Octagon Partners with The Leaders Sport Business Summit to Create Session on the Future of Streaming Content

Leaders are delighted to announce Octagon, the world’s leading sports and entertainment marketing agency, as session sponsors of The Broadcast of the Future: Streaming on Social session at the 10th Leaders Sport Business Summit, London taking place at Stamford Bridge on Thursday 5 October 2017. The session will feature Dan Reed, Head of Global Sports Partnerships at Facebook, discussing how Facebook is helping to define the future of sports content and consumption.

The Leaders Sport Business Summit is part of Leaders Week, 15 events spread across London on 2-6 October 2017 hosting an international audience of over 3,000 director level executives from global sport, technology and entertainment.

The partnership plays an important role in Octagon’s ongoing commitment to help their client brands and rights holders create opportunities that bring their brand to life in compelling and unexpected ways, and to ultimately earn the attention of those who matter most. Octagon is committed to staying one step ahead of content and new technology trends in order to help brands and rights holders understand the significant opportunity that streaming on social offers.

Jeff Ehrenkranz, President, Octagon Marketing International stated: “Leaders is the standout conference within the business of sport, it provides Octagon with a great opportunity to demonstrate our leadership and build upon our strong relationships in the industry. We’re proud to stand alongside Facebook in a session discussing what is one of the most disruptive technologies impacting our market, the streaming of live content on social networks. I am looking forward to hearing Dan Reed, Head of Global Sports Partnerships at Facebook, share how Facebook defines the future of Sports Broadcasting.”

James Worrall, Founder and CEO, commented: “We’re delighted such a leading agency as Octagon have partnered the Leaders Sport Business Summit and I am really looking forward to a fascinating session delivered by Facebook on the future of streaming content through social platforms as part of our collaboration. They are an agency who continuously innovate, always look to apply cutting edge insight and are relentless in their pursuit of thought leadership in the sport and entertainment space, and we look forward to welcoming the team in October.”

As passes rapidly approach a sell-out, delegates at Leaders Sport Business Summit will hear from world renowned speakers such as: Sir Martin Sorrell, Chief Executive Officer, WPP Group; Martin Glenn, Chief Executive Officer, The FA; Josep Maria Bartomeu, President, FC Barcelona; Stephanie McMahon, Chief Branding Officer, WWE; Lord Sebastian Coe, President, IAAF; Sir David Brailsford, Team Principal, Team Sky; Pete Beeney, Global Agency Lead, Spotify; Val Ackerman, Commissioner, Big East Conference; Steve Kaplan, Co-Owner, Swansea City A.F.C.; Gene McCarthy, President, ASICS America and many more. View the full speaker line up here.

To attend Leaders Week or to receive more information please click here.