A recent Leaders Skills Series session explored cultural leadership and how we might improve our cultures one step at a time.
The label was used by sports psychologist Willi Railo, who worked as a consultant in the early 2000s for Sven-Göran Eriksson, the England men’s national team Manager at the time.
“He has grown to become a cultural architect,” said Railo of then England captain Beckham in a BBC documentary titled The England Patient, which was broadcast ahead of the 2002 Fifa World Cup.
“[Beckham] has today a very great influence on the attitudes of the other players and he is thinking along the same lines as Sven-Göran Eriksson. So he’s a very good tool for Sven.”
According to Railo, cultural architects are “people that are able to change the mind-set of other people. They’re able to break barriers, they have visions, they are self-confident and they are able to transfer their own self-confidence to a group of people”.
Present day cultural architects include figures such as the Phoenix Mercury’s Diana Taurasi, Australia men’s cricket captain Pat Cummins, and Chelsea Women captain Millie Bright. The list is endless when you dig down.
Your cultural architects can be coaches or staff members too. They can be anyone who pays enormous attention to culture. Critically, while they are not always the most senior leader, they do have to have the ear of those leading.
The idea that cultural architects can emanate from anywhere gave real impetus to a recent Leadership Skills Series session, where members of the Leaders Performance Institute explored various interventions and the value of adopting a strengths-based approach to building culture.
Current cultural goals
What established goals do you have in your organisations that relate to your wider organisational culture?
One of the trends we’re noticing when it comes to cultural leadership is a focus on one specific aspect of culture at a time. The participants in the session identified a series of culture-strengthening goals that, if achieved, would deliver a competitive advantage:
When you align behind a goal, progress can be swift.
The six levers needed to lead a cultural change
In the session, we revisited six key levers for leading cultural change.
1. Make the key principles ‘sticky’
A message needs to be heard at least six times for a person to take it in and, if the principles are ‘sticky’, they naturally become easier to remember. Consider your straplines or strategy: do they meet that level of ‘stickiness’? A good example from the Olympic world is the question: ‘will it make the boat go faster?’ Another is the All Blacks’ ‘leave the jersey in a better place’.
2. Role models
This is the classic example of ‘words on the wall’ versus living the values. If the leaders and cultural leaders really model those behaviours, it’s what people will experience and lead by. Research in the field of inclusive leadership shows that leaders can influence the people, the athletes, the organisation around them by up to 70 per cent with their behaviours.
3. Culture conversations
A team must constantly review their organisation and culture and reflect on their current status. Ask yourself: where are our gaps? Where are our strengths? How can we improve? You can use a system rating scale from 1-4 to guide some of these insights. These system rating scales create an opportunity for those culture conversations to emerge and they provide an insight into the health of the culture at a specific moment in time.
4. Develop skills and processes to support intent
Take psychological safety: it is important to enable people to speak up. If you provide such opportunities it supports the intent to make positive change.
5. Feedback
Feedback is critical, yet people do not always deliver skilful feedback. Too often it can feel personal, it provokes defensiveness and is ultimately counterproductive. It is better to create a feedback loop and a culture of ‘skilled candour’ (a twist on Kim Scott’s ‘radical candour’) so that people are able to deliver feedback in a skilful manner.
6. Get the right people on the bus
When engaging in culture change, do you have the right people in your environment? It may come to a time when you have to make a decision about who needs to be on the bus – and who doesn’t.
The power of AI (appreciative inquiry)
Appreciative inquiry is a social constructivist-informed model that seeks to engage people in self-determined change. The model, which was devised in the 1980s by David Cooperrider and Suresh Srivastva, is inherently positive. It focuses on discovering and amplifying the best of what already exists (individually and collectively) within a system or organisation. It stands in contrast to most change models, which tend to identify problems and seek to fix them.
What are some of the benefits of appreciative inquiry?
The model:
How we do it:
Here are some reflective questions you can use within your environments when considering what aspects of your culture you want to develop:
Nurtured and sustained excellence sat at the heart of proceedings at the 2025 Leaders Sport Performance Summit in Melbourne. Below, discover the insights to help propel you to greatness courtesy of the worlds of medicine, academia, the military and, of course, the world of sport.
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“There are parts of your game going well at a particular time and other parts of your game that are not going well,” he told Fox’s Face to Face in 2023.
“You’re trying to improve these things without sacrificing the things you’re doing well.”
He and Collingwood span those plates with alacrity during the 2023 season, his first as captain: they won the AFL Grand Final. Today, they remain one of the league’s finest teams; and Moore has been praised for his leadership abilities both on and off the field. It was to great acclaim that we welcomed him to the stage at the 2025 Leaders Sport Performance Summit at The Glasshouse in Melbourne.
“Good player leadership is organic and comes from natural respect based on competency, status and character in alignment to the team’s values,” he told an audience of Leaders Performance Institute members.
In addition to Moore, across two insight-laden days, we hosted a range of speakers from organisations including Melbourne FC, Leinster Rugby, the Royal Melbourne Hospital and Royal Australian Air Force. The overarching theme was the approaches one can adopt to give performers the best chance of success.
There were six approaches that stood out.
The athlete-coach relationship is pivotal, whether it’s a long-tenured coach setting up a new leader for success or, conversely, a senior athlete taking steps to put a new coach at ease.
Craig McRae, the Senior Coach at Collingwood, demonstrated the former with his public endorsement following Darcy Moore’s appointment as captain in 2023. “Be yourself, forge your own journey, and take a swerve at what that needs to be,” he told Moore. “Lead from the front and lead your way.”
Across town a year later, Rebekah Stott, a hugely experienced New Zealand international defender with more than 100 A-League appearances under her belt, went out of her way as captain of Melbourne City FC to ensure incoming Manager, Michael Matricciani, felt at home.
“From day one when I signed for the club, from the first conversations I’ve had, she’s only welcomed me with open arms,” said Matricciani. “She’s been a great support and she’s an excellent leader off the pitch.”
