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Members Only

29 Nov 2022

Videos

Session Video – Coaching Conversation: Coaching Mastery & Creating Environments for Talent to Flourish

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Coaching & Development, Leadership & Culture, Premium, Summit Session
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https://leadersinsport.com/performance-institute/videos/session-video-coaching-conversation-coaching-mastery-creating-environments-for-talent-to-flourish/

Speaker: Craig McRae, Senior Coach, Collingwood FC
Moderator: Roger Kneebone, Director of Surgical Education, Imperial College London

The third session of the 2022 Leaders Sport Performance Summit at London’s Twickenham Stadium saw Roger pick Craig’s brain around his approach to coaching, how he works with his athletes, and the importance of coach wellbeing.

  • Sport is often about survival, and you move from survival mode to living mode, then back to survival mode towards the end of your career.
  • We often learn winning behaviours through losing. There is a formula to losing just as there is a formula to winning.
  • When you experience something, you then build a level of comfort. So the more you can experience an environment the more you are comfortable in the pressure. Life is about experiences and putting yourself in positions to learn and grow.
  • “I don’t actually like the term ‘mastery’ as it alludes to being full and I feel far from full. I’m always learning and wanting to grow,” explained McRae. “I never want to put a ceiling onto what I want to achieve, I learn things from different opportunities, and life takes you in different directions.”
  • Craig explained the importance of planting seeds for future careers whilst he was still competing. When it came time to retire, it was then obvious where his passions lay and because of this preparation, it was obvious to him that it was in coaching.
  • How do you go from being a master in playing to transitioning to being more of a novice in coaching?

“Having a mentor is key. I would video every session, so I could watch it back and reflect, and constantly look to get better. As coaches we review the game a lot but we very rarely review ourselves and the processes behind the programme.”

  • Handling pressure is about the ability to be just present and be at ease with the moment. The inexperienced vs the experienced player is all about managing the moment. Execute and repeat the behaviour so that when you are under pressure, you don’t actually have to think about it, muscle memory takes over and you are able to execute.
  • Our ability to stay in the moment and execute the next moment is critical. It’s like a windscreen wiper, you will make mistakes in games and then you have to be present to execute the next moment, wash away the mistakes and fix it for the next one.
  • “We have a winners’ mentality – on a Monday morning you won’t know whether we have won or lost, we repeat the same processes over and over and stick to these, not changing things because we have won or lost. If you repeat those behaviours long enough they will be there when you need them.”
  • “I don’t like players lying down at the end of the game, you have to do the same processes and go again. We lost but we’re not losers, we get up shake their hands, and get ready for the next game.”
  • There are two kinds of pressure to consider: the impact of a mistake, and the impact that the mistake can have on you.
  • You can be a winner even if you lose. You can learn from the experience and improve. It is perilously easy to lose that sense of who you are, and having a mentor and the support you need is crucially important.
  • McRae highlighted that it’s so important to play in a grateful state. It’s so important to keep that fun element of play and gratitude towards performing.

Members Only

29 Nov 2022

Videos

Session Video – Accelerating Excellence: Elite Performance in the World of Trading

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Coaching & Development, Premium, Summit Session
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https://leadersinsport.com/performance-institute/videos/session-video-accelerating-excellence-elite-performance-in-the-world-of-trading/

Speakers:
James King, Author of Accelerating Excellence: The Principles that Drive Elite Performance
Greg Newman, Chief Executive, ONYX Capital Group

For this session at the 2022 Leaders Sport Performance Summit at London’s Twickenham Stadium, we heard from James King about his lessons from the world of trading and how they apply to high performance.

Ambition, talent and effort dictate success in every field. Performance is never a coincidence, and it always aligns with a specific set of principles.

There are four mechanisms, each of which contain principles to help our rate of progress. No one can predict success, but if you align yourself with more of these principles you stack the odds in your favour.

  1. Perform from your sweet spot. To excel you need to pursue goals that align with your strengths, interests and values.

Three questions you have to ask yourself:

  1. What are your strengths?
  2. What are your interests?
  3. What are your values?

We need move away from ‘you can be anything you want to be’, towards, ‘you can be more of who you really are’.

  1. Acquiring Skill. Instead of the time spent training, it’s the time spent training under specific conditions:
  1. Focus on the foundations
  2. Learning by doing
  3. It’s on you
  4. You need challenge to change
  5. Training must be specific
  6. Create uncertainty
  7. Variability
  1. Emotional Control. To perform when it counts is the measure of elite performance. Luckily this is a skill, and like any skill with the right training you can optimise it.
  1. Innovate to stay ahead of the rest. Danger is becoming a one-hit-wonder, how do you keep improving?

