13 Nov 2023
ArticlesLeaders Performance Advisor Bobby Scales explains why he always returns to his old notes in his ‘Book of Intelligent Stuff’.
A while ago, I asked a friend, and his reply fascinated me. “I’m not reading anything new,” he said. “I’m going back through books I’ve read and I’m really trying to pick up on the things I missed before”.
The idea resonated with me. “Go back through the books, podcasts or articles you really felt you learnt from and relearn,” he continued. We all have a mountain of books or e-books that we dive into with both feet with the intention of learning or educating ourselves in one form or fashion. Even the most intelligent among us can’t catch, retain and process everything.
He is definitely onto something. I have found that when you return to a book, there will be things you want to brush up on but there is also going to be things you missed first time around because you were so engrossed in other ways. Much of this is due to the fact that whether it be six weeks or six months on, certainly there is some personal growth and development. With that in mind, things you either didn’t catch or glossed over will have a different meaning once you go back to it.
We should all make the time.
‘The Book of Intelligent Stuff’
It is not just books or articles. With the forthcoming Leaders Sport Performance Summit in London in mind, you may have notes of previous conferences or conversations that hold even greater relevance today. You could probably even pick up the phone and reacquaint yourself with people you connected with at those conferences.
My first Leaders Sport Performance Summit was at London’s Emirates Stadium in November 2015. I appeared onstage during my tenure as Director of Player Development at the Los Angeles Angels alongside Stuart Worden, the Principal of the renowned BRIT School. We discussed talent development at length and I stayed on for both days and took notes from a number of other sessions.
I revisited those notes recently and it is funny to reflect on some of the things you write down. Events will happen in life and it will amplify certain elements that I won’t say didn’t apply back in 2015, but they can have a boatload more meaning eight years on.
There is research that people retain more learning when we write things down with pen and paper. I keep all my notes in one book I call ‘The Book of Intelligent Stuff’. It sounds like a silly title but there are thoughts, quotes and notes from the different insights that fascinated me. I used to be an eBook reader but there is something different about having a hard copy book with a pen and highlighter at hand. Like many of you, I am sure, I’ll write notes in the margin or highlight certain passages. My shelves are full of annotated books.
As for my Book of Intelligent Stuff, I had it in hand at Soldier Field in Chicago in 2017 when I returned to the Sport Performance Summit, this time as a delegate. I flicked through my notes recently – I remember taking them sat next to Leaders’ Matthew Stone – and there were a couple of concepts that really hit home harder now than they did then just because of the circumstances in my life. I had left professional baseball for a position in private industry. While I was fairly certain what I was doing at the time wasn’t going to be it. I was at a crossroads professionally. In Chicago, Stuart Lancaster spoke about his own personal crossroads after having been sacked as Head Coach of the England men’s rugby union team. Stuart’s presentation that day and the notes I took from it are still staples of my decision making tree to this day. As we all know, when you work in professional athletics more often than not you are going to be sacked at some point… I was again. The first place I looked the last time was ‘The Book Of Intelligent Stuff-Chicago 2017’.
Don’t agree? Do more digging
That’s another thing about conferences. You will look around the auditorium and see people with their heads down taking notes. You are looking at them and thinking ‘should I be writing this down?’ Certain things just resonate with people at certain times.
In my Book of Intelligent Stuff, I’ve got three quote sections where I’ll write down things I hear on Instagram or Facebook, for example. If I’m listening to a podcast and a guests says something resonant, I’ll make a note on my desk or my phone and later add it to my book.
I will also note down things I disagree with. You owe it to yourself to learn why you disagree with a point and investigate it further. If you’re reading an article or a book and they say X, Y or Z, why do they feel that way? You take the emotion out of it and learn why a person feels that way or why they think this isn’t actually as important as we once thought it was. There could be some academic research behind it or some hard numbers. It is important to investigate why that person came to that conclusion and maybe decide that you need to change your position. We owe it to ourselves to think critically and challenge what we think and what others present. It can only make you sharper
All of that is part of the life-long learning process we should all be on.
Here are some of the things you need to consider when leading a team through a period of change.
For the first part of the discussion, we heard from Bobby L Scales II, a former professional baseball player and front office executive, before engaging in some thoughts and experiences of our own around the topic.
