The Art of Strategy

Join the industry’s sharpest minds to challenge assumptions, share hard-earned insight, and rethink how strategy really works in high-performance environments.

Focusing on The Strategy Cycle, you’ll explore how strategy is planned, stress-tested, and executed in high-performance environments. Drawing on real examples from inside and outside of sport, you’ll unpack what truly drives successful delivery. You’ll leave with clearer thinking, shared best practice, and fresh insight to strengthen your own planning and execution.

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What you’ll take away

The Strategy Cycle

Across planning, delivery and execution, you’ll learn from and engage with real life examples from performance environments, both in and outside of sport, to break down how you can design strategy, stress-test it, and execute. This includes:

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Layers of Performance
Learn what works by uncovering best practices shaping elite performance strategy and planning.
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Building a Culture of Excellence
Align people, mindset and standards so high performance becomes the norm.
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Strategy to Execution
Understand where smart strategy and collaboration meet to deliver results that stick.

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Who you’ll meet

Previous Attendees

Hear from global leaders

Previous Speakers

Join us

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Previous attendees

Performance Director

Chelsea FC

Global Performance Director

Red Bull

General Manager of High Performance Staff Capability Development

Rugby Australia

Assistant General Manager

Atlanta Hawks

Assistant General Manager

Detroit Red Wings

Head of Women’s Rugby Performance

England Rugby

Head of Learning & Development

FC Bayern Munich

Head of Athletic Performance & Science

Irish Rugby Football Union

Managing Director – Women

Liverpool FC

Head Coach

British Cycling

Executive Director of Club Performance

Sydney Swans

Head of Men’s Performance

The Football Association

// Speak to the Team

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Get in touch with the team today and they can:

  • Explain what is going on across Leaders Meet: The Art of Strategy
  • Highlight themes and sessions most important to your learning and development
  • Share an audience snapshot of global practitioners already signed up to attend or who have previously attended

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