James then welcomed Greg Newman on stage to discuss how he was able to utilise these principles in practice.

  • Negative feedback is crucial, and you have to be told when you need to do something better.
  • This culture is described as Radical Transparency. Within this, accountability is huge. Everything is being said to make you and therefore the team better.
  • It’s not ego, you have to have belief. It takes the ego to believe, but it takes deep humility to understand that everything is about learning.
  • We have a formulaic approach to goal-setting, being objective about the obstacles you are going to face and how you are going to overcome them.
  • North Star approach – you have to set a North Star and have it seemingly unachievable. Every time someone has a break through, it shifts the expectations of everyone else. The perception of potential then shifts.

10 Nov 2022

Podcasts

EPP Industry Insight Series: What’s the Difference Between Management and Leadership?

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Leadership & Culture
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https://leadersinsport.com/performance-institute/podcasts/epp-industry-insight-series-whats-the-difference-between-management-and-leadership/

Max Lankheit of the San Jose Earthquakes ponders a question that has helped shape his career in high performance.

A podcast brought to you by our Partners Elite Performance Partners

“The most important thing when stepping up from being an individual contributor to being responsible in a management position is that it’s not about you any more,” Max Lankheit, the San Jose Earthquakes’ Director of High Performance, tells EPP’s Founding Partner Dave Slemen.

The duo are discussing the traits needed when stepping into a leadership position for the first time.

“The important thing that people need to understand, in my opinion, is that you can only hunt one rabbit at a time,” adds Lankheit.

“So either you can work on your skills or help others work on their skills.”

Max, a former youth athlete and acting student, talks to Dave at EPP about his non-linear journey to the top of elite sport amongst other topics.

EPP are a performance consultancy and search firm highly regarded across sport and, for this episode, Dave poses the questions that cover:

  • The non-sporting elements of Max’s background [2:30];
  • Why the stigma around ‘manipulation’ is undeserved [10:00];
  • The importance of the environment in helping people to thrive and reach their potential [25:00];
  • The difference between purpose and values, vision and objectives [35:20].

Dave Slemen Twitter | LinkedIn

Max Lankheit Twitter | LinkedIn

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1 Nov 2022

Articles

Why Metaphors Have the Power to Help your Team

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The latest session in our Leadership Skills Series for members focused on the power of metaphor in deepening relationships and enhancing performance.

By Sarah Evans

Recommended reading

What is Clean Language?

Summit Session: The Captain Class

The words that help us understand the world

Framing the topic

Metaphors are everywhere with people on average using metaphor four times per minute. It One definition of metaphor is: ‘understanding and experiencing one kind of thing in terms of another.’ Within this edition of the Leadership Skills Series, we look at how our members can utilise the power of metaphor to help galvanise their teams and build deeper relationships with individuals in order to further enhance performance.

“All the world’s a stage. And all the men and women merely players; they have their exits and their entrances” – William Shakespeare, As you Like it.

Session aims:

  1. Shine a light on metaphor.
  2. Raise awareness of its prevalence, and its power.

Metaphor operates at every level:

  • Intrapersonal
    • Beware of the internal monologue we have.
    • What metaphors are we using about ourselves and our experience at any given time? How might they be helping or hindering us?
    • Every conversation provides a blueprint for the future – as true for ourselves internally as externally.
  • Interpersonal
    • Between people.
    • If we are present and really listening, we can show we care, build genuine trust with others by picking up on the metaphors they use and by being curious about those metaphors.
  • Groups – Team or Organisation
    • Utilising metaphor as a motivation for the group on a daily basis.
    • Practical example: in 2017, when pursuing their first Super Rugby title in almost a decade, the Crusaders harnessed the story of Muhammad Ali reclaiming the world heavyweight championship following his eighth round stoppage of George Foreman in Kinshasa, Zaïre [the modern day DR Congo].
    • In 1974, Ali had not been champion for seven years, and had lost a previous attempt at reclaiming the world title in 1971. People were saying he was passed it.
    • When Scott Robertson took over as coach at the Canterbury-based Crusaders in 2017, the New Zealanders had gone nine years without winning the Super Rugby title and had lost two finals in recent history. The team were being written off.
    • Robertson embraced these parallels in story and built on it throughout the season. He said: “As soon as you see a picture, you get a connection in your head which connects to feelings. You want people to feel and to become emotive and invest their interest in that common goal. We changed up our defence more around knocking people out and more inventive and aggressive words. We used a lot of boxing themes.” That season they won, and they won the final in South Africa – the same continent where Ali reclaimed his world title for the first time.

