Starting on 9th May, James will join as a senior member of the Leaders team; he brings a wealth of knowledge, contacts and experience to the sports business arm of Leaders and will build a new suite of thought leadership and insight content for the 58,000 professionals who are part of the Leaders global network. He will also oversee the continued expansion of the performance content platform delivered 24/7 to Head Coaches, GMs, Performance and Sporting Directors working with professional teams and elite athletes around the world.
James will join from sports industry title SportsPro, where, as Editorial Director, he is responsible for overseeing the outlet’s monthly magazine, sector-specific annual publications, daily online news service, podcasts and conference programming. James joined SportsPro in 2008, becoming Editor in 2012, and Editorial Director in May 2015.
James Worrall, Founder of Leaders, said: “We are delighted James has joined Leaders as we develop our content offering for both the business and performance world of sport. I’ve known James for eight years and have always been impressed by his knowledge, network and standing in sport. He is a tremendous addition to the team as we build our international media platform across live events and publishing.”
James Emmett added: “I’m excited to be joining James and the team at Leaders. I’ve always enjoyed going to their events and truly believe that they are the best at what they do globally. I now look forward to translating that excellence into a consistent, valuable and high quality year-round content service.”