Record revenues, record attendance, more media platforms and numerous fan-friendly and community-minded initiatives are at the forefront of Bettman’s work to bring the NHL to a broader audience.
Interviewed backstage at the Leaders Sport Business Summit in New York in March, Commissioner Bettman discusses 100 years of NHL, the key successes and how far the league has come during his tenure, the increasing opportunities on the horizon for the league, the benefits that technology has in engaging new and current fans, and the impact the Beijing Winter Olympics 2022 has on the league’s plans for international expansion.
