21 Nov 2023
ArticlesWhat we learned about the importance of uninhibited performance at the Leaders Sport Performance Summit in London.
Removing the fear from performance was at the heart of this month’s Leaders Sport Performance Summit at London’s Kia Oval.
Over the course of two days, speakers from organisations including the England & Wales Cricket Board [ECB], the Football Association [FA], Australian Institute of Sport [AIS], Brisbane Lions, British Cycling and the National Health Service [NHS] continually returned to the theme of removing the fear factor from performance.
Here we present seven steps towards generating the clarity and purpose that fills people with energy, delivers alignment, and enables people to adhere to principles when challenged.
When Rob Key, the Managing Director of Cricket at the ECB, took the reins in April 2022, the England men’s Test team was at its lowest ebb in decades. The team had lost its last five series when Key, alongside ECB Performance Director Mo Bobat and new Head Coach Brendon McCullum, decided to adopt an approach to performance rooted in positivity rather than negativity. England were accused of naivety – until the team started performing in fearless fashion. Critically, they stuck with it following setbacks and defeats across all formats of the game.
“English cricket has [historically] spent its entire time looking at the danger… my view is that we have so many talented players… it’s not a lack of talent, it’s the mentality of English cricket, especially county cricket, which is so conservative. That was my thing: we need to change the way we think about the game, the way that we do things, the mentality. It wasn’t about winning. There isn’t a person that doesn’t want to win… this informed every decision that Mo and I ended up making.”
Rob Key
Key readily admitted that he could have achieved very little in his first months without the counsel and support of Bobat. He needed Bobat onside – and free to speak without fear or reservations – if the ECB’s renewed emphasis on positivity was to deliver tangible outcomes. It was not mindless idealism.
“Rob immediately made me feel valued… and then I was going to give it my all. The thing that I enjoyed most from him, having worked with him for a year and a half, has been [the realisation] that I am at my best when I’m playful; and working with Rob encourages me to be playful and I think that enabled you to do not worry so much about the risk and the threat. And I think if you’re playful and you don’t take yourself too seriously what appears like a risky decision or brave decision to someone else just seems like the right thing to do.”
Mo Bobat
Bobat’s point was underlined by Lucy Pearson, the Director of Education at the FA, who has worked in both sporting and academic settings. Pearson explained that playfulness in the FA’s approach to education enhances skill acquisition and attainment for athletes and coaches alike.
“I think play and playfulness is really important if we’re going to achieve high performance in any area. How do you foster playfulness in your workplaces and challenge the seriousness that comes with the serious thing of high performance? Because we take ourselves too seriously at times. That doesn’t mean that everything’s hilarious – maybe it is – but it does mean that we adopted a slightly different approach.”
Lucy Pearson
Positivity and playfulness count for little if every error is pounced upon. The fear factor would return in an instant. Chris Fagan realised this upon his appointment as the Brisbane Lions’ Senior Coach in 2017. He took over a team in turmoil and the results remained poor for the following two campaigns. Then Brisbane started winning and gradually became one of the finest teams in the AFL [Australian Football League]. Their grand final appearance in September showed how far they’d come.
“I told the players at the very start when we got together that we’re going to fail our way to the top and not to worry about that because it’s through your failures that you learn. These blokes were really frightened about failing and I had to take that fear out of it for them… [the concept of having a growth mindset] we’ve pretty much been doing that stuff for the last seven years.”
Chris Fagan
The OSAD [Observational Structured Assessment of Debriefing] tool is a useful way of reducing the fear factor in surgical operating theatres. It was based on studies in the UK, US and Australia and, not only does it allow for analytical objectivity and precision, its emergence has seen processes of debriefing brought into an environment where debriefs were unpopular with those who might benefit the most from self-reflection. As consultant emergency surgeon Sonal Arora told the Leaders audience, OSAD seeks to provide evidence-based performance debriefing so that surgeons and surgical teams can train “the gold medallist” rather than the “runner-up”. However, as she explained, such a system must be baked into the culture.
“People said to us… things like debriefing and feedback need to be part of the culture. People need ring-fenced time for this, it can’t just be an add-on, ad hoc that some people are doing well and other people are doing it off the cuff at the end of a game, at the end of an operation, and the end of the week. It actually needs to be given the time and the importance. And that comes from the top down, it’s not going to be down to the individual person in their organisation – we need to get buy-in from seniors… we looked at the components of the ideal debrief from looking at all of the literature, all of the interviews, gathering all the experts.”
Sonal Arora
The safe spaces and psychological safety stem from people feeling that they belong – something that was not true of the AIS. In 2022, the organisation was still developing its 2023+ performance strategy as the nation prepares for the 2032 Olympic and Paralympic Games on home soil in Brisbane. Before the strategy launched, Matti Clements, the organisation’s Executive General Manager, was given a reality check by some of the nation’s Paralympians.