Four organisational metaphors:

1. Family

Belonging, caring, home, matriarch, father figure, rifts.

2. Political System

Influencing stakeholders, get buy-in, alignment, witch hunt.

3. Machine

Well-oiled, reliable, in need of a service, switch off.

4. Army

Take no prisoners, win-at-all-costs, in the trenches, uphill battle, hold fire, front line workers, well-drilled.

Discussion points:

  • What are the dominant metaphors in your organisation?
  • What impact do these have?
  • Where have you seen a metaphor employed really well?

Member feedback:

  • Make things ‘sticky’ in order to be effective.
  • Simplicity is often most effective when trying to resonate with everyone and get them to rally around.
  • Clearly using language to take something which can be really complex and distill it down to unite everyone in a way that meets your team dynamic.
  • It facilitates a better conversation about culture than just asking people to describe your culture.
  • Utilising music as well as words.
  • The flip side of this is that sometimes metaphors are overused, or used more so in a negative capacity.
  • Often metaphors are socially constructed or socially learnt. Busy related metaphors are often the dominant metaphors which often isn’t the most helpful.
  • How do we make these things tangible in our groups? How do we get buy-in and who takes it on?
  • If you’ve already introduced metaphor to the group, can you allow the group to take ownership and choose the next metaphor that resonates with them?

“Metaphor is no argument, though it be sometimes the gunpowder to drive one home and embed it in the memory” – James Russell Lowell I

“If you’re not also in the arena getting your ass kicked, I’m not interested in your feedback” – Brene Brown

 

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17 Oct 2022

Articles

What Can Sport Learn from a Hollywood Film Writer?

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Renowned Hollywood film writer Meg LeFauve discusses the importance of protagonists, an ability to learn from mistakes, and a sense of the team above the individual.

By Sarah Evans
  • A hero must write their own story
  • We transform through making mistakes
  • It is about the team, not about you

A hero must be active not reactive

“We all subconsciously believe that the world happens to us rather than we shape our world”, Meg LeFauve, co-writer of Pixar’s Inside Out, explained at our Sport Performance Summit in LA back in 2016. She built on this to say that the hero must write their own story. Heroes that we truly connect with, LeFauve stated, “have to want something deeply, they have to have a spark of something – determination, courage or grit which drives them on.” However, she also explained that they always have a flaw and a mask. The flaw is not always a negative, but actually through the story the hero comes to understand their flaw and transforms it into a strength. We all have multiple sides to our identities and our mask is what we present to the world, however, underneath that is our vulnerability, and through storytelling we can uncover this mask and be comfortable with our vulnerabilities.

Obstacles are a way of cracking open a belief system

LeFauve highlighted that as children we all create our own belief systems about how we think the world works and who we think we are within that world. These belief systems are designed to keep us safe. However, “often the very belief system that saves you as a child, will kill you as an adult”. LeFauve added that we often out grow these belief systems or they no longer service us. This is where obstacles come in. “We use obstacles to crack open a belief system” LeFauve said, and explained that they’re used to check-in where you are, what you know or don’t know and what you are good at or not good at. “We transform by making mistakes and by failing”. The brain learns and changes by experience and that is why it is so important to be open to failing. As LeFauve said so eloquently, “failure is the tool of transformation.”

You have to become comfortable with vulnerability if you want deep change

Within storytelling, LeFauve explained that “the antagonist is someone who helps the protagonist to transform.” Within sport, this could manifest as an injury, a setback or a coach challenging the athlete, to help them overcome obstacles and “push through the vulnerability to get through it and grow,” she said. It often occurs when the hero is at their lowest point, stripped back, and it is a death moment. “If you want deep change, there has to be a death moment, it is the death of their old belief, their old self, who they thought they were,” she continued. It is all about thinking that this experience is here for a reason, and understanding what it is helping you to learn. LeFauve talks about shifting the context to you being at the centre, you are choosing to be here and to turn up every day. Any day you can choose not to be here, so what are you here for?

Create an environment where there is no judgement when you fail

LeFauve explained that within storytelling, there is no judgement when they give negative feedback or mistakes are made, they always think “what did that give us? What did you discover in doing that?” This then takes the judgement out and most importantly the pressure of identity out of it. It is not a reflection on your intelligence or creativity, it is not about you. “It is about the movie and giving to the process because everyone is invested in the movie” she said. This is so important within high performance sport too, and ultimately you want everyone to be fighting for the team, not for themselves. It is about the team, not about you as an individual, and everyone doing their best for the team will inevitably be the best route towards success.