This summary is split into two parts, the first, highlighting the insights from Scales, the second, the group’s thoughts on what they have seen work well when it comes to effective change. When considering the topic of organisational change, you will often here of the ’90 Days’ concept, which underpinned some of the experiences Scales shared with us in the first segment of the roundtable.
Win the people
Before we explored different elements and specific details for the ’90 Days’ approach to change, Scales shared that from day zero it is crucial to ‘win the people’ as part of this process. The leader or those involved need to show strong emotional intelligence through understanding contractual situations, team structure and roles. There is a need to be authentic. There must be clear intent around communication and decision-making. Finally, acting with integrity and communicating effectively are important elements to set the stall out successfully from the very outset.
First 30 Days – how did we get here?
Being clear on how you ‘win the people’ in Scales’ experiences is an important cornerstone of the effectiveness of the change process. Now this has been outlined, we can look towards three other key foundations: how did we get there, strategy formation and strategy implementation. In the first thirty days, we must think and reflect on the circumstances surrounding why you as a leader or team are there. Reflective questions you can explore include: what is broken? Are these challenges technical, tactical, cultural? What is needed to resolve what is broken? Is it a case of filling the cracks, re-modelling or tearing it down and starting afresh? Finally, what role do you as the leader play in fixing this?
First 60 Days – strategy formation
Using the first 30 days to evaluate the situation allows you to move into the next phase of the process, which Scales refers to as strategy formation and something you can do around the 60-day mark. This is where you develop your strategy, so what is important to get right? First and foremost, involve the stakeholders in the process as this gives you the insight and data to find out more about your people’s ideas, abilities, strengths and weaknesses.
Secondly, by this stage we should have clarity on what needs fixing, so development of the technical and tactical items that you are going to feed into the strategy formation. Finally, developing and clearly outlining the roadmap of an action plan that is different to the previous regime that can generate collective buy-in and clear direction. As the leader initiating the change, clear and effective communication of the process, procedure and expectations are crucial; as are the formulation of key performance indicators that reflect the new direction to allow for measurement in defining and measuring the success of the process.
First 90 Days – strategy implementation
Finally, time for implementation and action. It often sounds easy but as Scales reiterated, it is far and away the most difficult stage of the process. What is important to look out for? He explained that it is natural for people to revert to what is comfortable. As the leader, you need to be aware of this to not stifle the action plan. To support this, ensure there are active reviews along the journey to provide opportunities to reflect and adjust if needs be. This stage is also going to be a key insight around personnel, and specifically if you have the correct people on the bus and if they are in the correct seats. Your active reviews will help provide key information around this – here is where you may have to make difficult decisions if certain individuals aren’t on the bus with you or if adjustments around roles need to take place.
Change management checklist
For the second part of this roundtable, we asked attendees when thinking about effective change management, what have you seen work really well? The idea for this segment of the call was to create a checklist of best practices and considerations based on the experiences of those on the call, complementing what Scales learned from his personal experience. All of the responses from the group could be categorised into: transparency, commitment to philosophy and core values and alignment.
Transparency
There were a number of responses that fed into the bucket of the importance of transparency. Having transparency with all decision-making and structural changes that are decided upon. The leader or group being personally or collectively transparent in sharing information about themselves, what they value, expectations of one another and clarity on what their leadership approach is. Being clear in the message, with transparent and outlined goals and roles for all involved, providing autonomy for people so they feel a part of the progression. Creating the conditions for empowerment with accountability, and even safe space opportunities to let people talk, ensuring they feel that empowerment in the first place. When change is done well, the leadership demonstrate vulnerability to ‘open up the room’ and accompany this with active seeking feedback throughout the change process. One participant shared the importance of tapping into the self-determination of employees, notably their competence (the recognition of skillsets), connection (building relationships) and choice (collating opinions and fostering a sense of autonomy).
Commitment to philosophy and core values
A second core section for effective change as outlined by those on the call was a commitment to a philosophy and core values. Those that have seen change done effectively suggested that it is important for the leader or leadership to be themselves and intentional, displaying their core values as a person or collective. They outline clear expectations with a clear vision, but without judgement. They also have the ability to show what excellent looks like and galvanise an organisation around the philosophy and commitment to high standards.