“[Some Paralympians] felt that they were an afterthought. Our system had been created around able-body and that they were just a consideration once everything else had been done. For them to belong to the strategy, they needed to see themselves as part of that strategy. So we made a very considered commitment to them to ensure all of our programmes, the frameworks, models etc. in the future had inclusive design as a basic fundamental principle, which would not only benefit them but broader cohorts in our system.”
Matti Clements
Similarly, Clements explained that Australia has the “longest living culture in the world yet we are white and middle class and do not utilise the knowledge of our Aboriginal and Torres Strait Islander peers about passing on knowledge from generation to generation and getting better. We’ve made a commitment to do better at that.”
Her colleague Bill Davoren, the AIS’s Head of High Performance Coach Development, spoke of some of the progress being made.
“I’m very proud that I’ve got a gentleman in my team who comes from an indigenous background. He is a former Australian boxing coach, an amazing story. Was Australian military before he became a boxing coach and he went on to get a PhD in coaching theory and coaching methodology. He’s probably been my greatest teacher over the past three years. He’s talked to me a lot about the concept of yarning, sharing stories, sharing information, building connections.”
Bill Davoren
Inclusion is not just a nice-to-have or merely a moral imperative. Time and again studies have demonstrated that diverse teams produce better results. Remove the fear, make people feel welcome, and when they are empowered to input you’ll alight on a better performance strategy. The point was convincingly made by Jon Norfolk, the Head Coach of British Cycling, who explains that strategising cannot be the preserve of the few.
“The clearest plan wins… the clearer your plan is the more people can access it, the more people understand it, and the more people you’ll have to back your plan. I’ve seen situations where the plan is the product of the coach and it’s only the coach that’s inputted into it… if you have one person inputting into a plan you’ve got their biases baked into that plan. The more people that input the more that bias is neutralised. The clearer your plan is the more people can input into it and the better plan you get. The clearer the plan, the more impactful the plan.”
Jon Norfolk
The AIS’s strategy for 2032 includes in its vision the need to ‘win well’. They embody the growing belief that wellbeing and performance are indivisible. Taking the idea further, wellbeing is critical to the elimination of fear.
“We believe wellbeing is fundamental to sustainable high performance success in our country and we wanted to make a commitment to our athletes, future and current, that we would do better. When all those leaders signed their commitment to standing behind Australia’s first-ever united strategy, they also committed to a win well pledge. As leaders of the system, they said: ‘we stand here and we’re going to commit to creating cultures that consider wellbeing at the core of all high performance programmes now and in the future and we believe it’s going to be a performance advantage.’”
Matti Clements
13 Nov 2023
ArticlesLeaders Performance Advisor Bobby Scales explains why he always returns to his old notes in his ‘Book of Intelligent Stuff’.
A while ago, I asked a friend, and his reply fascinated me. “I’m not reading anything new,” he said. “I’m going back through books I’ve read and I’m really trying to pick up on the things I missed before”.
The idea resonated with me. “Go back through the books, podcasts or articles you really felt you learnt from and relearn,” he continued. We all have a mountain of books or e-books that we dive into with both feet with the intention of learning or educating ourselves in one form or fashion. Even the most intelligent among us can’t catch, retain and process everything.
He is definitely onto something. I have found that when you return to a book, there will be things you want to brush up on but there is also going to be things you missed first time around because you were so engrossed in other ways. Much of this is due to the fact that whether it be six weeks or six months on, certainly there is some personal growth and development. With that in mind, things you either didn’t catch or glossed over will have a different meaning once you go back to it.
We should all make the time.
‘The Book of Intelligent Stuff’
It is not just books or articles. With the forthcoming Leaders Sport Performance Summit in London in mind, you may have notes of previous conferences or conversations that hold even greater relevance today. You could probably even pick up the phone and reacquaint yourself with people you connected with at those conferences.
My first Leaders Sport Performance Summit was at London’s Emirates Stadium in November 2015. I appeared onstage during my tenure as Director of Player Development at the Los Angeles Angels alongside Stuart Worden, the Principal of the renowned BRIT School. We discussed talent development at length and I stayed on for both days and took notes from a number of other sessions.
I revisited those notes recently and it is funny to reflect on some of the things you write down. Events will happen in life and it will amplify certain elements that I won’t say didn’t apply back in 2015, but they can have a boatload more meaning eight years on.
There is research that people retain more learning when we write things down with pen and paper. I keep all my notes in one book I call ‘The Book of Intelligent Stuff’. It sounds like a silly title but there are thoughts, quotes and notes from the different insights that fascinated me. I used to be an eBook reader but there is something different about having a hard copy book with a pen and highlighter at hand. Like many of you, I am sure, I’ll write notes in the margin or highlight certain passages. My shelves are full of annotated books.
