{"id":30970,"date":"2025-05-29T05:27:45","date_gmt":"2025-05-29T05:27:45","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/?post_type=podcast&p=30970"},"modified":"2025-05-29T05:27:46","modified_gmt":"2025-05-29T05:27:46","slug":"metas-former-sports-leader-dan-reed-on-three-eras-of-achievement-and-change-inside-the-tech-giant","status":"publish","type":"podcast","link":"https:\/\/leadersinsport.com\/sport-business\/podcasts\/metas-former-sports-leader-dan-reed-on-three-eras-of-achievement-and-change-inside-the-tech-giant\/","title":{"rendered":"Meta’s former sports leader Dan Reed on three eras of achievement and change inside the tech giant"},"content":{"rendered":"\n\n
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\n 29 May 2025 <\/p>\n \t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/span>Podcasts<\/a>\n\n\t\t\t\t\t\t

Meta’s former sports leader Dan Reed on three eras of achievement and change inside the tech giant<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n
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Category<\/div>\n Brands & Sponsorship<\/a>, Digital & Media<\/a>, Fan Engagement<\/a>, Leaders Podcast<\/a>, Sport Business<\/a> <\/div>\n
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https:\/\/leadersinsport.com\/sport-business\/podcasts\/metas-former-sports-leader-dan-reed-on-three-eras-of-achievement-and-change-inside-the-tech-giant\/<\/div>\n <\/div>\n <\/div>\n <\/section>\n\n\n\n\n
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Having announced his departure from the technology giant earlier this month, Reed reflects on 11 years at the helm of various departments at Facebook and then Meta.<\/h4>\n

Hired out of his role as President of the NBA’s G League, Reed initially joined Facebook to head up its nascent sports activity as Director of Global Sports Partnerships in 2014.<\/p>\n

Building out a crack team – which included the likes of Peter Hutton, Joyee Biswas, Ronan Joyce, Jordan Gruber, and Nick Shaw among many others – Reed oversaw the development of Facebook Live as a viable sports streaming platform, ‘experimenting’ with hundreds of millions of dollars of rights as the company tested different strategic directions in sport.<\/p>\n

As VP of Global Sports and Media Partnerships, Reed developed the growing content creator ecosystem inside Facebook’s portfolio of apps, and tailored new monetization models for all manner of sports-focused entities and individuals.<\/p>\n

And as COO of Reality Labs, essentially Meta’s wearables division, Reed drove a multi-billion dollar business in AI, AR, VR and Mixed Reality products, pioneering what many believe will be the next iteration of mass-adopted connected devices through the Meta Rayban partnership.<\/p>\n

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Listen to the podcast below, and subscribe today on\u00a0Apple<\/a>,\u00a0Amazon<\/a>,\u00a0Spotify<\/a> or your chosen podcast platform.<\/p>\n