Neither Moore nor Stott, who spoke onstage together, believe they’re the finished article. Both spoke of their need to work on confronting teammates and having difficult conversations. In that regard, it helps when the on-field leader feels both comfortable and supported.
Rebekah Stott, Melbourne City FC
Darcy Moore, Collingwood FC
Moore and Stott’s concern with confronting people in emotionally charged environments is a daily feature of life at the Royal Melbourne Hospital, where Brian Le serves as Director of Palliative Care at the Peter MacCallum Cancer Centre. “Preparation is really important,” he said. “I formulate what needs to be spoken about and what my agenda is. But once with the patient, I adjust to what I’m hearing and the clues I’ve picked up in relation to their context.”
Timing is critical too. “Not addressing the situation has its own cost,” said Le, adding that delays are regrettable when the patient likely knows that an emotionally-wrought conversation is coming anyway.
Brian Le, Royal Melbourne Hospital
Data-informed decision-making is preferable, but where does the balance sit between objective and subjective sources? Additionally, what of the balance between disruption and stability? The topic was tackled by Kate Hore, the captain of AFLW team Melbourne FC, who spoke alongside Marcus Wagner, the club’s Chief Innovation Officer & General Manager of Football Operations. The Demons have been using Teamworks Performance as they look to strike that balance.
“You can get a flag from your monitoring that helps a discussion, but the impact really comes from your relationship with the athletes,” said Wagner. “Baseline information helps, but understanding the person is most important.”
When you understand the person, you can ask the right questions (either in-person or via questionnaires) and, if something needs to change based on something that happened in training, staff can swiftly make adaptations (supported by data).
As for the balance between disruption and stability. “It’s fine balance,” added Wagner. “You need to ensure you don’t lose your identity by going too far either way. How we measure is by looking at overall performance internally and externally, how we communicate, and the quality of our data.”
Kate Hore, Melbourne FC
Approximately 95 per cent of Nobel Prize-winning scientists emanate from the same cluster of labs or have enjoyed the proximal influence of past winners. Why? It is their higher minimum standards or greater openness to new (and often bad) ideas?
David Burt, the Director of Entrepreneurship at the University of New South Wales, delivered a presentation in which he lauded the value of exploring ‘terrible ideas’. His rationale was sound: it reduces the negative emotions that can cloud creativity and reduces the impact of power dynamics in a team environment.
He recommends an ‘accountability loop’:
David Burt, University of New South Wales
What must we do to sustain excellence? That was at the centre of Dave Walker’s appearance at the summit. The former naval pilot, who works for the Royal Australian Air Force, spoke of PBED:
PBED, he explained, is a continuous improvement process to table improved error recognition, error reduction or correction, which enables the creation of efficiencies that lead to improved performance. It is an essential tool in an environment where students must learn quickly.
“It’s the quality of interaction in each event that ultimately turns a team of experts into an expert team,” said Walker. “We often find that members do not know how to work or operate as a team – just following a framework does not make a team.”
David Walker, Royal Australian Air Force
Leinster Rugby, one of Europe’s most prominent teams, has a squad that is 86 per cent homegrown – what is the secret to finding and nurturing supreme talent in your region? As Simon Broughton, the Academy Manager at Leinster, explained, the team benefits from a group that has played and developed together in the youth ranks. They have travelled, won and lost as a collective. “So many experiences that strengthens their connection,” said Broughton.
The club has adopted a variety of approaches, including proximal role modelling, which sees younger players spend 80 per cent of their time integrated with older players. Proximal role modelling is “integrated organically into different aspects of their training week, from walking the pitches, to session design, and into analysis rooms.”
Leinster have also latched onto the ‘goldilocks principle’ as 33 per cent of their players are neurodivergent. “This has led to changes in how messages are delivered,” Broughton added. “There are slides, but also video and walkthroughs, and time for reconnecting and breaking mental circuits.”
Simon Broughton, Leinster Rugby
David Clancy and Alexia Sotiropoulou set out strategies for leaders to inspire meaning, fulfilment and belonging in their people.
Purpose is the north star that guides us through adversity, keeps us focused amidst distractions, and fuels our long-term engagement. When leading yourself and others, the power of purpose cannot be understated. It’s about creating an environment where every individual finds meaning in their role, feels fulfilled in their contributions, and experiences a sense of belonging to something greater than themselves.
Purpose-driven leadership is not just about results. It speaks to human connection; when one feels seen and heard. Great leaders cultivate deep relationships with their teams, which comes by empathy, trust, and support. The connection between a true leader and their team hinges on a shared understanding of what motivates everyone on a deeper level. As John C Maxwell puts it, “People don’t care how much you know until they know how much you care.”
It’s more than just retention
Gallup and studies reported in HBR often highlight that employees who find meaning in their work show increased productivity and retention. One well-cited article is ‘Meaning Is More Important than Happiness’ by Emily Esfahani Smith, which explores the impact of meaningful work on wellbeing, productivity and engagement. Deloitte highlighted in their Global Human Capital Trends Report of 2019 how employees who find purpose in their work are more likely to stay with their employer. That makes sense. A great place to work is a great place to work.
As Simon Sinek, leadership expert and author of Start with Why, says: “People don’t buy what you do; they buy why you do it.” This fundamental concept applies not only to customers but also to team members, colleagues, and leaders. By fostering purpose in yourself and others, you align actions with deeper values, creating a culture where high performance and personal fulfilment coexist.
Meaningfulness: a compass in uncertain times
Meaningfulness isn’t just about liking what you do; it’s about understanding why it matters. In elite environments, whether you’re a player, coach, or part of the front office, the pressures and expectations are immense. The need to win, deliver results, and meet expectations often dominates the narrative. But the best leaders, those who guide their teams with purpose, know that long-term success is rooted in meaningful work. This drives individuals to not only execute their tasks but also to find value in how those tasks contribute to the big picture. Leaders who strive to inspire meaningful work allow individuals to not just survive pressure, but thrive under it, empowering them to embrace challenges as part of their career journey.
