{"id":28321,"date":"2024-10-02T10:42:50","date_gmt":"2024-10-02T10:42:50","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/?post_type=podcast&#038;p=28321"},"modified":"2024-10-08T08:22:19","modified_gmt":"2024-10-08T08:22:19","slug":"podcast-talent-talks-ymu-group-ceo-mary-bekhait-on-managing-modern-day-media-and-entertainment-careers","status":"publish","type":"podcast","link":"https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-talent-talks-ymu-group-ceo-mary-bekhait-on-managing-modern-day-media-and-entertainment-careers\/","title":{"rendered":"Podcast: Talent talks &#8211; YMU Group CEO Mary Bekhait on managing modern day media and entertainment careers"},"content":{"rendered":"<!-- blocks\/hero-editorial -->\n<!-- inc\/hero-editorial -->\n<div class=\"hero es-hero__editorial hero--var-1\" role=\"banner\">\n\t<div class=\"hero__image\" style=\"background-image: url(https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2024\/10\/GettyImages-1515199027-scaled.jpg);\">\n\n\t\t<div class=\"hero__overlay grad-overlay content-bottom\">\n\t\t\t<div class=\"container\">\n\n\t\t\t\t<div class=\"hero__content\">\n                    \n\t\t\t\t\t<div class=\"hero__content__inner\">\n\t\t\t\t\t\t                            <p class=\"es-label es-label--md\">\n                                2 Oct 2024                            <\/p>\n                        \t\t\t\t\t\t<a href=\"https:\/\/leadersinsport.com\/sport-business\/podcasts\" class=\"theme-dark hero__back-link back-link es-label es-label--sm\">\n\t\t\t\t\t\t\t<span class=\"icon icon--md icon--arrow-left\"><\/span>Podcasts<\/a>\n\n\t\t\t\t\t\t<h1 class=\"hero__title\"><\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n        \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n    <section class=\"es-section theme-light hero__sidebar-wrapper container\">\n        <div class=\"hero__sidebar\">\n                            <div class=\"category-list\">\n                  <div class=\"es-label es-label--sm\">Category<\/div>\n                  <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/brands-sponsorship-sport-business\/\" rel=\"tag\">Brands &amp; Sponsorship<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/fan-engagement\/\" rel=\"tag\">Fan Engagement<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/leaders-podcast\/\" rel=\"tag\">Leaders Podcast<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/sport-business\/\" rel=\"tag\">Sport Business<\/a>, <a href=\"https:\/\/leadersinsport.com\/sport-business\/category\/strategy-and-commercialisation\/\" rel=\"tag\">Strategy &amp; Commercialisation<\/a>                <\/div>\n                            <div class=\"share-list\">\n                  <div class=\"es-label es-label--sm\">Share<\/div>\n                  <a 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class=\"font-hidden\">https:\/\/leadersinsport.com\/sport-business\/podcasts\/podcast-talent-talks-ymu-group-ceo-mary-bekhait-on-managing-modern-day-media-and-entertainment-careers\/<\/div>\n                <\/div>\n                    <\/div>\n    <\/section>\n\n\n<!-- blocks\/section -->\n<section\n  class=\"es-section flexible-section  text-only theme-light\"\n    >\n                <div class=\"container\">\n                                    <div class=\"bg-striped-pattern__inner section-padding-top section-padding-bottom\">\n                <div class=\"es-section__inner col-parent col-parent--stack-sm\">\n                                            <div class=\"es-section__sidebar es-section__sidebar--sticky col col--12 \">\n                            \n                            \n                            \n                                                            <div class=\"es-section__text content-area\">\n                                    <p><h4>Podcast: Talent talks &#8211; YMU Group CEO Mary Bekhait on managing modern day media and entertainment careers<\/h4>\n<p>Mary Bekhait is one of the global entertainment industry&#8217;s leading talent executives.<\/p>\n<p>As Chief Executive of YMU Group, she leads an international business representing mega stars across music, sport, entertainment, literary, social, art and business management, including: Davina McCall, Simon Cowell, Tom Daley, Clare Balding, Ant &amp; Dec and many more.<\/p>\n<p>She joined James Emmett and David Cushnan in the Leaders studio (ahead of an important business call with Simon Cowell) to run through the inner workings of YMU Group; her top tips for building and nurturing relationships (forged from a 20-year career in talent management); how brand sports marketers can best work with and maximise athlete talent; who she enjoys managing the most and what great output looks like on LinkedIn.<\/p>\n<p>Listen to the podcast below, and subscribe today on\u00a0<a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/leaders-sport-business-podcast\/id1126762453\">Apple<\/a>,\u00a0<a href=\"https:\/\/www.amazon.co.uk\/ap\/signin?openid.pape.max_auth_age=0&amp;openid.return_to=https%3A%2F%2Fmusic.amazon.co.uk%2Fpodcasts%2F2479cb82-ffc9-49bd-847c-c25a75416d8d%2Fleaders-sport-business-podcast%3FrefMarker%3Dnull&amp;openid.identity=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;openid.assoc_handle=amzn_webamp_uk&amp;openid.mode=checkid_setup&amp;language=en_GB&amp;openid.claimed_id=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0%2Fidentifier_select&amp;pageId=login&amp;openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0\">Amazon<\/a>,\u00a0<a href=\"https:\/\/open.spotify.com\/show\/2bmUlpixbMfrRGdEs6FKWz\">Spotify<\/a>\u00a0or your chosen podcast platform.<\/p>\n<p><iframe loading=\"lazy\" title=\"Blubrry Podcast Player\" src=\"https:\/\/player.blubrry.com\/id\/136933098?cache=1727865545#mode-Light&amp;border-000000&amp;progress-000000\" width=\"100%\" height=\"165px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<\/p>\n                                <\/div>\n                            \n                            \n                            \n                                                    <\/div>\n                                        <div class=\"col visibly-hidden col--flex-align-right\">\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":28322,"menu_order":0,"template":"","categories":[25,63,35,36,56],"pathway":[],"topic":[],"sport":[],"class_list":["post-28321","podcast","type-podcast","status-publish","has-post-thumbnail","hentry","category-brands-sponsorship-sport-business","category-fan-engagement","category-leaders-podcast","category-sport-business","category-strategy-and-commercialisation"],"acf":[],"yoast_head":"<!-- This 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