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3 Oct 2022

Articles

What Can Sport Learn from How Analytics Are Used in Banking?

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Data & Innovation, Premium
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Ameet Shetty shares how the SunTrust Bank broke down resistance to the use of data with its clients.

By John Portch
  • Data supplements intuition, it does not replace gut feeling.
  • Provide training and education for all the relevant stakeholders.
  • Anomalies are all the more reason to undertake a ‘test and learn’ approach.

Use data to check your intuition

Analysts, whether in sport or banking, come up against the same challenge: people’s intuition. “The biggest challenge is that people don’t want to break the bottles that they have – their gut intuition,” Ameet Shetty, who was serving as the Chief Data & Analytics Officer of the Atlanta-based SunTrust Bank when he spoke to the Leaders Sport Performance Summit at the Mercedes-Benz Stadium in 2019. In the right hands, however, data can be used to check your intuition. Shetty added: “I heard this when I was talking to the Chief Marketing Officer at McDonald’s [Silvia Lagnado] and she said: ‘I use data and analytics to check my intuition; I still check my intuition but I use it as one more information point’ and you can usually convince most leaders. Most leaders are logical and sound in their thought process – they want to challenge themselves and give you that open door.”

Helping people to learn and reinvent their approach

A blend of data and intuition can be an aspiration but staff members need help to reach a happy equilibrium. Shetty, who is now the Chief Data Officer at travel centre operator Pilot Flying J, spoke of the growth of artificial intelligence and machine learning across analytics in numerous industries but that few, even in banking, know how it is applied. “Even those that have it in their organisation, a lot of them have been doing it a certain way for 20 years. The hardest thing is how you get someone to take 20 years’ experience in their industry, that knows that space, that hears everything moving; they won’t really want to change the way they are,” he said. “Then you’ve got young talent coming out of college – how do you blend them together?” This has been a key focus for Shetty who wanted veteran bankers to keep reinventing themselves. “We make sure we have programmes and expected training that they go through and we make sure our leadership understands the impact they have on those teammates and how they see the company.” During Shetty’s 17 years at SunTrust, his initiatives have helped the analytics department grow from a modest 15 to a figure closer to 600 in 2019.

Be prepared for two-way conversations with athletes and coaches

SunTrust, as Shetty explained, needed to promote two-way conversations with its clients, who are analogous with coaches or athletes in a high performance context. “We spend a lot of time on education with our business partners; telling them what we can do, but we also need a bit more,” he said. “They need to give us a little bit of insight into what they think is going to drive incremental growth for them or what it is they are trying to risk-avoid or what it is they think from an efficiency standpoint.” He described how prospecting with commercial lenders leads to “canned options and opportunities” but that “we would never have figured out how to build the right models to help them figure out what are the best prospects to go after had we not gone and spent time in the front office.”

Deal with anomalies through a ‘test and learn’ process

Session moderator Steve Gera asked about inevitable anomalies, those moments when decisions are made in the face of the data. How did Shetty approach such scenarios? “Test and learn,” was his swift response, although he admitted that at SunTrust he benefited from the trust of his employers and his clients. That may be harder to come by in sport but, “you’ve got to take a little bit of trust but verify; you’ve got to give it a chance to see if it works.”

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26 Sep 2022

Articles

Why Are you Good at your Job?

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Data & Innovation, Human Performance, Premium
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Researcher Sam Robertson hopes you mention your decision making in your answer and explains how humans and machines can work together to find better insights and make better decisions.

By John Portch
  • Learn to understand your biases when weighing up information.
  • There is no perfect machine learning model.
  • An effective model generates feedback for users.

Understanding ‘bounded rationality’

Sports practitioners are measuring more than ever but it is still not a complete picture. “There’s a number of different reasons we don’t measure something we know is important,” Sam Robertson, a sports researcher, told the 2018 Leaders Sport Performance Summit in London. It could be a question of finance, access or time. Whatever the reason, he continued, “this is a problem in sport because we start to see a disproportionate focus on information that’s available.” This leads to what political scientist Herbert A Simon termed ‘bounded rationality’. Robertson, who has worked with organisations including the NBA’s San Antonio Spurs, Fifa and the AFL’s Western Bulldogs, produced a slide containing a quote from Christian Lebiere and John R. Anderson that built on Simon’s point. It read: ‘The rationality of a decision should be considered in the context of the environmental and cognitive constraints acting upon the decision-maker’. Therefore, as Robertson said: “having a basic understanding of how bounded rationality is applied in this environment allows us to transform the way we display empathy and communicate with our staff and athletes”.

