Leaders return to Beijing for the second edition of The Sport Business Summit in China

The globally recognised Leaders Sport Business Summit will return to Beijing, China, on 25-26 July 2018; a return that will mark a second visit to Asia for Leaders.

全球知名的Leaders（领袖）体育商业峰会将于2018年7月25-26日再次在中国北京举行。这意味着领袖们将第二次相聚京城。

The Summit, hosted at Sina’s HQ, will bring together an invitation-only audience of 250 of the industry’s most influential executives from the local Chinese market and the wider APAC region, as well as international executives from 20 different countries and over 25 sports, to explore recent changes in the investment landscape, analyse media consumption and identify sports marketing trends in this rapidly growing market.

主办方透露，本届峰会将继续在位于北京的新浪总部大厦举办，届时将邀请20个国家、超过25项体育运动，近250位国内外最具影响力的体育行业领袖、产业高管参与。峰会期间，与会嘉宾们将深入探讨近期的体育产业投资环境变化，分析媒体消费趋势，以及展望如何在快速成长的体育市场中确立有效的营销方式。

2018 will expand on last year’s one-day event with The Leaders Sport Business Summit hosting two streams of on-stage content; providing the audience an opportunity to choose which sessions they’d like to attend and which speakers they’d like to hear from. The expansion also sees the delivery of a range of content-led roundtables on day one, designed to create an intimate knowledge sharing environment and an opportunity for structured networking.

据悉，2018年Leaders中国峰会将全面升级。首先，在去年成功举办的基础上，峰会会期将延长至两日。在这次领袖体育商业峰会上，会同时举办两场登台内容活动，观众可以根据需求选择参加相应的论坛，并与想聆听的演讲者进行交流；此外，今年的Leaders中国峰会首日还将举行一系列内容导向的圆桌会议，旨在为与会者创建一个亲密的知识共享环境和结构化的人脉拓展机会。

The event will play a key role in supporting the Chinese sports market which is reaching an exciting phase of development following the directive of China’s State Council to create an $800bn industry by 2025. A rich and unique digital media landscape, a surge in domestic organisations raising finance for sports projects, mass infrastructural investment across the board, and strong ambitions for grassroots development have created an unstoppable momentum for the Chinese sports industry.

领袖体育商业峰会的成功举办，将对中国体育市场起到关键作用。依据中国国务院的产业规划，在2025年前中国将创造8000亿美元的体育产业规模，而目前中国体育市场正在迎来令人振奋的发展阶段：丰富而独特的数字媒体形势、国内组织为体育项目筹集资金的激增、大规模的各类基础设施投资，以及对基层开发的勃勃雄心，这些都为中国体育产业带来了不可阻挡的发展势头。

In the lead-up to the Summit, The Leaders’ China Series editorial programme, drawing on an expert-led Advisory Board, will aim to draw insights into growing sports and sport businesses in China as well as strategies for growing in a rapidly growing, but volatile market.

在峰会之前，Leaders（领袖）中国系列评论计划将借助由专家领导的咨询委员会，形成对中国体育和体育事业发展的见解，并为快速成长和不断波动的市场制定战略。

James Worrall, Leaders Founder and CEO, commented: “The market in China is continuing to grow rapidly and there is a genuine need for people both inside and outside of China to connect, share insight and do business. Having received overwhelmingly positive feedback from the inaugural event we hosted in Beijing last year, we’re excited to return to the sporting capital for the second edition of The Leaders Sport Business Summit in Asia.”

“领袖”创始人兼CEO詹姆斯·沃拉尔（James Worrall）如是说：“中国市场持续快速增长，中国人和外国人确实需要沟通、分享见解以及开展业务。去年我们在北京举办的首届峰会获得了非常积极的反馈，我们很高兴能够重返体育之都，在东方举办第二届领袖体育商业峰会。”

Sina Sports co-hosted the Leaders’ Summit Beijing in 2017. For the second edition, Arthur Wei, Senior VP of Sina, GM of Sina Sports said: “We are very delighted to see the return of Leaders to China, the most well-known Sports Summit in the World. Undoubtedly, it will become an important platform that helps connect international and local sports industry resources, talents, capital, events and contribute to brand communication.”

作为首届Leaders（领袖）中国峰会的东道主，新浪高级副总裁、新浪体育总经理魏江雷表示：“我们很高兴看到国际体育界最重要的商业峰会——Leaders，能够再次来到中国，毫无疑问，Leaders的成功举办，将成为连接国际和中国体育产业资源、人才、资本、体育赛事和品牌交流的重要平台。”

For more information regarding the Leaders Sport Business Summit, Beijing – click here.

点击这里获取本次Leaders体育商务峰会中国会议的更多信息。