Connor founded International Dance League, currently in its first season – ‘think F1 meets America’s Best Dance Crew’. With a focus on the TikTok generation, it aims to tap into the over 26 million people actively participating in dance in the US alone.
A city-based franchise model, featuring six teams in its inaugural season, the IDL kicked off in May in New York, with events planned in Vancouver, Sydney, Seoul and Los Angeles.
Connor will join the session focused on how to build and market start-ups, and how the next generation of sports properties plan to capture attention and become sustainable businesses.