The perfect model is not out there

When evaluating information, Robertson argued that the law of diminishing returns, so visible in economic theory, applies to both humans and machines in performance settings. “Humans and machines do this in very similar ways, which is sometimes lost in the ‘humans versus machines’ debate,” he said. He made the point that humans cannot process large amounts of information concurrently, whether as a consequence of ecological adaptation or cognitive limitation (the jury is still out). Similarly, he explained that machine models are designed to be generalisable to new situations, that they are designed to express concepts as accurately and with as few variables as possible. As mentioned above, there are things we can and cannot measure. Robertson introduced a third layer. “There is information that we were never going to consider – we don’t know what we don’t know,” he added. “What information matters right now to the evaluation of a player that we’ve not even thought about?” It is important to be able to call on different machine learning algorithms in an applied environment. “We want [the model] that works well, but uptake can be based on a number of factors.”

Choosing the right model

What are some of those factors? “When we evaluate something like this, the decision of the human or the machine or the recommendation, it’s really important [to consider] how that recommendation performs,” said Robertson. He cited accuracy, how the model improves existing practice and by how much. Human factors are important too. It needs to be feasible in your environment, be cheap to run and be understood quickly if it is to generate usable insight. “The term I use to describe this area is ‘operational compatibility’. Is the way we’ve developed the recommendation or the visual report compatible with the way that we make decisions in our particular organisation?” It must also be able to highlight uncertainty and facilitate feedback that enables a choice to be made. “Can we look at the same problem in four different ways? Having that basic understanding of machine learning, even without being an expert in it, can help us look at the problem differently.”

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22 Sep 2022

Articles

Do your Coaches and Athletes Believe in your Sports Science?

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Human Performance, Leadership & Culture, Premium
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Brandon Stone of the Toronto Blue Jays explores four factors to promote buy-in.

A Human Performance article brought to you by our Main Partners

By John Portch
At the Pac-12 Conference Media Day in the summer of 2021, UCLA football Head Coach Chip Kelly revealed his phrase: TBU – ‘true but useless’.

“If it’s true but useless,” he told the gathered media. “I don’t really share that with our team.”

The Leaders Performance Institute cites that moment when speaking to Brandon Stone, the Sports Science Coordinator at the Toronto Blue Jays. Coach Kelly was referring to a game that took place two years earlier – but could ‘true but useless’ apply to the application of sports science as a team?

“If you walk into a room as a sports scientist and you feel that you have to say ‘the rate of force development is at the 50 millisecond epoch’ or ‘you’ve got to start an assessment with the upper quarter YBT’ – if you always have to be that technical and you can’t generalize it or apply it– to me that isn’t science,” says Stone, who previously worked in Olympic and Paralympic sports, college sports, and with the military.

“We have to bring the lab to the field and make sure it answers questions that are relevant to the work our coaches do every day. If it can’t be applied, it isn’t useful.  I’m not going to get caught up in a term that would prevent me from connecting with coaches. If they use ‘workload’ and they don’t really mean work in joules, then use another term. It’s the same if they say ‘velocity’ and they mean ‘speed’. Instead of me getting hung up on that for six months I would rather connect with people and meet them where they are as that creates an opportunity to say: ‘when we say speed, then this is how we define it , and here’s  how we’re seeing it’. The faster we speak the same language the quicker we can begin impacting players together.”

Stone is proud of the manner in which the different departments of baseball operations, such as scouting and player development, are willing to collaborate with the sports science department. “I would say that we’re dot-connectors,” he continues. “We understand the ‘benchtop science’ aspects of physiology, neurobiology and biomechanics, but then we also have the ability to apply that in a field setting. I think that’s what the backbone of sports science should be, can be, and is, in certain instances.”

He has also noticed the wider trend towards generalists in sports science. “We need to have a bit of depth in each domain,” he says, which includes a breadth of ‘soft’ skills allied to a deep practitioner knowledge and, here, Stone sets out four factors for sports science practitioners to consider when developing trust in their craft.