As for my Book of Intelligent Stuff, I had it in hand at Soldier Field in Chicago in 2017 when I returned to the Sport Performance Summit, this time as a delegate. I flicked through my notes recently – I remember taking them sat next to Leaders’ Matthew Stone – and there were a couple of concepts that really hit home harder now than they did then just because of the circumstances in my life. I had left professional baseball for a position in private industry. While I was fairly certain what I was doing at the time wasn’t going to be it. I was at a crossroads professionally. In Chicago, Stuart Lancaster spoke about his own personal crossroads after having been sacked as Head Coach of the England men’s rugby union team. Stuart’s presentation that day and the notes I took from it are still staples of my decision making tree to this day. As we all know, when you work in professional athletics more often than not you are going to be sacked at some point… I was again. The first place I looked the last time was ‘The Book Of Intelligent Stuff-Chicago 2017’.
Don’t agree? Do more digging
That’s another thing about conferences. You will look around the auditorium and see people with their heads down taking notes. You are looking at them and thinking ‘should I be writing this down?’ Certain things just resonate with people at certain times.
In my Book of Intelligent Stuff, I’ve got three quote sections where I’ll write down things I hear on Instagram or Facebook, for example. If I’m listening to a podcast and a guests says something resonant, I’ll make a note on my desk or my phone and later add it to my book.
I will also note down things I disagree with. You owe it to yourself to learn why you disagree with a point and investigate it further. If you’re reading an article or a book and they say X, Y or Z, why do they feel that way? You take the emotion out of it and learn why a person feels that way or why they think this isn’t actually as important as we once thought it was. There could be some academic research behind it or some hard numbers. It is important to investigate why that person came to that conclusion and maybe decide that you need to change your position. We owe it to ourselves to think critically and challenge what we think and what others present. It can only make you sharper
All of that is part of the life-long learning process we should all be on.
How both personal and professional purpose can shape organisational and team planning.
Over the course of the three sessions, it is the intention to focus on three core areas as part of this topic:
The importance of leading with purpose
Leading with purpose was our first port of call and the aims of this particular session were to reflect on and share what we value and what our professional purpose is. Why is the notion of leading with purpose important when considering Performance Planning? We are operating in both a complex world and landscape, such is the pace of high performance sport. This quote below from Ronald Heifetz et al (2009) in The Practice of Adaptive Leadership captures why this is important.
“When you understand your orienting purpose, you can understand and make day-to-day decisions in that larger context… When things get tough, you orienting purpose serves as a reminder to you and to others of the reasons you are seeking to lead change.”
Harry Kraemer (2011) supports this thinking by suggesting that ‘becoming the best kind of leader isn’t about emulating a role model or historic figure. Rather, the leadership must be rooted in who the leader is and what matters most to them. When the leader truly knows themselves and what they stand for, it is much easier to know what to do in any situation. It always comes down to doing the right thing and doing the best you can’.
Living and leading with purpose is so important in a complex world.
Engagement is driven by clarity of values
What makes us have a great day at work or engaging effectively with the environments we are in? Evidence from researchers Jim Kouzes & Barry Posner (2007) points to our engagement being driven by clarity of values, in particular alignment of organisational and personal values. Finding alignment in both values is a multiplier and developer of oxytocin. Do your personal and organisational values connect?
The late Steve Jobs talked of this dynamic – “I thought deeply about this. I ended up concluding that the worst thing that could possibly happen as we get big and as we get a little more influence in the world is if we change our core values and start letting it slide, I can’t do that. I’d rather quit”.
The science of connection
How does purpose create trust and joy? As part of this next segment of the conversations, we explored why being clear on our ‘why’ creates a sense of wellbeing and joy.
Research by Paul J. Zak shows that having a sense of higher purpose stimulates oxytocin production – as does trust. Trust and purpose mutually reinforce each other, providing a mechanism for extended oxytocin release, which in turn produces happiness. Joy or engagement with others comes from doing purpose-driven work with a trusted team.
Are you connecting your values? Do you have a real sense of purpose? Does that give you joy? A simple but effective exercise for you and your teams to do is a ‘professional purpose statement’. Take the time to reflect or write down what that purpose is. Start with the words: ‘my professional purpose is to…’.
How to find purpose?
It can be challenging to find and define your purpose. To help guide this discovery, there are a few simple questions you can ask yourself or have members of your team reflect on themselves to identify core values and purpose:
In summarising session one as part of this series of learning, we leaned into the work of Hubert Joly, businessman and Harvard Business School faculty member, on five core principles of purpose leadership. Joly suggest that these five principles include the below:
23 Oct 2023
ArticlesIn his latest column, Iain Brunnschweiler explains why listening – and having the humility to listen well – is the special sauce of the best teams.
You are about to walk into a meeting with the rest of your leadership team and you know that you’ve got something to say to add value to the conversation. However, the dynamic in the room means that you already know that you will hold your tongue and won’t feel comfortable to say what you really think.
Sound familiar? If it doesn’t, then you’ve done extremely well to navigate a career thus far without this experience!
