{"id":12258,"date":"2022-08-24T06:37:41","date_gmt":"2022-08-24T06:37:41","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/?post_type=podcast&#038;p=12258"},"modified":"2022-12-19T10:45:22","modified_gmt":"2022-12-19T10:45:22","slug":"podcast-4se-material-when-did-chess-become-cool-the-changing-perception-of-the-worlds-most-played-sport","status":"publish","type":"podcast","link":"https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-4se-material-when-did-chess-become-cool-the-changing-perception-of-the-worlds-most-played-sport\/","title":{"rendered":"Podcast:  4SE Material \u2013 When did chess become cool?: Changing perceptions of the world\u2019s most played sport"},"content":{"rendered":"<!-- blocks\/hero-editorial -->\n<!-- inc\/hero-editorial -->\n<div class=\"hero es-hero__editorial hero--var-1\" role=\"banner\">\n\t<div class=\"hero__image\" style=\"background-image: url(https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2022\/08\/4SE-Chess-Pod-Header.png);\">\n\n\t\t<div class=\"hero__overlay grad-overlay content-bottom\">\n\t\t\t<div class=\"container\">\n\n\t\t\t\t<div class=\"hero__content\">\n                    \n\t\t\t\t\t<div class=\"hero__content__inner\">\n\t\t\t\t\t\t                            <p class=\"es-label es-label--md\">\n                                24 Aug 2022                            <\/p>\n                        \t\t\t\t\t\t<a href=\"https:\/\/leadersinsport.com\/sport-business\/podcasts\" class=\"theme-dark hero__back-link back-link es-label es-label--sm\">\n\t\t\t\t\t\t\t<span class=\"icon icon--md icon--arrow-left\"><\/span>Podcasts<\/a>\n\n\t\t\t\t\t\t<h1 class=\"hero__title\">Podcast:  4SE Material \u2013 When Did Chess Become Cool?: The Changing Perception of the World\u2019s Most Played Sport<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n        \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n    <section class=\"es-section theme-light hero__sidebar-wrapper container\">\n        <div class=\"hero__sidebar\">\n                            <div class=\"category-list\">\n                  <div class=\"es-label es-label--sm\">Category<\/div>\n                  <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/digital-media-sport-business\/\" rel=\"tag\">Digital &amp; Media<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/esports-and-gaming\/\" rel=\"tag\">Esports &amp; Gaming<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/leaders-podcast\/\" rel=\"tag\">Leaders Podcast<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/sport-business\/\" rel=\"tag\">Sport Business<\/a>                <\/div>\n                            <div class=\"share-list\">\n                  <div class=\"es-label es-label--sm\">Share<\/div>\n                  <a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-4se-material-when-did-chess-become-cool-the-changing-perception-of-the-worlds-most-played-sport\/\">Facebook<\/a>\n                  <a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-4se-material-when-did-chess-become-cool-the-changing-perception-of-the-worlds-most-played-sport\/&#038;text=Podcast:  4SE Material \u2013 When Did Chess Become Cool?: The Changing Perception of the World\u2019s Most Played Sport\">Twitter<\/a>\n                  <a href=\"mailto:?subject=Here's a Leaders In Sport article for you &amp;body=Check out this article: Podcast:  4SE Material \u2013 When Did Chess Become Cool?: The Changing Perception of the World\u2019s Most Played Sport. https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-4se-material-when-did-chess-become-cool-the-changing-perception-of-the-worlds-most-played-sport\/\">Email<\/a>\n                  <a href=\"#copyLink\" id=\"copyButton\" class=\"copy-link-clipboard\">Copy Link<\/a>\n                  <div id=\"textToCopy\" class=\"font-hidden\">https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-4se-material-when-did-chess-become-cool-the-changing-perception-of-the-worlds-most-played-sport\/<\/div>\n                <\/div>\n                    <\/div>\n    <\/section>\n\n\n<!