Events and Reports
From reworking physical sponsor activation for virtual environments, to launching products and driving sales online, to cultivating new and better engaged audiences, the sports industry is making the most of its new circumstances.
The latest Leaders Special Report plots the accelerated route to digital the sports industry has now embarked on, picking out areas of outstanding impact along the way.
The 24-page report features comprehensive case studies on the recent business results achieved through digital at Juventus, the LA Clippers, and at NFL star Julian Edelman’s personal merchandising operation, an insight into how athletes are being empowered and facilitated to speak out on social justice issues, and analysis on the latest tools and trends across the social media landscape.
This report has been produced by Leaders with the support of Facebook. The report is free to download and requires a basic set of details. We will not share these details with any third party, but if you’re happy for us to share them with Facebook – and Facebook alone – then please tick the box where prompted.
If you’d like to hear more from the Facebook sports team, sign up here.
Events and Reports
11 May 2023 • Report
Leaders Report – WOW! Moments: Making an Impact with Major Events within Major Events
29 Nov 2022 • Report
Leaders Report – What’s an app worth today? Making decisions about digital that optimise ROI
22 Sep 2022 • Report
Leaders Report – Data Engines: The numbers, systems and services driving sport’s next generation technology
17 Feb 2022 • Report
Leaders Special Report – Transformation Journeys: Strategic Approaches to Digital in 2022
17 Dec 2021 • Report
How to maximise the value of branded content in 2022
4 Oct 2021 • Report
Leaders Special Report – Women’s sport: bouncing back from the pandemic
1 Oct 2021 • Report
Leaders Special Report – ‘Owning the fans’: What does it really mean?
17 Aug 2021 • Report
Leaders Special Report – The super aggregators: sports IP pirates have gone OTT
14 Jul 2021 • Report
Leaders Special Report: Enabling digital transformation in sport
14 Dec 2020 • Report
Leaders Special Report: Building a better normal
24 Apr 2020 • Report
Leaders Special Report: Sport and gamification
23 Jan 2020 • Report
Whitepaper – Game Changer: Rethinking Sports Experiences For Gen Z
Related articles
18 May 2023 • Article
Broadcast Disruptors Bulletin: IMG’s production base; the art of football analysis; and what Linda Yaccarino’s new job means for sport
27 Apr 2023 • Article
Broadcast Disruptors Bulletin: LFP Media’s transformative hires; Italy’s sports broadcast market analysed; and does women’s sport coverage need more controversy?
29 Mar 2023 • Article
Broadcast Disruptors Bulletin: Brazil’s latest streaming sensation; how school sports is at the forefront of South Africa’s sports broadcast market; and why Fortnite just got a lot more interesting
17 Mar 2023 • Article
Broadcast Disruptors Bulletin: Serie A, Premiership Rugby and why we might need to talk about Reddit
23 Feb 2023 • Article
Broadcast Disruptors Bulletin: Apple, animation and the Bundesliga’s VAR broadcast plan
10 Feb 2023 • Article
Broadcast Disruptors Bulletin: Serie A and the Bundesliga contemplate media rights investments; what 78.9% of us are doing on TikTok; and why the Atlanta Falcons built a TV studio
31 Jan 2023 • Article
Diversity Series: Welcome to 2023
27 Jan 2023 • Article
Broadcast Disruptors Bulletin: Defining the metaverse; Roblox’s self-assessment; and the NBA-Meta expansion explained
12 Jan 2023 • Article
Broadcast Disruptors Bulletin: Questions to be answered in 2023; some ChatGPT perspective; and how to broadcast the biggest race in esports
28 Jul 2022 • Article
Broadcast Disruptors Bulletin: How Sky Sports builds rights holder relationships; FanDuel plans for a ‘watch and wager’ network; and picking over the launch of NFL+
24 Jun 2022 • Article
Broadcast Disruptors Bulletin: Why sport should look at original scripted programming; the ICC view on India’s thriving media market; and what happens now MLS has sold its global rights
26 May 2022 • Article
Broadcast Disruptors Bulletin: How W Series reset its broadcast strategy; pressure in the subscription system; and Bill Simmons takes the reins at Spotify