Three principles to cultivate meaningfulness:
Fulfilment, fuel for high performance
Fulfilment is about finding personal satisfaction in the work you do. It’s that feeling of deep contentment that comes from using your strengths to their fullest potential and knowing that what you do matters. In high-performance sporting environments, the external pressures can sometimes overshadow personal fulfilment, but when fulfilment is present, individuals feel more locked-in and resilient.
Fulfilment creates a ripple effect throughout the entire organisation. When team members feel fulfilled – filled full if you would like – they bring their best selves to work, inspiring those around them to do the same.
Four ways leaders can foster fulfilment:
Case in point, Dennis Rodman. Here is a prime example of where recognition can be seen, by how Head Coach Phil Jackson managed his Chicago Bulls squad during the 1995-96 season. Jackson often recognised Rodman, not just for his defensive prowess, hustle and rebounding, but for his unique role, style and intensity on the court. By publicly acknowledging Rodman’s contributions, Jackson built Rodman’s confidence and reinforced his core value to the team, despite his unconventional approach. This clear recognition played a critical role in fostering trust, thereby maximising Rodman’s performance. The Bulls had a historic 72-win season.
Belongingness, the glue that binds it all
At its core, belongingness is about feeling valued and accepted by the group. High-performing teams that experience a strong sense of belonging operate on a different level.
One of the guiding principles within the All Blacks is the Māori concept of ‘Whānau,’ which means ‘family’, but it extends beyond immediate relatives to include the team as a whole unit. Players are taught to understand that when they put on the famous black jersey with the silver fern, they are not just playing for themselves, but for their teammates, their country, and the generations of players who came before them.
Belonging. Part of something bigger.
It’s a powerful feeling to know that you are a part of something bigger than yourself, like helping to put someone on the moon.
Four strategies to create a sense of belonging:
Final thoughts
Leading yourself and others with purpose is about much more than reaching performance goals. Before you can lead others, you must first lead yourself. Leading with purpose involves setting common value-based goals, staying focused in the choppy seas of collaboration and motivating yourself and your team to stay on track, with eyes on the prize.
To lead yourself with purpose, you need to define your own personal mission, vision and values.
Start there.
These are your guiding principles to help shape decisions and actions aligned with your purpose. You must also set clear goals for yourself and develop a plan to make them happen. This will take discipline and fortitude. Give it a go, starting today.
As with anything in high performance, you need to find what works for you first. So off you go.
David Clancy is a Learning and Development Consultant at the Houston Texans and Director at The Nxt Level Group. He is also the Editor of Essential Skills for Physiotherapists: A Personal and Professional Development Framework, which is available now from Elsevier.
Alexia Sotiropoulou is a Co-Founder & International Markets Specialist at the The Nxt Level Group. She is also a Public Relations & International Sales Specialist at the Isokinetic Medical Group.
If you would like to speak to David and Alexia, please contact a member of the Leaders Performance Institute team.

5 Nov 2024
ArticlesIn October, we discussed ‘energy audits’, female health and wellbeing, mental skills and the methods behind effective learning.
It’s an ever-pertinent question, whether you hear whispers within your corridors or not, and it is always worth checking in with your people.
During October, with this in mind, we returned to a memorable presentation delivered by Holly Ransom, author of The Leading Edge, who spoke at our February Melbourne Sport Performance Summit about ‘energy audits’ that we can all perform.
Speaking of Sport Performance Summits, our next London edition is just around the corner – specifically the 13 and 14 November at London’s Kia Oval.
Speakers include Stuart Lancaster, the Head Coach of the Paris-based Racing 92; John Longmire, the Senior Coach of the AFL’s Sydney Swans; and Anna Warren, the Head of Science & Medicine at the ECB.
It promises to be another cracker but, if you are yet to reserve your place, get in touch with the Leaders Performance Institute today – or at least after you’ve perused October’s Debrief.
This time we posed a series of questions, starting with energy audits, progressing to wellbeing and mental skills, before alighting on learning, performance analysis, and, in a left-field turn, the weather.
What is an ‘energy audit’?
They probably sound grander than they actually are, which is not to diminish their importance.
When Holly Ransom spoke at Melbourne’s Glasshouse in February, she suggested three questions we should all ask ourselves:
Ransom believes people should tackle their most important tasks when their energy is at its highest so that they “get the return on energy they deserve”.
She also explained that leaders set the tone for the organisation. She said: “The most powerful thing that you could actually do for that group of people that you lead is think about how we influence that energy in that moment so we don’t get the contagion of that negative energy running through more of the day or more of the week.”
Do you feel guilty for focusing on your wellbeing?
You probably have felt guilty at some point and you’re not alone.
Emily Downes, the General Manager of Wellbeing & Leadership at High Performance Sport New Zealand, admitted as much onstage at the Glasshouse.
“We all probably struggle with that at one point in time or another,” she said. “Who else do you need to have on your support crew that helps give you that permission?”
Part of the solution is systems and processes that enable people to step away from their desks.
“The challenge around this is: are you asking for it?” said Downes. “Are you communicating to your manager what support looks like for you or what you might need to be at your best?”
She addressed the leaders in the room directly. “Have you set up systems within your environment to enable people to [step away from their desk]?”
In any case, if you get up and go for a walk or a run, what’s the worst that can happen?
How effective is your mental skills work?
The growing focus on wellbeing is matched by an increased emphasis on mental performance, but in an exclusive column Aaron Walsh, a performance coach with the Chiefs and Scotland Rugby, considered whether that emphasis is being translated into effective work.
It became a focus of his recent research, with Walsh speaking to 35 head coaches and heads of performance. The project revealed four major shortcomings:
Most teams don’t know where to begin and there is a clear lack of application.
He discussed the five approaches open to all teams and encouraged all leaders to ask themselves three questions:
Are you setting your female athletes up to succeed?
The Sport Wales Female Health & Performance Team are working to address some of the major health and performance considerations that affect female athletes from the grassroots to podium potential.
Prominent among their concerns are myths around the menstrual cycle.
