Kirsten Polley is Senior Vice President, Business Operations at WWE, part of TKO Group Holdings (NYSE: TKO), a publicly traded global media company.
In this role, Kirsten is responsible for identifying opportunities to drive revenue across WWE’s diverse business portfolio, including televised programming, live events and consumer products. Reaching an untapped audience through new integrations and collaborations, Kirsten has been instrumental in securing multi-year partnerships with premier sports, media and entertainment organizations including Netflix, NBCU, Fanatics and On Location. Throughout her tenure, Kirsten has also played a key role in expanding WWE’s global footprint by organizing marquee events in Australia, France, Germany, Saudi Arabia and the United Kingdom. Since joining WWE in 2020, under Kirsten’s guidance, the company has achieved record revenue and profitability each year.
Prior to joining WWE, Kirsten served as a Talent Agent at CAA where she managed the brands and profiles for prominent media personalities including Colin Cowherd, Skip Bayless, Adam Schefter and Mike Greenberg and helped broker notable, long-term programming agreements for Top Rank Boxing, WWE and SEC.
A graduate of UCLA, Kirsten has been recognized by several leading industry award programs including Sports Business Journal’s Forty Under 40, Leaders’ Under 40, Variety’s Hollywood New Leaders, NYC TV Week’s 40 Under 40, Advertising Week’s Future is Female and Cynopsis’ Rising Stars.