Alignment
Finally, a word that you could expect to see when considering important elements of change management – alignment. Those who are effective change agents are able to co-develop the change with key stakeholders, creating a chain of clarity and alignment. They are skilled at being emotionally intelligent, so in getting to know those involved, are able to align tactics and strategies to best support them through the process. They are able to build strong relationships and trust with all involved, thus actively engaging them on the journey. As part of channelling alignment, consider asking your people for their suggested changes or ideas before suggesting yours to continue to develop their sense of empowerment. Finally, another effective strategy is finding out who the early adopters are or those who are the biggest influencers, seeking to generate alignment with them to continue positive momentum.
In this episode we explore the lived experience approach to gambling harm prevention with the Chicago Fire and EPIC Risk Management.
A Gambling Harm Prevention Podcast brought to you by our Partners
Marc, a former professional footballer who suffered the consequences of gambling harm, will speak to athletes and teams with a view to educating and informing them about the pitfalls and trigger associated with gambling harm.
“They can see what we’ve been through, where gambling took us, and from that they can really relate to it themselves and think ‘wow, this could be me’,” he tells John Portch on the Leaders Performance Podcast.
Marc is joined by Rachael Jankowsky, the Head of Player Care & Well-Being at Major League Soccer’s Chicago Fire, to discuss EPIC’s work with the club, which included Marc presenting in front of young players.
On today’s special episode, we discuss topics including:
For those seeking more information on gambling harm prevention, check out EPIC Risk Management’s white paper review from February 2023.
Listen above and subscribe today on iTunes, Spotify, Stitcher and Overcast, or your chosen podcast platform.
How both personal and professional purpose can shape organisational and team planning.
Over the course of the three sessions, it is the intention to focus on three core areas as part of this topic:
The importance of leading with purpose
Leading with purpose was our first port of call and the aims of this particular session were to reflect on and share what we value and what our professional purpose is. Why is the notion of leading with purpose important when considering Performance Planning? We are operating in both a complex world and landscape, such is the pace of high performance sport. This quote below from Ronald Heifetz et al (2009) in The Practice of Adaptive Leadership captures why this is important.
“When you understand your orienting purpose, you can understand and make day-to-day decisions in that larger context… When things get tough, you orienting purpose serves as a reminder to you and to others of the reasons you are seeking to lead change.”
Harry Kraemer (2011) supports this thinking by suggesting that ‘becoming the best kind of leader isn’t about emulating a role model or historic figure. Rather, the leadership must be rooted in who the leader is and what matters most to them. When the leader truly knows themselves and what they stand for, it is much easier to know what to do in any situation. It always comes down to doing the right thing and doing the best you can’.
Living and leading with purpose is so important in a complex world.
Engagement is driven by clarity of values
What makes us have a great day at work or engaging effectively with the environments we are in? Evidence from researchers Jim Kouzes & Barry Posner (2007) points to our engagement being driven by clarity of values, in particular alignment of organisational and personal values. Finding alignment in both values is a multiplier and developer of oxytocin. Do your personal and organisational values connect?
The late Steve Jobs talked of this dynamic – “I thought deeply about this. I ended up concluding that the worst thing that could possibly happen as we get big and as we get a little more influence in the world is if we change our core values and start letting it slide, I can’t do that. I’d rather quit”.
The science of connection
How does purpose create trust and joy? As part of this next segment of the conversations, we explored why being clear on our ‘why’ creates a sense of wellbeing and joy.
Research by Paul J. Zak shows that having a sense of higher purpose stimulates oxytocin production – as does trust. Trust and purpose mutually reinforce each other, providing a mechanism for extended oxytocin release, which in turn produces happiness. Joy or engagement with others comes from doing purpose-driven work with a trusted team.
Are you connecting your values? Do you have a real sense of purpose? Does that give you joy? A simple but effective exercise for you and your teams to do is a ‘professional purpose statement’. Take the time to reflect or write down what that purpose is. Start with the words: ‘my professional purpose is to…’.
How to find purpose?
It can be challenging to find and define your purpose. To help guide this discovery, there are a few simple questions you can ask yourself or have members of your team reflect on themselves to identify core values and purpose:
In summarising session one as part of this series of learning, we leaned into the work of Hubert Joly, businessman and Harvard Business School faculty member, on five core principles of purpose leadership. Joly suggest that these five principles include the below:
23 Oct 2023
ArticlesIn his latest column, Iain Brunnschweiler explains why listening – and having the humility to listen well – is the special sauce of the best teams.
