Digital communication channels have come into their own over the course of the pandemic.
From reworking physical sponsor activation for virtual environments, to launching products and driving sales online, to cultivating new and better engaged audiences, the sports industry is making the most of its new circumstances.
The latest Leaders Special Report plots the accelerated route to digital the sports industry has now embarked on, picking out areas of outstanding impact along the way.
The 24-page report features comprehensive case studies on the recent business results achieved through digital at Juventus, the LA Clippers, and at NFL star Julian Edelman’s personal merchandising operation, an insight into how athletes are being empowered and facilitated to speak out on social justice issues, and analysis on the latest tools and trends across the social media landscape.
This report has been produced by Leaders with the support of Facebook. The report is free to download and requires a basic set of details. We will not share these details with any third party, but if you’re happy for us to share them with Facebook – and Facebook alone – then please tick the box where prompted.
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