For the majority of us, this kind of feeling may have occurred a handful of times, or it may have occurred hundreds of times. You might be reading this thinking that this is exactly how you will be feeling either tomorrow, or later this week.
Seeking optimal
This situation surely cannot be optimal. It cannot be optimal for the individual who is suffering the anxiety-inducing thoughts, and it certainly cannot be optimal for the business who is deploying this group of people to work together.
Whether in business, music, sport or military, the ability for us to maximise the combined forces of those ‘in the room’ is absolutely paramount for success. And, more importantly, for the humans involved to feel comfortable enough to contribute and feel valued.
One of my key focus areas in recent years has been supporting people to work better together. In sports, a key objective has been to look at what is broadly termed ‘co-coaching’.
Co-coaching is the ability for multiple coaches to work together in the same coaching session. With growing support staffs, often in elite team sports today there will be two or three technical coaches, along with multiple other specialists such as strength & conditioning coaches, analysts, psychologists and physiotherapists. With all of these expert practitioners on the same field at the same time, the coordination of their roles and responsibilities is paramount. So, co-coaching could describe two coaches working together with the same squad, in the same session. Or it could be an entire support staff of seven or eight working together at the same time. This can get pretty complicated, and it is very easy for their to be a lack of role clarity, which results in a lack of impact on player development.
In my experience, there are three broad, fundamental qualities needed to co-coach effectively. They are:
1) Having an aligned purpose or intended outcome.
2) Having clarity on individuals roles in order to achieve the outcome.
3) Having a level of respect for the other members of the team and the contribution they are making.
The special sauce
As my old boss, the relentlessly successful Simon Timson (currently the Performance Director at Manchester City) once said to me, we need “no precious professional boundaries”. What the heck does that mean, I hear you cry!?
Well, I learned, and then experienced exactly what that meant during my time at England Cricket. We had a performance support team comprising technical coaches, an operations team, a physio, S&C coach, analyst, psychologist and education/welfare coaches. Similar teams will be present in many sports performance/development environments.
However, I have rarely experienced these teams operating anywhere near optimally together. And that’s where Simon’s wonderful phrase comes in.
For example, as the head coach of a national age group team, I embraced the view of the physio. This is not uncommon, he is a highly qualified technical expert in his field. However, it was not just his physio-medical view that I would be seeking. I would also genuinely embrace his view on the way a batter had approached an innings, or the field setting that we were going with during a youth international match. That’s what it means, that is what Simon meant. As a staff, we were aware that there was a high level of technical expertise in our own fields, but the special sauce was that we trusted each other to provide a view that wasn’t necessarily in our lane. The fast bowling coach could genuinely provide a view on the gym programme or the analyst discuss the education provision. This feeling that we had amongst us is rare. Too many times I have seen people being shut down because the leader in the room was not open to a level of cognitive diversity. Their mind was shut to the fact that someone deemed to be a non-technical coach might actually have value to add.
So what led this group to come to this place? I think there was one fundamental skill that we worked on, got better at, and evolved: listening.
It sounds simple, but how often do you REALLY listen to your colleagues? Listen to understand. Listen with all of your senses. Listen for the story behind the story, for the values or beliefs that might be guiding the narrative. To create and hold space for the contribution of others, as a leader, rather than to fill it with your own preconceived ideas or to confirm your own biases.
Listening is a whole lot harder than it sounds. Especially when the heat is on, and decisions need to be made. Listening takes energy and it takes attention. It is also really easy to hear what you want to hear rather than what is really being said. I have often asked a player “How was training today?” To which the answer is almost invariably “Good, thanks”! Only by asking a better question such as “What did you learn in training today?”, or “What made you think the most in training today?”, and then really listening carefully to the answer have I unlocked conversations with players that I never thought I would have.
So when you reflect on your own contribution to a team, or specifically a team meeting, please do consider the role you are playing. Are you causing anxiety in others, to the point at which they may not say the one thing that could be critical to success? Are you creating and holding the space to genuinely listen? Because if you aren’t, then you’ll almost certainly be making much worse decisions due to not having the full picture from all of the minds you’ve got in the team.
Questions for leaders:
Iain Brunnschweiler runs the Focus Performance Consultancy. He is a former professional cricketer, has authored two published books, and most recently was the Head of Technical Development at Southampton Football Club.
What we learned from Leaders Meet: Driving Step-Change in Female High Performance.
A Human Performance article brought you by our Main Partners

That was the question at the heart of Leaders Meet: Driving Step-Change in Female High Performance, our two-day event at the Etihad Stadium in Manchester.
On day one, speakers from organisations including Hockey Canada, British Cycling, High Performance Sport New Zealand, Harlequins and the UK Sports Institute all answered that question in their own way.
This is a snapshot of their responses, four factors pulled from the discourse to illustrate that while female sport has come on leaps and bounds in a relatively short period of time, there is still a long way to go before female athletes, coaches and practitioners achieve parity with their male counterparts.