“There are still female athletes who see it as a positive if their periods stop when they’re training,” Dr Natalie Brown, a Research Associate at the Welsh Institute of Performance Science, tells the Leaders Performance Institute on Teams.
“This is because it’s easier and more convenient; they’ve not got to deal with the symptoms or the bleeding.”
Yet the impact on their short and long term health, let alone performance, could be significant. “It’s an indicator that they do not have enough energy for those basic bodily functions.”
However, as Brown said, “even in just focusing on the menstrual cycle you’re ignoring the bigger picture around women’s experiences of sport and how the system that we’ve designed doesn’t enable women to thrive in sport because they’re trying to thrive in a male system.”
More available here.
What are your greatest challenges with performance analysis?
Reliability and efficiency are likely to feature prominently, as they did in this recent virtual roundtable for Leaders Performance Institute members, but have you considered your job descriptions? Do they adequately set out what your organisation requires, both in terms of filling gaps in skillsets and finding seamless integration.
Dr John Francis of the University of Worcester and Dr Denise Martin from Atlantic Technological University in Ireland have conducted research into this space. During the roundtable discussion, they set out recommendations for both organisations and applicants across four areas:
Organisation: outline values and goals, provide infrastructure, staffing and philosophy.
Applicant: understand the organisation’s goals and how to contribute.
Organisation: list job-specific tasks and required skills; list specific academic or coaching knowledge and software competencies; emphasise evidence-informed processes and the need to understand feedback and learning strategies.
Applicant: gain clarity on role tasks and responsibilities; highlight relevant experiences in application and determine their fit. Identify areas for personal and professional growth.
Organisation: clearly present salary bands and rewards.
Applicant: assess job value and potential rewards.
Organisation: detail career progression and CPD activities.
Applicant: make informed decisions about career path within the organisation; consider your long-term aspirations.
Ensuring value capture in applied performance analysis
Martin and her colleagues have conducted research into value capture in performance analysis and alighted on three key questions:
What? Organisational capability to generate, curate and translate data to c0-create knowledge and insight.
How? Skills and contextual intelligence allow practitioners to embed effectively in the performance ecosystem.
Why? These lead to what Martin calls the ‘lightbulb moments’ – where value is added to decision-making processes and contributes to performance.
Additional reporting by Luke Whitworth.
Is yours a good learning organisation?
Lucy Pearson, the Director of FA Education, believes that learning is too important to take seriously.
“As a society, we make a distinction between work and play,” she told an audience at the Kia Oval during the last Leaders Sport Performance Summit. “Work is grown up, it’s serious, it’s important; and play is seen in the adult world as childish, frivolous, a bit inessential, a luxury. But play is the creative process through which we learn.”
This comes with a caveat. “People can be playful at work, yes, but we need to be thoughtful about what we’re looking to achieve in those learning opportunities. Design is deliberate – not accidental – if you want to drive high performance.”
As such, FA Education is on a “journey to design, develop and deliver learning, across a number of different modes, to a range of people who’ve all got different tasks, concerns and priorities.”
Pearson is mindful, however, that people can’t be compelled to learn. “Learning is up to the learner,” she said. “All we can do is create the circumstance in which the learning has the best opportunity to happen.” She likened it to classes at school that we either liked or didn’t like. “The teachers all may have put the same amount of effort in, but it was the all-round environment that you found yourself in, the person leading it, the text that somebody chose – it all needed to be thought-through on your behalf.”
Final thought: how important is the weather in pre-season?
The popularity of warm weather camps, particularly in the depths of winter, is universal, but what about during pre-season?
Tom Cleverley, the Head Coach of Championship Watford, was intent on taking his team to St George’s Park in Staffordshire in July rather than copying his rivals in going abroad.
“You can guarantee that the weather isn’t going to impact training loads,” he told the Leaders Performance Institute. “Sometimes you can go to Spain, Portugal and it’s too hot to get the intensities that you want.”
Cleverley was echoed by Tony Strudwick, the Director of Medical at West Bromwich Albion and by Neil Thompson, the Assistant Manager Sheffield Wednesday. Much like Watford, Albion and Wednesday both visited SGP in July to get that desired balance of suitable weather and a refreshing change of surroundings.
If you live and work in a temperate zone or even somewhere altogether more sunny, is it something you’ve considered?
David Clancy, Richard Kosturczak and Ronan Conway explore the identifiers of team cohesion and the fundamental building blocks that separate the great from the good.
Without it, even the most skilled groups falter. As Peter Guber, the CEO of Mandalay Entertainment and Co-Owner of the Golden State Warriors, LA Dodgers and LA FC said, “Without social cohesion, the human race wouldn’t be here. We’re not formidable enough to survive without the tactics, rules, and strategies that allow people to work together.” This principle is as true in modern business organisations and elite sports as it was in our evolutionary history.
High-performing teams aren’t just thrown together without thinking. They are intentionally built through careful design, clear communication, and shared goals. It’s about finding the blend where roles, responsibilities, and diverse perspectives align, allowing every individual to leverage their strengths for the benefit of the collective.
So, how do we achieve that cohesion, especially in environments where team members may not fit neatly into traditional roles? How do we ensure that the whole team operates as a cohesive unit, even when differing opinions and reporting lines exist?
Finding the sweet spot
Cohesive working requires creating an environment where finding the sweet spot means aligning team members’ roles and responsibilities in a way that meets both organisational goals and individual capabilities. It’s about meeting in the middle – ensuring that while everyone contributes their unique expertise, they also respect the collective objective.
Leaders play a pivotal role in facilitating these moments of alignment, ensuring that when opinions or methods differ, the focus stays on finding the most effective solution, rather than reinforcing silos, judgements or personal agendas. In this sense, cohesion is about not just collaboration, but collaboration that works toward shared objectives, adapting as needed to meet challenges in real time.
The building blocks
The foundation of a cohesive team lies in four critical elements:
These building blocks allow for cohesion even in complex or unconventional team structures.
