22 Apr 2025
ArticlesPerformance Coach Ronan Conway believes that coaches can bring a fresh dimension to team gatherings and help teams tap into their inherent power by adding some facilitation principles and techniques to their skillset.
In recent years I worked with a coach of a football team. He’d regularly vent to me about players not speaking up in meetings, and how the group lacked leaders and energy. So I decided to sit at the back of some player meetings to observe the dynamic.
A clear pattern emerged. Standing at the top of the room, the coach would send waves of golden information and inspiration toward the players in the shape of tactics, opponent analysis, and game plans. His style was to direct, to instruct, and to hand players the answers – because that’s how he was coached, that’s what he excelled at; plus time was of the essence. The players’ role was simple: to listen and absorb.
My feedback was as follows:
“The coach needed to maintain his directive style as a solid foundation, and layer in skills to stimulate group discussion”
My suggestion was to maintain his directive style as a solid foundation, and layer in skills to stimulate group discussion – not to replace his approach, but to complement it.
In the following weeks after delivering his game plan, he practised popping the ball into the players’ court; inviting their thoughts and insight. Within weeks he facilitated a post-game review, opponent analysis, and culture session with the squad. To different degrees, the players played a key part in both sessions. These small shifts had profound results:
To get to this point, it required a big shift in attitude towards his group and his role. It called for him to swap his teacher cap for his facilitator cap.
“The change called for the coach to swap his teacher cap for his facilitator cap.”

Photo: Ezra Shaw/Getty Images
Before facilitating any meeting, it helps to adopt a group-centred lens. To have a strong belief in the group’s inherent wisdom. When you look at your squad in front of you, you see an ocean of insight, inspiration and breakthroughs. You see teachers rather than students. You see answers in the room.
The transition from a teacher to a facilitator mindset can be tricky. Most coaches are experts in their field, and at times it can suit to simply tell players what they need to know. But as a facilitator it’s not about telling, rather it’s about being curious. It’s about fostering the right conditions for the group to unearth their own answers.
“The transition from teaching to facilitating is about fostering the right conditions for the group to unearth their own answers.”
For some this may require a loosening of the reins, but it doesn’t mean letting go of them. Your direction and leadership is still central, but you’re inviting your squad to step up with you from time to time. It’s important to say that certain players and squads certainly won’t have all the answers. In this case, at least they get to practise critical thinking and to put their own fingerprints on a discussion.
Steve Kerr, the Head Coach of the Golden State Warriors NBA-winning team, is a proponent of player-driven meetings. For Kerr, it’s not about “control”, rather “guiding” or “nudging players in the right direction”. That ‘nudging and guiding’ is the essence of facilitation.

Stimulating any form of response from a group is about moving energy. Moving energy can look like a smile, a nod, a raised hand. Maybe a word. Or a sentence. In time perhaps a rich, flowing discussion. We call this process, ‘getting the water flowing’.
Here are some facilitation tips to get your meetings flowing:
Show of hands: When faced with 30 blank faces, and the energy feels stuck, you can get the water trickling with a show of hands. ‘Hands up if you know’; ‘if you agree’; ‘who relates’; ‘if you’ve experienced this’. Each hand raised or not is a micro-investment in the meeting.
Open-ended questions: Clear open-ended questions are the keys for unlocking the treasure. They typically begin with ‘how’, ‘why’, or ‘what’, and generally elicit deeper insights than closed questions which give yes/no answers. The quality of the question will determine the quality of the response.
Intentional language: ‘The answers are in the room’: use language that reflects this mindset. You are not wondering if they have an answer, you know they do. Instead of ‘does anyone have an answer?’, try ‘who wants to go first/next?’.
Non-verbal communication: Facilitation isn’t just verbal. A nod or some steady eye contact can subtlety signal, ‘I want to hear from you’. You can lightly scan the room, naturally clocking different individuals throughout the meeting. At the very least, these ‘I see you’ moments will keep people checked-in and engaged.
Pair up: Speaking in front of an entire group is a big interpersonal risk to take. Pairing up to speak is a more manageable one. It gets all voices flowing; it builds safety; it serves as a stepping stone to a wider group conversation.
If your questions are met with silence, don’t sweat.
That liminal space between question and answer can be an intense time. When I started out facilitating in schools, most of my questions would hang in the air for what felt like minutes. Time sped up, as did my heart rate. I’d hold my breath. My brow got sweaty. ‘Someone. Please. Say. Something,’ my inner world yelled. The group shuffled awkwardly longing for the same. Until, finally, I’d move things along with a joke, or by answering my own question. Phew.
After enough moments like this, my relationship with silence changed. I found these moments to be a necessary and natural punctuation point; a chance for the room to slow down and to breathe. In the moments when I filled the silence, I wasn’t saving the group from the discomfort, I was in fact saving myself from my own discomfort. Rather than seeing silence as a void to be filled or feared, I started seeing it as a space for gold to be found. Granted not all silences lead to answers, but at least give the group time to gather their thoughts and muster up some courage.
‘Sitting in the silence’ is a useful practice in these moments. Meaning, allowing silence space – trusting it – and remaining as relaxed as possible.