  1. It’s not what you say but how you say it

Stone argues that sports scientists have, at times, adopted the wrong approach when entering an organization. “We’re often coming into environments that have been there for a long period of time and, for me, it’s more about creating an environment of openness and a willingness to engage on both sides,” he says. “As long as we have a way we’re going to approach something internally that makes sense to everybody in the room – not just the scientists or the coaches – but it has to make sense to everybody and we work really hard with that. We’re going to make sure that the technology and verbiage we use fits that environment so that people don’t feel like they can’t connect and understand, because then they’re going to be unwilling to say anything. We’re going to be two ships passing in the night instead of getting on land together and making sure we’re taking the next step forward.”

  1. Trust comes from listening

Meeting the coach where they’re at – and gaining their confidence in your work as a sports scientist means listening. Stone says: “We can fall into this trap where you think you’ve got to come in and prove your value. ‘I will try to show you how smart I am and show you all the gadgets I have.’ But if you’re in the organization they already value you at some level, right? In my opinion, what creates that confidence in our coaches is my ability to just listen. I want to learn from them regardless of their age, their years in the field or the game. What ends up happening is that they’ll say things that I also see or resonate with. We already mentioned the challenge of the verbiage, the language that is unique to that culture. The ability for the practitioner to learn fast is fundamental and the best way to do that is to listen. Just little things. You get a sense for what they’re describing, and you end up saying ‘Oh yeah, I see the same thing’. That common ground can gain confidence and trust can grow from there.”

  1. The importance of repeatability and routine

When it comes to building confidence in a dataset, Stone stresses the importance of routine for everyone involved. “You want to have as much rigor as you can in the field, but there’s a razor’s edge of knowing I can’t control everything,” he says. “It’s not going to be a sterile lab environment, but if we can keep the same repeatable things every single day then we have a higher likelihood of that being reliable over time. Simple things – simple but not always easy – like monitoring. We’re going to monitor at the same time or at least in the same time block every day at certain times of the year, knowing that when we have to switch, then we’re not going to compare morning to afternoon data. Research would support it, anecdotal information that we have in-house would support that too. Working in the United States military, working in college athletics, I can’t remember one place where people didn’t like a schedule. So we’ve tried to leverage that so that what we do fits into their day. It’s not an extra thing that they have to do.”

  1. What will deliver the most buy-in?

Pick the item that gains you the most buy-in. “That was the thing when we came in,” says Stone. “We picked the one thing that we were already doing that we could improve, and once we had that dialed in the other pieces could fall into place. Some coaches have that model for skill acquisition; ‘I’m going to start with one cue and one thing a day. We’re going to get really good at that and build upon that foundation.’ It’s the same thing with our scientific approach. Yes, it may not be perfect, and someone from an academic environment would come in and say ‘there’s seven things that aren’t right’. I would suggest that if we can fix one thing that helps three of those take care of themselves and I know that one thing can get more buy-in. I may have a lower confidence level on the validity and reliability of that data upfront, but I can also circle back with some key stakeholders and say early on ‘this is going to be a little bit rough but it gets us into our routines to know that these other three or four things are going to happen down the line.’ That’s what gives me more confidence now because those other things have started to snowball in a positive way where we’re getting to control those simple but not necessarily easy things.”

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20 Sep 2022

Articles

What Steps Are you Taking to Ensure your Culture Keeps Evolving?

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Leadership & Culture, Premium
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In this Member Case Study Virtual Roundtable, Dan Jackson of the Adelaide Football Club discusses his work helping the team to define, assess and change team culture.

By Sarah Evans

Recommended reading

Is a Lack of Diversity Holding your Team Back? Here Are Some Steps you Can Take to Create a True Sense of Belonging

How the Brooklyn Nets Put their People at the Heart of their Culture

Belonging: The Ancient Code of Togetherness

Framing the Topic

In this Member Case Study format of our Virtual Roundtables, Dan Jackson, the Head of Leadership and Culture Development at the AFL’s Adelaide Football Club, spoke about the relationship between environmental profiling and evolving team culture. Dan is a former professional AFL player and he explained how his own experiences of the high performance environment as a player has influenced his work to evolve team culture with the Crows.

Dan framed the session by breaking it down into three parts:

  1. Assessing culture
  2. Changing culture
  3. Cultural trends

Assessing culture

What is ‘culture’?

“Culture is both a dynamic phenomenon that surrounds us at all times, being constantly enacted and created by our interactions with others and shaped by leadership behaviour, and a set of structures, routines, rules and norms that guide and constrain behaviour.” (E. Schein, 2004)

Jackson’s definition: “Culture is a reflection of how a consistent group of people behave in a particular environment over time.”

