Jasmine is a digital and marketingexpert who leads a team that manages over 90+ social channels, which had a combined 6.9 billion social views across the last year
Her roles include the digital planning and content strategy behind BBC Studios’ various entertainment brands, where she oversees the promotion, consumer brand marketing and social media representation of products like Bluey
She’ll be one of three voices taking part in the Bluey session, providing a comparison between managing and curating that brand versus the myriad other brands that she oversees, to compare and highlight what sets them apart, and why this one is speaking so effectively to Gen Alpha