Male and female athletes are more similar than they are different, but there are differences, such as in bonding dynamics or the need to ask ‘why?’ on the training pitch (this is a trait more widely noted in female athletes than male). The most astute coaches recognise this and adapt accordingly. Danny Kerry, the Head Coach of the Canada women’s field hockey team, has worked with male and female coaches and has, following considerable self-reflection, learned to tweak his approach to male and female cohorts. Emma Trott, an Academy Coach at British Cycling, has called upon her own experience as a rider to inform her work with Britain’s young prospects to develop her coaching style. Kerry and Trott arrived at the same conclusion: when trying to optimise athletes, it is the environment that gets the performance out and that comes down to the coach.
What they said
Danny Kerry on managing team vs individual dynamics:
Emma Trott on listening to athletes:
Next steps
In 2017, Helene Wilson took the reins of a talented but under-achieving Northern Mystics side in the ANZ Premiership, the national netball league of New Zealand. Two years later, they finished bottom of the table but, in 2021, were crowned champions. Wilson, who worked concurrently as a mentor at High Performance Sport New Zealand [HPSNZ, where she works full-time today], realised that her playing group were skilled but their diverse backgrounds, rather than representing a strength, created division and hindered alignment in the pursuit of high performance. That needed to change.
What she said
Helene Wilson on the HPSNZ Te Hāpaitanga pilot programme [launched in 2019, it initially paired 12 emerging women coaches with experienced mentors, giving them guidance through workshops] and how it influenced her coaching at the Mystics:
Next steps
In the afternoon, Dr Nikki Brown, the Associate Professor in Female Health at St Mary’s University in London; Emma Brockwell, a specialist women’s health physiotherapist at PHYSIOMUM, a female pelvic health specialist clinic; and Dr Amal Hassan, the Women’s Team Doctor at Harlequins, took to the stage to explore issues in female physiology, from skill acquisition during the menstrual cycle, being able to show up as best you can, and the risks presented by fashion over function in the use of sports bras.
What they said
Nikki Brown on breast health:
Amal Hassan on the impact of the menstrual cycle:
Emma Brockwell on issues related to female pelvic floor dysfunction:
Next steps
The UK Sports Institute [UKSI] has a major aim: to develop a nationwide programme to advance the science, medicine and application of female athlete health and performance support. However, as Richard Burden, the Co-Lead of Female Athlete Health & Performance at the UKSI, explains, there is a gap between innovation and research and delivery in female high performance environments.
What he said
Next steps
The club’s President joins the Leaders Performance Podcast alongside Selinay Gürgenç Comolli and Julien Demeaux.
A podcast brought to you by our Main Partners
Le Téfécé were Ligue 2 champions in 2022 and, last season, won the Coupe de France – their first major trophy in 66 years.
Toulouse also finished 13th in their first season back in Ligue 1 – well clear of the relegation zone. Not that Damien Comolli, the club’s President since 2020, is resting on this laurels.
“Everyone said ‘well done on staying up’ but we’re not interested in staying up – we never mentioned staying up – we said we want to finish as high as possible,” he tells the Leaders Performance Podcast.
“There are games that we feel we should have won and could have won. We lacked this cutting edge, this winning mentality at times, we should have got more points, we should have finished higher than 13th in the table.”
Damien Comolli has overseen the Toulouse’s resurgence under new owners RedBird Capital Partners, but he couldn’t have done it without his ‘truth teller’, the club’s Head of Strategy & Culture, Selinay Gürgenç Comolli, and Julien Demeaux, Toulouse’s Head of Data.
Both Selinay and Julien joined Damien for this episode, which is brought to you by our Main Partners Keiser.
The theme is Toulouse’s upwards trajectory and what it is going to take to help establish the club at the vanguard of European football.
On today’s agenda:
Henry Breckenridge Twitter | LinkedIn
John Portch Twitter | LinkedIn
Listen above and subscribe today on iTunes, Spotify, Stitcher and Overcast, or your chosen podcast platform.
Five considerations to foster engagement and connection in your environment.
Friend of Leaders, the author Owen Eastwood, has often referred to a piece of research conducted within the UK Olympic system, which outlined that “70% of our behaviour is determined by what environment we’re in”.
So if we are to obtain the behaviours we seek, the look, feel, engagement and connection to and within the environment is crucial in making this a reality. As part of this Leaders Performance Institute member Virtual Roundtable, we sought to explore how those on the call are trying to drive engagement and connection to get the best out of others in their environment, and collectively, what we think are the most effective and impactful ways of doing this.
1. Being intentional
Before we think about best practices in bringing people together, the notion of engagement and connection requires intent. As part of the responses from the group on this particular roundtable around what is important to get right when looking to drive engagement and connection, a number of responses suggested that upfront work needs time and attention first and foremost.
What does engagement and connection look like for you in your environment? What is the definition of this and what sorts of behaviours and interactions do you want to see that aligns to this?
