CONTENT CREATION

WHICH COMPANY IS CREATING THE BEST CONTENT TO ENGAGE THEIR AUDIENCE?

The Content Creation Award is designed to highlight and acclaim exciting pieces of content – bitesize or long-form – that made people laugh, cry or think. We are looking for work that creatively engaged and entertained the audience throughout.

WINNER AND SHORTLIST

WINNER

Monday Night Football with Peyton and Eli – Omaha Productions

By Omaha Productions and ESPN

CBS Sports Golazo – Having Fun with Football

By CBS Sports and Paramount+

Premier League Juniors

By Sky Sports

Untold: The Jesse Lingard Story

By NEO Studios, One Touch Entertainment and Channel 4

Wear the Rose: An England Rugby Dream

By O2

INNOVATION

WHICH COMPANY IS TAKING A DIFFERENT APPROACH TO SHAPING THE FUTURE OF SPORT?

The Innovation Award is designed to award those who are introducing a completely new, disruptive sports industry product, model, format or service. This new introduction shows an innovative approach, having a positive impact on the industry and making a noticeable change – innovation in its truest sense.

WINNER AND SHORTLIST

WINNER

Warner Bros. Discovery’s New Cube Studio

By Warner Bros. Discovery

The new NBA App an all-in one destination for NBA fans of every team

By The National Basketball Association, Warner Bros. Discovery Sports and Microsoft

IM Coach

By Invisible Matrix LLC and Mathu0026Sport

SPboard – virtual advertisement technology

By Football Federations (rep. by Lions Sports Media) and Sponix Tech

The AB3 Medical Passport App #yourhealthyourhands

By AB3 Medical

FAN EXPERIENCE

WHICH COMPANY IS PROVIDING UNFORGETTABLE EXPERIENCES FOR ITS FANS?

The Fan Experience Award is designed to acclaim those that have changed the game for sports fans. On-screen will showcase digitally virtual experiences and live in-person experiences will seek out those who have set the bar for rights holders and event organisers around the world.

WINNER AND SHORTLIST

WINNER

NBA All-Star 2023

By NBA and Utah Jazz

ClipperVision

By LA Clippers

Fantasy Premier League 2022-2023

By Premier League, ISM Games, Pulselive and Two Circles

ICC Men’s T20 World Cup 2022 App

By ICC

Using AI to Deliver Exceptional Fan Experiences

By WSC Sports

SPONSORSHIP

WHICH PARTNERSHIP IS DELIVERING THE BEST RESULTS?

The Sponsorship Award searches for tailored brand-rights holder partnerships that showcase a unique partnership between parties to create unique engagement. They will demonstrate the inspiration behind a creative project and ability to react collaboratively.

WINNER AND SHORTLIST

WINNER

EE x Home Nations Football

By EE and Havas Play

Google x WNBA x ESPN Changemaker Partnership

By Google, WNBA, ESPN, GMR Marketing, Optimum Sports, and EssenceMediacom

New York Liberty and Xbox: Secondary Court

By New York Liberty and Xbox

Spotify and FC Barcelona

By Spotify and FC Barcelona

Wear The Rose and the Red Roses

By O2

ESPORTS AND GAMING

WHICH ORGANISATION IS TAKING THE ESPORTS AND GAMING INDUSTRY BY STORM?

The Esports and Gaming Award is designed to recognise those making waves in the ever-growing Esports and Gaming industries. We searched for organisations that are helping propel these markets forward using Sponsorship, Production/Consumer Broadcasting, Content Creation or Brand Activation.

WINNER AND SHORTLIST

WINNER

Champions Chess Tour 2022

By Chess.com

Intel Extreme Masters Rio Major 2022

By ESL/EFG

Mastercard x Riot Games – League of Legends Esports

By Mastercard, Rogers u0026 Cowan PMK, Octagon Marketing, Gravity Road and TripleClix

Playfly Esports

By Playfly Esports

Vindex

By Vindex

COMMUNITY

WHICH COMPANY IS USING SPORT TO BREAK DOWN BARRIERS AND BRING A COMMUNITY TOGETHER?

The Community Award seeks out and celebrates an organisation that is using sport to bring a community together. This searches for a project that tackles a social problem in a practical way, reduces barriers between people or groups, and creates a lasting platform for positive engagement.

WINNER AND SHORTLIST

WINNER

Ending Violence Against Women and Girls in the Pacific Islands through Rugby

By UN Women, Oceania rugby, Fiji Rugby Union, Lakapi Rugby, and Child FundRugby

Beat the Street Stockton

By Stockton-on-Tees Borough Council, National Lottery, Sport England and Intelligent Health

Building sustainable foundations for long term impact in the Liverpool City Region and beyond

By LFC Foundation and Steve Morgan Foundation

International Olympic Committee and Allianz MoveNow Programme

By International Olympic Committee and Allianz

Stay in the Game! Network

By Cleveland Browns Foundation, Columbus Crew Foundation, Proving Ground at Harvard University and Ohio Department of Education

INCLUSION

WHICH COMPANY IS COMBATING PREJUDICE TO FOSTER INCLUSION WITHIN SPORT?

The Inclusion Award is designed to celebrate and award those who have challenged the norm within sport. We searched for projects/initiatives that fostered inclusion, equality and diversity, and appealed to communities irrespective of age, sexuality, gender, disability, religion or belief.rnrnPrejudice can reduce opportunities in sport, limiting diversity, therefore we set out to find those tackling this issue and promoting increased engagement and participation.

WINNER AND SHORTLIST

WINNER

Google x WNBA x ESPN Changemaker Partnership

By Google, WNBA, ESPN, GMR Marketing, Optimum Sports, and EssenceMediacom

Mavs Business Assist (MBA)

By Dallas Mavericks

SailGP Women’s Pathway

By SailGP

Studio You

By Hopscotch and Sport England

The G4D Tour

By DP World Tour and EDGA

SUSTAINABILITY

WHICH COMPANY IS USING SPORT AS A VEHICLE TO FACILITATE ENVIRONMENTAL AND ECOLOGICAL CHANGE?

The Sustainability Award looks to celebrate organisations that use sport as a catalyst to promote and combat environmental and ecological issues within society.rnrnWhether that’s a strategy to become carbon neutral, or an initiative to conquer the effects of global warming, we searched for those who have committed to making a long-term impact and used sport as a vehicle to communicate and facilitate change.

WINNER AND SHORTLIST

WINNER

WSL One Ocean

By World Surf League

Mercedes-AMG PETRONAS Formula One Team: Driving Progress on Sustainable Fuel

By Mercedes-AMG PETRONAS Formula One Team

‘Renewaball’, the worlds’ first circular tennis and padel ball

By Renewaball

SailGP Impact League Season 4 Evolution

By SailGP

Sky Sports

By Sky Sports and Sky Zero

14 – 17 OCTOBER 2024

LEADERS WEEK LONDON

The Leaders Sports Awards will kick Leaders Week off in style, but what else is happening across the week?

From tech launchpads to masterclasses, networking breakfasts to our brand new partner village, join over 3,000 executives from across the global sport business ecosystem at Leaders Week London this October.

EXPLORE LEADERS WEEK