“The more I trust myself to sit in the silence, the more the group trusts themselves to speak up.”
Here are two nuggets which help the process of sitting in the silence:
1. Trust the silence
When a group isn’t responding, a myriad of things can be happening for them. Quite often, they’re just not used to being asked. The silence is almost like a test to gauge ‘is this a token question or a genuine ask?’ In filling the silence, a lack of belief in oneself and the group is communicated. Being willing to ‘sit in the silence’, we signal a strong confidence in the group. You’re saying, ‘I know you know and I’m willing to wait’. It amazes me: the more I trust myself to ‘sit in the silence’, the more the group trusts themselves to speak up.

A connection-building workshop facilitated by Ronan Conway.
“The group needs to feel like you can hold yourself before they feel that you can hold them.”
2. Stay grounded
Sitting in the silence isn’t just about waiting it out, it’s about being as relaxed as you can. When we are on edge, stressed, or overly desperate for answers, groups are less willing to engage. The group needs to feel like you can hold yourself (stay calm, regulated, at ease) before they feel that you can hold them.
So before team meetings, or indeed when a wall of silence rises up, I’ll do the following to stay rooted and grounded:
Like a skill, facilitation takes time and deliberate practice. It may take time for everyone to adjust to the new rules of engagement, but once it starts flowing, the impacts can be transformative.
If you try this, I’d love to hear your experience of it.
Hopefully this article serves you and your team’s journey ⛰️

Ronan Conway is a performance coach who specialises in building cohesion and motivation in elite sports teams. He has worked with some of Ireland’s most successful teams, including the Ireland men’s rugby team, Dublin GAA’s five-in-a-row-winning men’s Gaelic football team and, currently, Leinster Rugby.
Ronan has honed his craft as a facilitator since 2012. He believes skilled facilitation can play a key role in empowering players and generating greater buy-in and belonging.
You can read more about Ronan’s work with elite teams here and here . Or you can visit his website at ronanconway.ie and find him on LinkedIn .
Here are five tips from Chelsea and the Ineos Grenadiers in their pursuits of future success.
Drawer had just completed his first season as the Performance Director of the Ineos Grenadiers cycling team – a team with whom he enjoyed immense success in their previous incarnation as Team Sky between 2016 and 2018.
In recent seasons, the Grenadiers’ success has tailed off. Drawer’s return is part of the team’s attempt to restore their lustre.
“You look for these elements of when the team was super strong and maybe some of the changes needed at that time didn’t necessarily happen,” he added in reflection.
Drawer was speaking with Chelsea’s Director of Performance Bryce Cavanagh, who also inherited a team treading water in 2023.
“Our situation is probably slightly different as they’ve been through so much turmoil,” said Cavanagh of Chelsea, who underwent a change of ownership in extraordinary circumstances in 2022. It marked the end of an era in which Chelsea’s successes underlined a shift away from the traditional powerhouses of English football.
Back in 2003, Chelsea were disruptors in their field. The same could be said of Team Sky in the 2010s when they transformed road cycling through their innovative approach to performance.
Both have since retreated into the pack, with Cavanagh admitting that entrepreneurial spirit was lacking in Chelsea’s performance department when he arrived. “There was probably a scenario where the change is seen as a threat,” he said. While there was a desire and willingness from the club’s new owners to deliver change, “people saw that as a risk that created vulnerability in their roles.”
The challenge is clear, but Cavanagh combined with Drawer to offer five tips to performance directors charged with restoring the good times.
1. Look for ‘clarity, competence and community’
Cavanagh, who in addition to the more traditional elements of his role has been tasked with a “cultural reboot”, immediately set his stall out at Chelsea with his stated desire for ‘clarity, competence and community’.
He asked two questions as he began to address the clarity piece:
Cavanagh also sought to understand the competence of the system (not individuals) with further questions:
Additionally, Cavanagh’s conception of community is as an outcome of the values, behaviours and definitions agreed by the collective.
“We had to really define where we wanted to go and what the bus looked like because then people ended up self-selecting,” he said.
2. Set standards… slowly but surely
Do not assume that high performance standards are a given across the board. Variations are common and a performance director must be prepared to ask, as Cavanagh did, “what are the things that you walk past? That you are willing to accept?”
Many have been tempted to emulate revered environments such as the New Zealand All Blacks’, but that wasn’t necessarily going to help Cavanagh at Chelsea in the summer of 2023.
“I tend to look at it like an election where you’ve just got to get the majority, and if the majority starts to [behave a certain way], that’s the culture that end up in power and every vote that gets laid is slowly going towards that,” he said.
“We weren’t the All Blacks. They’ve laid down their votes over 100 years and any new person who walks into that environment knows what’s accepted. Our environment wasn’t like that, so we’ve had to slowly and surely create it. We’re not there yet, but we’re on our way.”
3. Pay attention to your people
Drawer craved data insights that demonstrated how the sport of road cycling had developed in his six years away from the sport, but he also takes time to speak to his people – the ones working on the front line.
“Lots of staff wanted to share opinions, ideas or anecdotes in meetings around ‘the sport’s changed, it’s a bit like this’,” said Drawer, who welcomed their views. “Data and evidence is just as much people sharing opinions, ideas and observations as it is studies into how our team may be training, changes in racing patterns, probabilities.” He is “building this wealth of understanding and insight around what’s going on.”