Identifiers of high cohesion
How a team clicks: does it work in harmony? Knowing where to look is essential for identifying how well a team is functioning together. Here are some concepts to look at for indexing this sense of ‘teamwork’.
These markers are crucial for evaluating is a team functioning as a tight unit. You could use these identifiers as a means for tracking and measuring how well the team is doing.
When these indicators are robust, the team’s ability to perform at a high level is elevated.
Ensuring that everyone is on the right bus – and in the right seat on that bus
Ensuring that people have the right roles and responsibilities in a team isn’t as simple as matching a title to a task. Often, it requires rethinking traditional organisational designs. Instead of relying on predefined job descriptions, high-performing teams focus on matching skills, expertise, and interest to the actual needs and musts of a team. This flexibility ensures that individuals are positioned to succeed, even if their role falls outside a traditional org chart.
The best approach is to identify the key outcomes the team needs to achieve and then allocate responsibilities based on who is best suited to drive those outcomes. It’s not uncommon for someone to hold responsibilities that cross functional boundaries, but as long as clarity exists, cohesion can still thrive.
The goal is not to fill predefined slots but to build a dynamic, flexible system that adapts to the needs of the moment, such is the demands of elite sport.
Good on paper vs good in reality
It’s easy to assume that a team looks perfect on paper – each role clearly defined, each person seemingly in the right position. But the reality is often far more nuanced. Good on paper might mean that organisational charts, roles, and responsibilities are technically correct, but it doesn’t account for the personal dynamics, communication styles, or agility of the individuals involved.
Good in reality, on the other hand, refers to teams that function well in practice, in the training room, on the field – when it counts, when pressure comes. This requires fluidity, acknowledging that roles may overlap, opinions may diverge, and people may need to step outside of their ‘assigned’ lanes to help the team succeed. Cohesion in the real world demands malleability, trust, and a willingness to change when necessary.
Managing differing opinions
It’s quite common for teams to have two people with different opinions or views reporting to different leaders. This could be shaped by the individual’s personality predisposition, such as are they more Type A and Type B, for example. These differing views, opinions and traits can create friction – but in high-performing teams, this diversity of thought is seen as a strength, something to be amplified, if positioned well. It pushes the team toward innovation and deeper problem-solving. The key is to ensure that these differing opinions don’t lead to disjointed decision-making and fragmentation.
This is where a decision-making model becomes critical. Leaders should establish processes that guide how decisions are made, who gets the final say, and how differing viewpoints are resolved. For instance, a performance director may not need to make the final call on a return to play decision, but having the A-Z flow will make this decision ‘cleaner’. Each professional stays within their expertise, but they collaborate through a framework that aligns with the team’s overarching goals, such as getting the player back on the pitch after an injury.
Overseeing the decision
Who oversees the decision-making model depends on the structure of the team, but it’s crucial that not every decision needs to reach the top. In well-functioning, cohesive teams, there are levels of authority and autonomy, allowing for faster and more efficient decision-making. Sometimes, well-oiled departments have decentralised command structures, often seen in the military. For example, a doctor doesn’t need the performance director’s approval to prescribe treatment, but the doctor and the PD must work within an established system that ensures consistency and alignment with the team’s overall strategy and vision from a sporting director.
The model should be overseen by those who understand both the day-to-day operational needs and the bigger picture. One needs to be able to zoom in, but also out. This is often a middle ground between front-line team members and senior leadership; this ensures that decisions are informed, timely, and strategic.
Cohesion reading
As a leader, you have likely accumulated a bank of time in teams and groups, from school, university, your organisation, etc. Thus, you have experienced a wide spectrum of people dynamics, cultures and environments. Think of the moments where something felt ‘off’. The energy seemed blunted. People were preoccupied with relational issues, toxic rhetoric, or disgruntlements. In these environments, the task at hand sometimes became secondary. On the flip side, when a team felt closer, it felt ‘right’. In these moments, energy flows… it bends… it adapts like a river. People are locked in, focused on the team vision. Why? Because these relationships are grounded on bone-deep trust and mutual respect.
Call it intuition. Gut feel. Emotional intelligence. This is how you gauge how cohesive a team feels, like a barometer for linkages.
The next time you walk into a team meeting or the changing room, allow yourself a moment to take a reading of the room. Pause and step back. Take a breath. Watch your people. Track their body language and eye contact. How do they greet each other and interact? Listen in. Note the intonation, the laughter, the silence. This is all data.
Is the energy flowing or is it stuck? Notice what you are picking up. Trust it. Take note.
Connection is a separator of great teams
If role clarity, conflict resolution, collaborative decision-making and mutual accountability are the bricks in the house, connection is the cement that binds it all. The quality of our team interactions is heightened when we feel psychologically safe with others, valued and respected. We remain open and engaged and are less likely to shut down or retreat into a corner.
So, how do we foster this connection more?
The elite coaches and managers take no chances in this area. Connection must be intentional. It is not something that one assumes will happen in a performance café or at a team-building Christmas party per se. Just as time is allocated in the weights room to build muscle, elite teams dedicate time to strengthen the collective muscle. This can be bridged by facilitating conversations with individuals to enable them to take stock and interact on a meaningful level. In doing so, they reinforce their connections between teammates, the jersey, their why, legacy and their higher purpose.
A great example of this deliberative connection-building comes from Europe’s Ryder Cup win in 2023 at the Marco Simone Golf and Country Club. Post victory, Rory McIlroy reflected on when his team started to take shape, under the leadership of Luke Donald, their team captain at the time, and European Captain for the 2025 Ryder Cup. On a practice trip in the lead-up to the tournament, putting greens, driving ranges and tactics boards were swapped for an ‘amazing experience’ around a fire pit. The team reflected on topics like ‘why they love the Ryder Cup so much’, and ‘having parents that sacrificed a lot for them’. This moment helped galvanise the European team.