One attendee shared that the process of fostering engagement and connection takes time and needs patience. Don’t jump to conclusions if you aren’t seeing rapid changes in behaviour, stick to the process and give it the opportunity to cultivate in your environment.
2. Focus on individual relationships
Now we’ve appreciated the need to be intentional and have patience, we can look at some simple things that can have a positive impact of moving things in the right direction. The most common response from the group was placing an emphasis and focus on developing relationships with individuals in the environment. Simple, but effective. How often are you creating these opportunities for your people?
Ensure that individuals in the environment are connecting with one another on a one-to-one basis and not just in groups. It provides an opportunity to better understand someone, creates opportunities to listen and engage with intent and often is more comfortable for people than group settings.
Within many high performance sport environments, we often hear the challenges with the siloing of information or practice. A very simple way to prevent this from happening is building relationships and understanding of others, especially when operating in different disciplines. Linking back to point one about intentionality, many of these types of interactions happen organically, but we also shouldn’t be blinkered to the idea that not everyone engages in them organically.
3. Understanding others on a human level
A common phrase in the industry is the idea of knowing the person before the performer. This isn’t just in the context of athletes, and it absolutely extends to staff within the environment. Getting to know someone personally provides an opportunity to learn more about their purpose, ambitions, objectives and development needs. If we are able to support our people by combining ideas to develop their practice, that also tap into the core parts of their personality or purpose, we will likely witness a higher level of impact and buy-in. Plus, it drives a heightened sense of belonging and their place within the environment which we know is vitally important to get the best out of one another.
Specifically related to development needs, are you making sure you are taking that insight you are collating and providing opportunities for people? As leaders, authenticity and reliability are valuable traits, so it’s important to do what you say you’re going to do or taking the time to progress ideas and opportunities for people.
4. Organisational alignment
Taking the point above a step further, we also want to strive to connect our people to the values and larger goals of your organisation. The notion of higher purpose is powerful, and if we are able to outline common and shared goals within the organisation or environment, a strong chain of people, beliefs and understanding is created. One attendee on the call had suggested tapping into the concept of action learning in this process – action learning consists of insightful questioning and reflective listening, focusing on providing clarification, reflection and solution-orientation. Integrating your people into this process and the wider goals of the organisation seems simple, but many on the call still felt it’s an area for improvement.
5. Balancing structure and freedom
Allow people to be themselves but in a productive way. A final common response from the group around important considerations for engagement and connection, was finding a balance of structure to support staff and athletes to head in the right direction, and a sense of freedom that allows them to feel like they can be themselves in the environment.
It’s important to show your people you care, which is why finding the balance of structure and freedom is important. Often people don’t know what they don’t know, which is why some structure is effective – provide space to experiment with a bit of support wrapped around it.
![]()
How is your team doing when it comes to diversity, equity and inclusion? Like everyone else, you can probably do more and, as we hope to demonstrate in the pages of this Performance Special Report, brought to you by our Main Partners Keiser, there are simple steps that you can take. Over the course of four chapters, we explore coaching in blind and deaf soccer, we consider the innovations demanded in para motorsport – where disabled drivers compete as equals with able-bodied opponents – and shine a light on a variety of diversity, equity and inclusion initiatives in the worlds of sport and business. There are key lessons that industries can learn from one another.
Complete this form to access your free copy of Breaking Down the Barriers, which features insights from the Football Association, NASCAR, Team BRIT Racing, Diversity in the Business of Sport and many more besides. None of the featured organisations claims to have cracked it, but they are on a journey to ensure they are creating environments that enable everyone to thrive.
The takeaways from the second round of Women’s High Performance Sport Community Group calls where the focus is how environment design can support and enable women to flourish.
Our US ‘call’ for this period was in fact a discussion that took place in person over breakfast at our Leaders Meet: People Development event in June at Globe Life Field in Arlington, Texas.
That morning we were joined by Shelby Baron, the Coordinator of Player & Coach Services at the United States Tennis Association and the Texas Rangers’ Senior Director of Baseball Operations, Michaelene Courtis, and Mental Performance Coordinator, Hannah Huesman. The trio explored the moments of progression in their careers; their experiences of what works as well as what else is needed.
A month later, in July, the Women’s High Performance Sport Community Group came together to share their thoughts and experiences on the second call.
Here, the Leaders Performance Institute picks out ten thinking points (networking and relationship building stand out for us) from across both conversations.
1. Be sure to plan
Several people mentioned planning their personal development better. This might be from a logistical point of view and when it makes sense to focus on development based on the seasonality of a role; at a time when full commitment can be given. Or planning what to spend time on in a more deliberate manner, be that based on current gaps or where someone would like to be in the future. We also discussed who might input into the planning aspect and the consensus was that seeking the input of others was key. It’s not all about what we need either: what do we want to learn? It is also important to have objectives and goals, which can be personal too.
2. Protect time for development…
It sounds obvious, but the importance of protecting time for development, even when in amongst the weeds and firefighting, was a point clearly made. As leaders of others, how are we helping with this or role-modelling this?