You are about to walk into a meeting with the rest of your leadership team and you know that you’ve got something to say to add value to the conversation. However, the dynamic in the room means that you already know that you will hold your tongue and won’t feel comfortable to say what you really think.
Sound familiar? If it doesn’t, then you’ve done extremely well to navigate a career thus far without this experience!
For the majority of us, this kind of feeling may have occurred a handful of times, or it may have occurred hundreds of times. You might be reading this thinking that this is exactly how you will be feeling either tomorrow, or later this week.
Seeking optimal
This situation surely cannot be optimal. It cannot be optimal for the individual who is suffering the anxiety-inducing thoughts, and it certainly cannot be optimal for the business who is deploying this group of people to work together.
Whether in business, music, sport or military, the ability for us to maximise the combined forces of those ‘in the room’ is absolutely paramount for success. And, more importantly, for the humans involved to feel comfortable enough to contribute and feel valued.
One of my key focus areas in recent years has been supporting people to work better together. In sports, a key objective has been to look at what is broadly termed ‘co-coaching’.
Co-coaching is the ability for multiple coaches to work together in the same coaching session. With growing support staffs, often in elite team sports today there will be two or three technical coaches, along with multiple other specialists such as strength & conditioning coaches, analysts, psychologists and physiotherapists. With all of these expert practitioners on the same field at the same time, the coordination of their roles and responsibilities is paramount. So, co-coaching could describe two coaches working together with the same squad, in the same session. Or it could be an entire support staff of seven or eight working together at the same time. This can get pretty complicated, and it is very easy for their to be a lack of role clarity, which results in a lack of impact on player development.
In my experience, there are three broad, fundamental qualities needed to co-coach effectively. They are:
1) Having an aligned purpose or intended outcome.
2) Having clarity on individuals roles in order to achieve the outcome.
3) Having a level of respect for the other members of the team and the contribution they are making.
The special sauce
As my old boss, the relentlessly successful Simon Timson (currently the Performance Director at Manchester City) once said to me, we need “no precious professional boundaries”. What the heck does that mean, I hear you cry!?
Well, I learned, and then experienced exactly what that meant during my time at England Cricket. We had a performance support team comprising technical coaches, an operations team, a physio, S&C coach, analyst, psychologist and education/welfare coaches. Similar teams will be present in many sports performance/development environments.
However, I have rarely experienced these teams operating anywhere near optimally together. And that’s where Simon’s wonderful phrase comes in.
For example, as the head coach of a national age group team, I embraced the view of the physio. This is not uncommon, he is a highly qualified technical expert in his field. However, it was not just his physio-medical view that I would be seeking. I would also genuinely embrace his view on the way a batter had approached an innings, or the field setting that we were going with during a youth international match. That’s what it means, that is what Simon meant. As a staff, we were aware that there was a high level of technical expertise in our own fields, but the special sauce was that we trusted each other to provide a view that wasn’t necessarily in our lane. The fast bowling coach could genuinely provide a view on the gym programme or the analyst discuss the education provision. This feeling that we had amongst us is rare. Too many times I have seen people being shut down because the leader in the room was not open to a level of cognitive diversity. Their mind was shut to the fact that someone deemed to be a non-technical coach might actually have value to add.
So what led this group to come to this place? I think there was one fundamental skill that we worked on, got better at, and evolved: listening.
It sounds simple, but how often do you REALLY listen to your colleagues? Listen to understand. Listen with all of your senses. Listen for the story behind the story, for the values or beliefs that might be guiding the narrative. To create and hold space for the contribution of others, as a leader, rather than to fill it with your own preconceived ideas or to confirm your own biases.
Listening is a whole lot harder than it sounds. Especially when the heat is on, and decisions need to be made. Listening takes energy and it takes attention. It is also really easy to hear what you want to hear rather than what is really being said. I have often asked a player “How was training today?” To which the answer is almost invariably “Good, thanks”! Only by asking a better question such as “What did you learn in training today?”, or “What made you think the most in training today?”, and then really listening carefully to the answer have I unlocked conversations with players that I never thought I would have.