Now to The Last Dance. In 1998, Phil Jackson, the Head Coach of the Chicago Bulls, gathered Michael Jordan, Scottie Pippen, Dennis Rodman, and co. He asked them to write about what their Bulls team meant to them before each player read aloud to the group. After they all had their turn, Jackson symbolically lit the tin cup filled with papers on fire, and all the Bulls watched on and felt more connected. “One of the most powerful things I’ve ever seen”, said current Head Coach of the Golden State Warriors and former Chicago Bull, Steve Kerr. The rest is history.
Final thoughts
Building cohesion and connection is about far more than getting the right people in the right roles – it’s about finding that sweet spot where collaboration thrives, even when team structures or opinions don’t fit the mould.
The successful teams of the past, whether this is Manchester United Football Club under Sir Alex Ferguson, the All Blacks of 2011 to 2015, or the Red Sox after they broke the curse, they all built strong foundations of trust, clear communication, and adaptable roles.
Teams can become great, making decisions that are informed by a diverse range of perspectives yet aligned toward shared goals. By implementing robust decision-making systems and processes, and fostering environments where flexibility, connection and trust are prioritised, high-performing teams can unlock their full potential…navigating complexity with confidence, and a higher sense of team.
David Clancy is a Learning and Development Consultant at the Houston Texans and Director at The Nxt Level Group. He is also the Editor of Essential Skills for Physiotherapists: A Personal and Professional Development Framework, which is available now from Elsevier.
Richard Kosturczak is a Market Specialist at The Nxt Level Group and Specialist Physiotherapist.
Ronan Conway is a Team Connection Facilitator, who has worked with teams including the Ireland men’s rugby team and Dublin GAA, Ireland’s most decorated Gaelic football team.
If you would like to speak to David, Richard and Ronan, please contact a member of the Leaders Performance Institute team.

3 Sep 2024
ArticlesThe steps needed to build team cohesion and the perennial problem of getting to grips with performance analytics were chief amongst the challenges faced by Leaders Performance Institute members in August.
This powerful quote from the legendary basketball coach Phil Jackson rings as true today as it did in his 1995 book Sacred Hoops.
Trust is a fundamental component of team cohesion – a topic that formed the basis of August’s Leadership Skills Series session for Leaders Performance Institute members.
That session features prominently in this month’s Debrief but, before we get into it, we wanted to thank those of you who have already completed our Future Trends in High Performance survey.
As members of our Institute and community, we’d love for as many of you as possible to complete the survey and, in doing so, gain access to the insights we unearth. You can complete the survey here.
Without any further ado, let’s reflect on some of the key moments for members at the Leaders Performance Institute.
Growing cohesion, quickly
‘Cohesion’ is defined by Gain Line Analytics as ‘the level of understanding between the component parts of a team system’.
Gain Line – who have worked with elite teams in business and sport for the past decade – contributed to last month’s Leadership Skills Series session, which explored the dynamics of team cohesion and the datapoints that can help you to build that cohesion at speed.
They express their findings through an equation: Skill x Cohesion = Capability. They suggest that even if a team has highly skilled individuals, their overall capability will be limited if they lack cohesion. Conversely, a team with lesser skill levels but high cohesion can outperform more skilled but less cohesive teams.
Leaders Performance Institute members were invited to share ways in which they feel cohesion can improve performance. They suggested:
What works when growing cohesion at pace? Here are five recommendations:
1. Create a strong sense of belonging
Send strong belonging cues from the outset and develop your inclusive leadership skills. In fostering belonging, allow people to share their personal story and cultural background, widening your ‘us’ story to encompass everyone’s unique background. It’s important to not overlook the past, so look at connecting the team to its heritage. Shine a light on key moments and individuals from which we can draw inspiration or lessons. Finally, ensure you create a shared vision together for the legacy this generation want to leave behind.
2. Acknowledge shared responsibility for building high trust relationships
Relationship mapping is a practical way to reflect on your relationships with other members of your team and encourages shared responsibility. Base your score on how well you know each other, your openness to each other’s thinking, and the quality of your collaborations. Where are you areas for opportunity to elevate trust or relationships?
3. Teaming skills: speaking, listening and psychological safety
The fastest way to improve collaboration is to get individuals to think about their part in the process and getting good at the balance between speaking and listening within the group. Are people speaking up? Do we have that level of psychological safety? Are they listening?
4. The use of ‘getting to know each other’ questions
Skilled questioning can be powerful in developing relationships and cohesion. What are some examples of ‘getting to know each other’ questions? Here are some examples:
5. Increase knowledge of your ‘A-Game’ strengths and weaknesses
What do your athletes and staff do when they are on their ‘A-Game’? When you are bringing you’re A-Game, what is it that they are bringing too? Knowing this allows everyone in the team to know what they are looking for – then the team has a collective responsibility. Equally, when you are not on your A-Game, what do you see?
Addressing the challenges surrounding performance analysis in high performance environments
Nearly three-quarters of practitioners believe that their organisations could be better at using data to make decisions.
That is according to a straw poll of attendees at a recent Virtual Roundtable hosted by the British Association of Sport & Exercise Sciences [BASES] and the Leaders Performance Institute.
We have collaborated with BASES on a three-part series called Advances in Performance Analysis. We then kicked things off with a first session titled ‘The Influence of Performance Analysis on Organisational Strategy’.
Leading the conversation were Natasha Patel, the Director of Sporting Analytics at US Soccer, and Simon Wilson, the Director of Football at League 1 side Stockport County.
They began by leading a discussion of the biggest challenges facing people who use data analysis in sport. There were four that stood out:
Team cohesion can be the key to performance and, ultimately, success. We bring you a collection of considerations from a recent Leadership Skills Series session.
That is the view of data consultants Gain Line Analytics, who were co-founded by former Australia rugby international Ben Darwin and Simon Strachan in 2013. They have since worked with numerous clients in both sporting and corporate environments.
The company has developed a concept it calls ‘Cohesion Analytics’ to help measure both understanding and coordination within teams. Its proprietary algorithms can evaluate key metrics that influence team performance, such as communication patterns, trust levels and the effectiveness of a team’s collaborative efforts. The resulting analysis can provide recommendations with a view to improving team cohesion, which may include changes in team structure, training programmes or other strategic adjustments.
