Events and Reports
Together with IMG each month, we’ll be tackling the topics and major trends that matter to the global sports industry, with live guests and fresh analysis. On Thursday 20th October, we were joined by IMG Media President Adam Kelly for a state of the nation verdict on the sports industry and to review the key themes emerging from Leaders Week.
Victor Bengtsson, Head of Content for creator collective The Sidemen, also joined us to explore what the rise of the creator economy means for the sports industry and sports content. And Tim Edwards, who looks after athlete partnerships at TikTok, offered a glimpse into how the platform is helping athletes become creators, where the crossovers are between sport and the online creator community and helping to explain how and where brands can get involved in a credible way.
You can watch the full episode above or the podcast edition here.
Events and Reports
16 May 2024 • Report
Leaders Report – Succession in sport: future proofing through planning and development
11 May 2023 • Report
Leaders Report – WOW! Moments: Making an Impact with Major Events within Major Events
29 Nov 2022 • Report
Leaders Report – What’s an app worth today? Making decisions about digital that optimise ROI
22 Sep 2022 • Report
Leaders Report – Data Engines: The numbers, systems and services driving sport’s next generation technology
1 Sep 2022 • Report
Leaders Guide – How to design the perfect high performance away day
17 Feb 2022 • Report
Leaders Special Report – Transformation Journeys: Strategic Approaches to Digital in 2022
17 Dec 2021 • Report
How to maximise the value of branded content in 2022
29 Nov 2021 • Report
Leaders Special Report – Bidding and Staging: The host city equation
4 Oct 2021 • Report
Leaders Special Report – Women’s sport: bouncing back from the pandemic
1 Oct 2021 • Report
Leaders Special Report – ‘Owning the fans’: What does it really mean?
17 Aug 2021 • Report
Leaders Special Report – The super aggregators: sports IP pirates have gone OTT
14 Jul 2021 • Report
Leaders Special Report: Enabling digital transformation in sport
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