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As places at the 1500 person event continue to sell out faster than ever, over 120 brands are now confirmed to attend, bringing together a diverse range of senior executives from across the globe. Sign-ups include the likes of: Activation Director Global Commerce, Heineken; Chief Marketing Officer, William Hill; Head of Sponsorship, Coca-Cola; Global Sponsorship Director, Emirates; Associate Director Sponsorships, BNY Mellon; Vice President, Global Football & WE Sports Marketing, Nike; Senior Vice President Global Brand Marketing, Adidas, as well as lots more.
Providing a wealth of brand-orientated content, the programme for the event includes sessions led by the likes of Heineken, Allianz, Microsoft and Nissan, exploring topical issues such as the future of sports marketing, standing out in a crowded a marketplace, sponsorship innovations and the role of technology as sport evolves.
A crucial event for all leading sports executives wanting to build and develop their presence at the highest level of the industry, the Sport Business Summit will bring together representatives from over 50 countries and 45 different sports. An invitation only event, with all attendees vetted by Leaders, the summit provides the very best opportunity for the top decision makers to meet, share best practice and build new professional relationships.
Greg Via, Global Director of Sports Marketing, Gillette, who attended last year’s event said:
“Sports is a business of networking, if you’re not involved in it, you’re not going to survive long in this industry.”
Andrew Miller, VP Corporate Marketing & Communications, AON, who also attended last year, described the Summit as “an unequalled platform”.
For further information about the Leaders Sport Business Summit, see below.