Gain Line’s insights into the topic formed the basis of a recent Leadership Skills Series session for members of the Leaders Performance Institute. The outcome was a suite of tricks and tips for swiftly developing team cohesion.
What is ‘cohesion’?
Gain Line defines cohesion as ‘the level of understanding between the component parts of a team system’. They believe that cohesion is made up of:
How does cohesion influence performance?
Attendees at the Leadership Skills Series session identified five ways in which they believe cohesion can improve performance:
The Gain Line view on the important role of cohesion in performance can be expressed through the following equation:
Skill x Cohesion = Capability
Ultimately, they suggest that even if a team has highly skilled individuals, their overall capability will be limited if they lack cohesion. Conversely, a team with moderate skill levels but high cohesion can outperform more skilled but less-cohesive teams.
The equation challenges the assumed portability of skill. For example, if you bring talent and skill from one system, how confident can you be they that they will take all of that ability into the next system?
It raises another important consideration for people and teams who are focusing on improving: when a team is constantly adapting to changes, it can detract from their ability to improve and refine their skills and performance.
How can you develop cohesion at pace?
Gain Line makes five recommendations, which include practical tips and considerations:
Send strong belonging cues from the outset and develop your inclusive leadership skills. In fostering belonging, allow people to share their personal story and cultural background, widening your ‘us’ story to encompass everyone’s unique background. It’s important to not overlook the past, so look at connecting the team to its heritage. Shine a light on key moments and individuals from which we can draw inspiration or lessons. Finally, ensure you create a shared vision together for the legacy this generation want to leave behind.
Relationship mapping is a practical way to reflect on your relationships with other members of your team and encourages shared responsibility. Base your score on how well you know each other, your openness to each other’s thinking, and the quality of your collaborations. Where are you areas for opportunity to elevate trust or relationships?
The fastest way to improve collaboration is to get individuals to think about their part in the process and getting good at the balance between speaking and listening within the group. Are people speaking up? Do we have that level of psychological safety? Are they listening?
Skilled questioning can be powerful in developing relationships and cohesion. What are some examples of ‘getting to know each other’ questions? Here are some examples:
What do your athletes and staff do when they are on their ‘A game’? When you are bringing you’re A game, what is it that they are bringing too? Knowing this allows everyone in the team to know what they are looking for – then the team has a collective responsibility. Equally, when you are not on your A game, what do you see?
21 Aug 2024
ArticlesNatasha Patel of US Soccer and Simon Wilson of Stockport County discuss the influence of performance analysis on organisational strategy.
An article brought to you in collaboration with

That is according to a straw poll of attendees at a recent Virtual Roundtable hosted by the British Association of Sport & Exercise Sciences [BASES] and the Leaders Performance Institute.
We have collaborated with BASES on a three-part series called Advances in Performance Analysis and kicked things off with a first session, titled ‘The Influence of Performance Analysis on Organisational Strategy’.
Leading the conversation were Natasha Patel, the Director of Sporting Analytics at US Soccer, and Simon Wilson, the Director of Football at League 1 side Stockport County.
They began by leading a discussion of the biggest challenges facing people who use data analysis in sport. There were four that stood out:
Patel and Wilson, who began their careers in sport as performance analysts, shared a series of considerations rooted in clear principles, effective communication and strategic benchmarking when leveraging performance analysis to drive organisational success.
Establish key principles
Both Patel and Wilson continually referred to the importance of key principles. These, as Wilson explained, must outline how you are going to work and how data and analysis inform this; this allows for more creativity (and alignment) when you move through the layers. Patel, who worked at Premier League club Southampton across two spells, explained that from the beginning of her first spell, between 2011 and 2019, there was immediate buy-in from the technical director, who valued data and video analysis hugely.
Have a clear game model
A game model – a common requisite in football as well as other sports – can inform everything that follows, including data analysis. Patel said she better understood the coaches’ needs and how they want analysis delivered when there was a game model to follow. She and her colleagues were able to gain the buy-in of coaches when being intentional in spending time with them. This allowed the analyst to shine when they were able to take information from the coaches themselves and the athletes, turning it into digestible data and visuals that could help everyone. Similarly, Wilson explained how Stockport’s game model has informed their squad building and helped to generate a well-filtered target list of players who may improve the team.
Consider the end user
As Patel said, it is important to consider the end user and what performance analysis looks like to them. Once you have identified the end users, you can then work out how to get the best process for them and, subsequently, enable the trickling of information to help influence the end user, whether that be to help support or challenge their way of thinking. She referred to this as ‘stakeholder mapping’. In her second spell at Southampton, between 2022 and June 2024, Patel came to understand that each stakeholder had a unique information threshold and that more education could have been provided in-season for different stakeholders. This was a good reminder to Southampton that as performance analysis teams and departments grow and mature, so does the quantity and depth of insights.
Know the journey
Wilson, who has been with Stockport since 2020, shared that at the beginning of their current seven-year plan, they adopted a version of the Elo Rating System (derived from the world of chess), with support from a third party, to showcase the quality differences between clubs, leagues and countries. Wilson explained that the system provided objective insights into how much better the team needed to be and how they needed to grow to progress through the leagues. Engaging in this benchmarking exercise then informed the business case of how much to invest in players, staff, facilities and other infrastructure.
Patel spoke more specifically about the influence of performance analysis on player and athlete auditing and the amount of impact it has had in this space. When primarily operating in an academy environment, there are also decisions to be made around retaining and transitioning players. These metrics formed a core part of how decisions were made at Southampton, whether they were to challenge opinions and assumptions or to simply create more productive conversations. As a matter of course, Patel’s department collected athlete maturation data, leveraged the Premier League’s game-wide injury data and, finally, garnered insights from character profiling.
As Dr Daryl L Jones explains, crises are best handled by organisations whose people are able to both flourish and perform at their best.
You may recognise the signs from your own experience; from elements of high risk and disruption to the instability and the potential for internal clashes.
