{"id":7611,"date":"2020-02-25T14:27:00","date_gmt":"2020-02-25T14:27:00","guid":{"rendered":"https:\/\/leadersinsport.com\/sport-business\/?post_type=report&#038;p=7611"},"modified":"2022-05-04T14:55:39","modified_gmt":"2022-05-04T14:55:39","slug":"leaders-special-report-viewing-shifts-how-we-watch-sport","status":"publish","type":"report","link":"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/","title":{"rendered":"Leaders Special Report &#8211; Viewing Shifts: How we watch sport"},"content":{"rendered":"<!-- blocks\/hero-editorial -->\n<!-- inc\/hero-editorial -->\n<div class=\"hero es-hero__editorial hero--var-1\" role=\"banner\">\n\t<div class=\"hero__image\" style=\"background-image: url(https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/Broadcaster-header.jpg);\">\n\n\t\t<div class=\"hero__overlay grad-overlay content-bottom\">\n\t\t\t<div class=\"container\">\n\n\t\t\t\t<div class=\"hero__content\">\n                    \n\t\t\t\t\t<div class=\"hero__content__inner\">\n\t\t\t\t\t\t                            <p class=\"es-label es-label--md\">\n                                25 Feb 2020                            <\/p>\n                        \t\t\t\t\t\t<a href=\"https:\/\/leadersinsport.com\/sport-business\/reports\" class=\"theme-dark hero__back-link back-link es-label es-label--sm\">\n\t\t\t\t\t\t\t<span class=\"icon icon--md icon--arrow-left\"><\/span>Reports<\/a>\n\n\t\t\t\t\t\t<h1 class=\"hero__title\">Leaders Special Report &#8211; Viewing Shifts: How we watch sport<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n        \n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n\n<!-- blocks\/section -->\n<section\n  class=\"es-section flexible-section  text-only theme-light\"\n    >\n                <div class=\"container\">\n                                    <div class=\"bg-striped-pattern__inner section-padding-top section-padding-bottom\">\n                <div class=\"es-section__inner col-parent col-parent--stack-sm\">\n                                            <div class=\"es-section__sidebar es-section__sidebar--sticky col col--12 \">\n                            \n                            \n                            \n                                                            <div class=\"es-section__text content-area\">\n                                    <p><h4>It is a time of flux in the media industry. Content distribution models are shifting to meet changing consumer habits, and new technology and new monetisation models are funnelling the channels of change in new and different directions.<\/h4>\n<p>Live sports broadcasts have held out as the last bastion of appointment-to-view programming, but new research has revealed that how we watch sport \u2013 and how we expect to watch sport \u2013 is changing too.<\/p>\n<p><a href=\"http:\/\/go.pardot.com\/l\/856843\/2020-08-03\/52dd1\"><button>Download Report<\/button><\/a><\/p>\n<p>A comprehensive study, commissioned by Verizon Media and undertaken by Sapio Research using a representative sample of over 5,000 people across the US, UK, France, Germany, and the Netherlands, has revealed a number of key insights into viewer expectations of sports streaming services; expectations over value, content make-up, quality and more.<\/p>\n<p>The latest 36-page Leaders report presents those findings and gives some sports media context and commentary, pulling information and examples from across the industry.<\/p>\n<p>This report has been produced by Leaders with the support of Verizon Media. The report is free to download and requires a basic set of details. We will not share these details with any third party, but if you\u2019re happy for us to share them with Verizon Media \u2013 and Verizon Media alone \u2013 then please tick the box where prompted.<\/p>\n<\/p>\n                                <\/div>\n                            \n                            \n                            \n                                                    <\/div>\n                                        <div class=\"col visibly-hidden col--flex-align-right\">\n                                            <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":784,"menu_order":0,"template":"","categories":[],"pathway":[],"topic":[],"sport":[],"class_list":["post-7611","report","type-report","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Leaders Special Report - Viewing Shifts: How we watch sport - Sport Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leaders Special Report - Viewing Shifts: How we watch sport - Sport Business\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/\" \/>\n<meta property=\"og:site_name\" content=\"Sport Business\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-04T14:55:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/Broadcaster-header.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2040\" \/>\n\t<meta property=\"og:image:height\" content=\"1092\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/\",\"url\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/\",\"name\":\"Leaders Special Report - Viewing Shifts: How we watch sport - Sport Business\",\"isPartOf\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/Broadcaster-header.jpg\",\"datePublished\":\"2020-02-25T14:27:00+00:00\",\"dateModified\":\"2022-05-04T14:55:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/#primaryimage\",\"url\":\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/Broadcaster-header.jpg\",\"contentUrl\":\"https:\/\/leadersinsport.com\/app\/uploads\/sites\/3\/2021\/08\/Broadcaster-header.jpg\",\"width\":2040,\"height\":1092},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/leadersinsport.com\/sport-business\/reports\/leaders-special-report-viewing-shifts-how-we-watch-sport\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/leadersinsport.com\/sport-business\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Leaders Special Report &#8211; 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