4. Celebrate successes, however small
Cavanagh freely admits that his instinct is to go for the performance gap, but he has had to check himself because he has seen the value in celebrating wins, however small.
That goes for his department, but it also goes for the players. “Every player in our club now has an individual development plan at a first team level,” he said. “They work on that every day that they come into the club, which is quite unique.” When targets are hit, whether in the gym or on the pitch, it is a cause for celebration.
5. Decide the stories you tell about yourselves
No sports organisation can control what people say and think, but they can influence the internal narrative. And the more positive it is the better.
“This is more of an entrepreneurial time for us,” said Drawer. “We have adopted a startup mentality and will say ‘let’s try stuff. If it doesn’t work, what’s the worst that can happen?’ Because we’re not where we want to be at the moment and I think that’s just beginning to happen.
“Hopefully when the season starts we come out fighting in a very different way. We’ve spoken about it last year, but the idea of feeling that you can never crack it is the mentality that we need.”
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With Practice, Anyone Can Lead a Courageous Conversation… and ‘Skilled Candour’ Can Help
15 Apr 2025
ArticlesA recent Leadership Skills Series session provided some tools that all leaders and coaches can use with their athletes and colleagues alike.
That was the premise for this recent Leadership Skills Series session, where members of the Leaders Performance Institute were invited by our friends at Management Futures to explore:
There are two key principles:
What is ‘skilled candour’?
When we have explored this topic in the past, we referenced the term of ‘radical candour’, which coined by executive coach Kim Scott, who argues in her 2017 book Radical Candor: Be a Kick-Ass Boss Without Losing your Humanity that leaders have a ‘moral imperative’ to step into difficult conversations and challenge with skill. This requires courage because it is simply easier to avoid such conversations.
Scott’s idea has influenced Management Futures, who fashioned their own concept: ‘skilled candour’, which underlines the skill behind the action.
On that note, psychological safety is essential so that people know that you are coming from a well-intended place. If there isn’t a belief that there is trust or positive intention, it may well trigger the ‘inner chimp’ (the primitive, emotional part of our brains, which is there to protect you but, in certain circumstances, can arouse feelings of defensiveness).
When the chimp has been triggered it’s unlikely that you will have a productive conversation.
The aim must be to create a sense of safety so we can be honest and speak directly:

Image: Management Futures
Ruinous empathy: this is where we say what needs to be said in a clear and direct way. When you want to spare someone’s short-term feelings, you don’t tell them something that they need to know. You care personally but fail to challenge them directly, with ruinous consequences.
Insincerity: when you neither care personally nor challenge directly. You offer insincere praise to a person’s face and criticise them harshly behind their back.
Aggressive: when you challenge someone directly, but don’t show you care about them personally. It’s praise that feels insincere and feedback that isn’t delivered kindly.
We asked the practitioners and coaches in attendance where they thought they sat on the skilled candour graph. A straw poll delivered a striking insight:
Ruinous empathy: 45%
Insincerity: 3%
Aggression: 12%
Skilled candour: 39%
There are five key skills to enable your preparation, delivery and summary of a courageous conversation.
The SBI feedback model
The Center for Creative Leadership’s SBI feedback model is a useful tool for both positive and constructive feedback. ‘SBI’ stands for ‘situation/standard’, ‘behaviour’ and ‘impact’.
Below is a simple example of what this could look like – the key is what we want to get straight to the point:
Situation/standard: To begin, we should guide the person to recall the exact time and place where the action we’re discussing occurred. The more specific we are, the better, as it will help them visualise their surroundings and actions at that moment. This provides the context for the feedback.
Example: ‘It’s really important in team meetings that everybody gets the chance to share their opinions and feels heard’.
Behaviour: Outline the specific actions or behaviours that prompted the feedback. As with the previous part, it’s must be as detailed as possible. We’ll achieve this by providing two key pieces of information:
Example: ‘I’ve noticed in the last couple of meetings that when people have come up with an idea you’ve immediately said something negative about it’.
Impact: We should highlight what we believe the impact of their actions was. This impact could pertain to you, the team or other individuals. As with the previous section, it needs to be detailed and is divided into two parts:
Example: ‘You’ve talked about why it’s not possible and the impact of that is that it’s draining the energy out of the room and stopping people speak up’.
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3 Apr 2025
ArticlesHead Coach Chris Fagan laid the foundations for the Brisbane Lions’ 2024 AFL Grand Final success with three big steps.
Their premiership success was not a bolt from the blue – they had reached the Grand Final a year earlier – but it was a far cry from the 18th place finish the Lions managed in 2017, which was Fagan’s first campaign at the helm.
He appeared at the 2023 Leaders Sport Performance Summit in London – just weeks after Brisbane narrowly lost the Grand Final to Collingwood.
There were no guarantees that they would make the decider again in 2024 but Fagan, who had his doubters in Australia, transmitted confidence from the Oval stage. “Last year [2022], we lost the preliminary final by 71 points. A lot of people said we wouldn’t recover from that,” he said. “This year, we made a Grand Final and lost it by four points. I said to the players, ‘we’re getting better, we’re getting closer. We’ve been the most successful team over the last few years. Be proud of that. The team we played in the Grand Final is older and more experienced, so that’ll be good for us.”
