Events and Reports
All these questions, plus many more besides, are tackled in the latest episode of the Leaders Podcast, a double-header featuring SportsBusiness Journal Olympics reporter Ben Fischer, and San Francisco 49ers President and Elevate Sports Ventures CEO Al Guido.
In part one, we put PyeongChang 2018 under the microscope. On the agenda:
– the key storylines to watch over the course of the Winter Olympics;
– the evolution of the IOC’s TOP sponsorship programme;
– what NBC needs for these Games to count as a success;
– the Olympic Channel evaluated;
In part two, Al Guido talks us through the launch of Elevate Sports Ventures, explains why the time was right and how the offering is unique, and gives his own SWOT analysis on the agency he’s just launched.
Listen to the podcast below, and subscribe today on iTunes, Stitcher, Overcast, or your chosen podcast platform.
Events and Reports
22 Oct 2024 • Report
Podcast Series – Convergence: An Executive Summary
9 Oct 2024 • Report
Leaders Report – The Ultimate Venue Experiences
16 May 2024 • Report
Leaders Report – Succession in sport: future proofing through planning and development
11 May 2023 • Report
Leaders Report – WOW! Moments: Making an Impact with Major Events within Major Events
29 Nov 2022 • Report
Leaders Report – What’s an app worth today? Making decisions about digital that optimise ROI
22 Sep 2022 • Report
Leaders Report – Data Engines: The numbers, systems and services driving sport’s next generation technology
1 Sep 2022 • Report
Leaders Guide – How to design the perfect high performance away day
17 Feb 2022 • Report
Leaders Special Report – Transformation Journeys: Strategic Approaches to Digital in 2022
17 Dec 2021 • Report
How to maximise the value of branded content in 2022
29 Nov 2021 • Report
Leaders Special Report – Bidding and Staging: The host city equation
17 Aug 2021 • Report
Leaders Special Report – The super aggregators: sports IP pirates have gone OTT
14 Jul 2021 • Report
Leaders Special Report: Enabling digital transformation in sport
Related articles
9 Apr 2024 • Article
National Basketball Players Association Partners With Leaders
5 May 2022 • Article
Broadcast Disruptors Bulletin: The case for Channel 4; the place for FIFA+; and the changing face of Bundesliga matchdays
7 Apr 2022 • Article
Broadcast Disruptors Bulletin: The NFL’s possible D2C play; how FIBA and Two Circles plan to change the game; and digital Galactico Russell Stopford on joining Stadion
24 Mar 2022 • Article
Broadcast Disruptors Bulletin: Apple takes a bite of live sport; how F1’s helmet cam is providing a fresh perspective; and the NBA’s latest thinking on global fans
3 Mar 2022 • Article
Broadcast Disruptors Bulletin: DAZN tweaks its model; standby for 10 minute TikToks; and what CBeebies can teach sport
17 Feb 2022 • Article
Broadcast Disruptors Bulletin: Timo Lumme’s Olympic broadcast rights analysis; Dave Gibbs on the streaming ‘wars’; and the QR code that won the Super Bowl
3 Feb 2022 • Article
Broadcast Disruptors Bulletin: Broadcasting Beijing 2022; the business behind the streaming wars; and unpacking skiing’s game-changing drone shots
20 Jan 2022 • Article
Broadcast Disruptors Bulletin: 2022 sports media predictions; the documentary boom intensifies; and BeIN Sports’ CEO on piracy
28 Oct 2021 • Article
Leaders Digest: NFL making global moves; a sensational thread; and lots of meaningful numbers.
29 Jul 2021 • Article
Broadcast Disruptors Bulletin: Solving the Olympics’ discovery problem; Barstool goes live on the way to the moon; and why sport should be keeping an eye on CNN+
22 Jun 2021 • Article
The Pride of Football: in conversation with Joanie Evans
22 Jun 2021 • Article
How to personalise viewing experiences in sport’s new hybrid era