Events and Reports
How does a game-changing app become a game-changing app? Where does the process start? What does the process look like? Who should be involved and when? Who comes up with which ideas and how do they get developed, changed and executed? How long should it all take? How much time and resource should be allocated to the process?
And how should the app plug into and support a wider digital ecosystem? How should success criteria be determined and then measured? And then how long before it all needs to be torn down and built back again from scratch?!
With the help of a team of experts – technologists, developers, strategists, product managers and marketers from inside sports, broadcasting and technology companies – this report aims to identify a set of processes, top tips, and guidelines for crowning your digital strategy with a killer app.
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Events and Reports
11 May 2023 • Report
Leaders Report – WOW! Moments: Making an Impact with Major Events within Major Events
22 Sep 2022 • Report
Leaders Report – Data Engines: The numbers, systems and services driving sport’s next generation technology
1 Sep 2022 • Report
Leaders Guide – How to design the perfect high performance away day
17 Feb 2022 • Report
Leaders Special Report – Transformation Journeys: Strategic Approaches to Digital in 2022
17 Dec 2021 • Report
How to maximise the value of branded content in 2022
29 Nov 2021 • Report
Leaders Special Report – Bidding and Staging: The host city equation
4 Oct 2021 • Report
Leaders Special Report – Women’s sport: bouncing back from the pandemic
1 Oct 2021 • Report
Leaders Special Report – ‘Owning the fans’: What does it really mean?
17 Aug 2021 • Report
Leaders Special Report – The super aggregators: sports IP pirates have gone OTT
14 Jul 2021 • Report
Leaders Special Report: Enabling digital transformation in sport
14 Dec 2020 • Report
Leaders Special Report: Building a better normal
1 Oct 2020 • Report
Leaders Special Report: Activating Digital
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