So it was to prove. But the focus here is those early years, when Fagan worked to turnaround a faltering team. It was only in year three, when the team jumped from 15th to 2nd in the AFL ladder, that his methods were vindicated by points and victories.
There were three factors that underpinned Fagan’s approach.
In 2017, Fagan arrived with his vision for a high performance culture. In outline it bore some familiar features:

But in order to deliver this through a strategic plan, Fagan needed everyone onside. It wouldn’t be easy in what had become a “poor bugger, me” environment. “I discovered that many of our players preferred to be in rehab than to be actually playing – it was safer there,” he said.
Over the course of four weeks he solicited the views of every player and member of staff. “I wanted to send a message to everyone at the club that they would be listened to, that it wasn’t just me coming in and telling them what was going to happen,” he added. “I wanted to find out what they thought the club needed to do to become better because they needed to be partners with me in the process. I think they appreciated that because they hadn’t had a process for a long time. They’d just been told what to do.”
This brought him trust and credibility during those first two seasons when there was barely a flicker of improvement in scoreboard terms.
Fagan is a big believer in high challenge, high support for players in pursuit of their goals. The challenges were plain to see in 2017, and the first measure of support came from Fagan himself. “I see myself as the chief energy and psychological safety officer,” he said onstage. “I want to build an environment where the players and staff feel trusted and motivated, because that certainly wasn’t the case when I turned up.”
Even as the poor results endured, the team’s morale did not falter. “You’d have said we were the happiest bunch of losers during the early years,” says Damien Austin, the club’s High Performance Manager. “We celebrated everything because we were such a young team.” That included winning quarters of games, strength gains or running PBs in training. “We were always striving for progression,” he continues. “And if there wasn’t progression there’s a reason why, and I think like any young kids today, you’ve got to take them on a journey.”
It chimes with Fagan’s emphasis on growth mindsets and, as a former teacher himself, the importance of learning day in day out. As ever in a Fagan team it comes with a human face. His list has a WhatsApp group chat called ‘Moments of greatness’ where players celebrate examples of their teammates setting new standards.
AFL veteran Luke Hodge joined the Lions’ journey for Fagan’s first two years. The new coach’s first big recruitment decision was to bring in the man he regarded as “the greatest captain to ever play the game” from Hawthorn, the club from which Fagan himself had joined Brisbane.
“He was well and truly at the end of his career,” said Fagan of the four-time premiership player. “But I just wanted somebody to come in and role model great leadership to a young group of players.”
Additionally, Fagan worked with leadership consultant Simon Fletcher to devise a leadership development programme for senior and emerging leaders. “The first thing he did was establish a trademark, which was a reference point for leadership.”
To this day the Lions’ trademark is built around the concepts of ‘brotherhood’, ‘heart’ and ‘selflessness’:

But Fagan knows as well as anyone that these are just words on a wall without the behaviours that drive and sustain these ideas. “The players come up with those and we drive it,” said Fagan of the Lions coaching staff.
“After a game, the players have to send me a text the day after and one of the things they need to rate is their compliance to the trademark for that game.” Usually, the better the result and performance, the higher the rate of compliance. It can go the other way when the team loses. In any case, “we have a vision of it being done well and we also show a vision of when it’s not so good”. Additionally, the Lions hand out a ‘brother of the week’ award, where players are invited to vote via WhatsApp for the player who best demonstrated the trademark behaviours that week.
In summary…
Fagan understands that if your environment is highly demanding then it must also be highly supportive. He has clear ideas on what motivates people that go back to his days as a teacher:

He said: “To be motivated, you have to have a clear purpose, that feeling that you’re improving, which I think our guys hadn’t felt for a long, long time. There is a desire to be listened to and to be a participant in your own growth and development; and that connection with teammates, staff and community.
“I put that model up as areas we would spend a lot of time on over the next few years, trying to grow our culture and team into a better place.”
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1 Apr 2025
ArticlesIn March, we explored ways to improve and optimise the relationship between coach and practitioner. Here are four elements to consider with your teams.
The question came up time and again during March across a range of Virtual Roundtables, whether the primary theme was organisational alignment, sports science, psychology or data usage.
This month we reflect on those roundtables and bring you four practices that have served Leaders Performance Institute members well when working with their head coaches.
It sounds obvious, but coaches need to know how to apply the insights you deliver as a practitioner. “By always giving information that is contextually useful for that time of the year or by understanding the training cycle, you get more engagement,” said Kenneth Graham, a member of the Australian Institute of Sport’s Research Review Committee, who was speaking at an Exercise & Sports Science Australia roundtable. “You do need that time to build up the credibility and the acceptance of the coach to take on information from you; and over time that becomes a faster process. It can be done over a cup of coffee, you may not need a formal presentation, but being part of the process, seeing the development of the training programmes, being at the training sessions, being at the competitions, looking for the gaps where the information you’re giving is seen as valuable.”