In assessing the culture of a group, there are three cultural pillars:

  • Artifacts: the phenomena that one sees, hears, and feels. For example, trophies, medals, kit. Anything you can capture with a photo.
  • Exposed beliefs and values: strategies and goals, i.e. Mission. Philosophies and values, i.e. vision. Sometimes these can just go up on a wall and simply be words – how can you bring these to life? It is about people’s behaviour, and something you could see on video.
  • Underlying assumptions: unconscious, taken-for-granted beliefs, perceptions, thoughts and feelings. These are mental models and are the ways that people think.

Changing culture

Unfreeze

  • Acknowledge the status of the existing culture by presenting the ‘disconfirming data’ needed to change people’s minds and attitudes.
  • Changing leadership doesn’t lend itself to sustainable success, it can simply paper over the cracks in the foundations. It is crucial to first look in the mirror to rebuild a culture.

Cognitive restructure

  • Rules and standards of behaviour. This requires rewards and punishments to drive results.
  • Vision and values. What are we trying to achieve and what do we stand for.
  • Clarity on who we are and what is expected and not expected.

Evolve

  • This is continuous.
  • People and environments are constantly changing and therefore we need to continuously evolve the team culture, whilst staying in touch with the team’s origin story.

Cultural trends

  • Connection and belonging
  • Psychological safety
  • Strengths over deficits
  • What else?

Members’ thoughts on current trends:

  • Surveys that are meant to attract employee responses where employees are too scared to be honest.
  • Increased awareness of diversity and how this can enhance cultural development
  • Radical honesty.
  • That culture is a ‘thing’ we work on.
  • Leaders aren’t necessarily the most experienced.
  • Embracing your role in living and creating the culture
  • Breaking psychological safety into the four stages proposed by Timothy Clark so that people understand the difference between creating the level of psychological safety to feel part of the team and the level required to challenge the cultural norms.
  • Player empowerment – how much value does this have compared to a coach-led environment?

Members Only

14 Sep 2022

Articles

Is a Lack of Diversity Holding your Team Back? Here Are Some Steps you Can Take to Create a True Sense of Belonging

Category
Leadership & Culture, Premium
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Leaders Performance Advisor Dr. Lorena Torres Ronda calls on her own experience to provide some steps that all organizations can take to create inclusive performance environments.

By Lorena Torres Ronda
Would a diverse environment be something beneficial for you or your organization?

Definitely yes – and it’s not just me saying it.

There is growing support from the scientific community as well as empirical evidence from a range of different fields that diverse work environments are more innovative, creative and rich in productivity.

As Chris Hirst points out in his book No Bullsh*t Leadership, ‘a 2015 McKinsey report on 366 public companies found that those in top quartile for ethnic and radical diversity in management were 35% more likely to have financial returns above their industry mean… Diverse teams outperform those that aren’t.’

It often feels easier said than done, as creating or fostering a work environment rich in diversity requires that we know the sociological foundations of inclusion to really be successful in attaining an effective high performance environment. Firstly, let’s define and clarify some basic concepts.

Diversity means that “everybody is invited to the party” – you hire diversly, regardless of gender, race, skin colour, social background, physical ability, sexual orientation, religion, ethnicity and so forth. But being invited to the party doesn’t automatically mean you feel seen, heard and valued – all characteristics of feeling included – but the ultimate feeling of inclusion is the feeling that you belong. ‘Belonging’ means that you are in an environment where you can be your authentic self and everybody accepts you as you are. In order to foster an environment of belonging, you need to treat people (and be treated) with equity, with fairness, where everybody is given what is necessary to achieve similar or the same results.

Treating people equally (equality) means treating everybody the same, and while it might sound counterintuitive, treating people as individuals – which often means treating them differently – and providing an environment of security and support, where there is a sense of acceptance, inclusion, and identity of the members in a certain group, is fair.

A final point on this topic, as I wrote elsewhere, if you were intentional in your efforts to hire, say, female or African American staff but it turns out that those individuals attended the same schools, learned from the same professors and mentors, went to the ‘same book clubs’, or people who surround themselves with people with the same ideas or who will support them in their ideas (people enjoy being reinforced in their own ideas!), probably won’t bring functional, cognitive diversity to a group, but superficial diversity.

Diversity can come from the traits listed above, but also importantly from deep-level diversity: personality, values, abilities or beliefs. These characteristics might be accompanied by challenges and biases that must be taken into account and managed when conflict emerges.

What helps to create an inclusive environment? What is needed? What is the correct strategic approach?

