{"id":91,"date":"2018-06-19T00:00:00","date_gmt":"2018-06-19T00:00:00","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/press-releases\/leaders-partner-with-dotsub\/"},"modified":"2021-09-02T10:58:41","modified_gmt":"2021-09-02T10:58:41","slug":"leaders-partner-dotsub","status":"publish","type":"press-releases","link":"https:\/\/leadersinsport.com\/sport-business\/news\/leaders-partner-dotsub\/","title":{"rendered":"Leaders partner with Dotsub"},"content":{"rendered":"\n\n
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\n Jun 19, 2018 <\/p>\n \t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/span>News<\/a>\n\n\t\t\t\t\t\t

Leaders partner with Dotsub<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n
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https:\/\/leadersinsport.com\/sport-business\/news\/leaders-partner-dotsub\/<\/div>\n <\/div>\n <\/div>\n <\/section>\n\n\n
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Leaders have partnered with the video captioning specialists, Dotsub, to\u00a0increase the reach and engagement of their video content.<\/p>\n \n \n \n

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Leaders, the premium global conference and publishing organisation in\u00a0sport, have partnered with the video captioning specialists, Dotsub, to\u00a0increase the reach and engagement of their video content.<\/h4>\n

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Dotsub allows video publishers to maximise their global fan engagement,\u00a0through multilingual captions. Whether it\u2019s overcoming the auto-mute\u00a0settings of social media, localising video content for different markets or\u00a0fulfilling corporate social responsibility, Dotsub boosts video engagement\u00a0by as much 40% across all platforms.<\/p>\n

In a mobile first world – with video being the medium of choice for both\u00a0Millennials and Generation Z – Dotsub helps video publishers and rights\u00a0holders engage their fans in every corner of the globe.<\/p>\n

Leaders Head of Marketing, Milly Preston, said: \u201cThis partnership will\u00a0allow us to take a big step forwards in our video strategy and will create\u00a0greater accessibility for our global audience. Dotsub have secured some\u00a0of the world\u2019s most revered sporting franchises and brands this year and\u00a0we\u2019re delighted to become one of them ourselves<\/em>.\u201d<\/p>\n

Ben Dobson, Dotsub\u2019s Head of Sports Partnerships, said: \u201cWith the\u00a0proliferation of video content set to continue, and the vast majority of this\u00a0content being consumed on a mobile device, it is vital for video publishers\u00a0to adapt to these changes and take every opportunity to ensure their\u00a0content isn\u2019t lost in the fold<\/em>.\u201d<\/p>\n

\u201cBy adding captions to their videos, Leaders will overcome the auto-mute\u00a0restrictions of social media, improve accessibility for the deaf and hard of\u00a0hearing and, through multilingual captions, engage with the thousands of\u00a0sports industry leaders around the world that rely upon their cutting edge\u00a0content<\/em>.\u201d<\/p>\n

\u201cAs a platform that is passionate about increasing the reach of sports\u00a0video, Dotsub could not be happier to partner with, what we regard as,\u00a0the world\u2019s foremost sports events company. Having been fortunate\u00a0enough to attend Leaders Week in London and New York in person, I\u2019m\u00a0excited about the role our partnership will play in boosting the\u00a0engagement of this high calibre content<\/em>.\u201d<\/p>\n

Founded in New York in 2009, with offices worldwide, Dotsub is the\u00a0trusted caption partner for Fortune 500 companies, OTT platforms and\u00a0rights holders across every continent.<\/p>\n

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Leaders have taken a step forward in their video strategy by partnering with the video captioning specialists, Dotsub, to\u00a0increase the reach and engagement of their video content; providing\u00a0greater accessibility for the company’s global audience.<\/p>\n","protected":false},"featured_media":92,"menu_order":0,"template":"","categories":[1],"class_list":["post-91","press-releases","type-press-releases","status-publish","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nLeaders partner with Dotsub - Sport Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadersinsport.com\/sport-business\/news\/leaders-partner-dotsub\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leaders partner with Dotsub - Sport Business\" \/>\n<meta property=\"og:description\" content=\"Leaders have taken a step forward in their video strategy by partnering with the video captioning specialists, Dotsub, to\u00a0increase the reach and engagement of their video content; 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