A department should articulate its goals within the team’s wider vision. “We all have a vision of what each department is working towards and who’s going to be responsible for those elements,” said one attendee during a roundtable discussing organisational alignment. A team can also ask, “‘this is what this department is working on – is that getting us to where we want to go?’”
Where your values are on the wall, they can serve as a useful conversation-starter. Another attendee, who works as a director of performance, spoke of approaching a staff member “standing in front of our strategy and saying, ‘where’s the work you’re doing? Where does it fit in our strategy? The acid test is they say, ‘oh, yeah, I work on this, and I know I contribute to that’. If they can’t do it then that’s on me, because we haven’t made it really clear where their work fits.”
Where there’s progress, you can celebrate the wins. “People get the chance to be appreciated. ‘OK, this is what you’re working on, this is how it’s going’” said a participant from a club in the NWSL, “and we can celebrate the victories where we’ve started to move the needle towards that ultimate goal.”
“Timing is everything with coaches,” said one member during a roundtable that focused on the use of data. “The timing of when you plant the seed or present something new to a coach is really the start of the success or failure of what you’re trying to do.” Another attendee suggested that a practitioner must consider “what is it that you’re going to provide? And what is it you’re going to hold back?” A third offered an example of this in practice: “We’ve introduced not just new technology, like tools and hardware, but also a large number of new datasets and data metrics for the coaches to understand.” An astute practitioner will foster a curious mindset and understand “when it’s OK to give the coach a little bit more to stretch them and when we will hold something back.”
Some people in sport openly lament the perceived lack of metrics in fields such as psychology. This notion frustrates Rich Hampson, the Head of Psychology on the men’s side at the Football Association, as he told a virtual roundtable on the topic of psychological services. He said: “I see psych fall down because it’s not defined well enough early enough.” However, if you are clear at the beginning, “90 per cent of it can be tracked. The broader you are, the less defined you are, it’s harder to ask: ‘is this actually having impact?’”
Benchmarking tends to be an area where sport excels, but not when it comes to psychological services. Hampson said: “I think sports should be more confident in going ‘if we’re clear on what we’re doing, more often than not, we’ll be able to give you an indicator here, whether that has done what we want it to do’; and then, like any science experiment, if your first intervention doesn’t lead to the outcome that you want, it gives you a real good platform to go ‘OK, why did that not work? And what do we need to adapt and change?’
“I think that’s really hard to do in a really objective way when you’re not setting that in the first place.”
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In a recent Leaders Virtual Roundtable, members discussed how teams can improve the data literacy of their coaching cohorts.
“I said to him: ‘I had you when you were a player – I know you wouldn’t understand any of this – so why are you telling this to our players?’”
The performance director in question shared this story at a recent Leaders Virtual Roundtable entitled ‘Effective Integration and Interpretation of Data in Coaching’.
It quickly dawned on the coach. “He went: ‘yeah, I’m sorry, I hold my hands up’. That was powerful because he could see it.”
Ideally, a coach would have both the working knowledge and the confidence to make targeted and effective data-influenced interventions that remove confusion or ambiguity.
Over the course of an hour, members of the Leaders Performance Institute, drawn from a mixture of analytics, sports science and coaching backgrounds, discussed the steps they are taking to improve the data literacy of coaches at their organisations. They homed in on four factors.
Performance practitioners: engage the coach early in their tenure. Data can be another string in their bow. “You don’t want to burden them,” said one participant from the Australian Olympic and Paralympic system, “but how can you elevate them and enhance them as a coach?” The key is to explain that data is there to support their intuition as a coach. Even AI should be no more than a ‘co-pilot’. Data analysis should support the work of the coach and “give them confidence in their decision making.”
Furthermore, as analytics career pathways evolve, more teams are establishing hybrid coaching and analytics roles. “Some of the best analysts are good interpreters and translators for coaches,” said one attendee working in English football, “and some of them have taken that on themselves to think ‘I can go and progress in this’ if they’ve got an interest in pushing on with the coaching area as well.”
“Timing is everything with coaches,” said one member, while making the distinction between ‘teaching and developing’ and the ‘telling and giving of answers’. “The timing of when you plant the seed or present something new to a coach is really the start of the success or failure of what you’re trying to do.” Another attendee suggested that a practitioner must consider “what is it that you’re going to provide? And what is it you’re going to hold back?” A third offered an example of this in practice: “We’ve introduced not just new technology, like tools and hardware, but also a large number of new datasets and data metrics for the coaches to understand.” An astute practitioner will foster a curious mindset and understand “when it’s OK to give the coach a little bit more to stretch them and when we will hold something back.”
When a curiosity-driven coach uses data to support their intuition, they can do their most effective work. “I always tend to try and attach myself quite closely with any analyst to marry up the science and the art,” said an age-group cricket coach in England. “It’s about getting the data and then allowing that coaching gut feel and observation to take place as well.”
From the analysis side, it requires someone able to move beyond their specialisms to communicate readily with the coaching staff and other colleagues. “The positions of technical directors or performance managers within this space are critical to make the decisions about what we translate and how we do that,” said a member. “My experiences of things when they’ve gone well would be with practitioners that have those professional skills to communicate and give what is needed rather than give too much.”