3. … and time and support for development in your role
One way which helps ensure development happens is creating opportunities for development to take place organically through what’s needed from our roles. This might not always be people and leadership skills. At the breakfast in Texas, it was said that “in order to lead, you have to go and do it. Going out and doing the work is the best development you can have.” For this to be most successful and long-lasting we need to ensure that the right support is provided. For Hannah Huesman, one of the most valuable growth opportunities has been being the ‘middle person’. It challenges you to think about how to connect with people, collate information and deliver it to others.
4. Put the person before the performer
When planning our own development or supporting others, we have to be kind to ourselves, or to them, and put the person first; we can even demonstrate vulnerability. We should show genuine interest in them as a person. This will make sure the individual is at the centre. When supporting others, we shouldn’t take the responsibility of developing others lightly. We want to be there based on the experiences we have engaged in. That might be us being open with our own line managers, or as line managers encouraging those you line manage to discuss next moves, whether that’s inside or outside the current place of work.
5. Network and build relationships
By far the most commonly mentioned successful – and desired – development tool has been networking and building relationships with others. This can be done in a deliberate manner. Whether that’s using networking for adding to our diversity of thought and understanding other people’s experiences by finding ways to connect with people who are not like ourselves. We tend to look for and find commonalities with people, but we should be aware that we can learn from anyone. It’s working for some to do this within their organisation as well as by speaking to those outside of our organisations by joining community groups, sharing current practices of your own. Some take consulting, or trustee, or non-executive roles, including those outside of sport.
It’s common that people seek out differences, be that different sports, different levels within an organisation or different perspectives in terms of leadership execution and problem-solving; or in different areas of expertise within sport, new environments, and even in new tools emerging for communication. Others have sought out leadership positions that mean that they’ll be a leader of range of people.
Whichever method people have chosen for networking and building relationships it’s in pursuit of the right spaces to connect, and to share stories and experiences. Sometimes it’s to deliberately seek differences and challenge thinking, other times it’s to normalise some of the challenges that are faced across sports, roles, and cultures; and it’s to also help us understand what is possible and know that others have done what we’re seeking to do. If you’re in a position that is less common, making yourself ‘available for networking’ could be powerful for others who aspire to follow in your footsteps.
6. Consider relationship mapping
To help make networking and relationship-building purposeful and focused, the act of relationship mapping can be a useful tool. In Texas, everyone in the discussion agreed on the importance of relationship mapping. Building these relationships creates an impact in the environment that makes a difference to performance.
7. Try reciprocal mentorships or ‘reverse mentorships’
Formalising this further, mentorships and reciprocal or reverse mentorships were discussed. They elevate collaboration between two people and provide more opportunity for quality learning. Some invest in personal coaches, be they specialists in leadership or from areas outside of sport. What people want from a mentorship will differ, but taking time to consider this for ourselves or those we support could prove fruitful. We spoke about the recent story of Debra Nelson, an educational assistant at sport and educational charity Football Beyond Borders, who recently reverse mentored Justin Welby, the Archbishop of Canterbury, at his request.
8. Take risks
A few community members said that being brave and taking risks was positively impacting their current development. Some of this meant putting themselves in new situations, reaching out to people they didn’t think would respond, or exploring new sports. Sometimes we might need it to be others that take risks on our behalf and support us as we find the confidence to shape a role that may have traditionally been a male-dominated space.
9. Reflect
Several members of the group mentioned being deliberate in reflection on their development, a good practice for ensuring learning. For example, 360-degree feedback might help with this, and kickstart the planning process again, ensuring some ‘bottom-up’ input to our journeys.
10. Look at the bigger picture
And what can organisations be thinking about at a broader level? The following were suggested:
Ultimately, we were reminded to ask women first – don’t assume you know – and in general we should think about the individual needs of each person we’re working with and build a development plan from there.
There are several traits that all teams can look to adopt in their pursuit of performance.
They include the ability to have honest and open conversations, an emphasis on behaviours that build trust, and a belief in the collective before the individual.
As with much of performance, they are often easier said than done but most teams understand their importance and continue to work towards those qualities in their daily work and habits.
Here, the Leaders Performance Institute lifts some insights from our vaults that we hope can help you to plot a course with your teams. We are not saying that all the athletes and coaches in the examples cited below have nailed it, but their approaches may help you to stay on track.
‘Great cultures are built on connection’
Adelaide Crows midfielder Rory Sloane served as team captain between 2019 (when he was co-captain alongside Taylor Walker) to 2022 and, with time, learned the skills to handle difficult conversations in a way that put his teammates at ease.
Sloane had fewer concerns about his on-field captaincy than he did his off-field abilities. “Off-field stuff has always been my challenge absolutely – that’s something that I’ve always had to work on massively over the years,” he told an audience at Virtual Leaders Meet: Evolution of Leadership in 2021. “I wasn’t someone that loved confrontation at all, and that’s where I worked really hard over the years just on my relationships with people to be able to then have those conversations.”