They’re all familiar signs, but do you truly understand how crises emerge? It is often assumed that crises are the outcome of events that cannot be managed – but nothing can be further from the truth.
That is the view of Dr Daryl Jones, the VP of Sports Leadership at Abilene Christian University, who wrote a white paper in 2017 entitled Sports Leaders, Sensemaking, and Self-Preservation: Uncovering the Real Crisis in Sport.
Jones, during a recent Virtual Roundtable for members of the Leaders Performance Institute, explained that crises emerge as a complex interplay of behaviours, processes and emotions.
Reconceptualising what we understand by ‘crisis’
Jones honed in on three specific areas that provide the terms for analysing crises in sport:
Common misconceptions of crises in sports organisations
Jones points to four common misconceptions:
Organisational elements conducive to crisis
Crises are not strictly outcomes – they are induced by behaviours, processes and emotions. They are highly disruptive, often leading to demise for the brand, organisation and culture. They garner passive responses from leaders because they are operating in self-preservation mode, while attempting to reconcile winning today and building for the future; we often subconsciously operate from fear as opposed to strength.
Additionally, crises are accompanied by apathy and myopia. What does this mean? We tend to develop a system of rewards for people to not be innovative, but to solve for today.
During the session, Jones shared some reflections from sporting leaders who were interviewed for the research:
Six of the behavioural, process, emotion-based factors most frequently associated with crisis
The research project led by Jones uncovered the six behavioural, process, and emotion-based factors (BPE) most frequently associated with organisational crises in the sports industry. Curiously, the first factor was not even a point of consideration in his initial theory-building process:
Taking steps towards learning the behaviours and practices that promote a flourishing organisational culture
What does this research tell us? It tells us we can start to proactively manage crisis as leaders; but it’s going to require that shift from self-preservation to flourishing. Jones’ assumption was that the most frequently associated response would be job performance. However, the research revealed that no matter who the leader was or where they were operating, or in what capacity, there was some form of self-preservation that at some point entered into their workflow.
Self-preservation tend to raise its head in the following scenarios:
To wrap up, Jones offered some recommendations:
25 Jul 2024
ArticlesWe highlight the core beliefs that have strengthened the ECB’s resolve to transform English men’s cricket despite the setbacks.
Brendon McCullum had no first-class coaching experience when he was appointed Head Coach of the England men’s Test cricket team in May 2022.
Nevertheless, the New Zealander was the favourite candidate of England & Wales Cricket Board [ECB] Managing Director Rob Key, who himself had been appointed a month earlier.
McCullum, assisted by captain Ben Stokes, introduced a bold playing style that has been labelled ‘Bazball’ (a reference to McCullum’s nickname).
England have improved on his watch and are moving in the right direction ahead of their primary objective, which is a successful 2025-26 Ashes series in Australia. There have been resounding victories in the past two years and there have been some chastening defeats too, which McCullum had anticipated.
‘Are you prepared to take a punt?’ He asked Key during the hiring process. ‘This could go wrong.’ Key was not fazed. ‘What’s the worst that could happen?’
Key shared this story at November’s Leaders Sport Performance Summit at London’s Kia Oval, where he spoke alongside the ECB’s former Performance Director Mo Bobat (who now works in the IPL with Royal Challengers Bangalore). The duo discussed the ECB’s efforts to transform the way England’s men think about and play cricket following a meagre run of one Test win in 15 months prior to McCullum’s appointment.
The subsequent teething troubles were as inevitable as the criticisms that accompanied them, but they have not dissuaded the ECB.
Here, we highlight four beliefs that underpin their resolve.
1. Brave decisions lead to good outcomes
Key inherited a “bruised” performance team riddled with insecurity. Key, who believes that brave decisions made by the right people can lead to good outcomes, got to work immediately. He began to give people the latitude to make decisions without any blowback. With the atmosphere of negativity stripped away, Bobat’s playful side began to emerge. “If you don’t take yourself too seriously, what appears like a risky or brave decision to someone else just feels like the right thing to do.” This was Bazball in the boardroom.
2. Positive reinforcement is critical
McCullum is Key’s ideal frontman. His belief in a fearless style of play, much like Key’s, is born from memories of feeling stifled by coaches when he was a player. So when England batter Ben Duckett was caught and bowled for a duck during England’s 2022-23 tour of Pakistan, McCullum simply said: ‘well done, you’re going to get all your runs with that approach – keep committing to it’. It’s another story Key told at the Oval. “In that moment, it’s not about the ‘well dones’, it’s the player who got nought that Brendon’s reinforced,” he said. “I’ve had so many coaches when I was playing and they’re all over you when you’ve scored 100. What about the bloke in the corner who’s got no runs and he’s thinking that the world is coming to an end? That’s the person who needs you; sometimes they just need you there to listen.”
3. Progress cannot be taken for granted
Anyone looking for a stick with which to beat Key, McCullum or Stokes would not have to look further than their recent high profile defeats. “In English cricket we unravel quickly,” said Key of the criticisms that come his way. “That’s the time when you’ve got to look like you’re the most calm; you’re the one in control; you’ve got all the answers.” This was underlined in the one-day game, specifically following England’s group stage elimination from the 2023 Cricket World Cup. Key’s view is that he and his colleagues made the mistake of assuming their messages had landed. “When people say ‘just go out there, be aggressive and we’ll back you’ they’ve got to believe it,” he said. “We ended up with players who doubted the way we wanted to go.” Do not take your progress for granted.
4. Understand your strengths, minimise your weaknesses
England’s underage teams have adopted the same playing principles as the seniors. The ECB’s hope is that English cricket will produce players with the confidence to back themselves and their technique in the face of adversity. “We’re trying not to be overly focused on technique or fault-spotting, both of which are easy to do in performance systems,” said Bobat specifically of the England Lions and under-19s programmes. Weaknesses are addressed by coaches, but not dwelt upon. “We’re trying to be focused on moments and situations where you use your strengths to put the opposition under pressure.”