It’s on the coach to establish the need for their performance team. “The practitioners shouldn’t overwhelm the coach, but also the coach shouldn’t overwhelm the practitioners,” said a participant from the British Olympic and Paralympic system. “Do they truly have a priority? Do they truly know what it takes to win?” The coach needs to be clear on how the data is to be used, whether it’s to inform development, to pose exploratory questions, or to make a decision. “Coaches can fall into a trap. They want to know everything, but do they truly need to know everything? What are they actually prioritising?” From there the team can decide “what are they going to double down on and ask where the gaps are for exploration.”
What to read next
27 Feb 2025
ArticlesIn this Virtual Roundtable, brought to you in partnership with ESSA, Robin Thorpe and Lyndell Bruce explored four areas where the practitioner of the future will need to excel.
An article brought to you by

“It’s become a new trend or buzz term in high performance,” said the former Director of Performance at Red Bull. “I’d be really interested to see how many self-proclaimed integrated departments and processes actually are.”
In a truly integrated department, he argued, there has to be “positive and respectful challenge between staff and then between the disciplines” and he is unconvinced that this is always the case in many environments.
“Not to be controversial, but I would think that in some of the areas or places where true integration is preached, there might actually not be any collaboration whatsoever,” Thorpe added. “And so, without collaboration, there might not be any friction points or any challenge, so it might only be perceived as an integrated process.”
Thorpe was speaking at the first session of ‘The Future of Performance Sport’, a three-part Virtual Roundtable series brought to you by the Leaders Performance Institute and Exercise & Sports Science Australia. The first session explored the ‘future practitioner of high performance’.
He was joined on the virtual stage by Deakin University’s Dr Lyndell Bruce, who harbours similar reservations when it comes to integration.
She said: “So often we see with these integrated teams that an athlete has poor performance. So they throw everything that’s been working really well out the window to try and solve why we’re not winning – and that suggests that it’s really not an integrated team.”
The future practitioner will need to find the answers and, here, we detail four considerations, including better integration, that will help to stand them in good stead.
Both Bruce and Thorpe believe that the future practitioner will combine technical knowledge and softer skills
“People call them ‘soft’ skills – I like to call them transferable skills, complementary skills,” said Bruce. She also pondered how they might be taught. “It’s challenging because it takes time, it takes effort, and it takes resources. It’s too easy to say students will get that in their work, integrated learning, because we know it’s not the case. They don’t all go to the same environment and we can’t control those environments.”
There are questions to be answered on the technical side too, with Thorpe emphasising the importance of detailed and applied research. “We delve into research articles which might be relevant to what we do, but we also see how they associate with the work that we do,” he said.
Thorpe also believes that generalists will continue to have their place. “Although specialisation will offer a lot more opportunities for younger students and practitioners going forwards, I hope that we don’t lose the more generalist skills that I think are very, very effective currently.”
Thorpe sees AI as a potential time-saver, but with caveats. “I think we know that AI can certainly support us with is enhancing processing times when it comes to using and working with data that we have,” he said. “We’ve come into this era of plug-and-play technology, which means that our ability to cope with data has become stretched.”
However, he added, “I certainly don’t believe it’ll ever be the silver bullet to a lot of our performance problems or challenges or questions.” It is no surprise that he preaches caution. “I think we still probably need to think about some of the principles of why we’re collecting some of that data in the first place.”
At Deakin, Bruce and her colleagues have gotten used to students using AI to craft responses. She said: “The conversations are leaning towards how we teach students to use this in an advantageous way.”
And, as she observes, “many organisations are using those machine learning models to create outputs, look at different tactical and technical elements of match play, to understand the physiological data that they’re receiving, so I don’t think that’s unique; and I think there’s still a way to go in terms of how we use that and how we implement that more effectively.”
Wellbeing – and psychology as part of wellbeing – continues to grow in prominence, with all staff members called upon to play their part.
“It’s not a once-off conversation because they flagged on the wellbeing this week and then two weeks later they’re back in their normal range – we continue that conversation and check-in,” said Bruce of her work Deakin. She also noted the growing specialisation in how psychology is used in sport. “We use psychology from a performance perspective and also a clinical perspective.”
Thorpe was responsible for mental performance in his most recent role. “It was very much a pivotal learning opportunity for me; to understand the continuum of how mental performance operates,” he said. This included performance under pressure, helping athletes to deal with increased mental loads in training and competition, and psychological profiling.
Integration is increasingly difficult in a world of growing specialisation with so many inputs to reconcile, but Thorpe and Bruce both offered some tips.
For his part, Thorpe emphasised objectivity, particularly given the different ‘languages’ that individuals in different fields will speak. He says: “How can we use objectivity as a common language? Good objectivity – not AI-based reams and reams of data – but really solid precision-based objectivity is our vehicle to integrating approaches.”
High performance teams need to understand the desired outcome, then, as he asked, “how do we then fit these experts and specialists to those outcomes rather than coming at it all individually?”
Bruce then argued for consistency. “[The high performance team] operates irrespective of performance, while you might need to innovate and make adjustments along the way,” she said. “But it doesn’t change because of poor performance.”