He cited the influence of renowned American leadership specialist Brené Brown. “There was something she said: ‘Sit next to someone when you’re having those conversations rather than across’; because I reckon I used to always come across very aggressively, so sitting next to someone was something that really helped me just have those conversations.”
Sloane’s development as a leader was aided by Dan Jackson, who was appointed the Crows’ Leadership Development Manager in 2020. “We’ve spent a lot of time talking about connection, and it’s a theme I keep seeing across elite sport, and also across corporate organisations – great cultures are built on connection,” said Jackson.
Another with a keen sense of the importance of connection was three-time World Series winner and 10-time MLB All-Star David Ortiz.
During this 20-year career in the US, the Dominican helped to transform the fortunes of the Boston Red Sox. During that time, he came across innumerable prospects in Spring Training, each hoping to play alongside a man who would enter the MLB Hall of Fame in 2022 in his first year of eligibility.
One such hopeful was Leaders Performance Advisor Bobby Scales, who joined the Red Sox’s Spring Training at Fort Meyers in Florida in 2007. Having been handed the number 76 (“an awful number”) Scales knew he needed to do everything in his power to impress Manager Terry Francona and the Red Sox’s decision-makers.
“I would arrive at 5:30am for the workouts that typically didn’t get started until 9am because you never know what might happen. Lift, eat, sort equipment, adjust to any changes, whatever needed to be done,” wrote Scales in 2002. “I remember the third or fourth day of camp at about 5:50am. I had just changed into shorts and a t-shirt and, out of the weight room having finished his workout, comes ‘Big Papi’.
“‘Hey, what you doing here? It’s too early,’ he said in a deep voice with a heavy Dominican accent.
“‘Papi’, I said, while pointing to the #76, ‘man, unless you’re early they forget about you!’ Part of me was kidding, part of me was dead serious. His answer was something that I’ll never forget.
“‘Nah, you get invited to this camp, you have a chance to help us win a World Series and we gonna do that. Get your bat… let’s go hit!’
“He didn’t know me from the next guy but I was in that clubhouse and I had the same uniform on. At this point of his career he had been a three time All-Star, a World Series champion and a World Series Most Valuable Player. At 6am he was changing his shirt post-gym workout and heading to the batting cage.
“With his actions he was saying ‘we win things around here, this is how we work and you’re part of it’. This was his routine and he was going to do this whether I was in the building or not. I happened to be there so this was his opportunity to show me the culture in the building without saying a word. Leaders such as ‘Big Papi’ act with intention because they have a vision of where they see themselves and their club and a clear plan of how they can get there.”
‘Without connection, it falls short’
James Thomas, who currently serves as Director of Performance Services at Manchester City, told the Leaders Performance Institute how he worked to engender trust in the coaches with whom he has worked as a performance director.
“Unless you spend the time to build the connection with somebody I’ve often found it falls a little bit short,” said Thomas in 2022 while still serving as Performance Director at British Gymnastics.
“I’ve always taken the time to stand next to a coach during training, watch, ask questions, be inquisitive, and give them a sense that I’m interested rather than coming in and make a big change. It might not need a big change, but unless you talk to people and find out, you’ll never really know. It’s probably quite simple, but I just stand, watch and ask questions and try to be humble. I’ve come in, I’m not going to fix everything for anybody, but I’ll happily try and help. But I need to know about what you feel, what you think the issues are, and what you think doesn’t need fixing. What you think is great and really sacred to the sport, what needs to be maintained for the next few years.”
Sometimes, it is not even the head coach who is the prime source of the information needed – a point to which Leaders Performance Advisor Meg Popovic, who previously worked with the Toronto Maple Leafs, makes with reference to equipment staff.
“They’re always connected to the pulse of the players,” she wrote in 2022. “These staff team members know the make, model, year, brand, variability, and functionality of every piece of equipment a player uses or wish to try out. They understand the engineering, while finding delight in the new trends in the market that have the potential to improve performance and evolve the sport. They are applied-historians of the industry and the trusted mechanics whom players rely on to tune up, repair, and remodel themselves as living, breathing, sporting machines.”
They are vital and often put themselves out in long and arduous shifts and, Popovic recommends that coaches demonstrate their appreciation on a regular basis.
“This group wants to be (and should be) acknowledged personally for their long hours and often difficult, unseen efforts,” she continued. “A thank you, a coffee, or helping hand could quickly relieve resentment and amplify the energy flowing in this very important staff group. Also, as they are of the giving-type, asking equipment staff how they’re doing could go a long way as their innate way of relationship is to be in the service of everyone else’s needs, requests, and demands.”
Such traits can have a profound impact, although they take some work. “Anyone involved in elite sport knows that you can’t get to the elite level without systems,” said Jackson. “I mean building in routines that become habits and then those habits just become natural.”