtman Research Group (LRG). That 75% figure, however has dropped from 84% five years ago. Meanwhile, the average spending on a pay-TV service among subscribers has reached US$109.60 per month, an increase of some 6% since 2016.<\/p>\n

\"\"<\/p>\n

 <\/p>\n

Source: Pay-TV in the US 2019 report; Leichtman Research Group<\/strong><\/p>\n

 <\/p>\n

\n

INSIDE VIEW<\/strong><\/h3>\n

\"\"<\/p>\n

 <\/p>\n

In the Mixed Zone with\u2026 <\/em>Luke Gaydon, Head of Strategy & Solutions at software development company Accedo, which specialises in designing and building applications for the multi-screen use case. <\/em><\/p>\n

Who are you working with and how do you work with them?
\n<\/strong>We work with four of the UK national broadcasters in the shape of ITV and STV, which is the Scottish version, and Channel 4 and Channel 5. We provide dedicated technical resources to those broadcasters to help them manage and evolve specific parts of their digital estates; so if you\u2019re Channel 4, that means All4. On the other hand, we have projects such as the one we did for the biggest telcom in Indonesia which is called Telkomsel, where in conjunction with a couple of other technology providers like Harmonic, we have built them an all-singing all-dancing live, catch-up and on-demand streaming service that is available to Telkomsel subscribers which is tens of millions of people.<\/p>\n

Our innovations team look at things like VR and AR. In conjunction with France Televisions, the broadcaster for the French Open Tennis, we built a really cool AR experience that sat in the innovation hub at Roland Garros, and you could go and see interactive maps, and split screen and holographic things. It\u2019s a bit like the Star Wars chess game in the Millennium Falcon.\u00a0 And finally we have a solution in markets with a company called Brightcove which is called OTT Flow, and this provides a more out-of-the-box OTT service.<\/p>\n

What products are serving your sports industry clients well?
\n<\/strong>I would say that ten to 15% of our revenues are generated by the sports use case, or by projects involving sport. What our sports clients really care about is that the live stream works and it doesn\u2019t buffer and it\u2019s a decent quality and people can get to it by whatever mechanism is required. And so whilst a lot of that is down to other partners in the ecosystem we sit in, that is obviously a huge area of focus for us. So some of the things that we do is to make that the applications and services we build are done in the most efficient way \u2013 to ensure that they load as quickly as possible, and there aren\u2019t delays and stutters and issues that cause people to complain or go elsewhere.<\/p>\n

Personalisation is a concept that\u2019s been around for a while in the OTT context, but it\u2019s not so far made it into sports in a big way. A lot of our product investments are in building capabilities and features that enable service providers to identify and then superserve those different types of fan.<\/p>\n

What do you think will catalyse the creation of more personalised viewing experiences in sport?
\n<\/strong>I think if you look at other industries \u2013 whether it\u2019s ecommerce or entertainment services \u2013 they\u2019ve figured out that you need to talk to the customer or the audience at as individual a level as possible. I\u2019m not sure that sports is quite there yet. But what we do see is a desire to get there; and that desire is being driven by a growing appreciation of the significant and material differences in the way that sports fans look at their sport and want to engage with it. If you try a one-size-fits-all approach, or even a two-sizes-fit-all approach, you\u2019re not going to be serving a large chunk of your existing or potential audience.<\/p>\n

What is catalysing that move towards personalisation is that growing appreciation of the differences that exist within the fanbase. And also within sports themselves, they have different characteristics so that digital engagement with those sports looks different. Something like cricket or tennis really lends itself to having lots of interactions or points throughout the game where you can engage or spark interest or ask for interactivity. That is better understood now, and the opportunities are better understood as well.<\/p>\n

 <\/p>\n

\n

RIGHTS WATCH<\/strong><\/p>\n

ABC elects not to go live in Tokyo
\n<\/strong>Australia\u2019s ABC has come under fire from the Australian Olympic Committee after deciding not to acquire live radio broadcast rights for next year\u2019s summer Games in Tokyo live. It will be the first Games since Helsinki 1952 that the broadcaster has not covered live, with ABC citing \u201cbudget pressures and the changing broadcast environment\u201d for its decision not to buy a package of sub-licensed rights from Seven Network, who hold the multi-platform rights to the Games. “The AOC believes the decision is monumentally short-sighted and a great let-down to Australians who rely on their national broadcaster \u2013 from the smallest of communities to our suburbs,\u201d responded the AOC\u2019s chief executive Matt Carroll.<\/p>\n

 <\/p>\n

\n

THE JOBS BOARD<\/strong><\/p>\n

Ryan switches from IOC to FIBA
\n<\/strong>Andrew Ryan has been hired as FIBA Media\u2019s new Managing Director. Former Head of Media Legal and Business Affairs at the International Olympic Committee\u2019s television and marketing service arm Andrew Ryan has been hired as the new Managing Director at FIBA Media, the media offshoot of world basketball\u2019s governing body.<\/p>\n

NBC Olympics chief departs
\n<\/strong>NBC Sports executive producer Jim Bell has left the organisation, leaving the US rights holder searching for a new person to head up its coverage of next year\u2019s Tokyo Games. Bell had for the last year been sharing his Olympic role with a new position as The Tonight Show showrunner.<\/p>\n