Further reading:
Sports Science Research: the Strengths, Weaknesses and Opportunities
In a recent Leaders Virtual Roundtable, we explored five considerations for teams looking to bridge generational gaps in their ranks.
It provokes a question that was explored in a recent Leaders Virtual Roundtable: how can senior leaders work to create an environment where different generations can co-exist?
Beyond age, different generations have unique sets of beliefs, values and attitudes, which has implications for their work and the ways they work with others.
The challenge lies in finding the common ground. First, let’s take a look at the general characteristics of different generations:
By the same token, there are obvious similarities, as the table noted.
“We don’t want to put people into boxes,” said one participant. “We don’t want to make assumptions of groups of people that make you, as a leader, behave in a certain way that’s not appropriate for that person.”
Five key considerations for leaders
Going back to the generational differences, and knowing what we know, the virtual table explored five leadership considerations:
Practical strategies
In the quest for better collaboration and alignment, several participants spoke of practical strategies in their environments.
Try to understand people’s experiences and intentions
One environment, in preparation for the 2026 Commonwealth Games, is asking its athletes and coaches a series of questions as they seek to bridge the generational gaps.
“We’ve been getting athletes into a room and asking: ‘how are you experiencing this environment?’” said the attendee who shared the story. “We ask ‘do you feel like you’re developing?’ And ‘do you feel like you’re successful?’ along with ‘is your wellbeing looked after?’” They ask coaches: “’What is your intention in terms of the environment or the experience that you’re trying to create for athletes?’”
There have been some positive outcomes. “This insight has led to some activities that coaches and athletes can engage in to bridge that gap and make it more likely that people are collaborating efficiently and effectively on the path to get that goal.”
Invite people to share their story
One participant working in the British system spoke of their organisation’s ‘life stories’ project. “We get somebody to share their life story. The benefits are clear: “it highlights the different things that people have experienced, that have contributed to where they are in their life right now. It really helps people to see others’ journeys; and it really connects people because they understand somebody a little bit more.”
Launch a ‘cultural reboot’
It can be difficult to cultivate a unified culture when you are working in the service of ten sports, each with their own culture. One participant, who works for a British university renowned for its sporting heritage, spoke of the school’s efforts to develop that unified culture through an ongoing “cultural reboot”.
They are “asking the student-athletes, and even the academics who may not be involved in terms of sport delivery, but have regular communication and contact with a lot of our students, what they think the culture is of the sports programmes.”
Reverse mentoring
Implementing reverse mentoring and buddy systems can help bridge generational gaps. For example, younger employees can mentor senior staff on digital tools, while senior staff can share their experience and knowledge.
Establish ‘cells’ based on common interests
Some interests are cross-generational – a fact to which one Premier League club is leaning. This club, as your correspondent told the virtual table, identified common interests among their staff and encouraged them to form small groups (cells) to collaborate, share ideas, and learn from each other. These groups would meet regularly to discuss their interests and progress.
A recent Leaders Skills Series session explored cultural leadership and how we might improve our cultures one step at a time.
The label was used by sports psychologist Willi Railo, who worked as a consultant in the early 2000s for Sven-Göran Eriksson, the England men’s national team Manager at the time.
“He has grown to become a cultural architect,” said Railo of then England captain Beckham in a BBC documentary titled The England Patient, which was broadcast ahead of the 2002 Fifa World Cup.
“[Beckham] has today a very great influence on the attitudes of the other players and he is thinking along the same lines as Sven-Göran Eriksson. So he’s a very good tool for Sven.”
According to Railo, cultural architects are “people that are able to change the mind-set of other people. They’re able to break barriers, they have visions, they are self-confident and they are able to transfer their own self-confidence to a group of people”.
Present day cultural architects include figures such as the Phoenix Mercury’s Diana Taurasi, Australia men’s cricket captain Pat Cummins, and Chelsea Women captain Millie Bright. The list is endless when you dig down.
Your cultural architects can be coaches or staff members too. They can be anyone who pays enormous attention to culture. Critically, while they are not always the most senior leader, they do have to have the ear of those leading.
The idea that cultural architects can emanate from anywhere gave real impetus to a recent Leadership Skills Series session, where members of the Leaders Performance Institute explored various interventions and the value of adopting a strengths-based approach to building culture.
Current cultural goals
What established goals do you have in your organisations that relate to your wider organisational culture?
One of the trends we’re noticing when it comes to cultural leadership is a focus on one specific aspect of culture at a time. The participants in the session identified a series of culture-strengthening goals that, if achieved, would deliver a competitive advantage:
When you align behind a goal, progress can be swift.
The six levers needed to lead a cultural change
In the session, we revisited six key levers for leading cultural change.
1. Make the key principles ‘sticky’
A message needs to be heard at least six times for a person to take it in and, if the principles are ‘sticky’, they naturally become easier to remember. Consider your straplines or strategy: do they meet that level of ‘stickiness’? A good example from the Olympic world is the question: ‘will it make the boat go faster?’ Another is the All Blacks’ ‘leave the jersey in a better place’.
2. Role models
This is the classic example of ‘words on the wall’ versus living the values. If the leaders and cultural leaders really model those behaviours, it’s what people will experience and lead by. Research in the field of inclusive leadership shows that leaders can influence the people, the athletes, the organisation around them by up to 70 per cent with their behaviours.
