What: WeAre8 is a new social platform, designed to be a safe space, powered and built on an AI engine and with a mission to reward creators. Zoe Kalar is a serial investor and tech entrepreneur who believes there’s a new model for how the world uses and interacts with social media.
Why: Social/online presence, approach and interaction is fundamental for sports organisations, to reach, engage and monetise fans. As the platforms and models change, and as toxicity and politics sways attitudes around key issues like freedom of speech, it’s time for a grown-up open conversation about our relationship with social media – now and in the future.