 <\/p>\n

\n

\u00a0<\/strong>CONTENT\/PRODUCTION<\/strong><\/p>\n

J.League utilising AI
\n<\/strong>Japan\u2019s top-tier football league, the J.League, has begun a partnership with WSC Sports to create tailored highlight clips using machine learning and artificial intelligence. WSC\u2019s machine learning platform has been integrated with the league\u2019s production arm and its Imagica Live live streaming platform, allowing clips to be automatically edited, created and distributed.<\/p>\n

Chelsea launch in-house podcast
\n<\/strong>English Premier League side Chelsea have launched a new official podcast aimed at American fans. Chelsea Mike\u2019d Up will \u2018explore creative ways to provide Chelsea fans in the US with a show that appeals to the American fan\u2019s diverse sporting interests\u2019, according to a statement by the club.<\/p>\n

\u00a0<\/strong><\/p>\n

\n

DISTRIBUTION<\/strong><\/p>\n

New Polish streaming service to launch
\n<\/strong>Sports content will form part of a new global streaming service targeted at Polish speakers which is being launched by Discovery and pay TV producer Cyfrowy Polsat. The service, which does not yet have a name, will also include Polish movies, entertainment, news and documentary programming. Discovery has a similar model in place in Germany, where it works with ProSiebenSat.1 on the Joyn streaming service.<\/p>\n

Nielsen splits
\n<\/strong>It was announced last week that Nielsen Holdings is splitting into two distinct companies: Nielsen Global Connect, focused on marketing and consumer data services outside and TV and content; and Nielsen Global Media, in which the traditional media measurement services will sit. Nielsen Global Media will be led by David Kenny, the current CEO of Nielsen.<\/p>\n

UK football fans use pirates
\n<\/strong>According to a recent survey carried out by online betting platform OLBG, 22% of UK football fans have admitted to knowingly using pirated broadcast streams. 40% of respondents claimed to be unaware that unofficial online streams were illegal. The findings, which come from a survey of 1,000 football fans, were published shortly before Premier League side West Ham United caused a measure of controversy by becoming the first top tier football team to sign a sponsorship deal with a VPN provider. The partnership with Ivacy IPN is designed to \u2018educate the club\u2019s fans about potential threats on unsecured networks and to emphasise the need for encrypted internet connections.\u2019<\/p>\n

\u00a0<\/strong><\/p>\n<\/p>\n <\/div>\n \n \n \n <\/div>\n

\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":830,"menu_order":0,"template":"","categories":[19],"pathway":[],"topic":[],"sport":[],"class_list":["post-829","article","type-article","status-publish","has-post-thumbnail","hentry","category-digital-media-sport-business"],"acf":[],"yoast_head":"\nBroadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape - Sport Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape - Sport Business\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Sport Business\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-10T09:59:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1399\" \/>\n\t<meta property=\"og:image:height\" content=\"749\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/\",\"url\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/\",\"name\":\"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape - Sport Business\",\"isPartOf\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg\",\"datePublished\":\"2019-11-14T00:00:00+00:00\",\"dateModified\":\"2021-08-10T09:59:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#primaryimage\",\"url\":\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg\",\"contentUrl\":\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg\",\"width\":1399,\"height\":749},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/leadersinsport.com\/sport-business\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/#website\",\"url\":\"https:\/\/leadersinsport.com\/sport-business\/\",\"name\":\"Sport Business\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/leadersinsport.com\/sport-business\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape - Sport Business","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/","og_locale":"en_US","og_type":"article","og_title":"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape - Sport Business","og_url":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/","og_site_name":"Sport Business","article_modified_time":"2021-08-10T09:59:53+00:00","og_image":[{"width":1399,"height":749,"url":"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/","url":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/","name":"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape - Sport Business","isPartOf":{"@id":"https:\/\/leadersinsport.com\/sport-business\/#website"},"primaryImageOfPage":{"@id":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#primaryimage"},"image":{"@id":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#primaryimage"},"thumbnailUrl":"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg","datePublished":"2019-11-14T00:00:00+00:00","dateModified":"2021-08-10T09:59:53+00:00","breadcrumb":{"@id":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#primaryimage","url":"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg","contentUrl":"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/YouTube.jpg","width":1399,"height":749},{"@type":"BreadcrumbList","@id":"https:\/\/leadersinsport.com\/sport-business\/articles\/broadcast-disruptors-bulletin-12-things-you-need-to-know-today-about-the-shifting-sports-media-landscape-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/leadersinsport.com\/sport-business\/"},{"@type":"ListItem","position":2,"name":"Broadcast Disruptors Bulletin: 12 things you need to know today about the shifting sports media landscape"}]},{"@type":"WebSite","@id":"https:\/\/leadersinsport.com\/sport-business\/#website","url":"https:\/\/leadersinsport.com\/sport-business\/","name":"Sport Business","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/leadersinsport.com\/sport-business\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/article\/829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/types\/article"}],"version-history":[{"count":6,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/article\/829\/revisions"}],"predecessor-version":[{"id":2699,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/article\/829\/revisions\/2699"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/media\/830"}],"wp:attachment":[{"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/media?parent=829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/categories?post=829"},{"taxonomy":"pathway","embeddable":true,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/pathway?post=829"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/topic?post=829"},{"taxonomy":"sport","embeddable":true,"href":"https:\/\/leadersinsport.com\/sport-business\/wp-json\/wp\/v2\/sport?post=829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}