3. Culture conversations
A team must constantly review their organisation and culture and reflect on their current status. Ask yourself: where are our gaps? Where are our strengths? How can we improve? You can use a system rating scale from 1-4 to guide some of these insights. These system rating scales create an opportunity for those culture conversations to emerge and they provide an insight into the health of the culture at a specific moment in time.
4. Develop skills and processes to support intent
Take psychological safety: it is important to enable people to speak up. If you provide such opportunities it supports the intent to make positive change.
5. Feedback
Feedback is critical, yet people do not always deliver skilful feedback. Too often it can feel personal, it provokes defensiveness and is ultimately counterproductive. It is better to create a feedback loop and a culture of ‘skilled candour’ (a twist on Kim Scott’s ‘radical candour’) so that people are able to deliver feedback in a skilful manner.
6. Get the right people on the bus
When engaging in culture change, do you have the right people in your environment? It may come to a time when you have to make a decision about who needs to be on the bus – and who doesn’t.
The power of AI (appreciative inquiry)
Appreciative inquiry is a social constructivist-informed model that seeks to engage people in self-determined change. The model, which was devised in the 1980s by David Cooperrider and Suresh Srivastva, is inherently positive. It focuses on discovering and amplifying the best of what already exists (individually and collectively) within a system or organisation. It stands in contrast to most change models, which tend to identify problems and seek to fix them.
What are some of the benefits of appreciative inquiry?
The model:
How we do it:
Here are some reflective questions you can use within your environments when considering what aspects of your culture you want to develop:
A recent Leaders Virtual Roundtable touched on the themes of connection, individual development, and the athlete’s role in decision-making.
That is not necessarily true, but young athletes today do tend to have more autonomy and wider horizons.
If they decide they do not want to be on this pathway or that programme, others will welcome them with open arms. Even if an athlete does commit to your programme: are you providing the wellbeing, learning and social support they increasingly demand?
This generational shift – and the challenges it poses coaches and staff – set the terms for a virtual roundtable titled ‘What Are our Athletes Telling us?’ where we invited members of the Leaders Performance Institute from across the globe to answer four questions:
Their responses pointed to four trends in the athlete-coach-team dynamic.
1. Athletes are increasingly expressing their desire for belonging and connection
Teams should consider the psychosocial elements of an athlete’s development. Emerging athletes wish for meaningful experiences and want a sense of belonging and connection. “It’s about where are they enjoying themselves the most and where they see the opportunities,” said one participant, who spoke of Australia’s women’s rugby sevens.
The programme takes teams of emerging athletes on tour to far flung places. Therein lies the opportunity for community-based activities where players will meet locals, in circumstances often far removed from their own and, in contributing to social and environmental causes, continue to develop a more rounded perspective of their own lives and development.
This builds on the fine work being done in Australia to develop the “whole athlete”, as one participant with knowledge of the environment explained. The Australian system, they said, has prioritised mental health support for Olympic and Paralympic athletes at the behest of the athletes themselves.
2. Athletes crave individual – and team – development
The desire of younger athletes for belonging and connection comes with a paradoxical demand for more personalised training and attention. This has implications for the time coaches spend on team dynamics in an era where the power has shifted to the athlete. “Staff and coaches are more vulnerable,” said one participant, who pondered where the balance needs to sit. “Give the athletes a voice and a choice, give them ownership, have the consultation, but there is a line too.”
Another participant with experience of coaching in European football, highlighted that individual work will mean different things to different people and can be dependent on team selection. They argued that there is room for better management of expectations and, more broadly, a consensus for coaches and athletes alike on what constitutes ‘individual’ training.
3. Athletes want a formal voice in decision-making
Athletes want to have a say in decisions that affect them. A participant working at the Premier League spoke of their members’ club captains being increasingly forthright in their views on league-sponsored initiatives.
They said there need to be clear systems and processes for engaging athletes and ensuring their feedback is considered, with the caveat that any outcomes may be unclear or unformed, depending on the complexity of the issue.
To this latter point, another participant spoke of the athlete advisory committee with whom they work. “We’re trying to provide agency and elevate that athlete voice, which in a lot of ways is really valuable and adds a lot of benefit,” they said. “But there’s risk associated with that. You are letting the ‘good’ in with the ‘bad’ to an extent depending on what topic it relates to, particularly in terms of managing expectations.”
4. Athletes want to explore opportunities beyond the sporting arena
One participant noted that athlete care roles have developed from being “concierge-style to far more hands-on”. That might include helping young overseas athletes settle in a new country with their close family or it might mean supporting leadership development, media skills training, or helping athletes to explore other professional opportunities beyond their sporting careers.
The Australian sports system, for example, is getting better at providing educational and career opportunities of the kind that enable athletes to be more “job-ready”.
However, it is not just those athletes in (typically) lower-income Olympic and Paralympic sports seeking wider professional development: LinkedIn has seen an exponential increase in major league athletes using its platform. As one participant noted, this interest in business and entrepreneurship is not a surprise given the levels of disposable income available to some athletes. It invites the question: how might teams and leagues support players in these endeavours?