So when you reflect on your own contribution to a team, or specifically a team meeting, please do consider the role you are playing. Are you causing anxiety in others, to the point at which they may not say the one thing that could be critical to success? Are you creating and holding the space to genuinely listen? Because if you aren’t, then you’ll almost certainly be making much worse decisions due to not having the full picture from all of the minds you’ve got in the team.
Questions for leaders:
Iain Brunnschweiler runs the Focus Performance Consultancy. He is a former professional cricketer, has authored two published books, and most recently was the Head of Technical Development at Southampton Football Club.
This Leadership Skills Series session points out why a focus on strengths rather than weaknesses often provides the best way forward.
Which areas of skill should we focus our energy on? If you were to rank those skills on a scale of 1-5, the tendency is for individuals to focus on the weakest link and what is ‘holding you back’ from a development point of view. This is the traditional way of thinking about the development of skills.
Think about your own world, what is one strength that you know that you have? Secondly, what is one area that could hold you back? As part of the interaction on this particular session, we asked attendees to reflect on the time spent on their development based on whether they spend hours, days, week or they don’t spend time on their development because it is too hard or they don’t have time:
The consensus is that we invest time in developing the areas we are weakest at and the most popular response to this with 72% was that a large percentage of people dedicate hours to this focus of development.
A strengths-based approach
A Strengths-based approach (part of positive psychology) is based on the assumption that each person’s greatest room for growth is in the areas of their greatest strength. Research by Gallup over the last 22 years indicates that when we focus on strengths, productivity can increase by up to 40%.
How would your development look if you invested those hours, days or weeks into making your strengths super strengths, as opposed to focusing on weaker areas?
The notion of a strengths-based approach sits in the field of positive psychology which is a science of the positive aspects of human life such as happiness, wellbeing and flourishing. Psychologist Martin Seligman offers the definition that positive psychology is “the scientific study of optimal human functioning (that) aims to discover and promote the factors that allow individuals to thrive”.
When considering a strengths-based approach that sits within the space of positive psychology, it is important to outline the differences between positive psychology and traditional psychology which can be evaluated by two different types of modelling – disease and health:
Disease model (psychology)
Health model (positive psychology)
Dr Ilona Bonniwell stated that ‘psychology has more often than not emphasised the shortcomings of individuals as compared with their potential’. Seligman supports this point by stating that positive psychology ‘is the psychology of what is “right” with people. What are people doing when they are in ‘peak performance’ state, optimistic and positive?’
Identifying our strengths
How do you know that something is a strength to you?
If you reflect and think about your teams, who in your teams are positive and thriving, and what is the potential for them if they actually unlock that even more? For those who aren’t perhaps thriving – what are their strengths? What are they not yet perhaps conscious and aware of? Actually, if we focused on those things, could they unlock their sense of self-belief and, therefore, their development?
The notion of realising your strengths forms a key component of positive psychology. In the literature, you will often come across the equation referring to Talent x Effort = Realised Strength. If we were to focus on the traditional model of psychology, we give maximum effort to the weakest components.
Developing strengths in others
Our roles as leaders is to help others be their best and we can use a strengths-based approach to do that. Gallup’s State of the Workplace report explored what happens when managers primarily focus on employees developing a weakness and employees developing strengths:
Creating opportunities for self-awareness in others feeds part of developing strengths in others. Are they aware of who they are when they are at their best, and how to do that? Do they have strong strategies to be that?
To explore the landscape of self-awareness, we ran another interactive poll to explore the awareness of those in your team. What are they more aware of?
The responses were overwhelming in suggesting that our team members are more aware of who they are when they’re not at their best (68%) as opposed to being at their best (32%).
Enhancing awareness of strengths
Who are we when we are at our best?
The five concepts below recreate the Logical Levels of Change model devised by renowned thought leader Robert Dilts. The model identifies our experiences when we are at our best:
What can unlock the awareness of strengths in ourselves and others? There are three ways that leaders and managers can do it. It is useful to ask yourselves the questions of what do we want our teams to experience and who do they need to be in order to experience that?
To support a coaching approach, we explored Professor Angus MacLeod’s Three Instruments of Coaching to provide us with some simple but effective tools in developing this approach:
Leaders Performance Advisor Bobby Scales uses the 30-60-90 model to outline his approach.
Results may have slipped, your culture may have drifted. Perhaps the market is telling you there’s something you need to improve upon.
