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19 Jun 2024

Podcasts

Podcast: Colour and creativity from Cannes; focused networking in Chiswick Park

Category
Brands & Sponsorship, Fan Engagement, Leaders Podcast, Sport Business, Strategy & Commercialisation
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Leaders’ Editorial Director James Emmett and Content Director David Cushnan are out and about, sharing their sports industry week.

 

James is in Cannes, taking in the beaches, making note of the activations and soaking up the vibes at the Cannes Lions International Festival of Creativity – and asking what sport is doing there, who it wants to meet, why so many athletes have turned up and where sport actually fits in the minds of the big brands and agencies who have decamped this week to the South of France.

 

Meanwhile, David’s had a slightly shorter trip, to Chiswick Park in West London, where he reflects on hosting part of IMG Networking Week, IMG’s latest internal engagement initiative – and picks up a few tips including how to remember names and the art of the elegant conversation exit.

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