We don’t want it to be a box-ticking exercise. There is increasing awareness that we live in a professionally more globalized world. Today the geographical location is not a barrier, you can find an Australian in America, a European in South America, an American in Asia, and all possible combinations. Finding women in high performance is already more difficult, especially in certain jobs or leadership positions. Unfortunately, the promotion of inclusion of races, gender, sexual orientations or religions in a community traditionally dominated by white males is not a norm yet. And sometimes the driver of diversity is reduced to a box-checking exercise. But if we work in an organization that is going to bet on diversity and innovation, what helps to create those inclusive environments?

An inclusive environment promotes the idea that everybody is heard and we all have a voice. We listen and we learn; and in those conversations there is a room for productive disagreement and free exchange of ideas. But in order to facilitate this, it is imperative to create a trusting and safe place, be open to different approaches, and understand that different people feel safe in different ways.

One exercise one can do, before thinking about tools to approach diversity and create an inclusive environment, is to do an exercise in establishing your awareness of your unconscious bias. What does this mean? Influences from our background, cultural environment and personal experiences we might have can lead to subtle, even unintended (unconscious) judgments. But they are there, they are the product of learned associations, social and cultural conditions. Therefore, practicing being self-aware of those possible biases, and being aware of how our words and actions might affect others, or even raising awareness of others biases, is a first step towards creating an inclusive environment. ‘Practice being an advocate to encourage open, candid, and respectful conversation to develop relationships built on trust. An inclusive leader is self-reflective and attendant to the feelings of others. They’ve also “done the work” – they’ve attuned all manner of different intelligences (gender, cultural, generational) that helps them understand difference’ (ADP, 2022).

sport techie

Gardenswartz & Rowe, Diverse Teams at Work (2nd Edition, SHRM, 2003). Internal Dimensions and External Dimensions are adapted from Marilyn Loden and Judy Rosener, Workforce America! (Business One Irwin, 1991).

Steps that can be taken to increase the number of female coaches and practitioners

I want to bring to the table something that has happen to me, when applying to a job or even when I had to hire people while working at an NBA franchise. To cite Chris Hirst again, ‘diversity is an undoubtedly desirable outcome, but when considering any individual hire or promotion, you have a duty, even moral responsibility, to hire the best possible person for the role, irrespective of who they are’. I have used almost the same exact words with my supervisor when expressing doubts about three candidates for a specific position, an argument that can be perceived as a less diverse team. On the one hand, we want the best candidate possible, and on the other hand, how are we ever going to get jobs that have been traditionally held by white males if we are never going to be given or give the first chance?! How do we know if a woman can be head coach in the NBA, or the performance director in a LaLiga team, if no one is given a chance to any women?! Of course we don’t have the experience – it’s almost impossible to obtain the experience! And the few that are sometimes afforded that opportunity face the pressure to excel, which is fair in itself, but are we being treated and evaluated as fairly as our male peers? How can we increase the number of female coaches or practitioners? Just give them the chance! And then, create an environment of fairness, and protect that environment, leaders, management, and staff. And the elephant in the room: remove those who are in the way and are the biggest barrier to change. Eliminate nostalgia from your organization. Make decisions to promote a diverse and inclusive workplace. Period.

How can teams better understand the atmosphere within teams – what data or feedback can you collect? Focus groups? One-to-ones?

I read the following in a book, and I thought ‘well, I wish my former supervisor, an apparent leadership expert, had read this sooner’. It read: ‘what you need to achieve change is for every member of your audience (AKA staff) to spend ABSOLUTELY NO TIME AT ALL thinking about how others need to change and to think only of the change they themselves will make’. I have experienced myself the huge damage that can be inflicted when people are given the opportunity to anonymously rate your colleagues. Rather than that, work to promote safe environments for having difficult conversations if needed. This enables everyone to be clear on what everybody else needs to do better.

Behavioral change happens when the individual grasps the need for them to change, and understands the benefit of that change. It is true that change is a challenge for most people; getting out of our comfort zone, the feeling of losing power or even fear of what might come, the feeling of being threatened by others’ success (huge in our sector!) – all are barriers to overcome on the path to future team success. Rather than allowing themselves to be inspired by others, some people puts barriers to new forms of thinking and behaving. If you are brave at heart, embrace the change rather than fear it. If you are able to adapt to challenging personalities, such as some players and coaches, why not be open to promoting diversity for the greater good of your team or your organization?

Lorena is one of six Leaders Performance Advisors, a group of leading performance thinkers providing more subject expertise to our member-only content and learning resources. To find out more about all our Performance Advisors, click here.

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