Recognizing the need for change is one thing, coming into a new environment and selling that change to the team you have inherited is quite another.
We know change is difficult. Change can illicit feelings of fear and uncertainty and when those feelings arise, as humans we naturally go back to what is comfortable and safe. The problem is that more often than not what is comfortable and safe is exactly why the change is needed. Your team may feel isolated or alienated. Even when the change is 90% good, people are going to worry about the ‘bad’ 10% and how it inevitably affects them. The leader needs to create an environment where people are willing and able to embrace change.
Leading a team or organization through times of change is a heavy lift and there is no escaping that, but there are things a leader can do to give themselves the best chance during those first 90 days and beyond.
Below is the ‘30-60-90’ model I would follow if I were leading a team or department through a period of transition and development. For the uninitiated, the 30-60-90 model divides those first 90 days into three phases where you sequentially identify your team’s issues, formulate your strategy, and begin to execute your plans.
Know your personnel
Your first 30 days should be spent asking the people around you a ton of questions. You need to have an idea of what needs to change but, in those early days, you must get a proper gage of the temperature ‘in the room’. How are people feeling? What was the sentiment of the group previously? Allow them to ask questions of you. Find out about the ‘who’ first, then you can begin to ask questions about the ‘what’. It is important to ask what happened in the past and understand why things were done a certain way before. This will inform your ideas of where you need to go. It’s impossible to do the latter until you win the people first.
In my view, this is the most difficult phase during those first 90 days because you and your staff are learning and, oftentimes, you’ll have new personnel either in management or in the rank and file – or just an entirely new group on both sides – because something has not gone to plan. You are not changing for the sake of change: you’re changing because something needs to happen in order to grow whatever group you are part of.
It is crucial to know your personnel, as former NFL Head Coach Herm Edwards memorably put it, you need to learn who is in front of you and to whom you are talking. Staff members cannot be bucketed into broad categories as you solicit their feedback. You need to understand each and every person on your team as an individual to fully understand where they fit or if you need to move on.
Identify the right people, get them in the correct seats on the bus
One thing you’ll find with long-tenured individuals is that they can become stifled or bored, which does not alter the fact that they may have some great ideas stifled because there is no real pathway for advancement and bored because there have been ideas that have been put forward and for whatever reason haven’t gone anywhere. If you have a smart and sharp talent base, you need to afford staff members the space to run with those ideas. Another way to put it is that you need to make sure that your people are sat in the correct seats on the bus.
All people want to be challenged in their job. People want to feel they can master their job and excel in their role and grow into more. As a manager, that can mean being secure in the fact that you are not the smartest person in the room. Part of the first 30 days is understanding that and then folding that into your plan.
It also speaks to your authenticity as a leader. Yes, ‘authenticity’ is a buzzword these days but, when you’re creating an environment, people want to know you are real. You have to be yourself, you have to be honest, and you have to be up front. It goes hand in hand with your integrity. People need to understand that you’re still doing the right things when no one else is watching too.
With the right questions asked of the right people, we then turn our attention to days 31 to 60. This phase is about formulating your plan and how you’re going to put all the pieces into play. Towards the end of that period you need to tell your group: ‘this is what we’ve got here and these are the answers I got from you all. This is not me making this up because I was not part of this group before. Here’s how we got here, these are the answers I’ve gotten from you and this is the path forward as I see it for this group’. You have to lay out your vision and plan for innovating or iterating in your environment and, when you have buy-in, it alleviates a lot of those questions such as ‘what’s in it for me?’
Here’s what’s in it for you: a chance to grow your career that you didn’t have before because you were stifled. You were bored and now you have the opportunity to stretch your legs and run with it.
It is also a question of communication and there also needs to be an intentionality to your strategy. There are key people you should have identified inside your department that are your influencers, people whose words and actions carry weight. It is important to communicate effectively with and through those people.
Full steam ahead
By the time you reach day 61 you’re going full steam ahead as you put your plan in place and you let your people run with it.
Your plan must also be nimble. Having a process and a framework is important but if market factors change then you will need to have the space to amend your approach. In that scenario, you need to be honest and open. You need to communicate that message in a way that is supportive rather than aggressive. Again, it comes down to communication and being genuine in gathering people’s ideas about how to remedy the situation when things are not going according to plan.