-- blocks\/section -->\n<section\n  class=\"es-section flexible-section  text-only theme-light\"\n    >\n                <div class=\"container\">\n                                    <div class=\"bg-striped-pattern__inner section-padding-top section-padding-bottom\">\n                <div class=\"es-section__inner col-parent col-parent--stack-sm\">\n                                            <div class=\"es-section__sidebar es-section__sidebar--sticky col col--12 \">\n                            \n                            \n                                                            <h2 class=\"h2 es-section__title\">Podcast:  4SE Material \u2013 When Did Chess Become Cool?: Changing Perceptions of the World\u2019s Most Played Sport<\/h2>\n                            \n                                                            <div class=\"es-section__text content-area\">\n                                    <p><p>4SE Material is a new podcast series in which we explore some of the many stories at the intersection of four key pillars: sport, entertainment, lifestyle and culture.<\/p>\n<p>In this first episode, we cast our eyes towards the chess world to tell the story of the historical and ongoing popularity of the game. When exactly did the reputation of the game go from purely academic, and somewhat stuffy, to cool and accessible?<\/p>\n<p>Throughout the episode, we seek to answer these questions by exploring the game\u2019s universal appeal, the role that technology has played in its growth, and the momentous increase in participation throughout the pandemic, particularly following the release of \u2018The Queen\u2019s Gambit\u2019. And we did so with the help of Malcolm Pein, International Master and former professional chess player, now International Director of the English Chess Federation (ECF); Emil Sutovsky, Grandmaster and CEO of chess world governing body, F\u00e9d\u00e9ration Internationale des \u00c9checs (FIDE); and Henrik Carlsen, Board Member of the Play Magnus Group and father five-time world champion Magnus Carlsen.<\/p>\n<ul>\n<li><a href=\"https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-leaders-and-how-they-lead-joanna-coates\/\">Podcast: Leaders and How They Lead \u2013 Joanna Coates<\/a><\/li>\n<li><a href=\"https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-leaders-in-edi-dazns-shola-aminu\/\">Podcast: Leaders In EDI \u2013 DAZN\u2019s Shola Aminu<\/a><\/li>\n<li><a href=\"https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-leaders-and-how-they-lead-img-media-president-adam-kelly\/\">Podcast: Leaders and how they lead \u2013 IMG Media President Adam Kelly<\/a><\/li>\n<\/ul>\n<p>This podcast is brought to you by 4SE, in association with our founding partners, Constellation Brands and Nielsen, and in collaboration with Leaders\u2019 sister companies SportTechie and Sports Business Journal. 4SE is a collection of social and content experiences for leaders seeking to explore the growing intersection between those four pillars, and create opportunities to align and collaborate. Our pilot event experience took place with a select group of executives from sport and entertainment back in May. It\u2019s set to become an annual fixture every year, with our big launch to take place in May 2023 in New York City. For more information, <a href=\"https:\/\/4-se.com\/\">please visit the official 4SE website<\/a>.<\/p>\n<p>Listen to the podcast or watch the broadcast below, and subscribe today on\u00a0<a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/4se-material\/id1659420370\">Apple<\/a>,\u00a0<a href=\"https:\/\/www.stitcher.com\/show\/4se-material\">Stitcher<\/a>,\u00a0<a href=\"https:\/\/open.spotify.com\/show\/6XmZtOszCax1kXVXGBA06r\">Spotify<\/a>\u00a0or your chosen podcast platform.<\/p>\n<p><iframe loading=\"lazy\" title=\"Blubrry Podcast Player\" src=\"https:\/\/player.blubrry.com\/id\/92008646?cache=1670424141#\" width=\"100%\" height=\"150px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<\/p>\n                                <\/div>\n                            \n                            \n                            \n                                                    <\/div>\n                                        <div class=\"col visibly-hidden col--flex-align-right\">\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        <\/section>\n","protected":false},"excerpt":{"rendered":"<p>We investigate the boom in popularity of the game and pinpoint when it became a phenomenon. <\/p>\n","protected":false},"featured_media":12259,"menu_order":0,"template":"","categories":[19,61,35,36],"pathway":[],"topic":[],"sport":[],"class_list":["post-12258","podcast","type-podcast","status-publish","has-post-thumbnail","hentry","category-digital-media-sport-business","category-esports-and-gaming","category-leaders-podcast","category-sport-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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