It is amazing what you can ask people to do when they feel like they are part of a team and in the know.
What we learned from Leaders Meet: Driving Step-Change in Female High Performance.
A Human Performance article brought you by our Main Partners

That was the question at the heart of Leaders Meet: Driving Step-Change in Female High Performance, our two-day event at the Etihad Stadium in Manchester.
On day one, speakers from organisations including Hockey Canada, British Cycling, High Performance Sport New Zealand, Harlequins and the UK Sports Institute all answered that question in their own way.
This is a snapshot of their responses, four factors pulled from the discourse to illustrate that while female sport has come on leaps and bounds in a relatively short period of time, there is still a long way to go before female athletes, coaches and practitioners achieve parity with their male counterparts.
Male and female athletes are more similar than they are different, but there are differences, such as in bonding dynamics or the need to ask ‘why?’ on the training pitch (this is a trait more widely noted in female athletes than male). The most astute coaches recognise this and adapt accordingly. Danny Kerry, the Head Coach of the Canada women’s field hockey team, has worked with male and female coaches and has, following considerable self-reflection, learned to tweak his approach to male and female cohorts. Emma Trott, an Academy Coach at British Cycling, has called upon her own experience as a rider to inform her work with Britain’s young prospects to develop her coaching style. Kerry and Trott arrived at the same conclusion: when trying to optimise athletes, it is the environment that gets the performance out and that comes down to the coach.
What they said
Danny Kerry on managing team vs individual dynamics:
Emma Trott on listening to athletes:
Next steps
In 2017, Helene Wilson took the reins of a talented but under-achieving Northern Mystics side in the ANZ Premiership, the national netball league of New Zealand. Two years later, they finished bottom of the table but, in 2021, were crowned champions. Wilson, who worked concurrently as a mentor at High Performance Sport New Zealand [HPSNZ, where she works full-time today], realised that her playing group were skilled but their diverse backgrounds, rather than representing a strength, created division and hindered alignment in the pursuit of high performance. That needed to change.
What she said
Helene Wilson on the HPSNZ Te Hāpaitanga pilot programme [launched in 2019, it initially paired 12 emerging women coaches with experienced mentors, giving them guidance through workshops] and how it influenced her coaching at the Mystics:
Next steps
In the afternoon, Dr Nikki Brown, the Associate Professor in Female Health at St Mary’s University in London; Emma Brockwell, a specialist women’s health physiotherapist at PHYSIOMUM, a female pelvic health specialist clinic; and Dr Amal Hassan, the Women’s Team Doctor at Harlequins, took to the stage to explore issues in female physiology, from skill acquisition during the menstrual cycle, being able to show up as best you can, and the risks presented by fashion over function in the use of sports bras.
What they said
Nikki Brown on breast health:
Amal Hassan on the impact of the menstrual cycle:
Emma Brockwell on issues related to female pelvic floor dysfunction:
Next steps
The UK Sports Institute [UKSI] has a major aim: to develop a nationwide programme to advance the science, medicine and application of female athlete health and performance support. However, as Richard Burden, the Co-Lead of Female Athlete Health & Performance at the UKSI, explains, there is a gap between innovation and research and delivery in female high performance environments.
What he said
Next steps
21 Sep 2023
PodcastsIn our latest podcast we catch up with the individuals behind Serial Winning Coaches, Professors Cliff Mallett and Sergio Lara-Bercial as they discuss their new book Learning from Serial Winning Coaches.
“But they know that staying ahead means having healthy relationships of mutual trust and care with the people that they work with.”
Cliff and his colleague Sergio Lara-Bercial join Henry Breckenridge and John Portch for this episode to discuss their new book Learning from Serial Winning Coaches: Caring Determination.
In an extended chat we delve into:
Learning from Serial Winning Coaches: Caring Determination is published by Routledge.
Henry Breckenridge Twitter | LinkedIn
John Portch Twitter | LinkedIn
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In his latest column, Iain Brunnschweiler explains that the best coaches keep their cool and understand the craft of human interactions.
It’s a scene we have all witnessed time and time again. The crowd get to see how passionate the manager is, how much they care about the team’s performance and how much this error hurts them personally. But as an executive sitting in the stands, paying the manager a huge salary, I would be asking myself just how effective they are being at their job in that moment?
In psychological terms, unless this display of anger is some form of ‘DiCaprio-esque’ acting skills from the manager in question, it means that they are emotionally deregulated. And when any human is emotionally deregulated, psychologists tell us that their ability to perform a number of high level tasks (such as taking in information and strategic decision-making) is massively impacted in a negative way.
Having stepped out of full-time work and into a world of consultancy, supporting a number of different organisations, it has given me time to reflect on my true beliefs, and aspects of performance development that I hold as truths.
One area that I keep circling back to, is the power of self-regulation.
Desirable adult behaviours
My observations of the best staff I have operated with is that they have worked out ways in which to self-regulate in the most pressurised moments. Now, this self-regulation takes numerous different forms based on the individual in question, but it is grounded in the fact that everyone needs personal strategies to stop themselves from essentially turning into a spoiled child when the going gets tough!
I have been extremely lucky to have worked alongside some of the industry’s top performance psychologists over the past two-and-a-half decades, both as a player and as a member of staff. My major learning from these leading members of the fraternity, is that they unlock introspection and retrospection in the people they are working with, in order to help the individual understand their own ‘personal best state’ to operate in. Then they help them work out their derailers, and identify when these derailers are likely to occur, in order to develop strategies to minimise the negative impact. It sounds simple! However, in reality this is a live process that can take years.
In youth development, one of my observations, present in football more than any of the other sports I have worked in, is that coaches can demonstrate levels of deregulation which are seemingly totally disproportionate to the age group of athlete they are working with. I have seen coaches of U9 teams screaming at 15-year-old trainee referees because they are certain that the ball went out. I’ve seen opposition coaching staff of U14 teams nearly coming to blows on the side of the pitch because the game is not going the way they envisaged it going. In the cold light of day, if you were to show these adults footage of themselves, especially alongside a GIF of a screaming child, their embarrassment levels would be high I have no doubt. In these cases, more work is needed in order to help them effectively self-regulate. Because, in my opinion, behaviour like this is letting down the children in their care. The role of a youth coach is to not only help the kids to learn the game, but also to be a role model of desirable adult behaviours.
Another observation is that it is not just the game itself that causes a non-desirable state in adult members of staff. I have seen many coaches lose sight of what is really at the heart of coaching – in my opinion this is genuinely attending to the children/people within your care in order to help facilitate their development in a skilful manner.
One of the reasons this occurs is the current audit-driven, process-oriented world in which we live. Coaches behave in insecure ways, sometimes unable to attend to the players in front of them because they are so nervous about what their boss thinks, or what is written down on their ‘curriculum’! As a wise man once said to me, the players ARE the curriculum. The thought that a bunch of middle-aged folk in tracksuits, can predefine the development needs of an entire squad every day of the year, by writing down a development curriculum before the season starts is once again, misguided at best.
The heart of coaching: guard rails, not train tracks
The best coaches (and I use that term in the broadest sense to include multiple ologies) I have worked with, are the ones who prioritise human interactions above all else. These elite practitioners are aware of the organisational documents, and will create environments that are guided by club principles, yet at the heart of their decision making is the child or adult in front of them at that moment. I heard a great analogy once, that development environments should have guard rails, rather than train tracks.
My interpretation of this is that it is really helpful to have broad principles and guidance (‘the way we do things around here’), but that it is genuinely unhelpful to have prescribed sessions that staff are forced to deliver. This normally just serves to deregulate or demotivate – two states that are certainly NOT optimal for performance development.
For those in charge of delivering performance and/or development environments, it would be worth considering the behaviours you are seeing from your staff teams. Are they operating in a manner which indicates that they feel psychologically safe enough to be themselves, within the broad principles of the organisation? Or are they nervously hoping that they are adhering to their boss, curriculum or audit’s demands, whilst compromising the athletes within they care?
When you’re reflecting on your own personal optimal performance state, it’s useful to consider what your derailers are, and what your strategies are. I am certainly NOT suggesting that we should not be passionate, and should not show that we care. But hopefully we can see fewer water bottles being volleyed, and fewer 15-year-old trainee referees being shouted at by the people who are supposed to be role models. I know that most athletes would prefer this.
Questions for the reader:
Iain Brunnschweiler runs the Focus Performance Consultancy. He is a former professional cricketer, has authored two published books, and most recently was the Head of Technical Development at Southampton Football Club.